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Präferenzstrukturen von Studenten hinsichtlich Arbeitgeberwahlentscheidungen
Autor:in:
Mark Friemel (Author)
Category:
Seminar Paper , 2002 , Grade: 2,0
Price:
US$ 18.99
Der Einfluss von Gruppen auf Kaufentscheidungen und ihre Konsequenzen für das Marketing
Autor:in:
Jana Noske (Author)
Category:
Term Paper , 2002 , Grade: 1,7
Price:
US$ 17.99
Handelsmarketing: Gegenstand und Besonderheiten am Beispiel von Edeka
Autor:in:
Yvonne Kasten (Author)
Category:
Seminar Paper , 2001 , Grade: 2,0
Price:
US$ 17.99
Zielgruppenspezifisches Ethno-Marketing
Am Beispiel der in Deutschland lebenden Türken
Autor:in:
Bektas Serkan Baran (Author)
Category:
Term Paper , 2001 , Grade: 2,0
Price:
US$ 17.99
Produktkliniken in der Automobilmarktforschung
Autor:in:
Mario Pfeuffer (Author)
Category:
Seminar Paper , 2001 , Grade: 1,3
Price:
US$ 18.99
Leitfaden- und Tiefeninterviews
Autor:in:
Sabine Selzer (Author)
Category:
Seminar Paper , 2003 , Grade: 1,5
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US$ 17.99
Jugendliche als Zielgruppe - Jugendszenen als Ansatzpunkt für das Marketing
Autor:in:
Carsten Dauster (Author)
Category:
Term Paper (Advanced seminar) , 2002 , Grade: 1,7
Price:
US$ 18.99
EU-Erweiterung und Arbeitsmigration - Migrationspotential in Ungarn 1993 - 2002
Autor:in:
Zsuzsa Font (Author)
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Diploma Thesis , 2003 , Grade: 1
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US$ 33.99
Förderung der Netz-Nutzung: Systematisierung von Anbieter-Maßnahmen in der Praxis
Autor:in:
Markus Schulz (Author)
Category:
Seminar Paper , 2003 , Grade: 2,0
Price:
US$ 18.99
E-Commerce und Marketing - Wie sich Unternehmen der Herausforderung stellen
Ein kurzer Überblick über die Auswirkungen von Electronic Commerce auf das Marketing, sowie Folgen und Möglichkeiten für Unternehmen (Stand 2003)
Autor:in:
Zoran Nikolov (Author)
Category:
Literature Review , 2003 , Grade: 2,0
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US$ 16.99
Der Innovationsprozess in der pharmazeutischen Life Science Industrie
Autor:in:
Carsten Mueller (Author)
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Research Paper (undergraduate) , 2003 , Grade: 2,0
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US$ 19.99
Einführung einer neuen Corporate Identity am Beispiel des Fernsehsenders RTL II
Eine kritische Betrachtung der Auswirkungen auf das Unternehmen
Autor:in:
Silvia Höld (Author)
Category:
Elaboration , 2004 , Grade: 1 (92 Punkte)
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US$ 32.99
Interkulturelle Marktkommunikation. Kritische Analyse der Kulturdimensionen nach Hofstede
Autor:in:
Janina Michel (Author)
,
Jens Hallmann (Author)
Category:
Seminar Paper , 2004 , Grade: sehr gut
Price:
US$ 18.99
Externe Umweltberichterstattungsinstrumente aus Sicht der Stakeholder
Autor:in:
Dipl. Oec. Katrin Gerberich (Author)
,
Hartmut Schimming (Author)
Category:
Term Paper , 2003 , Grade: 1,0
Price:
US$ 18.99
Ausländer als Werbezielgruppe - Betrachtung unter demographischen Gesichtspunkten, Markterfassung sowie Darstellung am Beispiel von Fernsehwerbung für Deutsch-Türken
Autor:in:
Ingo Paulus (Author)
Category:
Diploma Thesis , 2004 , Grade: 1,0
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US$ 183.99
Ethnographie als Untersuchungsmethode im Marketing
Autor:in:
D. Dahlmann (Author)
,
L. Weishaupt (Author)
,
K. Gierok (Author)
Category:
Term Paper , 2004 , Grade: 1,3
