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Design (Industry, Graphics, Fashion)
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History of Europe - European Postwar Period
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Manipulation durch Farbpsychologie in der Werbung
Autor:in: Anonymous
Category:
Research Paper (undergraduate) , 2022 , Grade: 2,0
Price:
US$ 14.99
Strategien und Ziele des Influencer Marketings. Risiken und Gefahren für Jugendliche und Heranwachsende, anhand der Social Media Plattform Instagram
Autor:in:
Elena Balhorn (Author)
Category:
Term Paper , 2021 , Grade: 1,0
Price:
US$ 17.99
Die Positionierungsstrategie
Inhalt, Bedeutung, Beispiele
Autor:in:
Konstantin Ziegler (Author)
Category:
Term Paper , 2019 , Grade: 1,0
Price:
US$ 17.99
Guerilla Marketing. Alternative zu klassischen Kommunikationsinstrumenten
Inklusive aktueller Expertenbefragung (2008)
Autor:in:
Cynthia Schühler (Author)
,
Nicole Bucher (Author)
Category:
Research Paper (undergraduate) , 2009 , Grade: 1
Price:
US$ 16.99
Big Data im politischen Wahlkampf. Der Einfluss personalisierter Werbung am Beispiel "Cambridge Analytica"
Autor:in:
Andrea Schmitz (Author)
Category:
Term Paper , 2021 , Grade: 1,7
Price:
US$ 17.99
Das Nudge Marketing als verhaltensökonomischer Ansatz. Konsumtrends und Strategien zur Konsumsteigerung
Autor:in:
Edwin Weis (Author)
Category:
Seminar Paper , 2019 , Grade: 1,7
Price:
US$ 15.99
Die Public Relations Evaluation in der Praxis
Autor:in:
Anna Zoltan (Author)
Category:
Term Paper (Advanced seminar) , 2017 , Grade: 2,00
Price:
US$ 14.99
Werbung im Wandel der Zeit am Beispiel von Justus von Liebigs Fleischextrakt bis 1952
Autor:in:
Dana Swillims (Author)
Category:
Term Paper , 2013 , Grade: 2,0
Price:
US$ 17.99
Die Entwicklung von Markennamen anhand von Beispielen
Autor:in:
Björn Banike (Author)
Category:
Term Paper , 2012 , Grade: 1,5
Price:
US$ 17.99
Ausgewählte Kriterien und Ziele des Sport-Sponsorings
Autor:in:
Jana Albrecht (Author)
Category:
Term Paper , 2012 , Grade: 1,7
Price:
US$ 15.99
Sprachliche Mittel in der Werbesprache von Print- und audio-visuellen Medien in Portugal
Autor:in:
Julia Schönmann (Author)
Category:
Term Paper , 2013 , Grade: 1,7
Price:
US$ 15.99
Social-Marketing - vom Begriff Altersvorsorgeplanung zur Zukunftsplanung
Autor:in:
Susanne Reckter (Author)
Category:
Term Paper , 2011 , Grade: 2,3
Price:
US$ 16.99
Die Verpackung als Kommunikationsinstrument
Autor:in:
Edgar Bialas (Author)
Category:
Seminar Paper , 2008 , Grade: 1,7
Price:
US$ 16.99
Traileranalyse am Beispiel "Keinohrhasen"
Autor:in:
Jennifer Keil (Author)
Category:
Term Paper , 2008 , Grade: 14
Price:
US$ 14.99
Die moderne Wahlkampfkampagne am Beispiel der SPD im Vorfeld der Bundestagswahlen 1998
Autor:in:
Clara Schwarz (Author)
Category:
Term Paper (Advanced seminar) , 2005 , Grade: 2,0
Price:
US$ 17.99
PR-Strategien im Mittelstand
Autor:in:
Isabella Holz (Author)
Category:
Term Paper (Advanced seminar) , 2005 , Grade: 2,0
Price:
US$ 15.99
Social Media als Beschwerdekanäle für Dienstleistungsunternehmen
Autor:in: Anonymous
Category:
Term Paper , 2023 , Grade: 2.0
Price:
US$ 14.99
"Pepe the Frog". Eine medienwissenschaftliche Analyse zur Nutzung von Social Media Memen in globalen Protestbewegungen
