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German Studies - Modern German Literature
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History of Europe - Middle Ages, Early Modern Age
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Social Work
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World History - Early and Ancient History
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Business economics - Offline Marketing and Online Marketing
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German Studies - Older German Literature, Medieval Studies
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Leadership and Human Resources - Miscellaneous
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Politics - Political Theory and the History of Ideas Journal
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English Language and Literature Studies - Literature
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Philosophy - Practical (Ethics, Aesthetics, Culture, Nature, Right,...
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Politics - Political Systems - Germany
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Communications - Movies and Television
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Theology - Biblical Theology
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Didactics for the subject German - Pedagogy, Linguistics
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History of Germany - National Socialism, World War II
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Ethnology / Cultural Anthropology
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Philosophy - Philosophy of the 20th century
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Film Science
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History of Europe - Modern Times, Absolutism, Industrialization
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Business economics - Supply, Production, Logistics
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Philosophy - Theoretical (Realisation, Science, Logic, Language)
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Computer Science - Commercial Information Technology
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German Studies - Comparative Literature
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Musicology - Miscellaneous
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English Language and Literature Studies - Linguistics
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American Studies - Literature
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Politics - Topic: Peace and Conflict, Security
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History of Germany - Postwar Period, Cold War
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Theater Studies, Dance
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History of Germany - 1848, Empire, Imperialism
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History of Europe - Newer History, European Unification
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French Studies - Literature
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Speech Science / Linguistics
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Philosophy - Philosophy of the 17th and 18th Centuries
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Pedagogy - Job Education, Further Education
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Geography / Earth Science - Demographics, Urban Management, Planning
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History of Germany - World War I, Weimar Republic
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Pedagogy - Media Pedagogy
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Sociology - Children and Youth
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Politics - General and Theories of International Politics
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Art - History of Art
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Law - European and International Law, Intellectual Properties
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Social Studies (General)
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Ethics
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Politics - Region: USA
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American Studies - Culture and Applied Geography
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Politics - Region: Western Europe
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Didactics for the subject English - Literature, Works
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Business economics - Economic and Social History
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Geography / Earth Science - Economic Geography
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Pedagogy - Theory of Science, Anthropology
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Didactics for the subject English - Pedagogy, Literature Studies
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Pedagogy - Adult Education
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Sociology - Media, Art, Music
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Business economics - Trade and Distribution
(117)
Romance Studies - Italian and Sardinian Studies
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Russian / Slavic Languages
(115)
Business economics - Business Ethics, Corporate Ethics
(115)
Didactics - Theology, Religion Pedagogy
(114)
Health - Miscellaneous
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Philosophy - Philosophy of the 19th Century
(112)
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Politics - Basics and General
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Art - Painting
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Psychology - Clinical Psychology, Psychopathology, Prevention
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Nursing Science - Nursing Management
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Sport - Kinematics and Training Theory
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Art - Architecture / History of Construction
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Pedagogy - History of Pedagogy
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History of Europe - Ages of World Wars
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Law - Philosophy, History and Sociology of Law
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History - America
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Politics - Topic: International Organisations
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Sport - Sport Economics, Sport Management
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Economics - Monetary theory and policy
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Geography / Earth Science - Regional Geography
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Archaeology
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History of Germany - Modern History
(85)
History - Basics
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Politics - Region: Africa
(83)
Latin philology - Literature
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Politics - Environmental Policy
(82)
Cultural Studies - Miscellaneous
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Sociology - Methodology and Methods
(79)
Sociology - Law and Delinquency
(78)
Didactics - Business economics, Economic Pedagogy
(77)
Psychology - General
(76)
German Studies - Semiotics, Pragmatics, Semantics
(75)
Psychology - Consulting and Therapy
(74)
Politics - History of Political Systems
(74)
Communications - Mass Media
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Politics - Topic: Public International Law and Human Rights
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Law - Miscellaneous
(72)
Politics - Region: Russia
