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Interkulturelles Marketing: Werbestile im Kulturvergleich - Werbung in Frankreich
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Sabine Schrenk (Author)
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Seminar Paper , 2004 , Grade: 1,3
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Das Nudge Marketing als verhaltensökonomischer Ansatz. Konsumtrends und Strategien zur Konsumsteigerung
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Seminar Paper , 2019 , Grade: 1,7
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Instrumentalisierung der Raumsemantik in Greenpeace Werbespots
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Research Paper (postgraduate) , 2019 , Grade: 1,00
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"Wann ist ein Mann ein Mann?" Analyse der Darstellung von Männerrollen in der Werbung für Herrenkosmetikprodukte
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Bachelor Thesis , 2011 , Grade: 1,3
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Untersuchungs-Methoden zur Erfassung der Aufmerksamkeitsverteilung am Bildschirm
Recherche-Dokumentation zur Erstellung eines wissenschaftlichen Posters
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Dipl.-Wirtsch.-Ing. (FH), M.Sc. Kati Schulz (Author)
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Dipl.-Ing. Cristina Nicoara (Author)
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M.Sc. Martin Latsch (Author)
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Dipl.-Wirtsch.-Ing. Christian Lehsing (Author)
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Research Paper (undergraduate) , 2010 , Grade: 1,3
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US$ 16.99
Konsumentenverhalten und Werbung. Motivationspsychologische und sozialpsychologische Theorien
Autor:in:
Jörg Haider (Author)
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Bachelor Thesis , 2006 , Grade: 1,3
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US$ 18.99
Einfluss der Kultur auf die Wahrnehmung internationaler Fernsehwerbespots
Autor:in:
M.A. Sandra Ponschab (Author)
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Thesis (M.A.) , 1998 , Grade: 1,3
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US$ 44.99
Influencer-Endorsements. Auswirkungen von Produktplatzierungen durch Influencer auf Instagram auf die Akzeptanz und Kaufintention bei Konsumenten
Autor:in:
Alexander Scharff (Author)
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Seminar Paper , 2023 , Grade: 1,3
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US$ 26.99
Vermarktung und Vermarktungsrechte im Fußball. Analyse am Beispiel Paris Saint-Germain
Autor:in:
Manuel Mähl (Author)
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Research Paper (undergraduate) , 2021 , Grade: 1,7
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US$ 17.99
Aktuelle Entwicklungen im Marketing der Volkswagen AG
Autor:in:
J. Lückert (Author)
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Term Paper , 2021 , Grade: 1,3
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US$ 17.99
Inwieweit lässt sich Facebooks Timeline in Anlehnung an Marshall McLuhans "Understanding Media" als Erweiterung des menschlichen Gedächtnisses beschreiben?
Autor:in:
Julia Kippes (Author)
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Term Paper (Advanced seminar) , 2021 , Grade: 2,0
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US$ 15.99
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Autor:in: Anonymous
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Term Paper (Advanced seminar) , 2021 , Grade: 2,0
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Autor:in: Anonymous
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Term Paper (Advanced seminar) , 2021 , Grade: 1,0
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US$ 15.99
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Autor:in:
Emil Dhough (Author)
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Seminar Paper , 2021 , Grade: 2,1
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US$ 14.99
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Autor:in:
Anuschka Johnson (Author)
Category:
Project Report , 2020
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US$ 17.99
Medien und Werbung im multikulturellen Raum Luxenburgs
Autor:in: Anonymous
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Term Paper , 2016 , Grade: 1,0
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US$ 17.99
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Autor:in:
Alexander Bärtl (Author)
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Term Paper , 2020 , Grade: 1,0
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Lukas Udo Maidhof (Author)
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Seminar Paper , 2020 , Grade: 2,0
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US$ 16.99
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Autor:in:
Tashina Celine Nemec (Author)
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Term Paper , 2019 , Grade: 1,0
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US$ 17.99
Markenkommunikation von Dienstleistungsanbietern. Aktivierungsmöglichkeiten durch Personen
Autor:in: Anonymous
Category:
Seminar Paper , 2019 , Grade: 2,0
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US$ 17.99
Shitstorm. Der Umgang mit Kritik im Social Web
Autor:in:
Jessica Pchaiek (Author)
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Submitted Assignment , 2020 , Grade: 1,0
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US$ 7.99
Storytelling im Marketing
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Autor:in:
Talena Burger (Author)
Category:
Term Paper , 2018
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US$ 14.99
Manipulationsinstrument Facebook. Die Wirkungsmacht der Alternative für Deutschland (AfD) in sozialen Medien
Autor:in:
Daniel Zander (Author)
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Term Paper , 2020 , Grade: 1,0
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US$ 17.99
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Autor:in:
Madeleine Segieth (Author)
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Term Paper , 2018 , Grade: 2,7
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US$ 16.99
Vertrauen gegenüber Social Media Unternehmen in Bezug auf die Datensicherheit
