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Proximity Marketing – Bedeutung für die Zukunft. Inwiefern können QR-Codes als mobiles Werbemittel dienen?
Autor:in: Anonymous
Category:
Essay , 2021 , Grade: 1,0
Price:
US$ 17.99
Inwiefern können sich Qualitätsberichte auch als Marketinginstrument für die Bundesverwaltung eignen?
Autor:in:
Alexander Wehner (Author)
Category:
Elaboration , 2019 , Grade: 9,25
Price:
US$ 17.99
Markenartikel beeinflussen das Konsumverhalten. Inwiefern nimmt die Markenpolitik Einfluss auf das Konsumverhalten der Verbraucher?
Eine empirische Erhebung zur Bedeutung der Marke
Autor:in:
Ercüment Gök (Author)
Category:
Term Paper , 2015 , Grade: 1,0
Price:
US$ 18.99
Inwiefern beeinflusst das Markenimage die Kaufentscheidung?
Autor:in:
Alex Elisabeth Eigenseer (Author)
Category:
Research Paper (undergraduate) , 2012 , Grade: 1,2
Price:
US$ 17.99
Die Schockwerbung. Inwiefern ist sie ein werberelevantes Wirkungsprinzip zur Aktivierung von potenziellen Verbraucherkonsumenten?
Autor:in:
Florian Krichenbauer (Author)
Category:
Seminar Paper , 2019 , Grade: 1,0
Price:
US$ 18.99
Strategische Allianz als Markteintrittsform von Großunternehmen
Inwiefern beeinflusst die Vertrauenswürdigkeit der Partner den Erfolg der Unternehmung? Eine Analyse
Autor:in:
Robin Anderer (Author)
Category:
Seminar Paper , 2017 , Grade: 1,7
Price:
US$ 18.99
Keepin' it real - Auf der Suche nach Authentizität
Autor:in:
B.Sc. Annika Weckner (Author)
Category:
Bachelor Thesis , 2010 , Grade: 1,3
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Going with the crowd? Herd behavior and informational influence in buying decisions
Autor:in:
Sebastian Schmidt (Author)
Category:
Seminar Paper , 2009 , Grade: 2,3
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US$ 17.99
Nostalgie in der Werbung. Eine empirische Studie
Autor:in:
Dipl.-Kffr. Désirée Pieschl (Author)
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Jan Zilske (Author)
Category:
Diploma Thesis , 2008 , Grade: 1,3
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US$ 36.99
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Jacqueline Becklaß (Author)
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Term Paper , 2019 , Grade: 1,0
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US$ 16.99
Verantwortung durch Tradition und Werte leben. Storytelling als Teil der internen CSR-Kommunikation
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Autor:in:
Christian Roos (Author)
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Tina Schmitt (Author)
Category:
Research Paper (undergraduate) , 2014 , Grade: 2,0
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US$ 18.99
Anforderungen an Markendehnungen mittels Produktlinienerweiterung unter besonderer Berücksichtigung des „variety seeking“ - dargestellt am Beispiel der Marke Beck’s
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Alex Kaiser (Author)
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Bachelor Thesis , 2011 , Grade: 2,3
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US$ 24.99
Change Management am Theater
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Lydia Stübler (Author)
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Thesis (M.A.) , 2011 , Grade: 1,3
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US$ 36.99
Interkulturelles Marketing. Die Angleichung der Marketing-Instrumente an die nationalen und kulturellen Standards der Zielmärkte
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Tino Goerke (Author)
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Term Paper , 2003 , Grade: 1,7
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US$ 18.99
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Marina Aigle (Author)
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Project Report , 2022 , Grade: 2,2
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US$ 19.99
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Research Paper (undergraduate) , 2019 , Grade: 1
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US$ 18.99
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Autor:in:
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Elaboration , 2022 , Grade: 1,5
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Term Paper , 2023 , Grade: 1,0
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Mit einer Praxisreflektion zum Unternehmen Clark Germany GmbH
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Term Paper , 2022 , Grade: 2,7
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US$ 18.99
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Sarah Höttges (Author)
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Case Study , 2022 , Grade: 1
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Term Paper , 2022 , Grade: 2
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Term Paper , 2021 , Grade: 2,3
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Academic Paper , 2021 , Grade: 2,0
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Term Paper , 2022 , Grade: 1,0
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US$ 18.99
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Beate Wuggenig (Author)
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Case Study , 2022 , Grade: 2
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Reflexion des 4P-Modells und Case Study zur Distributionspolitik der Walt Disney Company
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Laura Küntzler (Author)
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Case Study , 2020 , Grade: 1,0
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Seminar Paper , 2018 , Grade: 1,7
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US$ 18.99
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Term Paper , 2020 , Grade: 1,6
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US$ 18.99
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Autor:in:
Serhat Kanara (Author)
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Term Paper , 2020 , Grade: 2,0
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Autor:in: Anonymous
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Term Paper , 2021 , Grade: 1,3
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Autor:in:
Annabel Acker (Author)
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Term Paper , 2021 , Grade: 96%
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Seminar Paper , 2020 , Grade: 1,7
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Seminar Paper , 2019 , Grade: 1,0
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Customer Journey Mapping. Customer Journey, Persona und Touchpoints der ERGO Direkt.