Autor:in:
Göksu Mentese (Author)
Category:
Term Paper , 2023 , Grade: 1,3
Price:
US$ 17.99
Cancel Culture und ihre Auswirkungen auf die Meinungsfreiheit. Die Verantwortung von Prominenten in den sozialen Medien
Autor:in: Anonymous
Category:
Term Paper , 2023 , Grade: 1,0
Price:
US$ 15.99
Narrative vs. Nicht-Narrative im Kontext von Gesundheitskampagnen
Autor:in: Anonymous
Category:
Term Paper , 2022 , Grade: 1,8
Price:
US$ 14.99
Die Abgrenzung zwischen Public Relations und Werbung
Autor:in:
Jonas Pfründer (Author)
Category:
Research Paper (undergraduate) , 2023 , Grade: 2.0
Price:
US$ 14.99
Moderner Online-Content und die zukünftige Optimierung. Social Media Content, Metriken und KPIs
Autor:in:
Jonas Pfründer (Author)
Category:
Research Paper (undergraduate) , 2021 , Grade: 1.7
Price:
US$ 15.99
Die Rolle von Social Media in der Öffentlichkeitsarbeit von Heilpädagogischen Einrichtungen
Autor:in: Anonymous
Category:
Term Paper , 2023 , Grade: 2,3
Price:
US$ 14.99
Unterschied in der Social-Media-Kommunikation des Bundesministeriums für Wirtschaft und Klimaschutz auf Twitter und Instagram
Autor:in:
Dominik Schuiskoi (Author)
Category:
Term Paper , 2023 , Grade: 1,3
Price:
US$ 20.99
Nachhaltigkeit als neues Kernelement des Produkt-Marketings im Einzelhandel
Autor:in:
Sebastian Everding (Author)
Category:
Research Paper (undergraduate) , 2021 , Grade: 1,7
Price:
US$ 17.99
Instagram und TikTok im Vergleich. Einfluss und Reichweite
Autor:in: Anonymous
Category:
Research Paper (undergraduate) , 2023 , Grade: 1,0
Price:
US$ 17.99
Die Bedeutung von Influencern für Unternehmen mit Fokus auf Soziale Medien
Autor:in:
J. Lückert (Author)
Category:
Term Paper , 2020 , Grade: 1,7
Price:
US$ 11.99
Die Entwicklung eines eigenen Unternehmens anhand eines Fallbeispiels
Autor:in:
J. Lückert (Author)
Category:
Term Paper , 2022 , Grade: 1,3
Price:
US$ 17.99
Imageverbesserung. Strategien am Beispiel vom Startup "vitavate"
Autor:in: Anonymous
Category:
Term Paper (Advanced seminar) , 2023 , Grade: 1,0
Price:
US$ 17.99
Digital Fan Experience im Fußballstadion. Grundlagen und Potenzial
Autor:in:
Manuel Graf (Author)
Category:
Research Paper (undergraduate) , 2022 , Grade: 2,0
Price:
US$ 17.99
Der Imagetransfer bei Nike im Fall Michael Jordan und seine Auswirkungen
Autor:in:
Jan Eurich (Author)
Category:
Term Paper , 2022 , Grade: 2,0
Price:
US$ 17.99
Digitaler Narzissmus auf Adobe Stock und Instagram
Einordnung und Merkmale "Narzissmus" und "Digitaler Narzissmus" sowie visuelle Darstellung des Narzissmusbegriffs auf der Bilddatenbank Adobe Stock und der Social Media Plattform Instagram
Autor:in:
Laura Borgnolo (Author)
Category:
Term Paper (Advanced seminar) , 2022 , Grade: 1,0
Price:
US$ 17.99
Diskurse um die Glaubwürdigkeit von Influencern
Der dokumentarische Zweifel auf Social Media
Autor:in:
Mia Maier-Bode (Author)
Category:
Term Paper , 2022 , Grade: 2,0
Price:
US$ 13.99
Nachhaltiger Aufbau einer Personenmarke im Kontext sozialer Medien
Autor:in:
Nora Stracke (Author)
Category:
Term Paper , 2022 , Grade: 1,0
Price:
US$ 15.99
Wie wichtig ist ein authentisches Auftreten für den Erfolg eines Influencers auf Instagram?