Price:
US$ 32.99
Information Overload
Die Informationsüberlastung der Konsumenten im Zeitalter der Digitalisierung und Technisierung
Autor:in:
Katrin Hinz (Author)
Category:
Seminar Paper , 2003 , Grade: 1,5
Price:
US$ 18.99
Ethnomarketing: Die Bedeutung der Kultur für das Konsumentenverhalten ethnischer Gruppen
Autor:in:
Dipl.-Kfm. Benjamin Brauer (Author)
Category:
Seminar Paper , 2004 , Grade: 1,7
Price:
US$ 18.99
Nutzensegmentierung im Mobilfunkmarkt - Ein ergänzender Segmentierungsansatz für das Marketing von UMTS-Diensten
Autor:in:
Christian Wolf (Author)
Category:
Diploma Thesis , 2005 , Grade: 1,0
Price:
US$ 43.99
Retail Branding. Konzept und Beispiele
Autor:in:
Tobias Lorenz (Author)
Category:
Seminar Paper , 2004 , Grade: 1,3
Price:
US$ 18.99
Möglichkeiten und Grenzen der Online-Marktforschung
Autor:in:
Daniel Mauritz (Author)
,
A. Röscher (Author)
Category:
Term Paper (Advanced seminar) , 2001 , Grade: 2,3
Price:
US$ 18.99
Besonderheiten der Markenführung auf dem Markt für Computer- und Videospiele
Autor:in:
Frederik Hammes (Author)
Category:
Diploma Thesis , 2004 , Grade: 1,3
Price:
US$ 36.99
Nutzen- und verhaltensorientierte Marktsegmentierung am Beispiel der Golftourismus-Branche
Autor:in:
Tanja Gutike (Author)
Category:
Diploma Thesis , 2005 , Grade: 1,7
Price:
US$ 36.99
Bundesligavereine als Marken und Sponsoringpartner. Erfolgsfaktoren für das Fußballsponsoring am Beispiel des FC Schalke 04
Autor:in:
Sebastian Böttcher (Author)
Category:
Diploma Thesis , 2003 , Grade: 2,3
Price:
US$ 36.99
Glaubwürdigkeit - ein Konstrukt zur Erklärung der Kommunikationswirkung von Events
Autor:in:
Ann Schmidt (Author)
Category:
Seminar Paper , 2004 , Grade: 1,7
Price:
US$ 17.99
Der Starke ist am mächtigsten allein
Autor:in:
Anja Siegel (Author)
Category:
Term Paper , 2005 , Grade: 2,0
Price:
US$ 17.99
Markenpositionierung um Internet
Autor:in:
Susanne Schmidt (Author)
Category:
Seminar Paper , 2005 , Grade: 2,3
Price:
US$ 18.99
Unternehmenskultur. Problem oder Erfolgsfaktor bei Fusionen?
Autor:in:
Nancy Bockelmann (Author)
Category:
Diploma Thesis , 2004 , Grade: 2
Price:
US$ 33.99
Branche und Branchenattraktivität: Porters Five Forces
Autor:in:
Oliver Seeberger (Author)
Category:
Term Paper (Advanced seminar) , 2005 , Grade: 2,0
Price:
US$ 18.99
Kommunikationspolitik bei Produktinnovationen
Autor:in:
Diplom-Betriebswirtin Isabelle Leistenschneider (Author)
Category:
Diploma Thesis , 2006 , Grade: 1,0
Price:
US$ 36.99
Erhöhung der Markttransparenz durch Lebensmittelkennzeichnungen. Analyse des Fischetikettierungsgesetzes aus informationsökonomischer Sicht
Autor:in:
Annika Ohliger (Author)
Category:
Diploma Thesis , 2005 , Grade: 1,7
Price:
US$ 36.99
Kaum umworben. Die Zielgruppe der Senioren. Anforderungen an die Kommunikation mit Konsumenten 50+
Autor:in:
Dominik Dürr (Author)
Category:
Term Paper (Advanced seminar) , 2006 , Grade: 1,3
Price:
US$ 18.99
Das Buying-Center: Konsequenzen für den Akquisitionsprozess
Autor:in:
Robert Brandt (Author)
Category:
Term Paper (Advanced seminar) , 2002 , Grade: 2,0
Price:
US$ 18.99
'advergames' - Online-Spiele als Chance für das Marketing (am Beispiel der 50 stärksten Marken der Schweiz)
Autor:in:
Reto Müller (Author)
Category:
Term Paper , 2006
Price:
US$ 19.99
Der Einfluss von Bezugsgruppen auf den Kaufentscheidungsprozess von Konsumenten
Autor:in:
Kai Olschewski (Author)
Category:
Term Paper , 2004 , Grade: 2,3
Price:
US$ 18.99
Der Zahnarzt als Unternehmer. Kundenbindung durch Beziehungsmarketing.
