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Sprachliche Mittel in der Werbesprache von Print- und audio-visuellen Medien in Portugal
Autor:in:
Julia Schönmann (Author)
Category:
Term Paper , 2013 , Grade: 1,7
Price:
US$ 15.99
Mittel und Strategien für die Integration des Kunden bei der Neuproduktentwicklung. Handlungsempfehlungen im Bereich der Mass Customization
Autor:in:
Tobias Auer (Author)
Category:
Seminar Paper , 2016 , Grade: 1,0
Price:
US$ 17.99
Erfolgreiche Persuasion
Eine Untersuchung ausgewählter rhetorisch-stilistischer Mittel des Werbemediums Plakat
Autor:in:
Matthias Lenssen (Author)
Category:
Term Paper , 2004 , Grade: 2,0
Price:
US$ 16.99
Emotionen und Storytelling. Der Einfluss von Emotionen auf das Produktmarketing
Erfolgreich werben mittels Emotionen
Autor:in:
Ingo Adlhardt (Author)
Category:
Seminar Paper , 2016 , Grade: 1,3
Price:
US$ 17.99
Analyse des Werbespots "How to... be first on the draw" (Diesel 1997)
Unterstützung der Ironie durch filmpsrachliche Mittel
Autor:in:
Elisabeth Felice Nehls (Author)
Category:
Term Paper , 2007 , Grade: 1,0
Price:
US$ 17.99
Entwicklung eines crossmedialen Kommunikationskonzeptes für den kleinen, stationären Sportfachhandel
Autor:in:
B.A. Lilly Sarisakal (Author)
Category:
Research Paper (undergraduate) , 2019 , Grade: 1,5
Price:
US$ 16.99
Erstellung eines Konzeptes zur Messung der Wirksamkeit einer Online-Werbekampagne
Autor:in:
Corinna Bauer (Author)
Category:
Term Paper , 2017 , Grade: 1,0
Price:
US$ 17.99
Offene Kanäle: Ein idealer Ort der Partizipation und aktiven interkulturellen Medienarbeit?
Autor:in:
Theresa Riemer (Author)
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Term Paper , 2012 , Grade: 1,0
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Netzfeminismus. Motive, Herangehensweise und Wirksamkeit
Autor:in:
Rümeysa Özcelik (Author)
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Term Paper , 2021 , Grade: 1,0
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US$ 15.99
Erotische Werbung auf Instagram. Wie beeinflusst das Geschlecht die Kaufentscheidung im Influencer Marketing?
Autor:in:
Kimberley Unger (Author)
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Term Paper , 2019 , Grade: 1,0
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US$ 14.99
Das Meat-Paradox. Untersuchung von Fleischwerbung unter Berücksichtigung der Theorie der kognitiven Dissonanz
Autor:in:
Theresa Osterkamp (Author)
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Term Paper , 2021 , Grade: 1,3
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US$ 14.99
The Joy of Purpose Case in der PR. Beeinflusst ein moralischer Hintergrund die Freude am Job?
Autor:in: Anonymous
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Term Paper (Advanced seminar) , 2018 , Grade: 1,0
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Erstellung eines Kommunikationskonzeptes im Bereich Pull Marketing für die Traffic-Generierung einer Website
Autor:in:
Lilly Sarisakal (Author)
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Research Paper (undergraduate) , 2018 , Grade: 1,3
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US$ 17.99
Psychologische Wirkung von Schockwerbung auf Konsumenten und Werbetreibende
Autor:in:
Tatjana Sindt (Author)
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Seminar Paper , 2018 , Grade: 1,3
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US$ 14.99
Kinder als Werbeadressaten. Möglichkeiten und rechtliche Grenzen
Autor:in:
Anastasia Tsakiridis (Author)
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Seminar Paper , 2016 , Grade: 1,3
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US$ 20.99
Facebook als PR-Instrument für kleine und mittelständische Unternehmen in Österreich
Autor:in:
Mathias Schubert (Author)
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Bachelor Thesis , 2014 , Grade: 2
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US$ 17.99
Medienanalyse. Benetton und Co: Darf Werbung schockieren?