Autor:in:
Christian Halder (Author)
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Term Paper , 2021 , Grade: 1,3
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Der Einfluss von Influencer Marketing bei Instagram auf das Konsumentenverhalten von 14 bis 19-jährigen. Eine Analyse
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Term Paper , 2020
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Die moralischen Grenzen des Onlinemarketings. Wie weit dürfen Unternehmen bei der Datenbeschaffung im Internet gehen?
Autor:in: Anonymous
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Term Paper , 2018 , Grade: 2,0
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US$ 18.99
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Christian Halder (Author)
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Term Paper , 2020 , Grade: 1,0
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US$ 17.99
Social Media Touchpoints in der Consumer Decision Journey am Beispiel von L'Oréal Paris und Essence
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Nicole Czuba (Author)
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Term Paper , 2016 , Grade: 1,0
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US$ 18.99
Die Bedeutung von Online-Marketing für kleine und mittlere Unternehmen
Autor:in: Anonymous
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Term Paper , 2016 , Grade: 1,0
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US$ 16.99
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Autor:in:
Laura Adams (Author)
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Term Paper , 2019 , Grade: 1,3
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US$ 18.99
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Autor:in:
Sebastian Girstenbreu (Author)
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Term Paper , 2019 , Grade: 1,0
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US$ 16.99
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Autor:in:
Lukas Waltenrath (Author)
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Term Paper , 2017 , Grade: 1,3
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US$ 17.99
Fernsehwerbungen der Deutschen Telekom AG und ihre Wirkung auf Zuschauer
Eine Analyse zweier ausgewählter Fernsehwerbespots aus den Jahren 2012 und 2017
Autor:in:
Josianne Jonelat (Author)
Category:
Research Paper (undergraduate) , 2018 , Grade: 2,7
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US$ 16.99
Mere-Exposure-Effekt und seine praktische Anwendung im Marketing
Autor:in:
Can Kaplan (Author)
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Term Paper , 2017 , Grade: 1,7
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US$ 20.99
Nachhaltigkeitsmarketing von Fußballclubs der 1. Bundesliga
Überblick und Analyse von Vereinsbestrebungen hinsichtlich ihrer Nachhaltigkeitsmarketing-Kommunikationspolitik
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Jonas Strasser (Author)
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Research Paper (undergraduate) , 2018 , Grade: 1,0
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US$ 18.99
Analyse von Kommunikationsstrategien auf drei Internetseiten deutscher Bundesligisten
Autor:in:
Christian Schmidt (Author)
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Seminar Paper , 2011 , Grade: 2,0
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US$ 18.99
Technologischer Wandel und Barrieren der Marktentwicklung. New urban production und ihre Marktvoraussetzungen
Autor:in: Anonymous
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Seminar Paper , 2018 , Grade: 1,3
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Vormachtstellung von Google und die Auswirkungen auf das Online-Marketing für mittelständische Unternehmen
Autor:in:
Anna Rüttger (Author)
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Term Paper , 2017 , Grade: 1,0
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US$ 18.99
Social Media als Instrument des Personalmarketing. Entwicklung eines Konzeptes für das Personalrecruiting
Autor:in:
Cindy Schmidt (Author)
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Seminar Paper , 2017 , Grade: 2,0
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US$ 17.99
Kundenbindung durch Telefonmarketing. Treue Kunden durch telefonische Betreuung und gezielter Einflussnahme auf die Zufriedenheit
Autor:in:
Christian Biermann (Author)
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Seminar Paper , 2017 , Grade: 1,7
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US$ 17.99
Relationship Marketing. Das neue Marketing-Paradigma für einen ganzheitlichen Ansatz zum Marketingmanagement
Autor:in:
Dipl-Des. Irena Schmid (Author)
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Term Paper , 2015 , Grade: 2.7