Autor:in:
Diplom-Betriebswirt FH Benjamin Kuffer (Author)
Category:
Diploma Thesis , 2006 , Grade: 2,0
Price:
US$ 36.99
Zielgruppen des Immobilienmarketing und deren Beschreibung
Autor:in:
Osman Saritarla (Author)
,
Marcus Loeck (Author)
Category:
Research Paper (undergraduate) , 2005 , Grade: bestanden
Price:
US$ 18.99
Zukunftsmarkt 50plus. Analyse des Best Ager-Marktes. Zielgruppenspezifische Ansprache in der Automobilindustrie
Autor:in: Anonymous
Category:
Diploma Thesis , 2005 , Grade: 1,0
Price:
US$ 36.99
Marketing-Potenziale von Community-Gruppen am Beispiel der Studentenplattform studiVZ
Autor:in:
Jorit Ness (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 1,3
Price:
US$ 17.99
Generation 50+. Eine empirische Analyse der Zielgruppe
Autor:in:
Dipl. Betriebswirt (FH) Thomas Lubjuhn (Author)
Category:
Diploma Thesis , 2006 , Grade: 1,0
Price:
US$ 36.99
Die Analyse strategischer Gruppen und ihr Aussagewert für die Marketing-Planung
Autor:in:
Birte Köwing (Author)
Category:
Presentation (Elaboration) , 2005 , Grade: 1,3
Price:
US$ 16.99
Vermarktungskonzept für einen Bürokomplex mit Tiefgarage in Berlin
Autor:in:
Amir Cesir (Author)
Category:
Presentation (Elaboration) , 2004 , Grade: 1,7
Price:
US$ 19.99
Online-Marketing im Web 2.0. Zielgruppen identifizieren
Autor:in:
Diplom-Kaufmann Martin Spicker (Author)
Category:
Diploma Thesis , 2007 , Grade: 1,3
Price:
US$ 36.99
Schätzung von Response-Funktionen auf Brick-Ebene
Autor:in:
Daniel Schultz (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 2,3
Price:
US$ 18.99
Die Balanced Scorecard als Kommunikationsinstrument für die Unternehmensmission
Autor:in:
Julian Maier (Author)
Category:
Research Paper (undergraduate) , 2007 , Grade: 1,8
Price:
US$ 18.99
Bedeutung der Marke für die Generation 50+
Gibt es noch Chancen, Markenimages zu verändern oder erfolgreich neue Marken einzuführen?