Autor:in:
Roman Ahrens (Author)
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Term Paper , 2013 , Grade: 1,7
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US$ 15.99
Corporate Social Responsibility
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Autor:in:
Jürgen Mayer (Author)
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Thesis (M.A.) , 2011 , Grade: 1,0
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US$ 21.99
Charakteristik und Gestaltungsmittel der Werbesprache in Deutschland
Analyse von Chancen und Risiken ausgewählter Textbeispiele
Autor:in:
Claudia Krüger (Author)
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Bachelor Thesis , 2009 , Grade: 2,3
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US$ 20.99
"Humor ist, wenn man trotzdem lacht!" - Über Ausprägungen und Wirkungen von Humor in der Werbung
Autor:in:
Dajana Langemann (Author)
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Term Paper , 2005 , Grade: 1,7
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US$ 16.99
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Yasemen Aslan (Author)
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Term Paper , 2024 , Grade: 1,0
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US$ 17.99
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Jennifer Sommer (Author)
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Project Report , 2023 , Grade: Sehr gut
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US$ 16.99
Das Potenzial von Pinterest als Plattform im Content-Marketing. Anwendung und Handlungsempfehlungen
Autor:in: Anonymous
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Term Paper , 2023 , Grade: 1,3
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US$ 14.99
Die Online-Präsenz deutscher Morgenmagazine. Vergleich des Instagram-Auftrittes des SAT.1 Frühstücksfernsehens und "Guten Morgen Deutschland"
Autor:in: Anonymous
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Term Paper , 2020 , Grade: 1,7
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US$ 19.99
Corporate Influencer. Glaubwürdige Unternehmenskommunikation mit Mitarbeitenden
Autor:in:
Elena Svensson (Author)
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Term Paper , 2023 , Grade: 1,3
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US$ 14.99
Nachhaltige Transformation einer fiktiven Luxusmarke mit Bezug auf soziale Medien
Autor:in: Anonymous
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Term Paper , 2022 , Grade: 1,0
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Konzeption einer digitalen Pressekonferenz. Erstellung eines Presseverteilers und -statements sowie einer Medieneinladung
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Term Paper , 2022 , Grade: 1,3
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Kosmetikwerbung auf Instagram. Diskurslinguistische Betrachtung der Nachhaltigkeitskommunikation
Autor:in: Anonymous
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Term Paper (Advanced seminar) , 2022 , Grade: 1,0
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US$ 17.99
Marktstrategien internationaler Medienunternehmen. Dargestellt am Beispiel Netflix
Autor:in: Anonymous
Category:
Seminar Paper , 2021 , Grade: 1,0
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US$ 19.99
Kommunikationsarten in den Kommentarspalten von bekannten deutschen Youtubern am Beispiel von "bibisbeautypalace"
Eine qualitative Inhaltsanalyse nach Mayring der Kommentarspalten
Autor:in:
Linda de Blecourt (Author)
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Term Paper , 2019 , Grade: 1,3
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US$ 14.99
Big Data im politischen Wahlkampf. Der Einfluss personalisierter Werbung am Beispiel "Cambridge Analytica"
Autor:in:
Andrea Schmitz (Author)
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Term Paper , 2021 , Grade: 1,7
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US$ 17.99
Customer Journey Mapping für einen fiktiven Praxisfall
Autor:in:
Jonas Klumski (Author)
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Term Paper , 2021 , Grade: 1,3
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Textstilistische Funktionen von Phrasemen in der Werbung. Eine Analyse der Text-Bild-Bezüge
Autor:in: Anonymous
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Term Paper (Advanced seminar) , 2021 , Grade: 2,0
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US$ 14.99
Neuromarketing. Der Einfluss von Emotionen auf Kaufentscheidungen, gehirngerechte Kommunikation
Autor:in:
Nina Maier (Author)
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Term Paper , 2021 , Grade: 1,3
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US$ 16.99
Mobile App Testing anhand der App "Medikustik"
Autor:in:
Emil Dhough (Author)