Autor:in:
Julia Kippes (Author)
Category:
Term Paper (Advanced seminar) , 2021 , Grade: 2,3
Price:
US$ 15.99
Klein gegen Groß. Glaubwürdigkeit von Micro- vs. Macro-Influencern
Autor:in:
Gina-Marie Müller (Author)
Category:
Research Paper (undergraduate) , 2021 , Grade: 2,0
Price:
US$ 20.99
Werden Frauen hinsichtlich ihrer Sprache stereotypisch in der Werbung dargestellt
Autor:in: Anonymous
Category:
Term Paper (Advanced seminar) , 2018 , Grade: 2,3
Price:
US$ 14.99
Marken aus neuropsychologischer Sicht. Was macht Marken so erfolgreich?
Autor:in:
Kalina Ivanova (Author)
Category:
Seminar Paper , 2021 , Grade: 1
Price:
US$ 15.99
Bedeutung von Social Media Marketing für B-to-B Unternehmen. Perspektiven und Herausforderungen
Autor:in:
Lukas Nolte (Author)
Category:
Seminar Paper , 2021 , Grade: 1,3
Price:
US$ 16.99
Influencermarketing. Eine Sache des Vertrauens?
Autor:in: Anonymous
Category:
Essay , 2021 , Grade: 1,7
Price:
US$ 14.99
Horizontale Diversifikation für die Marke TIFFANY & CO. Entwicklung einer Marktwachstumsstrategie
Autor:in:
Olivia Reiff (Author)
Category:
Term Paper , 2021 , Grade: 1,3
Price:
US$ 17.99
Die Werbestrategie von true fruits. Analyse einer Social-Media-Strategie
Autor:in:
Marcel Kollmann (Author)
Category:
Term Paper , 2020 , Grade: 1,3
Price:
US$ 15.99
Der Werther-Effekt. Theoretische Grundlagen und aktuelle Forschungsergebnisse
Autor:in:
Frederike Grunau (Author)
Category:
Term Paper , 2021 , Grade: 1,3
Price:
US$ 5.99
Die Auswirkungen der Social Media Plattform Instagram auf das Selbstwertgefühl von Frauen der Generation Y
Autor:in:
Kathrin Angermeier (Author)
Category:
Research Paper (undergraduate) , 2020 , Grade: 2,0
Price:
US$ 30.99
Fake Reviews und ihr Einfluss auf die Hotellerie
Die Identifikation von gefälschten Rezensionen
Autor:in: Anonymous
Category:
Term Paper , 2020 , Grade: 1.0
Price:
US$ 17.99
Kunden als Marionetten der Supermärkte? Kundenlenkung in der Kontrollgesellschaft durch Kunden- und Stempelkarten
Autor:in: Anonymous
Category:
Seminar Paper , 2017 , Grade: 2,0
Price:
US$ 17.99
Der Einfluss von Social Media Marketing in der Fitnessindustrie
Analyse und Praxisbeispiel
Autor:in:
Tobias Voß (Author)
Category:
Term Paper , 2020 , Grade: 2,0
Price:
US$ 17.99
Kommunikation und Verhalten der Lufthansa in Zeiten der Corona-Rezession
Autor:in:
Matthias Wittenberg (Author)
Category:
Term Paper , 2020 , Grade: 75
Price:
US$ 17.99
Kommunikationsstrategien in Unternehmen am Beispiel der BVG
Autor:in:
Marie Klasen (Author)
Category:
Seminar Paper , 2019 , Grade: 1,4
Price:
US$ 16.99
Markenmanagement. Strategische Ausrichtung und Einfluss auf den Erfolg von Unternehmen
Am Fallbeispiel der fiktiven Marke „YOGADUDE“
Autor:in: Anonymous
Category:
Term Paper , 2019
Price:
US$ 16.99
Influencer-Marketing. Die Revolution der Markenkommunikation?
