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German Studies - Modern German Literature
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Education - Reading Instruction
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Theology - Islamic theology
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Health Sciences - Health Psychology
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Philosophy - General Essays, Eras
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Design (Industry, Graphics, Fashion)
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Art - Photography and Film
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Book Science
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Theology - Practical Theology
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Health - Health system
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Politics - Region: Middle and South America
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English Language and Literature Studies - Literature
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Geography / Earth Science - Economic Geography
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Organisation and administration - Public administration
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History of Europe - Newer History, European Unification
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Pedagogy - Theory of Science, Anthropology
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Pedagogy - History of Pedagogy
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Sport - Sport Medicine, Therapy, Nutrition
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Psychology - Consulting and Therapy
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Interpreting / Translating
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Didactics for the subject German - German as a Second Language
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Law - Comparative Legal Systems, Comparative Law
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Theology - Religion (For Pre-University Students)
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Jewish Studies
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History of Europe - Europe in the Cold War
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Leadership and Human Resources - Employer Branding
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Law - Philosophy, History and Sociology of Law
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History - Europe
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Urban and Regional Planning
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Didactics for the subject German - History of Literature, Eras
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Chemistry - Bio-chemistry
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History of Europe - European Postwar Period
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Orientalism / Sinology - Chinese / China
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Sport - Sport History
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Scandinavian Languages
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Untersuchung der Möglichkeiten des Social Media Monitoring
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New
Autor:in:
Felix Lindholm (Author)
Category:
Term Paper , 2020 , Grade: 2.0
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US$ 15.99
Ein Vergleich der Kundenzufriedenheit zwischen Zara und Mango. Eine empirische Untersuchung
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New
Autor:in:
Nessi Oberkircher (Author)
Category:
Term Paper , 2024 , Grade: 1,3
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US$ 20.99
Das Meat-Paradox. Untersuchung von Fleischwerbung unter Berücksichtigung der Theorie der kognitiven Dissonanz
Autor:in:
Theresa Osterkamp (Author)
Category:
Term Paper , 2021 , Grade: 1,3
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US$ 14.99
Framing in Gegenöffentlichkeiten. Eine inhaltsanalytische Untersuchung der Facebook-Auftritte alternativer Medien in der Corona-Pandemie
Autor:in:
Anuschka Johnson (Author)
Category:
Project Report , 2020
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US$ 17.99
Wie nutzen Jugendliche und junge Erwachsene Instagram? Eine empirische Untersuchung zum Nutzungsverhalten
Autor:in:
Alexandra Eisenmenger (Author)
Category:
Seminar Paper , 2020 , Grade: 1,0
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US$ 33.99
Wie nutzt die Generation Z soziale Medien? Eine empirische Untersuchung zum Nutzungsverhalten und mögliche Risiken
Autor:in:
Daniel Wichert (Author)
Category:
Term Paper , 2022 , Grade: 1,3
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US$ 17.99
Crossmedia-Storytelling bei Apple als Instrument der Markenkommunikation. Eine Untersuchung der Erfolgsfaktoren
Autor:in:
Michel Martin (Author)
Category:
Academic Paper , 2021 , Grade: 1,7
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US$ 17.99
Ein Marketingkonzept am Beispiel des Unternehmens Apple
Eine marketingrelevante Untersuchung zum iPhone
Autor:in:
Mathias Baade (Author)
Category:
Term Paper , 2016 , Grade: 1,3
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US$ 17.99
Sozialisationsinstanz Internet. Einfluss sozialer Online Netzwerke auf Freundschaft im Jugendalter
Eine empirische Untersuchung
Autor:in:
Christian Krieg (Author)
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Term Paper , 2015 , Grade: 1,0
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US$ 20.99
Gender Marketing in der Automobilbranche. Erfolgsfaktoren für eine zielgruppenspezifische Ansprache von Frauen
Autor:in: Anonymous
Category:
Seminar Paper , 2022
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US$ 17.99
Der Einfluss der Muttermarkenqualität auf die Zahlungsbereitschaft von Markenerweiterungen generischer Marken
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New
Autor:in:
Jana Gath (Author)
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Term Paper , 2017 , Grade: 1,33
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US$ 17.99
Wie Algorithmen unseren Marktwert bestimmen. Eine kritische Betrachtung der Auswirkungen von Online-Dating
Autor:in:
Vincent Herkert (Author)
Category:
Term Paper , 2023 , Grade: 1,0
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US$ 14.99
Social-Mediabasierte Kommunikation über technische Innovationen bei Fußballübertragungen
Autor:in:
Cedrik Kaiser (Author)
Category:
Term Paper , 2023 , Grade: 1,3
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US$ 17.99
Die Selbstdarstellung der Allianz Deutschland AG in der Fernsehwerbung
Analyse des Werbespots "Alexander I. – Allianzkunde seit 2003"
Autor:in:
Christian Appel (Author)
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Term Paper , 2012 , Grade: 2,3
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US$ 17.99
Das Potenzial von Pinterest als Plattform im Content-Marketing. Anwendung und Handlungsempfehlungen
Autor:in: Anonymous
Category:
Term Paper , 2023 , Grade: 1,3
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US$ 14.99
Politische Polarisierung und soziale Medien. Auswirkungen und Lösungsansätze
Autor:in: Anonymous
Category:
Seminar Paper , 2023 , Grade: 2,0
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US$ 14.99
Erotische Werbung auf Instagram. Wie beeinflusst das Geschlecht die Kaufentscheidung im Influencer Marketing?