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Seminar Paper , 2021 , Grade: 2,1
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US$ 14.99
Kunden als Marionetten der Supermärkte? Kundenlenkung in der Kontrollgesellschaft durch Kunden- und Stempelkarten
Autor:in: Anonymous
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Seminar Paper , 2017 , Grade: 2,0
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US$ 17.99
Storytelling im Marketing
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Autor:in:
Talena Burger (Author)
Category:
Term Paper , 2018
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US$ 14.99
Wie generiert man YouTube-Aufrufe? Strategien zur Rezipientenbindung am Beispiel des YouTubers "Hand of Blood"
Autor:in:
Daniel Zander (Author)
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Term Paper , 2019 , Grade: 1,3
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US$ 15.99
Manipulationsinstrument Facebook. Die Wirkungsmacht der Alternative für Deutschland (AfD) in sozialen Medien
Autor:in:
Daniel Zander (Author)
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Term Paper , 2020 , Grade: 1,0
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US$ 17.99
Analyse der Erfolgsfaktoren der Crossmedia-Strategie der Marke "true fruits"
Autor:in:
Madeleine Segieth (Author)
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Term Paper , 2018 , Grade: 2,7
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US$ 16.99
Markengemeinschaften als Instrument für Kundenloyalität. Der Mehrwert der Nike+ Community
Autor:in:
Julia Heidel (Author)
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Project Report , 2019 , Grade: 1.3
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US$ 17.99
Dieselthematik und Abgasmanipulationen. Adäquate Krisenreaktionsstrategien anhand der Twitterkommunikation des Volkswagenkonzerns
Autor:in:
Felicitas Schneider (Author)
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Term Paper (Advanced seminar) , 2018 , Grade: 1,0
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US$ 20.99
Social Media. Möglichkeiten und Grenzen für den partizipativen Journalismus
Autor:in:
Alke Eva Caris (Author)
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Term Paper , 2013 , Grade: 2,7
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US$ 16.99
Entwicklung eines Marketingkonzeptes für die Marke bilou
Autor:in:
Marina Meyer (Author)
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Term Paper , 2018 , Grade: 2,0
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US$ 14.99
Das Auge kauft mit. Rolle und Bedeutung von Farben in der Werbung
Autor:in:
Franziska Moser (Author)
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Research Paper (undergraduate) , 2016 , Grade: 1
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US$ 20.99
Der Fußballschuh ins Bild gerückt. Eine Analyse von Werbebildern
Autor:in:
Patricia Lackner (Author)
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Seminar Paper , 2014 , Grade: 1
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US$ 17.99
Wie ein "Klick" uns zum Kauf verleitet. Produktgeräusche als audiovisuelles Marketinginstrument
Autor:in:
Tobias Klöckner (Author)
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Term Paper , 2016 , Grade: 1,3
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US$ 12.99
Marketingkonzept für eine Selbstverteidigungsschule
Autor:in:
Francesco Vazzano (Author)
Category:
Pre-University Paper , 2007 , Grade: 5.3 (Che-System, 6=Bestnote)
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US$ 14.99
Fake News. Besonderheiten und Herausforderungen für die PR
Autor:in:
Sebastian Kattler (Author)
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Term Paper , 2017 , Grade: 1,3
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US$ 14.99
Das Emotionspotenzial in der Werbung und das Konzept der Jugend
Autor:in:
Anne Kautz (Author)
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Presentation (Elaboration) , 2012 , Grade: 2,0
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US$ 14.99
Instrumente des Online-Marketings. Affiliate-Marketing, E-Mail-Marketing, virales Marketing
Autor:in:
Laura Teigeler (Author)
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Seminar Paper , 2017 , Grade: 2
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US$ 17.99
Tierische Testimonials in Werbespots. Tiere als Werbeträger zur Beeinflussung der RezipientInnen
Autor:in:
Sophie Marie Scharner (Author)
Category:
Term Paper (Advanced seminar) , 2014 , Grade: 1,00
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US$ 17.99
Product Placement als Weg in den Kopf des Verbrauchers. Die Theorie der kognitiven Dissonanz als Erklärungsansatz
Autor:in:
Richard Bartels (Author)
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Term Paper , 2016 , Grade: 1,0