Auswirkungen des Influencer-Marketings auf Kinder und Jugendliche
Autor:in:
Alina Ohrem (Author)
Category:
Term Paper (Advanced seminar) , 2019 , Grade: 1,7
Price:
US$ 15.99
Der Einfluss der Werbung. Wie nutzen Unternehmen Ängste und Bedürfnisse als Marketingstrategie?
Autor:in:
Dominik Oehmigen (Author)
Category:
Term Paper , 2019 , Grade: 1,7
Price:
US$ 17.99
Corporate Social Responsibility im Social Media Bereich
Ein Weg zu einem erfolgreichen Unternehmensmanagement?
Autor:in:
Lucie Borges (Author)
Category:
Term Paper , 2018
Price:
US$ 15.99
Social Media. Möglichkeiten und Grenzen für den partizipativen Journalismus
Autor:in:
Alke Eva Caris (Author)
Category:
Term Paper , 2013 , Grade: 2,7
Price:
US$ 16.99
Einsatzmöglichkeiten von sozialen Netzwerken im Marketing von Unternehmen
Autor:in:
Marc Hoffmann (Author)
Category:
Term Paper , 2018 , Grade: 1,4
Price:
US$ 14.99
Eine bewertende Betrachtung der Chancen und Risiken des Social Media Recruitings im Vergleich zur traditionellen Stellenanzeigenschaltung in Online-Jobbörsen
Autor:in: Anonymous
Category:
Term Paper , 2018 , Grade: 2,0
Price:
US$ 15.99
Erfolgreiches Social Media Marketing. Viral Marketing am Beispiel viraler Videos
Autor:in:
Silvio Falk (Author)
Category:
Term Paper , 2018 , Grade: 1,0
Price:
US$ 17.99
Emotionen im Marketingkontext. Werbepsychologie
Autor:in:
Else Kunze (Author)
Category:
Term Paper , 2016 , Grade: 1,7
Price:
US$ 14.99
Erfolgsfaktoren bei der Nutzung von Social Media im Online Marketing
Autor:in:
Ramona Bockstaller (Author)
Category:
Seminar Paper , 2018
Price:
US$ 17.99
In-Game-Advertising. Die Betrachtung der Vor- und Nachteile für Unternehmen in der Marketingkommunikation
Autor:in:
Johannes Wagner (Author)
Category:
Seminar Paper , 2018 , Grade: 1,0
Price:
US$ 14.99
Erstellung eines Kommunikationskonzeptes im Bereich Pull Marketing für die Traffic-Generierung einer Website
Autor:in:
Lilly Sarisakal (Author)
Category:
Research Paper (undergraduate) , 2018 , Grade: 1,3
Price:
US$ 17.99
Social Media als Strategie. Verschafft die Nutzung von Facebook dem Unternehmen „Universität“ einen Wettbewerbsvorteil?
