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Die Werbung als Mittel zur Schaffung von Präferenzen und zweckmäßige Arten und Mittel der Werbung
Autor:in:
Christine Splawski (Author)
Category:
Presentation / Essay (Pre-University) , 2001
Price:
US$ 0.99
Marketingplan für ein Autohaus. SWOT–Analyse, Branchenanalyse mittels PESTEL-Methode und Marketingmix
Autor:in:
Franz Langeder (Author)
Category:
Term Paper , 2021 , Grade: 1
Price:
US$ 18.99
Pinterest als Mittel zur Vertriebsförderung. Nutzen und Herausforderungen des sozialen Netzwerks für Unternehmen
Eine Analyse des Pinterest-Auftritts von IKEA
Autor:in: Anonymous
Category:
Term Paper , 2020 , Grade: 1,1
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US$ 17.99
Bestimmung des Markenwertes mittels Conjoint-Analyse im Finanzdienstleistungssektor
Autor:in:
Mareike Wolf (Author)
Category:
Seminar Paper , 2001 , Grade: 2,0
Price:
US$ 18.99
Die zukünftige Positionierung des Drogerie-Konzerns dm. Erarbeitung einer Empfehlung für die zukünftige Markenausrichtung mittels einer SWOT-Analyse
Autor:in:
Oumaima Sadqui (Author)
Category:
Term Paper , 2023 , Grade: 1,0
Price:
US$ 18.99
Online-PR in österreichischen Unternehmen mittels Social Media. Visuelle Kommunikation über Instagram und Facebook
Autor:in:
Barbora Penkava (Author)
Category:
Seminar Paper , 2020 , Grade: 2,00
Price:
US$ 36.99
Anforderungen an Markendehnungen mittels Produktlinienerweiterung unter besonderer Berücksichtigung des „variety seeking“ - dargestellt am Beispiel der Marke Beck’s
Autor:in:
Alex Kaiser (Author)
Category:
Bachelor Thesis , 2011 , Grade: 2,3
Price:
US$ 24.99
Implizite Einstellungsmessung mittels Impliziten Assoziationstest (IAT) – dargestellt anhand eines Beispiels
Autor:in:
Cheun-Yin Lam (Author)
Category:
Research Paper (undergraduate) , 2011 , Grade: 2,7
Price:
US$ 18.99
Entwicklung einer Marktwachstumsstrategie. Marktwachstum der Hugo Boss AG auf dem deutschen Markt mittels Einführung des Online-Geschäftsmodells "Curated Shopping"
Autor:in:
Iryna Geike (Author)
Category:
Term Paper , 2016 , Grade: 1,3
Price:
US$ 17.99
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Autor:in:
Christoph Platzöder (Author)
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Category:
Term Paper , 2015 , Grade: 1,0
Price:
US$ 17.99
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Autor:in:
Thomas Henderikx (Author)
Category:
Seminar Paper , 2012 , Grade: 1,7
Price:
US$ 17.99
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Autor:in:
Lars Zumpe (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,8
Price:
US$ 36.99
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Autor:in:
Philipp Herzig (Author)
Category:
Seminar Paper , 2011 , Grade: 1,0
Price:
US$ 0.99
Moderne Mittel der Kommunikationspolitik zwischen Unternehmen und Kunden – sind sie noch kreativ?