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US$ 14.99
Vergleichende Werbung als ambivalentes Kommunikationsinstrument
Autor:in: Anonymous
Category:
Term Paper , 2014 , Grade: 1,0
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US$ 17.99
Ambush Marketing im Rahmen der FIFA Fußball Weltmeisterschaft 2014
Am Beispiel von Nike
Autor:in:
Tobias Janeck (Author)
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Seminar Paper , 2015 , Grade: 2,3
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US$ 15.99
Terre des hommes. Vision, Geschichte und Struktur
Autor:in:
Tamina Reiff (Author)
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Term Paper , 2015 , Grade: 1,6
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US$ 14.99
Neuromarketing. Ein verhaltenswissenschaftliches Instrument zur Produkt- und Kommunikationsgestaltung
Autor:in:
Dwight Schwenk (Author)
Category:
Bachelor Thesis , 2014 , Grade: 2.3
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US$ 20.99
Mobile Marketing als neuer Megatrend in der Werbung
Autor:in:
Bachelor of Arts Christin Rehbein (Author)
Category:
Term Paper , 2013
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US$ 17.99
Die Erlebnismarke und ihre Kommunikation
Literaturbasierte Analyse von aktiven und passiven Kommunikationsinstrumenten von Erlebnismarken im Zusammenhang mit Erlebniskonzepten
Autor:in:
Stefanie Zöchmann (Author)
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Bachelor Thesis , 2013 , Grade: 2
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US$ 17.99
Erfolgsfaktoren von Retro-Marken und Markenwiederbelebung
Eine Literaturanalyse
Autor:in:
Heidrun Kubart (Author)
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Bachelor Thesis , 2013 , Grade: 95/100
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US$ 17.99
Skandal in Hollywood - Die Wirkung von negativen Berichterstattungen über Superstars auf die Einspielergebnisse ihrer Filme
Autor:in:
Christian Poell (Author)
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Diploma Thesis , 2010 , Grade: 2,0
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US$ 22.99
Lobbying: Organisationsformen, Instrumente, Legitimität, Transparenz
Autor:in:
Vera Ohlendorf (Author)
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Term Paper , 2012 , Grade: 1,7
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US$ 14.99
Eventmarketing als Instrument der Kundenbindung und -gewinnung, am Beispiel des Weinguts RUHE und GELASSENHEIT
Autor:in:
Olaf Sadzio (Author)
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Term Paper , 2012 , Grade: 1,3
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US$ 14.99
"Sex Sells" - Gilt das Sex Sells-Prinzip heute noch?
Autor:in:
Mag. phil. Nadine Scharlach (Author)
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Research Paper (postgraduate) , 2007 , Grade: 2,0
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US$ 20.99
Kinder und Kommerz
Zielgruppenspezifisches Marketing im Lebensmittelsektor
Autor:in:
Frauke Schoon (Author)
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Term Paper (Advanced seminar) , 2012
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US$ 14.99
Neuromarktforschung im Rahmen der Werbeplanung
Autor:in:
BBA Thomas Heinrich Musiolik (Author)
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Seminar Paper , 2012 , Grade: 1,3
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US$ 16.99
Der Vertriebler - Persönlichkeitsmerkmale und Kompetenzen von Spitzenverkäufern
Autor:in:
M.A. Claudia Grodno (Author)
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Term Paper (Advanced seminar) , 2011 , Grade: 1,3
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US$ 16.99
Guerilla Marketing - Neue Marketingstrategie im Marketing-Mix oder unkonventionelle Kommunikationsmaßnahme?
Autor:in:
Ingrid Forster (Author)
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Term Paper , 2007 , Grade: 1,3
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US$ 14.99
Grundlagen der Bildkommunikation
Autor:in:
Christian Müller (Author)
Category:
Term Paper , 2007 , Grade: 1,0
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US$ 17.99
Kooperationsmarketing: Theorien, Erscheinungsformen, Erfolgsfaktoren, Chancen und Risiken
Autor:in:
Katharina Maute (Author)
Category:
Project Report , 2011 , Grade: 2,0
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US$ 16.99
Werbung: Märchen & Mythos des modernen Alltags
Semiotische Werbebildanalyse nach Roland Barthes
Autor:in:
Catrin Neumayer (Author)
Category:
Seminar Paper , 2009 , Grade: 1
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US$ 14.99
Aktuelle Bedeutung von Handelsmarken
Autor:in:
Robert Wolf (Author)
Category:
Term Paper , 2010 , Grade: 1,3
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US$ 14.99
TV-Werbespots der Produktgruppe Sekt im Kontext ihrer markenspezifischen Kampagnenstrategien