Autor:in:
Kimberley Unger (Author)
Category:
Term Paper , 2019 , Grade: 1,0
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US$ 14.99
Corporate Influencer. Glaubwürdige Unternehmenskommunikation mit Mitarbeitenden
Autor:in:
Elena Svensson (Author)
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Term Paper , 2023 , Grade: 1,3
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US$ 14.99
Digitale Selbstdarstellung. Züchten soziale Medien eine Generation Narzissten?
Autor:in:
Adam Ladkani (Author)
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Term Paper , 2023 , Grade: 1,3
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US$ 17.99
Kinder- und Familien-InfluencerInnen-Marketing. Problematiken und Risiken
Autor:in: Anonymous
Category:
Term Paper , 2022 , Grade: 1,7
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US$ 14.99
Die Akzeptanz des Einsatzes von Erotik im Influencer Marketing
Autor:in:
Janine Kuhlmann (Author)
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Seminar Paper , 2020 , Grade: 3,3
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US$ 31.99
Influencer Marketing. Die Beeinflussung des Kaufverhaltens durch soziale Medien
Autor:in:
Saskia Balkart (Author)
Category:
Pre-University Paper , 2021 , Grade: 1,0
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US$ 8.99
Inwiefern folgt das Facebook-Targeting den Prinzipien von Edward Bernays’ Propaganda-Theorie?
Autor:in:
Judith Böttger (Author)
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Term Paper , 2017 , Grade: 1,0
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US$ 15.99
Dieselthematik und Abgasmanipulationen. Adäquate Krisenreaktionsstrategien anhand der Twitterkommunikation des Volkswagenkonzerns
Autor:in:
Felicitas Schneider (Author)
Category:
Term Paper (Advanced seminar) , 2018 , Grade: 1,0
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US$ 20.99
Selbstvermarktung auf Social-Media mit den Begriffen Karl Marx'
Autor:in:
Victor Strauch (Author)
Category:
Academic Paper , 2019 , Grade: 1
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US$ 15.99
Frauenbilder in der Werbung. Dessous-Reklamen von 1930
Autor:in:
Lina Morgenstern (Author)
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Term Paper , 2016 , Grade: 1.0
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US$ 14.99
Die werbewirksame Inszenierung von Sportereignissen am Beispiel "Red Bull Stratos"
Autor:in:
Julian Sieling (Author)
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Term Paper , 2014 , Grade: 1,0
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US$ 14.99
PR- und Kommunikationsstrategien bei der Vermarktung veganer Lebensmittel. Einblicke aus dem deutschen Markt
Autor:in:
Antonia Esst (Author)
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Bachelor Thesis , 2023 , Grade: 2
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US$ 33.99
Zwischen Ethik und Verantwortung. Die Ausrichtung der Marketingkommunikation auf Kinder
Autor:in: Anonymous
Category:
Seminar Paper , 2023 , Grade: 1,0
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US$ 17.99
Change Management und Social Media Revolution in der Schmuckbranche. Studie zur Anpassung an das moderne Kaufverhalten
Autor:in:
Benjamin Grebing (Author)
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Term Paper , 2023 , Grade: 1,7
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US$ 17.99
Verborgene Botschaften. Die Rolle der Manipulation in moderner Werbung
Autor:in: Anonymous
Category:
Academic Paper , 2023 , Grade: 1,6
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US$ 15.99
Influencer-Endorsements. Auswirkungen von Produktplatzierungen durch Influencer auf Instagram auf die Akzeptanz und Kaufintention bei Konsumenten
Autor:in:
Alexander Scharff (Author)
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Seminar Paper , 2023 , Grade: 1,3
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US$ 26.99