Autor:in:
Christian Steinmetz (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 1,7
Price:
US$ 36.99
Senioren als Marketing-Zielgruppe
Besonderheiten, Konzepte und Beispiele
Autor:in:
Katja Reinhold (Author)
Category:
Term Paper , 2007 , Grade: 1,0
Price:
US$ 18.99
Seniorenmarketing: Herausforderung an Handels- und Dienstleistungsunternehmen
Autor:in:
Wolfgang Stahl (Author)
Category:
Elaboration , 2005 , Grade: 1,5
Price:
US$ 18.99
Die Rückkehr des Kunden
Vom Marketing zum Relationshipmarketing
Autor:in:
Dipl. Sozialarbeiter Michael Rapp (Author)
Category:
Term Paper , 2008 , Grade: 1,5
Price:
US$ 17.99
Erfolgsstrategien für deutsche Hochschulen auf dem Bildungsmarkt von Morgen
Autor:in:
Jan Andreas Bollinger (Author)
Category:
Seminar Paper , 2004 , Grade: 2,0
Price:
US$ 16.99
Berührungspunkte zwischen Corporate Identity, Unternehmenskultur und Personalpolitik
Autor:in:
S. Canal (Author)
,
C. Alge (Author)
,
S. Pfeiffenberger (Author)
,
S. Senoner (Author)
Category:
Examination Thesis , 2007 , Grade: sehr gut
Price:
US$ 31.99
Gruppeneinflüsse auf das individuelle Konsumentenverhalten
Autor:in:
Carsten Hagedorn (Author)
Category:
Term Paper , 2002 , Grade: 1,3
Price:
US$ 0.99
Marketing im Spannungsfeld von Emotionalität und Sachlichkeit am Beispiel des Sponsorings von Musikveranstaltungen im Event-Marketing
Autor:in:
Tobias Wedler (Author)
Category:
Seminar Paper , 2005 , Grade: 1,3
Price:
US$ 0.99
Seniorenmarketing: Anwendungsfälle und Probleme bei Dienstleistungen für Senioren
Autor:in:
Steffen Meyer-Feldmann (Author)
Category:
Term Paper (Advanced seminar) , 2008 , Grade: 1,7
Price:
US$ 17.99
Organisation und Management von Kommunikation in Konzernen
Autor:in:
Mag.iur. MSc Heinrich Sigmund (Author)
Category:
Master's Thesis , 2007 , Grade: Sehr Gut
Price:
US$ 36.99
Strategisches Kulturmarketing. Marketingstrategien für Theater für Kinder und Jugendliche und ihre Instrumente
Autor:in:
Mag.(FH) Astrid Zölfel (Author)
Category:
Diploma Thesis , 2005 , Grade: 1,0
Price:
US$ 36.99
Ethno-Marketing. Wettbewerbsvorteile durch kulturelle Vielfalt im Zielgruppenverständnis der in Deutschland lebenden Türken und Russen
Autor:in:
Timo Lindt (Author)
Category:
Diploma Thesis , 2008 , Grade: 2,3
Price:
US$ 36.99
Direktmarketing - Ethnomarketing
Autor:in:
Belma Özcakirlar (Author)
Category:
Term Paper (Advanced seminar) , 2006
Price:
US$ 16.99
Internes Marketing bei Adeg
Eine empirische Analyse unter Berücksichtigung der neuen Eigentümerstruktur
Autor:in:
Mag. Christian Idinger (Author)
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 41.99
Segmentierungsansätze in Konsumgütermärkten
Autor:in:
Miriam Böll (Author)
Category:
Term Paper , 2008 , Grade: 1,3
Price:
US$ 16.99
Aufgaben und Besonderheiten des Künstlermarketings
Autor:in:
Danijel Lazar (Author)
Category:
Seminar Paper , 2009 , Grade: 2,7
Price:
US$ 16.99
Potenziale von virtuellen Welten für die Tourismusbranche
Eine beispielgestützte kritische Analyse
Autor:in:
Diplom-Kaufmann Martin Franger (Author)
Category:
Diploma Thesis , 2008 , Grade: 2,0
Price:
US$ 31.99
Marketingkonzeption der täglichen, national erscheinenden Sportzeitung "TagesSport"
Autor:in:
Sascha Vogel (Author)
Category:
Project Report , 2004 , Grade: 1,7
Price:
US$ 36.99
Zum Produkt Bionade und seiner Marketingstrategie: Notwendigkeit einer Neustrukturierung?