Autor:in: Anonymous
Category:
Essay , 2017 , Grade: 2,3
Price:
US$ 5.99
Meinungsbildner-Konzept und Mundpropaganda-Marketing für den Philips Airfryer
Autor:in:
Hanna Fühner (Author)
Category:
Term Paper , 2018
Price:
US$ 14.99
Psychologische Wirkung von Schockwerbung auf Konsumenten und Werbetreibende
Autor:in:
Tatjana Sindt (Author)
Category:
Seminar Paper , 2018 , Grade: 1,3
Price:
US$ 14.99
Relevanz für das Marketing. Erkenntnisse über LOHAS
Autor:in:
Anna-Lena Pockrandt (Author)
Category:
Seminar Paper , 2009 , Grade: 2,0
Price:
US$ 16.99
Ambush-Marketing im Sport
Eine theoretische Analyse der Wirkungsweise anhand des Elaboration-Likelihood-Modell (ELM)
Autor:in:
Marian Kern (Author)
Category:
Seminar Paper , 2017 , Grade: 1,3
Price:
US$ 3.99
Grundlagen des Marketings. Anforderungen an den Marketing-Mix für Dienstleistungen
Autor:in:
Heike Mück (Author)
Category:
Term Paper , 2016 , Grade: 2,0
Price:
US$ 17.99
Real Time Marketing im B2B-Geschäft. Reaktion auf Kundenbedürfnisse mit KYOCERA Document Solutions
Autor:in:
Ai Lean (Author)
Category:
Seminar Paper , 2013 , Grade: 1,3
Price:
US$ 14.99
YouTuber, Instagrammer und Co. Möglichkeiten und Grenzen für Unternehmen
Autor:in:
Mona Thorschmidt (Author)
Category:
Seminar Paper , 2016 , Grade: 1,3
Price:
US$ 17.99
Abgrenzungsproblematik zwischen Public Relations und Werbung
Unterschiede und Definitionen
Autor:in:
Benny Kuder (Author)
Category:
Term Paper , 2017 , Grade: 2,0
Price:
US$ 5.99
Emotionen und Storytelling. Der Einfluss von Emotionen auf das Produktmarketing
Erfolgreich werben mittels Emotionen
Autor:in:
Ingo Adlhardt (Author)
Category:
Seminar Paper , 2016 , Grade: 1,3
Price:
US$ 17.99
Werbeanalyse des Garnier Augen Roll-On. Betrachtung von Bild, Ton und Sprache
Autor:in:
Anne Kautz (Author)
Category:
Term Paper , 2012 , Grade: 2,0
Price:
US$ 15.99
"Search Engine Advertising" als Online-Marketing-Instrument. Stand der wissenschaftlichen Diskussion und Handlungsempfehlungen
Autor:in:
Justin Priem (Author)
Category:
Term Paper , 2017 , Grade: 1,3
Price:
US$ 17.99
Instrumente des Online-Marketings. Affiliate-Marketing, E-Mail-Marketing, virales Marketing
Autor:in:
Laura Teigeler (Author)
Category:
Seminar Paper , 2017 , Grade: 2
Price:
US$ 17.99
Erfolgsfaktoren für das „Mobile Marketing“. Grundlagen und Rahmenbedingungen
Autor:in: Anonymous
Category:
Seminar Paper , 2011
Price:
US$ 15.99
Frame-Verschiebung im Fernsehspot
Ein Einblick hinter die Kulissen der Werbeindustrie
Autor:in: Anonymous
Category:
Term Paper , 2014 , Grade: 1,0
Price:
US$ 17.99
Mobile Display Advertising. Chancen und Risiken von mobiler Werbung
Autor:in:
Michèle Nemsow (Author)
Category:
Term Paper , 2016 , Grade: 1,0
Price:
US$ 17.99
Social Media als Instrument der Imagebildung von Unternehmen. Die Calidris 28 AG
Autor:in:
Oxana Lauer (Author)
Category:
Term Paper , 2015 , Grade: 1,7
Price:
US$ 14.99
Augmented Reality. Analyse der Möglichkeiten einer neuen Technologie für die Marketing-Kommunikation sowie Vorstellung der konkreten Nutzung
Autor:in:
Oualid Arbib (Author)
Category:
Seminar Paper , 2010
Price:
US$ 14.99
James Bond als Beispiel für Product Placement als Marketinginstrument
Autor:in:
Benny Kuder (Author)
Category:
Term Paper , 2015 , Grade: 1,0
Price:
US$ 10.99
Fundraising in Deutschland. Marktüberblick und Kommunikationsinstrumente
Autor:in:
Kathrin Segeritz (Author)
Category:
Term Paper , 2007 , Grade: 2,3
Price:
US$ 14.99
Entwicklung eines Werbe- und Kommunikationskonzeptes