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Business economics - Company formation, Business Plans
(70)
Literature - General
(70)
Law - Civil / Private / Industrial / Labour
(70)
Law - Media, Multimedia Law, Copyright
(69)
Literature - Comparative Literature
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Politics - Other International Politics Topics
(66)
Nursing Science - Miscellaneous
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Law - Penology
(66)
Politics - Region: Middle and South America
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Politics - Topic: German Foreign Policy
(64)
Economics - International Economic Relations
(64)
Law - Public Law / Constitutional Law / Basic Rights
(63)
Economics - Macro-economics, general
(63)
Didactics - Regional History and Geography
(62)
Psychology - Miscellaneous
(62)
World History - Antiquity
(61)
Communications - Print Media, Press
(60)
Economics - Case Scenarios
(59)
Business economics - Information Management
(59)
Sociology - Religion
(59)
Politics - Region: Eastern Europe
(58)
World History - Modern History
(58)
Art - Photography and Film
(58)
Sociology - Habitation and Urban Sociology
(57)
Philosophy - General Essays, Eras
(57)
Psychology - Personality Psychology
(57)
Politics - Topic: Development Politics
(56)
Pedagogy - Reform Pedagogics
(56)
Pedagogy - The Teacher, Educational Leadership
(56)
Sport - Sport Medicine, Therapy, Nutrition
(56)
Law - Tax / Fiscal Law
(56)
Law - Criminal process, Criminology, Law Enforcement
(54)
Romance Studies - Latin American Studies
(53)
Orientalism / Sinology - Islamic Studies
(53)
Cultural Studies - European Studies
(53)
Sport - Sport Sociology
(53)
Economics - Job market economics
(52)
Leadership and Human Resources - Leadership
(52)
Computer Science - Internet, New Technologies
(51)
Sociology - Economy and Industry
(51)
Rhetoric / Elocution / Oratory
(51)
Economics - Other
(50)
German Studies - Genres
(50)
Geography / Earth Science - Miscellaneous
(49)
Organisation and administration - Miscellaneous
(49)
Sociology - Communication
(49)
Sociology - Basics and General
(48)
Sport - Theory and Practice
(47)
Psychology - Intelligence and Learning Psychology
(47)
Health - Nutritional Science
(47)
Book Science
(46)
Environmental Sciences
(46)
English Language and Literature Studies - Other
(46)
Politics - Methods, Research
(46)
History - Asia
(45)
Didactics - Mathematics
(45)
Orientalism / Sinology - Chinese / China
(45)
Law - Public Law / Administrative Law
(44)
Communications - Ethics in the Media
(42)
Economics - Economic Cycle and Growth
(42)
Health - Public Health
(42)
Sport - Sport Psychology
(41)
Sociology - Medicine and Health
(41)
Economics - Micro-economics
(41)
Cultural Studies - Empiric Cultural Studies
(41)
Economy - Environment economics
(41)
Pedagogy - Family Education
(40)
Literature - Modern Literature
(40)
Leadership and Human Resources - Management Styles
(40)
Sociology - War and Peace, Military
(39)
Didactics for the subject French - Literature, Works
(39)
Business economics - Industrial Management
(38)
Law - Public Law / Miscellaneous
(38)
Scandinavian Languages
(38)
Politics - Region: Far East
(38)
Politics - Region: Southeastern Europe
(37)
Didactics for the subject German - Miscellaneous
(37)
Leadership and Human Resources - Recruiting
(37)
Sociology - Old Age
(36)
Sport - Sport History
(36)
Business economics - Revision, Auditing
(36)
Communications - Research, Studies, Enquiries
(36)
Psychology - Diagnostics
(36)
Sociology - Consumption and Advertising
(35)
Communications - Interpersonal Communication
(35)
History - Africa
(34)
French Studies - Culture
(34)
Communications - Broadcast and entertainment
(33)
Orientalism / Sinology - Japanology
(33)
Law - Civil / Private / Law of Obligation / Property Law
(33)
Politics - Region: South Asia
(33)
Art - Art Theory, General
(32)
Art - Overall Considerations
(32)
Business economics - Market research
(32)
Interpreting / Translating
(31)
Economy - Health Economics
(31)
Pedagogy - Social pedagogy
(31)
Philosophy - Early Modern Philosophy (approx. 1350-1600)
(30)
Economics - History
(30)
Psychology - Media Psychology
(30)
Computer Science - Software
(30)
Mathematics - Statistics
(29)
Economics - Foreign Trade Theory, Trade Policy
(28)
Pedagogy - Art education
(28)
Latin
(27)
Computer Science - Applied
(27)
Communications - Specialized communication
(27)
Psychology - Industrial and organizational psychology
(27)
Leadership and Human Resources - Employee Motivation
(27)
Design (Industry, Graphics, Fashion)
(27)
Geography / Earth Science - Meteorology, Aeronomy, Climatology
(26)
Law - Comparative Legal Systems, Comparative Law
(26)
Didactics - Spanish
(26)
World History - General and Comparison
(26)
Sport - Miscellaneous
(26)
Art - Miscellaneous
(26)
Philosophy - Philosophy of the Middle Ages (approx. 500-1350)
(25)
Didactics for the subject German - Grammar, Style, Working Technique
(25)
Economy - Theory of Competition, Competition Policy
(25)
Politics - Region: Other States
(25)
Communications - Methods and Research Logic
(25)
Art - Sculpture / Plastics
(25)
Philosophy - Philosophy of the present
(25)
Engineering - Mechanical Engineering
(24)
Didactics for the subject French - Pedagogy, Literature Studies
(23)
Jewish Studies
(23)
Economics - Innovation economics
(23)
Romance Studies - Comparative Studies
(22)
Engineering - Civil Engineering
(22)
Art - Installation / Action/Performance Art / Modern Art
(22)
Theology - Islamic theology
(22)
Sport - Media and Communication
(21)
Romance Studies - Portuguese Studies
(21)
Geography / Earth Science - Tourism Geography
(21)
History of Europe - European Postwar Period
(21)
Didactics for the subject German - History of Literature, Eras
(21)
Romance Studies - Interdisciplinary
(20)
Business economics - Customer Relationship Management, CRM
(20)
Didactics - Social Studies/ Civics
(20)
Economics - Statistics and Methods
(20)
Geography / Earth Science - Geology, Mineralogy, Soil Science
(20)
American Studies - Miscellaneous
(19)
Theology - Religion (For Pre-University Students)
(19)
Computer Science - IT-Security
(19)
Sociology - Knowledge and Information
(19)
Didactics for the subject English - Applied Geography
(19)
Didactics - Earth Science
(19)
American Studies - Linguistics
(18)
Biographies
(18)
South Asian Studies, South-Eastern Asian Studies
(18)
Politics - Topic: International relations
(18)
Psychology - Methods
(18)
Pedagogy - Inclusion
(18)
Politics - Topic: History of Inernational Relations
(17)
Computer Science - Technical Computer Science
(17)
Pedagogy - Higher Education
(17)
Computer Sciences - Artificial Intelligence
(17)
Didactics for the subject German - Genres
(16)
Literature - Slavic Literature
(16)
Electrotechnology
(16)
Leadership and Human Resources - Generation Y, Generation Z
(16)
Computer Science - Miscellaneous
(16)
English Language and Literature Studies - Comparative Literature
(15)
Museum Studies
(15)
Leadership and Human Resources - Employer Branding
(15)
Computer Science - Programming
(15)
Psychology - Cognition
(15)
Law - Data protection
(15)
Business economics - Corporate communication
(15)
Health - Health system
(14)
Didactics for the subject German - German as a Second Language
(14)
Didactics for the subject English - Discussion and Essays
(14)
Medicine - Other
(14)
Law - Civil / Private / Family Law / Law of Succession
(13)
Economics - Industrial Economics
(13)
Psychology - Biological Psychology
(13)
Health - Gerontology
(13)
Literature - Medieval Literature
(13)
Biology - Diseases, Health, Nutrition
(13)
Nursing Science - Geriatric Care
(13)
Engineering - Automotive Engineering
(13)
Education - Reading Instruction
(13)
Psychology - Forensic Psychology and Penal System
(12)
Didactics for the subject English - History of Literature, Eras
(12)
Latin philology - Medivial and Modern Latin
(12)
Energy Sciences
(12)
Library Science, Information- / Documentation Science
(12)
Leadership and Human Resources - Occupational burnout and stress at...