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US$ 11.99
Möglichkeiten und Grenzen der Provokation als Markenstrategie anhand eines Modekonzerns
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Maxim Klujkov (Author)
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Term Paper , 2017 , Grade: 2,3
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US$ 18.99
Die französische Luxusgüterindustrie als Effekt der höfischen Gesellschaft
Autor:in:
Elmedina Blaca (Author)
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Term Paper (Advanced seminar) , 2015 , Grade: 1,7
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US$ 17.99
Nachhaltigkeit in der Produktpolitik. Bietet Eco-Design einen Mehrwert für Unternehmen?
Autor:in:
Shahab Olyaee (Author)
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Term Paper , 2016 , Grade: 1,7
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US$ 18.99
Führt das Instrument Öko-Label effektiv zu nachhaltigem Wirtschaften?
Praxisbeispiel Blauer Engel
Autor:in:
Shahab Olyaee (Author)
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Elaboration , 2016 , Grade: 1,3
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US$ 0.99
Der Einfluss von Corporate Social Responsibility auf die Corporate Financial Performance
Einflüsse, Mediatoren und Moderatoren für die Lenkung der CSR-CFP Beziehung
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Patrick Palme (Author)
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Term Paper , 2016 , Grade: 1,7
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US$ 17.99
Aufgaben und Entscheidungsfelder der internationalen Produktpolitik. Standardisierung versus Differenzierung
Autor:in:
Anke Fellmuth (Author)
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Seminar Paper , 2008 , Grade: 1,3
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US$ 17.99
Erfolgreiches Virales Marketing im Internet. Praxisbeispiel am Werbespot „Supergeil“ von Edeka
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Nicole Tornow (Author)
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Seminar Paper , 2016 , Grade: 1,3
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US$ 17.99
Negative Konsequenzen von psychological ownership im Mitarbeiterkontext
Autor:in: Anonymous
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Seminar Paper , 2015 , Grade: 1,7
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US$ 18.99
Klassische und instrumentelle Konditionierung in der Werbung. Wie werden die Emotionen der Rezipienten beeinflusst?
Autor:in:
Eduard Fris (Author)
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Term Paper , 2015 , Grade: 2,0
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US$ 18.99
Organisationales Beschaffungsverhalten. Vergleich der Totalmodelle nach Webster/Wind und Sheth
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Markus Knies (Author)
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Term Paper , 2016 , Grade: 1,0
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US$ 17.99
Nutzung, Möglichkeiten und Grenzen ausgewählter Marketinginstrumente. Kritische Analyse der Wettbewerbsfähigkeit eines Golfvereins
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Laura Siemsglüß (Author)
Category:
Seminar Paper , 2013
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US$ 20.99
Branded Online Communities. Das Sponsoring von Online Communities aus Perspektive des Markenmanagements
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Anna-Sophie Bachmann (Author)
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Bachelor Thesis , 2013 , Grade: 1,7
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US$ 20.99
Der Berliner Fitnessmarkt. Standortanalyse und Einstiegsstrategie
Autor:in:
Bachelor of Arts (B.A.) Pascal Vergin (Author)
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Bachelor Thesis , 2014 , Grade: 2,75
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US$ 31.99
Die Potenziale von Social Media in der Online-Organisationskommunikation von KMU
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Dominik Ulrich Hoppe (Author)
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Bachelor Thesis , 2014
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US$ 20.99
FIFA WM 2006 in Deutschland. Marketingplattform und Wirtschaftsmotor
Autor:in: Anonymous
Category:
Term Paper , 2014 , Grade: 1,3
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US$ 17.99
Die Bedeutung von Corporate Social Responsibility (CSR) für das Image von Automarken
Eine differenzierte experimental-ökonomische Analyse
Autor:in:
Martin Cordes (Author)
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Bachelor Thesis , 2014 , Grade: 1,0
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US$ 36.99
Die Rolle des Opinion Leaders in der Diffusion von Produkten