Autor:in:
Regina Karl (Author)
Category:
Diploma Thesis , 2008 , Grade: 1,2
Price:
US$ 31.99
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Von den theoretischen Grundlagen bis zur Erstellung eines Fragebogens für die Dienstleistungsbranche
Autor:in:
Bakk. Mag. Manfred Hammerl (Author)
Category:
Bachelor Thesis , 2003 , Grade: 1
Price:
US$ 19.99
Die Bestimmung von Preis- und Mengenprämien mittels Choice based Conjoint
Autor:in:
Hanna Busemann (Author)
Category:
Seminar Paper , 2004 , Grade: 1,3
Price:
US$ 17.99
Sponsoring als Mittel der Kommunikationspolitik
Autor:in:
Jens Coordes (Author)
Category:
Presentation / Essay (Pre-University) , 2000 , Grade: 14 Punkte
Price:
US$ 0.99
Kundenbindung mittels eines Kundenclubs. Erstellung und Bewertung eines Konzepts
Autor:in:
Danny Wendel (Author)
Category:
Diploma Thesis , 2001 , Grade: 1,7
Price:
US$ 32.99
Testimonials in der Werbung
Prominente in der Werbung als Mittel zur Markenprägung
Autor:in:
Kristin Alena Sadowski (Author)
Category:
Research Paper (undergraduate) , 2005 , Grade: 1,9
Price:
US$ 18.99
Zusammenarbeit zwischen Key-Accout-Management und Vertrieb und Marketing
Autor:in:
Christian Schreier (Author)
Category:
Project Report , 2015 , Grade: 1,7
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US$ 20.99
Wie viel Geld wird durchschnittlich pro Jahr für den Versorgungseinkauf und den Erlebniseinkauf ausgegeben?
Autor:in:
Jeannine Holert (Author)
Category:
Term Paper , 2015 , Grade: 1,7
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US$ 18.99
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Absurdität oder Notwendigkeit?
Autor:in:
Inna Baier (Author)
Category:
Term Paper (Advanced seminar) , 2016 , Grade: 1,7
Price:
US$ 18.99
Die Relevanz der Semiotik für die Gestaltung von Slogans und Markennamen
Autor:in:
Diplom-Medienwirtin (FH) Nina Lampret (Author)
Category:
Seminar Paper , 2004 , Grade: 1,7
Price:
US$ 18.99
Der Einsatz von Cellular Automata im Marketing
Autor:in:
Harald Bembom (Author)
Category:
Term Paper (Advanced seminar) , 2004 , Grade: 1,7
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US$ 18.99
Einführung eines Grafikprogramms zur künftigen Eigenerstellung von Werbeanzeigen. Am Beispiel des Versicherungsmaklers Exemplario
Autor:in:
Joshua Knierim (Author)
Category:
Seminar Paper , 2021 , Grade: 1.3
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US$ 17.99
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Autor:in: Anonymous
Category:
Term Paper , 2020 , Grade: 1,7
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US$ 18.99
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Autor:in:
Julia Schmitt (Author)
Category:
Term Paper , 2018 , Grade: 1,2
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US$ 17.99
Strategische Allianz als Markteintrittsform von Großunternehmen
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Autor:in:
Robin Anderer (Author)
Category:
Seminar Paper , 2017 , Grade: 1,7
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US$ 18.99
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Autor:in:
Mykhaylo Ostapenko (Author)
Category:
Seminar Paper , 2019 , Grade: 1,3
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US$ 17.99
Green Marketing. Wie zeigt sich der grüne Wertewandel in der Werbung?