(12)
African Studies - Miscellaneous
(12)
Health Sciences - Health Psychology
(12)
Organisation and administration - Public administration
(12)
Orientalism / Sinology - Arabistic
(11)
Didactics for the subject English - Grammar, Style, Working Technique
(11)
Didactics for the subject German - Discussion and Essays
(11)
Computer Science - Theory
(11)
History of Europe - Europe in the Cold War
(11)
Computer Science - General
(11)
Law - Civil Action / Lawsuit Law
(11)
Art - Graphics / Illustration / Print
(11)
Cultural Studies - East European Studies
(10)
Orientalism / Sinology - General
(10)
Literature - Romance Literature
(10)
Earth Science / Geography - Geopolitics
(10)
Agrarian Studies
(10)
Didactics - Biolology
(10)
Mathematics - Miscellaneous
(10)
Medicine - Neurology, Psychiatry, Addiction
(10)
Technology
(9)
Art - Arts and Crafts
(9)
Transportation Science & Technology
(9)
Didactics for the subject English - Miscellaneous
(9)
Engineering - Power Engineering
(9)
Engineering - Aerospace Technology
(9)
Musicology - Historical musicology
(9)
Asian studies
(9)
Romance Studies - Other Languages
(8)
Greek Studies - Literature
(8)
Economy - Transport Economics
(8)
Didactics - Computer Science
(8)
French Studies - Miscellaneous
(8)
Earth Science / Geography - General, Basics
(8)
Literature - Scandinavia and Iceland
(8)
Philosophy - Philosophy Beyond Occidental Tradition
(8)
Mathematics - Applied Mathematics
(8)
Environmental Sciences - Sustainability
(8)
African Studies - Culture and Applied Geography
(8)
Biology - Genetics / Gene Technology
(7)
Health - Stress management
(7)
Didactics for the subject French - Miscellaneous
(7)
Medicine - History
(7)
Romance Studies - Miscellaneous
(7)
Literature - Latin America
(7)
Didactics - Italian
(7)
Education - Educational Tests & Measurements
(7)
Pedagogy - Gifted Education
(7)
Business economics - Organization
(7)
Biology - Human Biology
(6)
Egyptology
(6)
Landscape Management
(6)
Geography / Earth Science - Cartography, Geographic Information Sci...
(6)
Indology
(6)
Biology - Zoology
(6)
Cultural Studies - Near Eastern Studies
(6)
Medicine - Internal Medicine
(6)
Psychology - Psychology of Religion
(6)
Urban and Regional Planning
(6)
Health - Physical Therapy / Occupational Therapy
(6)
African Studies - Linguistics
(6)
Engineering - Computer Engineering
(6)
Health - Fitness and Health Management
(6)
American Studies - Comparative Literature
(6)
Health - Digital Health Management
(6)
Computer Sciences - Cryptocurrency
(6)
Textile, Print, Crafting
(5)
Mathematics - Analysis
(5)
Engineering - Communication Technology
(5)
Orientalism / Sinology - Miscellaneous
(5)
Biology - Miscellaneous
(5)
Biology - Botany
(5)
Literature - Africa
(5)
Romance Studies - Didactics
(5)
Didactics for the subject French - Applied Geography
(5)
Guidebooks - School, Education, Pedagogy
(5)
History - Australia, Oceania
(5)
Politics - Topic: Social Policy
(5)
Politics - Topic: International development
(5)
Health - Sports science
(5)
Musicology - Contemporary music
(5)
Nursing Science - Dementia
(5)
Tourism - Hotel Industry / Catering
(4)
Tourism - Hotel Management
(4)
Forestry / Forestry Economics
(4)
Romance Studies - Romanian Studies
(4)
Physics - Nuclear Physics
(4)
Biology - Ecology
(4)
Mathematics - Geometry
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Medicine - Pathology
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Food Technology
(4)
Tourism - Event management
(4)
Leadership and Human Resource - War for Talents
(4)
Didactics - Art
(4)
Instructor Plans: Pedagogy / Education / Consultation
(4)
Cultural Studies - GLBT / LGBTIQ
(4)
Law - IT law
(4)
Nursing Science - Nursing crisis
(4)
Health - Children and adolescents
(4)
Business economics - Project Management
(4)
Musicology - Systematic musicology
(4)
Presentations, Models, Tutorials, Instructions
(3)
Didactics - Chemistry
(3)
Physics - General
(3)
Biology - Evolution
(3)
Psychology - Adjacent Fields and Auxiliary Sciences
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Physics - Optics
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Art - Arts Management