Autor:in:
Oliver Knaut (Author)
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Falco Müller (Author)
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Seminar Paper , 2012 , Grade: 1.0
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US$ 20.99
Interkulturelle Unterschiede in der wahrgenommenen Zukunftsperspektive westlicher Konsumenten und ihr Einfluss auf Marketingentscheidungen
Autor:in:
Julian Boguschewski (Author)
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Bachelor Thesis , 2013 , Grade: 1,3
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US$ 20.99
Ein Star als Marke
Die Marke Stefan Raab als Erfolgsfaktor für den Sender ProSieben
Autor:in:
Juliane Kranz (Author)
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Seminar Paper , 2014 , Grade: 1,0
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US$ 18.99
Visual Merchandising. Die Konzeption eines Stores am Beispiel der Luxusmarke Louis Vuitton
Autor:in:
Beate Bänder (Author)
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Term Paper , 2014 , Grade: 2,3
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US$ 18.99
Sell-Out einer Subkultur? Der Einfluss des Guerilla-Marketings auf die Streetart-Kultur
Autor:in:
Leonie Fahjen (Author)
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Term Paper , 2013 , Grade: 1,3
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US$ 17.99
Personalbeschaffung und Recruitingmaßnahmen von Kreuzfahrtunternehmen
Dargestellt am Beispiel Princess Cruises
Autor:in:
Christian Schmidt (Author)
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Seminar Paper , 2011 , Grade: 1,3
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US$ 18.99
Der Unterschied von europäischer und amerikanischer Werbung in Zeiten der Globalisierung
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Nimmy Markes (Author)
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Term Paper , 2009 , Grade: 2,0
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US$ 18.99
Unternehmensreaktionen auf negatives Word-of-Mouth (WOM)
Eine systematische Literaturanalyse
Autor:in:
Sven Theel (Author)
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Master's Thesis , 2012 , Grade: 1,7
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US$ 36.99
Corporate Identity und Corporate Image der Coca-Cola Company
Autor:in:
Christian Schmidt (Author)
Category:
Seminar Paper , 2013 , Grade: 1,3
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US$ 18.99
Produktdifferenzierung als Instrument zur Steigerung der Attraktivität von Smart Meter
Autor:in:
Mustafa Sanlitürk (Author)
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Term Paper (Advanced seminar) , 2010 , Grade: 1,0
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US$ 0.99
Kommunikationsoptimierung in sozialen Netzwerken am Beispiel der PR-Krise von Nestlé
Autor:in:
Inessa Koch (Author)
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Seminar Paper , 2013 , Grade: 1,3
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US$ 17.99
Kundenintegration in Unternehmensprozessen. Nutzenstiftung durch interaktive Wertschöpfung und Web 3.0 sowie deren Bedeutung
Mit erfolgversprechenden Handlungsempfehlungen für Unternehmen
Autor:in:
Master of Science Jerry Felten (Author)
Category:
Master's Thesis , 2013 , Grade: 1,0
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US$ 33.99
Nachhaltigkeitskommunikation in der Energiebranche
Autor:in:
Magister Jürgen Mayer (Author)
Category:
Bachelor Thesis , 2009 , Grade: 2,0
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US$ 20.99
Web 3.0 und die Auswirkungen auf das Online-Marketing
Autor:in:
Christian Angeler (Author)
Category:
Diploma Thesis , 2012 , Grade: 2,3
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US$ 36.99
CSR im Reputationsmanagement
Eine qualitative Forschungsarbeit über Chancen und Risiken von Corporate Social Responsibility als Einflussgröße auf die Unternehmensreputation
Autor:in:
Victoria Homeier (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 15.99
Social Business Start-Ups und Venture Philanthropy
Praxisrelevanz der philanthropischen Förderung für Social Business Start-Ups
Autor:in:
Jenny Stiebitz (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1,3
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US$ 15.99
Kunden begeistern im Weihnachtsgeschäft - Möglichkeiten des Einzelhandels
Autor:in:
Alexander Beyer (Author)
Category:
Seminar Paper , 2011 , Grade: 1,3
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US$ 16.99
Kaufverhalten von Organisationen - Ein Überblick
Autor:in:
Jan Klapproth (Author)
Category:
Research Paper (undergraduate) , 2011 , Grade: 1,7
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US$ 17.99
Lässt sich kreative Werbegestaltung lernen oder ist es Kunst?