Emojis in der Digitalen Kommunikation. Ihr Einfluss auf das Markenimage und die Kundenansprache in der Modernen Technologie
Autor:in:
Kimberley Unger (Author)
Category:
Seminar Paper , 2018 , Grade: 2,0
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US$ 39.99
Influencer-Marketing. Die Beeinflussbarkeit von Konsumierenden auf Instagram
Autor:in:
Elena Svensson (Author)
Category:
Term Paper , 2022 , Grade: 1,0
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US$ 14.99
Emotionale Reaktion gegenüber Werbung in Abhängigkeit von positiven und negativen Wohltätigkeitsappellen
Autor:in: Anonymous
Category:
Seminar Paper , 2021 , Grade: 1.7
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US$ 32.99
Kosmetikwerbung auf Instagram. Diskurslinguistische Betrachtung der Nachhaltigkeitskommunikation
Autor:in: Anonymous
Category:
Term Paper (Advanced seminar) , 2022 , Grade: 1,0
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US$ 17.99
Digitaler Narzissmus auf Adobe Stock und Instagram
Einordnung und Merkmale "Narzissmus" und "Digitaler Narzissmus" sowie visuelle Darstellung des Narzissmusbegriffs auf der Bilddatenbank Adobe Stock und der Social Media Plattform Instagram
Autor:in:
Laura Borgnolo (Author)
Category:
Term Paper (Advanced seminar) , 2022 , Grade: 1,0
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US$ 17.99
Effektive Kommunikation zur Bewältigung von Krisen. Das Beispiel Volkswagen AG (VW)
Autor:in: Anonymous
Category:
Seminar Paper , 2022 , Grade: 2,0
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US$ 15.99
Die Bedeutung des Halo-Effets im Influencer-Marketing. Chancen und Risiken
Autor:in:
Alina Ziegler (Author)
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Term Paper , 2021 , Grade: 1,3
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US$ 17.99
Beziehungskrise? Der Einfluss von Organisationskrisen auf das Verhältnis zwischen Public Relations und Journalismus
Autor:in: Anonymous
Category:
Term Paper , 2018 , Grade: 1,3
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US$ 17.99
Kommunikationsarten in den Kommentarspalten von bekannten deutschen Youtubern am Beispiel von "bibisbeautypalace"
Eine qualitative Inhaltsanalyse nach Mayring der Kommentarspalten
Autor:in:
Linda de Blecourt (Author)
Category:
Term Paper , 2019 , Grade: 1,3
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US$ 14.99
Werden Frauen hinsichtlich ihrer Sprache stereotypisch in der Werbung dargestellt
Autor:in: Anonymous
Category:
Term Paper (Advanced seminar) , 2018 , Grade: 2,3
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US$ 14.99
Big Data im politischen Wahlkampf. Der Einfluss personalisierter Werbung am Beispiel "Cambridge Analytica"
Autor:in:
Andrea Schmitz (Author)
Category:
Term Paper , 2021 , Grade: 1,7
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US$ 17.99
Die Social Media Auftritte der Bundeswehr in der externen Kommunikation
Autor:in:
Clara Matz (Author)
Category:
Term Paper , 2021 , Grade: 1,0
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US$ 14.99
TikTok für Einzelhandelsunternehmen. Entwicklung eines Methodenbaukastens
Autor:in:
Alina Bär (Author)
Category:
Term Paper , 2020 , Grade: 1,0
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US$ 20.99
Die Akzeptanz personalisierter Mobile Push und Email Benachrichtigungen zu werblichen Zwecken. Eine empirische Studie
Autor:in:
Yannik Kottusch (Author)
Category:
Academic Paper , 2021 , Grade: 1,3
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US$ 16.99
Das Markenkonzept der Marke Twitter. Stärken und Schwächen der Marketingstrategie
Autor:in:
Özge Sertgider (Author)
Category:
Term Paper , 2020 , Grade: 2,0
Price:
US$ 14.99
Social Media Marketing. Gestaltungsfelder, Chancen und Risiken
Autor:in:
Dilara Karaduman (Author)
Category:
Term Paper , 2020 , Grade: 1,3
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US$ 14.99