Autor:in:
Daniela Hörmann (Author)
Category:
Seminar Paper , 2013 , Grade: 1,7
Price:
US$ 17.99
Guerilla Marketing
Chancen und Möglichkeiten als alternative Marketingstrategie
Autor:in:
Kira Stöver (Author)
Category:
Term Paper , 2014
Price:
US$ 20.99
Krisenkommunikation im Unternehmen. Qualitätsjournalismus in der Medienkrise
Autor:in:
Janina Mau (Author)
Category:
Term Paper , 2010 , Grade: 1,3
Price:
US$ 8.99
Identitätsorientierte Markenführung mit interaktiven Medien
Marketing Assignment
Autor:in:
Holger Siegmund (Author)
Category:
Term Paper , 2014 , Grade: 1,3
Price:
US$ 15.99
Geschlecht in der interkulturellen Fernsehwerbung
Ein kontrastiver Vergleich stereotyper Männer- und Frauenbilder in der Coca Cola Light- und Coca Cola Zero-Werbung in Deutschland, England, USA, Türkei, Ägypten und China
Autor:in:
Sofia Gruca (Author)
Category:
Term Paper , 2012 , Grade: 1,0
Price:
US$ 17.99
Word of mouth-Strategien im Internet in der Kundenkommunikation
Autor:in:
Julia Klapczynski (Author)
Category:
Term Paper (Advanced seminar) , 2009 , Grade: 1,5
Price:
US$ 17.99
Werbewirkungsforschung und Werbemusik
Die Prozesse der Werbewirkung und die Rolle von Musik in der Werbung
Autor:in:
Christian Mutz (Author)
Category:
Term Paper , 2013 , Grade: 1,3
Price:
US$ 14.99
BeautifulPeople.com. Where beautiful relationships begin.
Eine wissenschaftliche Untersuchung der Seite
Autor:in:
Olena Mykhaylychenko (Author)
Category:
Term Paper , 2011 , Grade: 1,7
Price:
US$ 14.99
Public Relations im Kulturbereich unter besonderer Berücksichtigung der Social Media
Autor:in:
Sandra Wackenhut (Author)
Category:
Term Paper , 2013 , Grade: 1,7
Price:
US$ 15.99
Social Media Marketing: Chancen und Herausforderungen für Banken
Autor:in:
Olesya Kazantseva (Author)
Category:
Term Paper , 2013 , Grade: 1,0
Price:
US$ 17.99
Die Wirkung von In-Game Advertising auf die Zielgruppe
Autor:in:
Felix Dlugosch (Author)
Category:
Term Paper , 2012 , Grade: 2,0
Price:
US$ 17.99
Das Social Media Desaster von Nestlé
Autor:in:
Alexandra Pfleiderer (Author)
Category:
Seminar Paper , 2012
Price:
US$ 14.99
Die Veränderung des Fernsehens zum Hintergrundmedium
Implikationen für Werbetreibende
Autor:in:
Andrea Harings (Author)
Category:
Term Paper , 2009 , Grade: 2,0
Price:
US$ 14.99
Ganzheitliche Kommunikationsstrategien für Startup-Unternehmen - von der Visitenkarte über Facebook, Twitter und Co.
Autor:in:
Mathias Tretschog (Author)
Category:
Term Paper , 2012 , Grade: 1,0
Price:
US$ 20.99
Tourismusmarketing einer Weltstadt am Beispiel von London
Autor:in:
Anja Kloss (Author)
Category:
Seminar Paper , 2008 , Grade: 2,0
Price:
US$ 20.99
Die Sprache des Bildes
Analyse von Text- und Bildsprache in der Printwerbung nach Roland Barthes
Autor:in:
Sandro Abbate (Author)
Category:
Term Paper , 2011 , Grade: 2,0
Price:
US$ 14.99
Soundanwendungsproblematik im Hinblick auf die Anpassungsmöglichkeiten der akustischen Informationen in Webpräsenzen
Zwischen Theorie und Praxis
Autor:in:
Natalie Scheidt (Author)
Category:
Term Paper , 2010 , Grade: 2,3
Price:
US$ 15.99
Entwicklungs- und Industrieländer: Ein Vergleich der Anspruchsgruppen
Autor:in:
Constantin Thurow (Author)
Category:
Seminar Paper , 2007 , Grade: 2,0
Price:
US$ 16.99
Tourismus & Werbung - Theorie & Empirie - Eine Analyse der Tourismuswerbung
Autor:in:
Catrin Neumayer (Author)
Category:
Term Paper (Advanced seminar) , 2009 , Grade: 1
Price:
US$ 14.99
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