Eine Case study
Autor:in:
Sven Leichner (Author)
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Nina Orzall (Author)
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Sascha Braun (Author)
Category:
Bachelor Thesis , 2009 , Grade: 7,5
Price:
US$ 31.99
Die Strategische Marktanalyse, Positionierung und Wettbewerbsdifferenzierung im Optiker-Retailmarkt - 2009
Autor:in:
Jürgen Donhauser (Author)
Category:
Scientific Essay , 2012
Price:
US$ 14.99
Der Einfluss sozialer Normen auf unser Verhalten
Implikationen für das Marketing
Autor:in:
Daniel Kreisel (Author)
Category:
Seminar Paper , 2009 , Grade: 2,3
Price:
US$ 17.99
Erstellung eines Online-Marketing Konzepts für den Onlineshop ProKatura
Mit dem Schwerpunkt auf Gestaltung des Instrumenten- und Maßnahmenmix
Autor:in:
Daniel Niedermayer (Author)
Category:
Diploma Thesis , 2010 , Grade: 2,0
Price:
US$ 36.99
Marktsegmentbearbeitung durch kommunikationspolitische Maßnahmen, dargestellt am Beispiel der Karstadt Warenhaus AG
Autor:in:
Ira Kabakova (Author)
Category:
Term Paper , 2009 , Grade: 1,7
Price:
US$ 17.99
Marketingkommunikation im Web 2.0 - Mit viralen Kampagnen junge Gruppen erreichen
Autor:in:
Sascha Ernst (Author)
Category:
Diploma Thesis , 2010 , Grade: 1,3
Price:
US$ 31.99
Auswirkungen der Preisdifferenzierung auf das Kundenverhalten
Neue Entwicklungen der Marketingforschung
Autor:in:
Andreas Weinfurter (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 1,7
Price:
US$ 18.99
Die Zielgruppe 50plus. Die Anpassung werbespezifischer und produktgestalterischer Marketingaktivitäten
Autor:in:
Belma Özcakirlar (Author)
Category:
Diploma Thesis , 2009 , Grade: 1,7
Price:
US$ 36.99
Wie beeinflussen Dritte das (impulsive) Kaufverhalten
Autor:in:
Daniel Stitz (Author)
Category:
Term Paper , 2010
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US$ 16.99
Der Perceived Value von Services im Retail Banking
Eine kausalanalytische Studie zur Identifikation von Einflussfaktoren
Autor:in:
Andrea Katharina Körner (Author)
Category:
Diploma Thesis , 2006 , Grade: 1,7
Price:
US$ 41.99
Kommunikationsinstrumente der LEGO Gruppe
Autor:in:
Larisa Schmidt (Author)
Category:
Term Paper , 2010 , Grade: 1,7
Price:
US$ 17.99
Einsatzmöglichkeiten von Social Media. Theorie und praktische Beispiele
Autor:in:
Alexander Michael Wiedl (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 36.99
Unternehmenskultur - Trend oder mehr?
Autor:in:
Ines-Dorothee Weisbach (Author)
Category:
Seminar Paper , 2010
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US$ 17.99
Ethno-Marketing - Zielgruppenmarketing für Menschen mit einseitigem Migrationshintergrund
Autor:in:
Stefan Wissert (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1,3
Price:
US$ 36.99
Untersuchung der Kundengruppe "Späteinkäufer" im Lebensmitteleinzelhandel
am Beispiel der REWE-Märkte in Bietigheim-Bissingen und Freiberg am Neckar
Autor:in:
Bernd S. Wolff (Author)
Category:
Diploma Thesis , 2011 , Grade: 2,2
Price:
US$ 36.99
Social Media Marketing: Welchen Nutzen haben soziale Netzwerke für Unternehmen?