Autor:in:
Teresa Dinkel (Author)
Category:
Term Paper , 2016 , Grade: 1,5
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US$ 7.99
Chancen und Risiken von Influencer Marketing auf der Live-Streaming Videoplattform "Twitch"
Autor:in:
Kristin Kampmann (Author)
Category:
Term Paper , 2016 , Grade: 2,3
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US$ 17.99
Ziele und Instrumente des Marketings von Non-Profit-Organisationen
Autor:in:
Andrea Wachter (Author)
Category:
Term Paper , 2014 , Grade: 2,0
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US$ 17.99
Herausforderungen der BRIC-Märkte an das internationale Marketing
Eine empirische Analyse der Markenimagedimensionen im Markt für schnurlose Telefone in Deutschland und China
Autor:in: Anonymous
Category:
Seminar Paper , 2011
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US$ 18.99
Unternehmensreaktionen auf negatives Word-of-Mouth (WOM)
Eine systematische Literaturanalyse
Autor:in:
Sven Theel (Author)
Category:
Master's Thesis , 2012 , Grade: 1,7
Price:
US$ 36.99
Sponsoring im internationalen Profi-Fußball
Mannschafts- oder Veranstaltungssponsoring am Beispiel der Automobilwirtschaft
Autor:in:
Michael Bachner (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,5
Price:
US$ 36.99
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Autor:in:
Stefanie Norden (Author)
Category:
Presentation (Elaboration) , 2008 , Grade: 1,3
Price:
US$ 16.99
Statistische Auswertung des Gebrauchtwagenmarkts in Berlin/Brandenburg
Audi A6 und 5er BMW
Autor:in:
Johannes Raithel (Author)
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Term Paper , 2010 , Grade: 1,0
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US$ 20.99
Der Fragebogen als eine der Marktforschungsmethoden zum Ermitteln der Kundenzufriedenheit in einem gastronomischen Unternehmen
Autor:in:
Jenny Pabst (Author)
Category:
Project Report , 2009 , Grade: 2,1
Price:
US$ 20.99
Preismodelle zur Bewertung von Terminkontrakten auf Öl
Autor:in:
Stefan Töns (Author)
Category:
Term Paper (Advanced seminar) , 2010
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US$ 17.99
Das Logo als Element der Markenführung von Museen
Autor:in:
Ulfried Pollmanns (Author)
Category:
Diploma Thesis , 2009 , Grade: 1,3
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US$ 31.99
Kulturwissenschaftliche Motivforschung bei Konsumenten
Der tatsächliche Mehrwert der „Sony Ericsson Walkman® Handys“
Autor:in:
Pierre Christoph Poyault (Author)
Category:
Term Paper , 2007 , Grade: 1,0
Price:
US$ 16.99
Integriertes Marketing
Autor:in:
Stefanie Eckardt (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 2,0
Price:
US$ 16.99
Strategisches Kulturmarketing. Marketingstrategien für Theater für Kinder und Jugendliche und ihre Instrumente
Autor:in:
Mag.(FH) Astrid Zölfel (Author)
Category:
Diploma Thesis , 2005 , Grade: 1,0
Price:
US$ 36.99
Die Veränderung der Preistransparenz durch die Nutzung des Internet
Darstellung und kritische Analyse ausgewählter Gestaltungsansätze
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Dr. Stefan Sedlmaier (Author)
Category:
Seminar Paper , 2006 , Grade: Seminarschein 2,7
Price:
US$ 18.99
Kundenintegration im Key Account Management
Autor:in:
Dipl.-Kfm. (FH) Uwe Schindler (Author)
Category:
Diploma Thesis , 2007 , Grade: 1,3
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US$ 36.99
Der Beitrag von Eventmarketing zur emotionalen Kundenbindung
Autor:in:
Sabine Braun (Author)
Category:
Seminar Paper , 2006 , Grade: 1,3
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US$ 18.99
Sportsponsoring - Warum erfolgreiche Unternehmen Sportler sponsern? Am Beispiel 'adidas'
Autor:in:
Lars Zumpe (Author)
Category:
Term Paper , 2006 , Grade: 1,3
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US$ 18.99
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Autor:in:
Tobias Luhm (Author)
Category:
Seminar Paper , 2005
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US$ 6.99
'advergames' - Online-Spiele als Chance für das Marketing (am Beispiel der 50 stärksten Marken der Schweiz)
Autor:in:
Reto Müller (Author)
Category:
Term Paper , 2006
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US$ 19.99
Co-Branding als neue Strategie der Markenführung
Autor:in:
Pamela Kiesow (Author)
Category:
Diploma Thesis , 2004 , Grade: 1,3
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Eventmarketing als Instrument zur Kundenbindung
Autor:in:
Harald Ebner (Author)
Category:
Diploma Thesis , 2003 , Grade: 2,0
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Autor:in:
Ruth Pommerenk (Author)
Category:
Seminar Paper , 2002 , Grade: 2,0
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US$ 18.99
Online-Marketing für ein Reiseunternehmen. Bannerblindheit im Online-Marketing
Autor:in:
Henning Melzer (Author)
Category:
Term Paper , 2023 , Grade: 1,7
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US$ 17.99
Erarbeitung einer Markenausrichtung für die erfolgreiche Positionierung der dm-drogerie markt GmbH + Co. KG
Autor:in: Anonymous
Category:
Term Paper , 2022 , Grade: 1,0
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Connected Cars. Kundenbindung durch Daten aus vernetzten Fahrzeugen
Autor:in: Anonymous
Category:
Term Paper , 2022 , Grade: 1,3
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Autor:in:
Stefan Bauer (Author)
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Term Paper , 2022 , Grade: 1,7
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Motive für den Kauf von Produkten von "Naturally Pam by Pamela Reif". Eine explorative Studie
Autor:in: Anonymous
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Term Paper , 2022 , Grade: 1,0
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Neues Verkäuferverhalten. Warum lehnen Vertriebsmitarbeiter Technologien ab, die ihre Effektivität bei der Informationsverarbeitung steigern?