Selbstdarstellung auf Social Media. Ein Überblick mit Bezug zu Identität
Autor:in:
Arno-Ben Meinicke (Author)
Category:
Term Paper , 2019 , Grade: 1,0
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US$ 17.99
Der Held in der Werbung. Eine multimodale Analyse des Edeka-Spots Eatkarus (2017)
Autor:in:
Alexander Bärtl (Author)
Category:
Term Paper , 2020 , Grade: 1,0
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US$ 17.99
Erfolgreiche Nutzung von Social Media Marketing am Beispiel des Unternehmens "True Fruits"
Autor:in:
Kristin Kampmann (Author)
Category:
Scientific Essay
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US$ 17.99
Moderner Profifußball als Event
Die Eventisierung im professionellen Fußball des BVB 09
Autor:in: Anonymous
Category:
Term Paper , 2018 , Grade: 1,7
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US$ 17.99
Anforderungen und Charakter eines Instagram-Auftritts im Kontext der Kundenbindungsstrategie
Autor:in:
Marcel Spiegelhalter (Author)
Category:
Term Paper , 2020 , Grade: 2,0
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US$ 17.99
Social Media Marketing. Marketingstrategien von Facebook und Instagram
Autor:in:
Jonas Leibinger (Author)
Category:
Term Paper , 2019 , Grade: 2,0
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US$ 15.99
Die Theorie der Schweigespirale im Social-Media-Zeitalter
Autor:in:
Minh Mai (Author)
Category:
Term Paper , 2016 , Grade: 1,7
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US$ 14.99
Wie gelingt eine erfolgreiche Social-Media-Strategie für ein E-Scooter-Unternehmen? Eine Fallstudie
Autor:in: Anonymous
Category:
Term Paper , 2020 , Grade: 1,3
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US$ 14.99
(Zweifelhafter) Ruhm. Ein Blick auf die Frauen in Social Media
Wie Instagram, YouTube und Co. berühmt machen
Autor:in:
Vanessa Hindinger (Author)
Category:
Term Paper , 2019 , Grade: 1,9
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US$ 17.99
Gender Diversity in der Public Relations
Feminisierung in der deutschen PR-Branche
Autor:in:
Alke Eva Caris (Author)
Category:
Term Paper , 2012 , Grade: 1,7
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US$ 15.99
Erfolgsfaktoren des Celebrity Endorsements
Ein Literatur-Review
Autor:in:
Jessica Loos (Author)
Category:
Seminar Paper , 2018 , Grade: 1,0
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US$ 17.99
Die Nutzung jugendsprachlicher Elemente in den Medien. Erreicht die Werbung ihre Zielgruppe?
Autor:in: Anonymous
Category:
Term Paper (Advanced seminar) , 2019 , Grade: 1,3
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US$ 17.99
Die Bedeutung von Facebook im Kommunikationshandeln von Studenten
Domestizierungsansatz und Mediatisierung in der der Medienforschung am Beispiel von Facebook
Autor:in:
Juliane Wilson (Author)
Category:
Academic Paper , 2012 , Grade: 1,0
Price:
US$ 30.99
Inwiefern beeinflusst Product Placement das Konsumverhalten der Gesellschaft in Filmen und Serien?
Autor:in:
Sibel Terzi (Author)
Category:
Term Paper , 2018 , Grade: 1,7
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US$ 17.99
Neuromarketing. Eine kritische Würdigung der Neuroperspektive zum Zweck eines effizienteren Marketings
Autor:in:
Nicole Kampczyk (Author)
Category:
Term Paper , 2018 , Grade: 1,7
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US$ 17.99
Die Fusion zweier Unternehmen. Entwicklung einer Kommunikationsstrategie anhand der Naturkosmetikmarke Binea
Autor:in:
Chantalle Mertens (Author)
Category:
Term Paper , 2018 , Grade: 1,0
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US$ 17.99
Entwicklung eines Social-Media-Konzeptes am Beispiel der Confiserie "Dream of Chocolate"
Autor:in:
Chantalle Mertens (Author)
Category:
Term Paper , 2018 , Grade: 1,0
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US$ 17.99
Kinder und Werbung. Sind Kinder ein Stilmittel oder eine Zielgruppe der modernen Werbetechniken?