Autor:in:
Sascha Mihajlovic (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1,7
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US$ 31.99
App-Marketing als Instrument zur Kundenbindung, erklärt an der App 'Leerlauf' für das iPhone und iPad
Autor:in:
Matthias Krieg (Author)
Category:
Diploma Thesis , 2012 , Grade: 1,5
Price:
US$ 33.99
Bedeutung von Verkäuferstereotypen für das Konsumentenverhalten im persönlichen Verkauf
Autor:in:
Stefan Goletzke (Author)
Category:
Bachelor Thesis , 2011 , Grade: 2,3
Price:
US$ 18.99
Einfluss von Freunden auf Jugendliche (Peer-Groups)
Autor:in:
Tom Scheffler (Author)
Category:
Project Report , 2011 , Grade: 1,3
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US$ 17.99
Zielgruppe LOHAS – Konsequenzen und Herausforderungen für die Lebensstilforschung
Autor:in:
Dipl.Kfm, Christopher Schroeder (Author)
Category:
Seminar Paper , 2012 , Grade: 1,7
Price:
US$ 16.99
Vorstellung der Zielgruppe LOHAS sowie deren Kommunikationsverhalten im Social Media und dessen Bedeutung für nachhaltige Unternehmen
Autor:in:
Dipl.Kfm, Christopher Schroeder (Author)
Category:
Seminar Paper , 2012 , Grade: 1,0
Price:
US$ 16.99
Jugendmarketing - Die MTV-Mindset-Studien
Autor:in:
Daniela Linz (Author)
Category:
Term Paper , 2009 , Grade: 1,7
Price:
US$ 16.99
Entwicklung zu einer Supermarke - Analyse von Markenallianzen am Beispiel der Lufthansa AG
Autor:in:
Maike Marianne Schultze-Rhonhof (Author)
Category:
Bachelor Thesis , 2012 , Grade: 2,3
Price:
US$ 31.99
Marketingstrategie der Edeka-Gruppe für Bio-Produkte
Autor:in:
Felix Baumann (Author)
Category:
Term Paper , 2011 , Grade: 1,3
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US$ 17.99
Ethno-Marketing in der Versicherungswirtschaft
Marktanalyse und Online-Marketingstrategie
Autor:in:
BBA Amanda Williams (Author)
Category:
Diploma Thesis , 2011 , Grade: 1,3
Price:
US$ 34.99
Senioren als Marketing-Zielgruppe. Besonderheiten, Konzepte und Beispiele
Autor:in:
Virginia Krieg (Author)
Category:
Term Paper , 2013 , Grade: 1,0
Price:
US$ 20.99
Corporate Identity in all seinen Facetten
Autor:in:
Florian Selchow (Author)
Category:
Scientific Essay , 2012 , Grade: 1,7
Price:
US$ 17.99
Zielgruppenmarketing für Senioren
Autor:in:
Lars Kasperitz (Author)
Category:
Term Paper , 2012 , Grade: 2,0
Price:
US$ 17.99
Kinder und Marken: Kinder als Zielgruppe für Unternehmen
Autor:in:
Christian Nagelschmitz (Author)
Category:
Term Paper (Advanced seminar) , 2013 , Grade: 2,7
Price:
US$ 17.99
Corporate Identity und Corporate Image der Coca-Cola Company
Autor:in:
Christian Schmidt (Author)
Category:
Seminar Paper , 2013 , Grade: 1,3
Price:
US$ 18.99
Die Anwendung partizipativer Preismechanismen im Internet
Ein Vergleich von Pay-What-You-Want (PWYW) und Name-Your-Own-Price (NYOP) am Beispiel der Musikindustrie
Autor:in:
Patrick Gumprecht (Author)
Category:
Bachelor Thesis , 2013 , Grade: 1,7
Price:
US$ 20.99
Marketingstrategien und Marketingmethoden der Marke Adidas
Stand 2006
Autor:in:
Thomas Lacmann (Author)
Category:
Academic Paper , 2006 , Grade: 1,3
Price:
US$ 19.99
Definition und Identifizierung von Zielgruppen. Zielgruppenmodelle und Typologien
Autor:in:
Diplom-Kaufmann Martin Spicker (Author)
Category:
Academic Paper , 2007 , Grade: 1,3
Price:
US$ 18.99
Mediale Verbreitung, Charakteristika und Formen des Shitstorm. Am Beispiel der Kampagne Greenpeace vs. Nestle
Autor:in:
Andreas Naber (Author)
Category:
Academic Paper , 2013 , Grade: 1,7
Price:
US$ 14.99
Erarbeitung eines Messekonzeptes für das Unternehmen MobiPay
Moderation eines Teammeetings
Autor:in:
Daniela Hörmann (Author)
Category:
Research Paper (undergraduate) , 2012 , Grade: 1,0
Price:
US$ 17.99
Markt- und Kundenanalyse des Turnschuhmarktes. Theoretische Grundlagen, Anwendungen und das Fallbeispiel Adidas
Autor:in: Anonymous
Category:
Term Paper (Advanced seminar) , 2014 , Grade: 1,3
Price:
US$ 17.99
Senioren als Marketing-Zielgruppe. Besonderheiten der Marketingstrategien
Autor:in:
Lara Kube (Author)
Category:
Term Paper , 2014 , Grade: 1,7
Price:
US$ 16.99
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