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B.Sc. Kerstin Bergmann (Author)
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Seminar Paper , 2022 , Grade: 1,0
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Autor:in:
Svenja Oppermann (Author)
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Essay , 2020 , Grade: 1,7
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US$ 17.99
Merkmale von Native Advertising. Vor- und Nachteile
Autor:in:
Svenja Oppermann (Author)
Category:
Essay , 2020 , Grade: 1,0
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US$ 16.99
Instrumente der Emotionalisierung im Marketing. Zusammenhänge zwischen multisensorischer Ansprache und crossmedialer Kommunikation
Das Fallbeispiel Coca-Cola
Autor:in:
Svenja Oppermann (Author)
Category:
Essay , 2020 , Grade: 1,0
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US$ 16.99
Social Media im Kaufprozess bei Haustierbesitzern
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Svenja Oppermann (Author)
Category:
Seminar Paper , 2021 , Grade: 1,7
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US$ 17.99
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Autor:in:
Svenja Oppermann (Author)
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Essay , 2021 , Grade: 1,3
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US$ 16.99
Portfolioanalyse der Marke Volkswagen Pkw gemäß des Ansatzes der Boston Consulting Group
Autor:in:
Edi Patekar (Author)
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Term Paper , 2022 , Grade: 1,3
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US$ 18.99
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Benjamin Wieck (Author)
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Seminar Paper , 2021 , Grade: 1,3
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Copy Strategy anhand eines Unternehmensbeispiels
Autor:in: Anonymous
Category:
Term Paper , 2017 , Grade: 1,1
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US$ 6.99
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Irene Reichert (Author)
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Seminar Paper , 2020 , Grade: 1,3
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US$ 17.99
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Dilek Güngör (Author)
Category:
Term Paper , 2021 , Grade: 1,7
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Suchmaschinenoptimierung als Online-Marketing-Instrument
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Autor:in:
Melanie Maier (Author)
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Term Paper , 2019 , Grade: 1,3
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US$ 17.99
Werbepsychologie, Brand Management, Neuromarketing & Trojanisches Marketing
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Stephanie Henke-von der Malsburg (Author)
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Term Paper , 2021 , Grade: 1
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Entwicklung eines Kundenwertmodells und Handlungsempfehlungen zur Aussteuerung von variablen Boni für ein innovatives Energiestartup
Autor:in: Anonymous
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Project Report , 2018 , Grade: 1,3
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US$ 18.99
Persona Konstruktion und Entwicklung eines Customer Journey Mappings für einen Premium-Automobilhersteller
Autor:in:
Marc Froning (Author)
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Term Paper , 2020 , Grade: 1,3
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Der Einfluss von Influencer Marketing bei Instagram auf das Konsumentenverhalten von 14 bis 19-jährigen. Eine Analyse
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Alina Wüsthof (Author)
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Term Paper , 2020
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Jessica Pchaiek (Author)
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Term Paper , 2020 , Grade: 1.3
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Term Paper , 2020 , Grade: 1.3
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Ellen Redeker (Author)
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Seminar Paper , 2019 , Grade: 1,3
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US$ 17.99
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Nathalie Felder (Author)
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Seminar Paper , 2019 , Grade: 1,2
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Autor:in:
Nicola Carlotta Kann (Author)