Autor:in:
Melanie Mertens (Author)
Category:
Term Paper , 2010 , Grade: 2,0
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US$ 14.99
Einsatz neuer Medien in der Markt- und Werbepsychologie
Autor:in:
Suzan Atakisi (Author)
Category:
Term Paper , 2015
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US$ 17.99
Relevanz für das Marketing. Erkenntnisse über LOHAS
Autor:in:
Anna-Lena Pockrandt (Author)
Category:
Seminar Paper , 2009 , Grade: 2,0
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US$ 16.99
Kampf um Likes? Social Media Marketing an niedersächsischen Hochschulen aus Sicht von Hochschulprofessionellen
Autor:in:
M.A. Roman Behrens (Author)
Category:
Term Paper (Advanced seminar) , 2015 , Grade: 1,3
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US$ 17.99
Corporate Social Responsibility. Vorteile und Nachteile für Unternehmen
Autor:in:
Cornelius Gesing (Author)
Category:
Term Paper , 2017 , Grade: 1,3
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US$ 6.99
Heilsbringer "Mobile Couponing"? Chancen und Risiken, Kundenbindung und Geschäftsmodelle von digitalen Coupons in Deutschland
Autor:in:
Julius Hass (Author)
Category:
Term Paper , 2017 , Grade: 1,7
Price:
US$ 20.99
Instrumente des Online-Marketings. Affiliate-Marketing, E-Mail-Marketing, virales Marketing
Autor:in:
Laura Teigeler (Author)
Category:
Seminar Paper , 2017 , Grade: 2
Price:
US$ 17.99
Englischsprachige Werbeslogans auf dem deutschen Markt. Fluch oder Segen?
Autor:in:
Junyi Hong (Author)
Category:
Seminar Paper , 2016 , Grade: 1,0
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US$ 15.99
Die Werbung und ihre manipulativen Methoden
Was ist Werbung und durch welche Techniken nimmt sie Einfluss auf das Kaufverhalten des Konsumenten?
Autor:in:
Marie Leukel (Author)
,
Isabel Schönmann (Author)
Category:
Term Paper (Advanced seminar) , 2015 , Grade: 1,0
Price:
US$ 17.99
David Bowie ist tot. Visuelle Expressionen von Trauer in sozialen Netzwerken
Autor:in:
Frederik Santer (Author)
Category:
Term Paper , 2016 , Grade: 1,3
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US$ 15.99
Online Kundenbewertung und ihr Einfluss auf extensive Kaufentscheidungen. Analyse eines Fallbeispiels
Autor:in: Anonymous
Category:
Seminar Paper , 2016 , Grade: 1,7
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US$ 12.99
Frame-Verschiebung im Fernsehspot
Ein Einblick hinter die Kulissen der Werbeindustrie
Autor:in: Anonymous
Category:
Term Paper , 2014 , Grade: 1,0
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US$ 17.99
Tiere in der Werbung. Tierisch überzeugen und verkaufen
Autor:in:
Asya Kovatchka (Author)
Category:
Research Paper (postgraduate) , 2015 , Grade: 2
Price:
US$ 18.99
Getränk oder Lifestyleprodukt? Die Marken DNA von Bionade
Autor:in:
Theresa Cramer (Author)
Category:
Term Paper , 2014 , Grade: 1,0
Price:
US$ 15.99
Der Einfluss von Social Media auf politische Kommunikation in Indien
Autor:in:
Meiken Hindenberg (Author)
Category:
Essay , 2013 , Grade: 1,0
Price:
US$ 6.99
Social Media als Instrument der Imagebildung von Unternehmen. Die Calidris 28 AG
Autor:in:
Oxana Lauer (Author)
Category:
Term Paper , 2015 , Grade: 1,7
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US$ 14.99
Optimierung des Webdesigns durch Neuromarketing. Empfehlungen für Unternehmen
Autor:in:
Katja Hache (Author)
Category:
Project Report , 2015 , Grade: 1,0
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US$ 15.99
Wie beeinflusst Fernsehwerbung im Kinderprogramm das Konsumverhalten von Kindern im Alter von 6 bis 13 Jahren?
Autor:in:
Claudia Ebert (Author)
Category:
Term Paper , 2011 , Grade: 2.0
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US$ 14.99
Analyse einer Werbeanzeige und Ausarbeitung einer Below-the-Line Maßnahme für "Mika 4 Swatch"
Autor:in:
Daniela Hörmann (Author)
Category:
Research Paper (undergraduate) , 2014 , Grade: 1,3
Price:
US$ 17.99
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