(3)
Dutch (Literature, Culture and Language)
(3)
Latin philology - Linguistics
(3)
Ergonomics
(3)
Romance Studies - Catalan Studies
(3)
Art - Visual artists
(3)
Medicine - Pharmacology, Pharmacy
(3)
Medicine - Alternative Medicine
(3)
Didactics - Ethics
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Art - Iconography, motives, symbols
(3)
Guidebooks - Law, Career, Finance
(3)
Astronomy
(3)
Literature - Asia
(3)
Biology - Neurobiology
(3)
Chemistry - Other
(3)
Didactics - Latin
(3)
Medicine - Hospital Environment, Clinical Medicine
(3)
Organisation and administration - Disaster control
(3)
Nursing Science - Palliative Care
(3)
Mathematics - Algebra
(3)
Theology - Hinduism
(3)
Earth Science / Geography - History of Geography
(3)
Guidebooks - Self-help and Psychology
(3)
Health Sciences - Health education
(3)
Political Science - Universal basic income
(3)
Pedagogy - Class Preparation General
(3)
Mathematics - Stochastics
(3)
Business economics - E-Commerce
(3)
Classic Philology - Other
(3)
Medicine - Epidemiology
(3)
Nursing Science - Adjacent fields
(3)
Computer Sciences - Industry 4.0
(3)
Physics - Other
(3)
Audio Engineering
(2)
Materials Science
(2)
Politics - Region: Australia, New Zealand
(2)
Nautical Science
(2)
Cultural Studies - North African Studies
(2)
Didactics for the subject French - Grammar, Style, Working Technique
(2)
Physics - Electrodynamics
(2)
Cultural Studies - Holocaust Studies
(2)
Medicine - Biomedical Engineering
(2)
Medicine - Orthopedy
(2)
Guidebooks - Nutrition, Food, Drinking
(2)
Medicine - Diagnostics
(2)
Physics - Mechanics
(2)
Engineering - Metal Engineering, Metal Processing, Metal Structure
(2)
Didactics - Physics
(2)
Medicine - General
(2)
Art - Computer Art / Graphics / Art in Media
(2)
Physics - Astronomy
(2)
Literature - Canada
(2)
Nursing Science - Violence in nursing
(2)
Theology - Buddhism
(2)
African Studies - African diaspora
(2)
Didactics - Handwork, Textiles
(2)
Medicine - Surgery, Accident Medicine
(2)
Medicine - Medical Frontiers and Special Areas
(2)
Medicine - Anatomy, Physiology, Cytology
(2)
Instructor Plans: Health / Medicine / Sports / Social Topics
(2)
Physics - Biophysics
(2)
Nature Protection, Landscape Conservation
(2)
African Studies - Literature
(2)
Health - Persons with disabilities
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Health Sciences - Health Logistics
(2)
Musicology - Popular music
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Computer Sciences - Internet of Things, IOT
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Didactics - Home Economics
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Sport - Disabled Sports
(2)
Chemistry - Organic Chemistry
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Mathematics - General, Basics
(2)
Didactics - Reading
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Psychology - Animal Psychology
(2)
Nursing Science - Acute care
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Business economics - Review of Business Studies
(2)
Cultural Studies - Middle Eastern Studies
(2)
Romance Languages - French
(2)
History - Europe
(2)
African Studies - Comparative literature
(1)
Biology - Behaviour
(1)
Mathematics - Number Theory
(1)
Cultural Studies - Caribbean Studies
(1)
Health Sciences - History
(1)
Didactics - Geography
(1)
Didactics for the subject French - Discussion and Essays
(1)
Chemistry - Analytical Chemistry
(1)
Medicine - Therapy
(1)
Chemistry - Anorganic Chemistry
(1)
Medicine - Ophthalmology
(1)
Chemistry - General
(1)
Medicine - Human Genetics
(1)
Engineering - Safety Engineering
(1)
Engineering - System Science
(1)
Guidebooks - Nature
(1)
Chemistry - Materials Chemistry
(1)
Chemistry - Food Chemistry
(1)
Biology - Micro- and Molecular Biology
(1)
Literature - Oceania
(1)
Sport - Sports Equipment and Supplies
(1)
Engineering - Chemical Engineering
(1)
Cultural Studies - Canada
(1)
Guidebooks - Sports and Fitness
(1)
Computer Science - Bioinformatics
(1)
Medicine - Gynecology, Andrology
(1)
Physics - Acoustics
(1)
Physics - Applied physics
(1)