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Essay , 2020 , Grade: 1,3
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US$ 16.99
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Handlungsempfehlung für Unternehmen
Autor:in:
Florian Krichenbauer (Author)
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Seminar Paper , 2019 , Grade: 1,7
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US$ 16.99
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Autor:in: Anonymous
Category:
Seminar Paper , 2019 , Grade: 2,3
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US$ 17.99
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Autor:in: Anonymous
Category:
Term Paper , 2020 , Grade: 2,0
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US$ 15.99
Marketing. Situations- und Zielgruppenanalyse, Produkt- und Kommunikationspolitik sowie Controlling
Autor:in: Anonymous
Category:
Submitted Assignment , 2017 , Grade: 1,7
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Alexander Kosaric (Author)
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Term Paper , 2020 , Grade: 2
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Autor:in:
Atilla Wohllebe (Author)
Category:
Research Paper (postgraduate) , 2016 , Grade: 2,3
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US$ 36.99
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Autor:in:
Leonard Oehme (Author)
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Term Paper , 2018 , Grade: 1,5
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US$ 18.99
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Dennis Kraft (Author)
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Term Paper , 2018 , Grade: 1,3
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Jakob Sonnenbichler (Author)
Category:
Seminar Paper , 2019 , Grade: 1,3
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Einsatzmöglichkeiten von Neuromarketing bei der Markenkommunikation
Autor:in: Anonymous
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Term Paper , 2017 , Grade: 1,0
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US$ 6.99
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Autor:in:
Florian Krichenbauer (Author)
Category:
Seminar Paper , 2019 , Grade: 1,0
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US$ 18.99
Marktanalyse für ein Gesundheitsstudio in Nürnberg
Strategische Überlegungen zur Eröffnung
Autor:in:
Alisa Schäfers (Author)
Category:
Term Paper , 2018 , Grade: 1,3
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Digitales Marketing und Social Media am Beispiel der ERGO Direkt
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Dominik Badarne (Author)
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Term Paper , 2018 , Grade: 1,3
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Corporate Social Responsibility in der Kosmetikbranche
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Autor:in:
Johanna Umstätter (Author)
Category:
Term Paper , 2019 , Grade: 1,3
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US$ 18.99
B2C-Kommunikation über Social-Media-Kanäle in Frankreich
Autor:in:
Ariana Reinecke (Author)
Category:
Term Paper (Advanced seminar) , 2015 , Grade: 1,3
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US$ 18.99
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Autor:in:
Irina Kontorovich (Author)
Category:
Term Paper , 2018 , Grade: 2,3
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US$ 18.99
Der Marketing-Mix zur Realisierung der Marketingstrategie und dessen Anwendung im Bereich MICE. Grundlagen und Aufgaben
Autor:in:
Paula Schefuß (Author)
Category:
Seminar Paper , 2014 , Grade: 2,0
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US$ 17.99
Fernsehwerbungen der Deutschen Telekom AG und ihre Wirkung auf Zuschauer
Eine Analyse zweier ausgewählter Fernsehwerbespots aus den Jahren 2012 und 2017
Autor:in:
Josianne Jonelat (Author)
Category:
Research Paper (undergraduate) , 2018 , Grade: 2,7
Price:
US$ 16.99
Tourismus in Deutschland. Die Entwicklung einer Markenstrategie anhand der Region "Allgäu"
Autor:in:
Chantalle Mertens (Author)
Category:
Research Paper (undergraduate) , 2018
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US$ 18.99
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Autor:in:
Diana Leib (Author)
Category:
Term Paper , 2018 , Grade: 1,0
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Autor:in:
BA Philipp Schreyer (Author)
Category:
Seminar Paper , 2009 , Grade: 3
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Term Paper , 2018 , Grade: 2,0
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