Autor:in:
Stephanie Julia Winkler (Author)
Category:
Term Paper (Advanced seminar) , 2010 , Grade: 2,7
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US$ 16.99
Der Einsatz von Social Media im Kulturunternehmen
Mit Focus auf die Schaubühne am Lehniner Platz / Berlin und die Staatsoper Berlin
Autor:in:
B.A. of Media Management Kim Kapischke (Author)
Category:
Term Paper , 2010 , Grade: 2,0
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US$ 16.99
Die Ansätze zur Erklärung der Werbewirkung
Autor:in:
Bernd Hildebrandt (Author)
Category:
Term Paper , 2011 , Grade: 1,0
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US$ 14.99
Audio-Branding. Die Wirkung von Musik in der Werbung
Autor:in:
Dipl.-Kfm. (FH) Fabian Litzendorf (Author)
Category:
Research Paper (undergraduate) , 2010 , Grade: 1,0
Price:
US$ 15.99
Traileranalyse am Beispiel "Keinohrhasen"
Autor:in:
Jennifer Keil (Author)
Category:
Term Paper , 2008 , Grade: 14
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US$ 14.99
Integrierte Kommunikation mit Bildern
Bildkommunikation
Autor:in:
Bruno Simic (Author)
Category:
Term Paper , 2009 , Grade: 1,3
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US$ 14.99
Relevante Fundraisingmaßnahmen für kleinere Organisationen unter Berücksichtigung schneller Mittelzuflüsse
Autor:in:
Torsten Schrodt (Author)
Category:
Term Paper , 2009 , Grade: 1,0
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US$ 16.99
Der gezielte Einsatz von Event-Marketing als Instrument der Kommunikationspolitik
Autor:in:
Lisa Bäumer (Author)
Category:
Intermediate Examination Paper , 2008 , Grade: 2,3
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US$ 15.99
Konsumentenverhalten und Werbung. Motivationspsychologische und sozialpsychologische Theorien
Autor:in:
Jörg Haider (Author)
Category:
Bachelor Thesis , 2006 , Grade: 1,3
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US$ 18.99
Eine vergleichende Betrachtung von kommerziellem und Social Marketing
Autor:in:
BA of Arts Susanne Makarewicz (Author)
Category:
Term Paper , 2006 , Grade: 1,0
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US$ 17.99
Zurück in die Zukunft! - Theorie und Praxis der Kommunikation von Geschichte und Tradition als Bestandteil erfolgreicher PR deutscher Automobilunternehmen
Autor:in:
Anita Müller (Author)
Category:
Seminar Paper , 2006 , Grade: 2,0
Price:
US$ 17.99
Möglichkeiten und Grenzen der vergleichenden Werbung
Autor:in:
Claudia Haberlandt (Author)
Category:
Research Paper (undergraduate) , 2006 , Grade: 1,3
Price:
US$ 17.99
Erlebniswelten für Kunden am Beispiel der VW-Autostadt
Autor:in:
Julia Völker (Author)
Category:
Seminar Paper , 2003 , Grade: 2,0
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US$ 14.99
CI und Marketing: Dynaxity
Autor:in:
Christiane Seidel (Author)
Category:
Term Paper , 2004 , Grade: 1,0
Price:
US$ 15.99
Übertragung von werbepsychologischen Konzepten auf das Lernen
Autor:in:
Stefanie Heimann (Author)
Category:
Term Paper , 2003 , Grade: 1,3
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US$ 15.99
Schockierende Werbung im Spannungsfeld zwischen Publicity und ökonomischem Erfolg
Autor:in:
Jonathan Locke (Author)
Category:
Term Paper , 2004 , Grade: 2,3
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US$ 17.99
Diskrepanzthese und Vertrauenskonzeption am Fallbeispiel ENRON
Autor:in:
M.A. Katja Seidel (Author)
Category:
Seminar Paper , 2004 , Grade: 2
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US$ 17.99
Product Placement - die Integration der Produkte im medialen Kontext von TV und Kino
Autor:in:
Patrick Zeuner (Author)
Category:
Term Paper , 2005 , Grade: 1,0
Price:
US$ 17.99
Methoden zur Analyse von Werbefilmen
Autor:in:
C. Gruber (Author)
,
I.G. Mayer (Author)
,
M. Gratzl (Author)
,
R. Kolendic (Author)
Category:
Term Paper (Advanced seminar) , 1999 , Grade: 2
Price:
US$ 17.99
NLP - Neurolinguistische Programmierung. Magie oder Methode? Und die Frage ob jeder alles lernen kann
Autor:in:
Kerstin Dahnert (Author)
Category:
Term Paper (Advanced seminar) , 2003 , Grade: 1,3
Price:
US$ 15.99
Firmenwerbung anhand des Corporate Design
Autor:in:
Dagmar Roscher (Author)
Category:
Seminar Paper , 2003 , Grade: 1,7
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US$ 15.99
Optimierungsmaßnahmen für Promotionaktivitäten. Am Fallbeispiel 104.6 RTL Berlins Hit-Radio Nr. 1
Autor:in:
Anja Nemitz (Author)
Category:
Elaboration , 2002 , Grade: 1,3
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US$ 19.99
Life is live - Die inszenierte Realität oder die reale Inszenierung am Beispiel des AXE-Werbespots ideal women
Autor:in:
Daniel Büchner (Author)
Category:
Seminar Paper , 2002 , Grade: 1,3
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US$ 17.99
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