Instructor Plans: Gastronomy / Hospitality / Tourism
(1)
Art - Art of European countries
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Zur Bedeutung von Kategorien und Schemata beim Aufbau und Steuerung von Marken
Autor:in:
Sebastian Huber (Author)
Category:
Term Paper , 2004 , Grade: 2,0
Price:
US$ 18.99
Zum Einsatz von Celebrities in der Werbung
Autor:in:
Falk Köhler (Author)
Category:
Term Paper (Advanced seminar) , 2004 , Grade: 1,7
Price:
US$ 17.99
Zielgruppenorientiertes Marketing in einer Einrichtung der Eingliederungshilfe
Autor:in:
Ulrike Grimm (Author)
Category:
Term Paper , 2016 , Grade: 1,6
Price:
US$ 18.99
Zielgruppenorientiertes Business-to-Busness-Advertising im Social Media Marketing. Am Beispiel des Start-Ups EATell
Autor:in:
Andreas Blam von Hanstein (Author)
Category:
Term Paper , 2017
Price:
US$ 17.99
Zielgruppe LOHAS – Konsequenzen und Herausforderungen für die Lebensstilforschung
Autor:in:
Dipl.Kfm, Christopher Schroeder (Author)
Category:
Seminar Paper , 2012 , Grade: 1,7
Price:
US$ 16.99
Zielgruppe Kosmopolit. Darstellung und praktische Relevanz
Autor:in:
Bachelor of Arts Ann-Kristin Block (Author)
Category:
Seminar Paper , 2014 , Grade: 1,0
Price:
US$ 17.99
Zielgruppe 60 plus. Potenziale für das Marketing
Autor:in:
Christian Heid (Author)
Category:
Research Paper (undergraduate) , 2005 , Grade: 1,5
Price:
US$ 19.99
Ziele und Umsetzungen von Markenstrategien
Autor:in:
Sebastian Fahrbach (Author)
Category:
Research Paper (undergraduate) , 2011 , Grade: 1,7
Price:
US$ 16.99
Ziele und Erfolgspotential des Product Placement
Autor:in:
Maximilian Osterkamp (Author)
Category:
Term Paper , 2014 , Grade: 1,0
Price:
US$ 16.99
Ziele und Erfolgskontrolle des Sponsoring
Autor:in:
Angela von Wirth (Author)
Category:
Term Paper (Advanced seminar) , 2001 , Grade: 1,7
Price:
US$ 18.99
Yield Management bei Fluggesellschaften
Autor:in:
Martin Axt (Author)
Category:
Term Paper , 2004 , Grade: 1,3
Price:
US$ 16.99
Yield Management am Beispiel einer Fluglinie
Autor:in:
Dipl.-Kfm. Marco Fricke (Author)
Category:
Term Paper , 2006 , Grade: 2,0
Price:
US$ 18.99
Würdigung des KölnTags als neues Instrument des kommunalen Marketing und Verbesserungsvorschläge
Autor:in: Anonymous
Category:
Term Paper , 2009 , Grade: 1,0
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US$ 17.99
Wovon hängt der Erfolg von Neuprodukteinführungen ab?
Autor:in:
Daniela Bache (Author)
Category:
Seminar Paper , 2009 , Grade: 1,0
Price:
US$ 17.99
Wissenschaftliche Analyse des BMW Kundenmagazins auf Grundlage des Corporate Publishing
Autor:in:
Sascha Gnoss (Author)
Category:
Seminar Paper , 2012 , Grade: 1,4
Price:
US$ 18.99
Wirkungen von konsumentengerichteten Promotions und ihre Messung
Verkaufsförderung
Autor:in:
Lars Oßendorf (Author)
Category:
Term Paper (Advanced seminar) , 2009 , Grade: 1,3
Price:
US$ 17.99
Wie gut ist Ihre Werbung?
So stellen Sie Ihre Werbung auf den Prüfstand
Autor:in:
Hans-Jürgen Borchardt (Author)
Category:
Essay , 2011
Price:
US$ 6.99
Wie gelingt eine Markteinführung? Einführung eines neuen Energy-Drinks der Firma "Drinkspirit"
Autor:in:
Marlène Müller (Author)
Category:
Term Paper , 2020 , Grade: 1,7
Price:
US$ 16.99
Wie effektiv ist virales Marketing? Eine Untersuchung verschiedener Kampagnen
Mit Mundpropaganda statt Budget zum Erfolg?
Autor:in:
Anna Rüttger (Author)
Category:
Term Paper , 2017 , Grade: 1,3
Price:
US$ 17.99
Why are so many companies trying to standardize their global marketing mixes? With examples show the limitations to this approach!
Autor:in:
Stefan Lüer (Author)
Category:
Seminar Paper , 2003 , Grade: 2,0
Price:
US$ 17.99
What makes a brand authentic? The example of "The Body Shop"
Autor:in:
B.A. Katharina Maute (Author)
,
Jennifer Borchers (Author)
Category:
Term Paper , 2013 , Grade: 1
Price:
US$ 17.99
Wettbewerbsanalyse. Sammlung, Verdichtung, Auswertung und Interpretation von Daten
Autor:in:
Eike-Johanna Böker (Author)
Category:
Seminar Paper , 2002 , Grade: 2,0
Price:
US$ 18.99
Weshalb macht die Stärkung des Brand Commitment den Mitarbeiter zu einem erfolgreichen Markenbotschafter?