Autor:in:
Dipl.Kfm. Martin Matzk (Author)
Category:
Seminar Paper , 2008 , Grade: 2,0
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US$ 16.99
Marketingstrategie für Einzimmerwohnung in der Wohnungswirtschaft
Autor:in:
M.A. Thomas Fleck (Author)
Category:
Project Report , 2006 , Grade: 1,0
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US$ 17.99
Werbewirksamkeit des Mobile Marketing
Autor:in:
Sonja Hammel (Author)
Category:
Seminar Paper , 2011 , Grade: 1,7
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US$ 18.99
Knappheit als Determinante von Kaufentscheidungen
Autor:in:
Daniela Bache (Author)
Category:
Bachelor Thesis , 2009 , Grade: 1,0
Price:
US$ 17.99
Beeinflussung der objektiven Berichterstattung von Medien
Autor:in:
Matthias Schlemmermeyer (Author)
Category:
Diploma Thesis , 2007 , Grade: 2,3
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US$ 33.99
Empfehlungssysteme im E-Commerce
Der Einfluss von Herdenverhalten bei automatisierten Empfehlungssystemen
Autor:in:
Bachelor of Science Jerry Felten (Author)
Category:
Research Paper (undergraduate) , 2010 , Grade: 1,7
Price:
US$ 31.99
Auswirkungen des Fairen Handels auf die Freie Marktwirtschaft am Beispiel des FAIRTRADE Kaffees
Autor:in:
Philipp Gogg (Author)
Category:
Master's Thesis , 2009 , Grade: sehr gut
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US$ 31.99
Integration Sozialer Netzwerke in Recruiting-Prozesse
Kür oder Pflicht?
Autor:in:
Ines Zehner (Author)
Category:
Diploma Thesis , 2010 , Grade: 1,5
Price:
US$ 20.99
Guerilla-Marketing. Grundlagen, Instrumente und Beispiele
Autor:in:
Christian Wollscheid (Author)
Category:
Bachelor Thesis , 2010 , Grade: 1,0
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US$ 20.99
Preistreiber auf volatilen Märkten
Eine empirische Untersuchung am Beispiel des internationalen Papiermarktes
Autor:in:
Sebastian Schmidt (Author)
Category:
Diploma Thesis , 2010 , Grade: 1,7
Price:
US$ 36.99
Implikationen aus der sozialwissenschaftlichen Forschung für den Aufbau von Online Kundenbeziehungen im Retail Banking
Autor:in:
Christian Schaab (Author)
Category:
Bachelor Thesis , 2009 , Grade: 1,0
Price:
US$ 36.99
Internationale Konditionenpolitik
Autor:in:
Kant Tatjana (Author)
Category:
Seminar Paper , 2010 , Grade: 2,7
Price:
US$ 16.99
Entwicklungstrends des Online-Businesses im Modemarkt
Autor:in:
Corinna Droese (Author)
Category:
Term Paper , 2010 , Grade: 1,0
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US$ 17.99
Customer Lifetime Value als Konzept zur Ermittlung des Kundenwertes von Ausstellern für Messegesellschaften
Autor:in:
Lorenz Alexander Rau (Author)
Category:
Diploma Thesis , 2009 , Grade: 2,3
Price:
US$ 31.99
Kreativität und Werbung in Agenturen und Unternehmen heute
Autor:in:
M.A. Alicja Wawryniuk (Author)
Category:
Seminar Paper , 2008 , Grade: 2,0
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US$ 17.99
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