Qualitative Marktforschung als Messinstrument bei den Mitarbeitern von Peek und Cloppenburg
Autor:in:
Nina Vöge (Author)
Category:
Research Paper (undergraduate) , 2014 , Grade: 2,7
Price:
US$ 18.99
Werterhaltung von Marken
Autor:in:
Verena Schnürle, geb. Herkert (Author)
Category:
Research Paper (undergraduate) , 2003 , Grade: 1,3
Price:
US$ 16.99
Werbung mit Testimonials. Theoretische Grundlagen und Praxisbeispiel
Autor:in:
Maike Becker (Author)
Category:
Term Paper , 2003 , Grade: 2,3
Price:
US$ 17.99
Werbewirkungsmodelle und Theorien zur Rezipientenaktivierung
Autor:in:
Danilo Engel (Author)
Category:
Term Paper , 2003 , Grade: 1
Price:
US$ 17.99
Werbewirkung und Möglichkeiten ihrer Messung
Autor:in:
Marco Markus (Author)
Category:
Seminar Paper , 2000 , Grade: 2.0
Price:
US$ 18.99
Werbewirksamkeit des Mobile Marketing
Autor:in:
Sonja Hammel (Author)
Category:
Seminar Paper , 2011 , Grade: 1,7
Price:
US$ 18.99
Werbekontrolle - Werbeerfolg - Werbewirkung
Autor:in:
Julia van Bömmel (Author)
Category:
Seminar Paper , 2003 , Grade: 1,7
Price:
US$ 17.99
Werbeeffizienz als Rahmenbedingung für die Marktkommunikation - Indikatoren und Implikationen
Autor:in:
Benjamin Brudler (Author)
Category:
Term Paper (Advanced seminar) , 2002 , Grade: 1
Price:
US$ 18.99
Welchen Einfluss hat die Ausstattung auf die Attraktivität von Carsharing? Eine empirische Untersuchung zum Nutzungsverhalten in Deutschland
Autor:in:
Christopher Reinthaller (Author)
,
Melanie Meixner (Author)
,
Carsten Henning (Author)
Category:
Seminar Paper , 2015 , Grade: 1,0
Price:
US$ 20.99
Weblogs in der angewandten Kommunikation
Autor:in:
Lisa Morgenbrodt (Author)
Category:
Term Paper , 2009 , Grade: 1,3
Price:
US$ 16.99
Web 2.0. Erläuterungen zum DCRM-Projekt 2006/07, Podcasts, Brandmanagement und neue Anwendungsmöglichkeiten für Verbände
Autor:in:
Diplombetriebswirt International Business (FH) Christoph Wirth (Author)
Category:
Research Paper (undergraduate) , 2007 , Grade: 1,0
Price:
US$ 17.99
Was wird unter dem Shareholder Value verstanden und wie wird er gemessen?
Autor:in:
Kathrin Alt (Author)
Category:
Seminar Paper , 2001 , Grade: 1,7
Price:
US$ 17.99
Was ist Servicequalität und wie kann man sie messen?
Autor:in:
Simona Issel (Author)
Category:
Term Paper , 2010 , Grade: 1,7
Price:
US$ 16.99
Was ist für eine erfolgreiche Marketingkampagne nötig?
Autor:in:
Adnan Ghaibeh (Author)
Category:
Essay , 2021 , Grade: 1,3
Price:
US$ 16.99
Was ist ein Trend und wie werden Trends ermittelt?
Autor:in:
Frank Schnitzler (Author)
Category:
Seminar Paper , 2005 , Grade: 1,0
Price:
US$ 17.99
Warum brauchen Märkte Vertrauen?
Analyse von Feedback- und Reputationssystemen
Autor:in:
Marcus Kreysch (Author)
Category:
Seminar Paper , 2013 , Grade: 1,7
Price:
US$ 16.99
Warentesturteile als Signal zur Qualitätsbeurteilung von Produkten
Autor:in:
Mandy Heidinger (Author)
Category:
Seminar Paper , 2005 , Grade: 2,3
Price:
US$ 17.99
Wal Mart Business Case Study
Autor:in:
M.B.A. Nihat Canak (Author)
Category:
Research Paper (undergraduate) , 2006 , Grade: 1.0
Price:
US$ 17.99
VW Phaeton - Did Zeus' anger hit sales of Volkswagen's luxury car
Autor:in:
Sven Röhm (Author)
Category:
Essay , 2003 , Grade: 74% (A) entspricht 1,0
Price:
US$ 18.99
Vorstellung der Zielgruppe LOHAS sowie deren Kommunikationsverhalten im Social Media und dessen Bedeutung für nachhaltige Unternehmen
Autor:in:
Dipl.Kfm, Christopher Schroeder (Author)
Category:
Seminar Paper , 2012 , Grade: 1,0
Price:
US$ 16.99
"Vorsicht, Fälschung!" - Ausmaße und Psychologie von Marken- und Produktpiraterie sowie Darstellung einer Präventivstrategie
Autor:in:
Martin Meyer (Author)
Category:
Term Paper , 2004 , Grade: 1,0
Price:
US$ 18.99
Vorgehen bei einer Kundenzufriedenheitsanalyse
Autor:in:
Wolfgang Klink (Author)
Category:
Research Paper (undergraduate) , 2003 , Grade: 1,9
Price:
US$ 18.99
Voraussetzungen und Techniken für Kundenbindungsmaßnahmen
Autor:in:
Alexander Albrecht (Author)
Category:
Seminar Paper , 2003 , Grade: 1,7
Price:
US$ 19.99
Vor- und Nachteile eines Category Managements in der Industrie
Autor:in:
Michael Hübner (Author)
Category:
Term Paper , 2003 , Grade: 1,0
Price:
US$ 18.99
Vom reziproken Einfluss betriebswirtschaftlichen Handelns und der Wissenschaft im Mittelalter
Autor:in:
Janina Richts (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 1,3
Price:
US$ 18.99
„Virtuelle Messen“ als alternative Kommunikationsform zur „klassischen Messe“
Chancen und Risiken
Autor:in:
Simone Lindemann (Author)
Category:
Term Paper , 2004 , Grade: 2,0
Price:
US$ 18.99
Virales Marketing und private Kommunikation im WWW
Autor:in:
Josef Weber (Author)
Category:
Seminar Paper , 2007 , Grade: 1,3
Price:
US$ 17.99
Virales Marketing. Theorie und Anwendung in der Praxis
Autor:in:
Dominik D. (Author)
Category:
Seminar Paper , 2017 , Grade: 1,3
Price:
US$ 18.99
Virales Marketing im ADAC. Beurteilung von Maßnahmen zur Imagesteigerung
Autor:in:
Dilara Groß (Author)
Category:
Term Paper , 2018 , Grade: 1,3
Price:
US$ 17.99
Viral Videos in der Kommunikation einer Stadtmarke
Autor:in:
Larisa Schmidt (Author)
Category:
Seminar Paper , 2011 , Grade: 2,0
Price:
US$ 17.99
Viral Marketing im internationalen Kontext
Autor:in:
Judith Kant (Author)
Category:
Term Paper , 2007 , Grade: 1,3
Price:
US$ 18.99
Verpackung und Packungsgestaltung als Marketinginstrument
Autor:in:
Ira Kabakova (Author)
Category:
Term Paper , 2009 , Grade: 1,7
Price:
US$ 18.99
Vermarktung und Vermarktungsrechte im Fußball. Das Bosman-Urteil und seine Auswirkungen
Autor:in:
Angelo Petrone (Author)
Category:
Term Paper , 2021 , Grade: 2,0
Price:
US$ 17.99
Vermarktung und Verkauf von Immobilien
Autor:in:
Maximilian Illing (Author)
Category:
Term Paper , 2019 , Grade: 2,3
Price:
US$ 16.99
Vermarktung des Germanischen Nationalmuseums in Nürnberg. Marketinginstrumente im Museums- und Kulturmarketing
Autor:in:
Franziska Wöhler (Author)
Category:
Term Paper , 2015 , Grade: 1,3
Price:
US$ 16.99
Verkaufswettbewerbe als Instrument der Außendienststeuerung
Autor:in:
Christoph Elsser (Author)
Category:
Term Paper , 2008 , Grade: 2,3
Price:
US$ 17.99
Verkaufsförderung als Instrument der Kommunikationspolitik
Autor:in:
Constanze Witzel (Author)
Category:
Term Paper , 2010 , Grade: 1,3
Price:
US$ 17.99
Verhaltenswissenschaftliche Grundlagen der Markenbewertung am Beispiel von ICON
Autor:in:
Daniel Tobaben (Author)
Category:
Term Paper , 2007
Price:
US$ 17.99
Verhaltensökonomische Ansätze in der Verbraucherpolitik
Autor:in:
Taner Pekdemir (Author)
Category:
Seminar Paper , 2011 , Grade: 2,0
Price:
US$ 16.99
Vergleich des Value in Use von Smart- und E-Services
Autor:in:
Jakob Sonnenbichler (Author)
Category:
Seminar Paper , 2019 , Grade: 1,3
Price:
US$ 18.99
Vergleich der Positionierungsstrategien verschiedener Zigarettenmarken anhand von Plakaten
Autor:in:
Susanne Sprener (Author)
Category:
Seminar Paper , 2002 , Grade: 1,3
Price:
US$ 18.99
Verfahren zur Messung von Kundenzufriedenheit
Autor:in:
Karina Kindermann (Author)
Category:
Term Paper , 2010 , Grade: 2.0
Price:
US$ 17.99
Verfahren zur Analyse der Kaufentscheidung
Autor:in:
Gerhard Wagner (Author)
Category:
Seminar Paper , 2007 , Grade: 1,3
Price:
US$ 18.99
Veränderung des Images der Schweiz zwischen 2007 - 2010 anhand einer statistischen Untersuchung des Länder-, Urlaubsland- und Produktimages der Schweiz
Autor:in:
Christian Wandtke (Author)
Category:
Research Paper (undergraduate) , 2010 , Grade: 1,3
Price:
US$ 17.99
Using means-end chains and hierarchical value-maps
Autor:in:
Jan-Christoph Kischkewitz (Author)
Category:
Essay , 2006 , Grade: 9/10
Price:
US$ 17.99
Use-Case-Diagramme im Requirements-Management
Autor:in:
Andree Horch (Author)
Category:
Research Paper (undergraduate) , 2018 , Grade: 2,0
Price:
US$ 16.99
Usability und Usability-Tests von Websites
Autor:in:
Sebastian Busse (Author)
Category:
Seminar Paper , 2001 , Grade: 2
Price:
US$ 17.99
Untersuchung der Vorgehensweise von Konsumenten zur Informationsbeschaffung im Internet bezüglich Urlaubsreisen
Autor:in:
Dipl.-Kfm. Mark Boehm (Author)
Category:
Seminar Paper , 2000 , Grade: 1,3
Price:
US$ 32.99
Unterstützung des Innovationsmanagements in neu gegründeten Unternehmungen durch den Einsatz von Kreativitätstechniken
Autor:in:
Diplom-Kaufmann Michael Flöter (Author)
Category:
Seminar Paper , 2003 , Grade: 1,7
Price:
US$ 18.99
Unterschiede und Gemeinsamkeiten von Konsumgütermarketing und Dienstleistungsmarketing dargestellt an konkreten Praxisbeispielen
Autor:in:
Heide Metz (Author)
Category:
Term Paper , 2006 , Grade: 1,0
Price:
US$ 17.99
Unterschiede und Gemeinsamkeiten von Konsumgütermarketing und Dienstleistungsmarketing - dargestellt an konkreten Praxisbeispielen
Autor:in: Anonymous
Category:
Seminar Paper , 2006 , Grade: 1,0
Price:
US$ 18.99
Unterschiede in der Werbung in Deutschland und Großbritannien
Autor:in:
Kathrin Segeritz (Author)
Category:
Seminar Paper , 2006 , Grade: 1,7
Price:
US$ 17.99
Unternehmenspräsenz in virtuellen sozialen Netzwerken
Unternehmenskommunikation
Autor:in:
B.Sc. Dominik Menzel (Author)
Category:
Seminar Paper , 2010 , Grade: 2,7
Price:
US$ 18.99
Unternehmenskultur - Trend oder mehr?
Autor:in:
Ines-Dorothee Weisbach (Author)
Category:
Seminar Paper , 2010
Price:
US$ 17.99
Unternehmens- und Markenkommunikation des Unternehmens SAP
Autor:in:
Anton Pfeifer (Author)
Category:
Term Paper , 2017 , Grade: 1,0
Price:
US$ 17.99
Unternehmens- und Markenkommunikation der Opel AG. Das Beispiel Sportevents
Autor:in:
Maxim Klujkov (Author)
Category:
Term Paper , 2016 , Grade: 3,0
Price:
US$ 16.99
Unternehmen und Social Media. Erfolgskonzepte in den sozialen Netzwerken
Autor:in:
Rochus Stobbe (Author)
Category:
Term Paper , 2014 , Grade: 2
Price:
US$ 17.99
Unternehmen im Wandel
Die Entwicklung und die daraus entstandenen Möglichkeiten des neu entdeckten Werbe- und Absatzmarktes
Autor:in:
Oliver Reiche (Author)
Category:
Term Paper , 2007 , Grade: 1.3
Price:
US$ 17.99
Ungeplante Käufe - Über den Impulskauf
Autor:in:
Anne Michel (Author)
Category:
Seminar Paper , 2008 , Grade: 1,3
Price:
US$ 16.99
Understanding and Planning Strategic Marketing. The Example of Tesco Plc.
Autor:in: Anonymous
Category:
Essay , 2019
Price:
US$ 17.99
Umweltkommunikation von Unternehmen
Autor:in:
Boris Hoppen (Author)
Category:
Term Paper , 2002 , Grade: 2,7
Price:
US$ 18.99
Umsetzung von Qualifizierungsmaßnahmen für Mitarbeiter in Banken und Beratungsgesellschaften
Autor:in:
Susanne Alznauer (Author)
Category:
Research Paper (undergraduate) , 2007 , Grade: 2,3
Price:
US$ 0.99
Überwindung des "digitalen Grabens" zwischen Nutzern und Nichtnutzern des Internets
Autor:in:
Annemarie Schmitgen (Author)
Category:
Seminar Paper , 2010 , Grade: 1,3
Price:
US$ 18.99
Trendforschung als Bestandteil der Marketingforschung
Autor:in:
Tobias Beetz (Author)
Category:
Seminar Paper , 2004 , Grade: offen
Price:
US$ 17.99
Trademark- und Marken-Portfolios. Bedeutung für den Unternehmenserfolg
Autor:in:
Lisa Zheng (Author)
Category:
Seminar Paper , 2012 , Grade: 1,3
Price:
US$ 17.99
Touristische Dienstleistungen von Automobilproduzenten
Autor:in:
B. Sc. Pirmin Seßler (Author)
Category:
Term Paper , 2007 , Grade: 1,7
Price:
US$ 16.99
Tourismusmarketing. Können Selfies den Tourismus ankurbeln?
Autor:in:
Bastian Münch (Author)
Category:
Seminar Paper , 2020 , Grade: 1,0
Price:
US$ 16.99
Tourismusmarketing: Besonderheiten des Bahn- und Flugtouristik-Marketing
Autor:in:
Dipl.-Hdl. Erna Müller (Author)
Category:
Term Paper , 2007 , Grade: 2,5
Price:
US$ 17.99
Theoretische Grundlagen der Online-Marktforschung
Autor:in:
Karolina Kosc (Author)
Category:
Term Paper , 2008 , Grade: 2,3
Price:
US$ 17.99
The utilization of customer journey mapping in the automotive industry
Autor:in:
Tobias Staudt (Author)
Category:
Term Paper (Advanced seminar) , 2014 , Grade: 1,2
Price:
US$ 17.99
The use of scent and music in the consumer goods marketing
Autor:in:
Bachelor Nina Obbelode (Author)
Category:
Term Paper , 2008 , Grade: gut
Price:
US$ 16.99
The role of perception in consumer behaviour
Autor:in:
Marco Erlenkamp (Author)
Category:
Seminar Paper , 2004 , Grade: 1,3
Price:
US$ 17.99
The Relation of Happiness and Social Capital. Analysis based on the World Value Survey
Autor:in:
Henrike Diesing (Author)
Category:
Essay , 2013 , Grade: 1.33
Price:
US$ 16.99
The Policy of Internal Innovation and External Acquired Technologies
Autor:in:
Business Administrator Mutinda Jackson (Author)
Category:
Essay , 2018 , Grade: A-
Price:
US$ 6.99
The New Era of Advertsing. Wird Google Inc. durch die Markteinführung von Google Glass zum Gamechanger in der Werbewirtschaft?
Autor:in:
Maa Rit (Author)
Category:
Seminar Paper , 2014 , Grade: 1,0
Price:
US$ 17.99
The "Mexx" Brand. Strategic Audit, SWOT Analysis and Brand Rejuvenation Strategy
Autor:in:
Karina Oborune (Author)
Category:
Term Paper (Advanced seminar) , 2014 , Grade: A
Price:
US$ 6.99
The Measurement of Customer Satisfaction
Existing Research, Comparison of Different Methods, and Critical Appraisal
Autor:in:
David Willemsen (Author)
Category:
Research Paper (undergraduate) , 2010 , Grade: 1,0
Price:
US$ 31.99
The meaning of arts for brands
The example of the Austrian chocolatier Zotter
Autor:in:
B.A. Katharina Maute (Author)
Category:
Term Paper , 2012 , Grade: 1
Price:
US$ 18.99
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