Eine qualitative Analyse aus der Sicht von Nutzern
Autor:in:
Richard Schäfer (Author)
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Term Paper , 2019 , Grade: 1,7
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US$ 17.99
Das Projekt "Tempelhofer Freiheit" und die verständigungsorientierte Öffentlichkeitsarbeit
Autor:in: Anonymous
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Term Paper , 2014 , Grade: 1,7
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US$ 6.99
Werbung als Film und ihre Wirkung
Analyse eines Coca-Cola-Werbespots aus den 1950er Jahren
Autor:in:
Nina Steinmüller (Author)
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Term Paper (Advanced seminar) , 2017 , Grade: 1,0
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US$ 17.99
Werbeanalyse der Kulturförderung der Sparkasse Regensburg. Strategie, Chancen und Ziele
Autor:in:
Johannes Micha Kraft (Author)
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Term Paper , 2015 , Grade: 2,0
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US$ 6.99
Werbeanalyse des Garnier Augen Roll-On. Betrachtung von Bild, Ton und Sprache
Autor:in:
Anne Kautz (Author)
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Term Paper , 2012 , Grade: 2,0
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US$ 15.99
Instrumente des Online-Marketings. Affiliate-Marketing, E-Mail-Marketing, virales Marketing
Autor:in:
Laura Teigeler (Author)
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Seminar Paper , 2017 , Grade: 2
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US$ 17.99
Tierische Testimonials in Werbespots. Tiere als Werbeträger zur Beeinflussung der RezipientInnen
Autor:in:
Sophie Marie Scharner (Author)
Category:
Term Paper (Advanced seminar) , 2014 , Grade: 1,00
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US$ 17.99
Werbung im Kinderzimmer. Der mediale Einfluss auf Kinder und Jugendliche
Autor:in:
Linda Hase (Author)
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Seminar Paper , 2016 , Grade: 1,8
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US$ 6.99
Mittel und Strategien für die Integration des Kunden bei der Neuproduktentwicklung. Handlungsempfehlungen im Bereich der Mass Customization
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Tobias Auer (Author)
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Seminar Paper , 2016 , Grade: 1,0
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US$ 17.99
Arbeitsweise von Werbeagenturen. Ablaufprozesse, Arbeitsbereiche und Positionen
Autor:in:
Oskar Holly (Author)
Category:
Seminar Paper , 2016
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US$ 15.99
Tiere in der Werbung. Tierisch überzeugen und verkaufen
Autor:in:
Asya Kovatchka (Author)
Category:
Research Paper (postgraduate) , 2015 , Grade: 2
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US$ 18.99
Personifizierung virtueller Figuren durch Transmedialität. Analyse von Hatsune Miku
Autor:in:
Gilles Claude Förstner (Author)
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Term Paper , 2015 , Grade: 2,0
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US$ 14.99
Öffentlichkeitsarbeit der Verweigerung und Kunst. Eine Fallstudie anhand der Band "Böhse Onkelz"
Autor:in:
Christoph Möckel (Author)
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Term Paper (Advanced seminar) , 2014 , Grade: 1,7
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US$ 20.99
Soziale Präsenz in der Online Kommunikation
Autor:in:
Max Hergt (Author)
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Term Paper , 2010 , Grade: 2,0
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US$ 17.99
„Clean Labeling“ bei Kinderlebensmitteln
Täuschungsversuch an Eltern?
Autor:in:
Maxi Beilfuß (Author)
Category:
Bachelor Thesis , 2014 , Grade: 1,9
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US$ 31.99
Werbeanalyse des Mezzo-Mix-Clips "Das kann nur ein echter Kuss..."
Cola küsst Orange. Das Märchen von Dornröschen und das Mischgetränk
Autor:in:
Pauline Meinke (Author)
Category:
Term Paper , 2013
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US$ 6.99
Impression Management 2.0?
Private Selbstdarstellung im öffentlichen Raum am Beispiel von sozialen Netzwerken im Internet
Autor:in:
Johanna Volkmar (Author)
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Term Paper (Advanced seminar) , 2011 , Grade: 1,3
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US$ 14.99
Einsatz und Wirkung von Country Origin (Marken-Heritage) im Kommunikations-Mix
dargestellt am Beispiel französischer Marken in Deutschland
Autor:in:
Martin Sass (Author)
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Term Paper , 2010 , Grade: 1,30
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US$ 16.99
Silver Market und die Auswirkungen auf das Marketing unter besonderer Beachtung gesundheitsrelevanter Produkte
Autor:in: Anonymous
Category:
Bachelor Thesis , 2013 , Grade: 1,7
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US$ 20.99
Lobbying: Organisationsformen, Instrumente, Legitimität, Transparenz
Autor:in:
Vera Ohlendorf (Author)
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Term Paper , 2012 , Grade: 1,7
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US$ 14.99
Sind Anglizismen in der Werbung out, erleben sie ein Comeback oder waren sie nie wirklich weg?
Eine inhaltsanalytische Untersuchung von Werbeanzeigen in zielgruppenspezifischen Zeitschriften
Autor:in:
Mag. phil. Nadine Scharlach (Author)
Category:
Bachelor Thesis , 2008 , Grade: 1
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US$ 31.99
Jahresmarketingplan für ein Unternehmen aus der Gesundheitsbranche
Marktanalyse für einen Premium Fitnessclub in Hamburg
Autor:in:
Sven Schmauder et al. (Author)
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Term Paper , 2012 , Grade: 1,6
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US$ 31.99
Marketing im neuen Jahrtausend: Von der Produktorientierung zur Beziehungspflege
Autor:in:
Thomas Reiter (Author)
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Diploma Thesis , 2011 , Grade: 2,0
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US$ 36.99
Guerilla Marketing - Neue Marketingstrategie im Marketing-Mix oder unkonventionelle Kommunikationsmaßnahme?
Autor:in:
Ingrid Forster (Author)
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Term Paper , 2007 , Grade: 1,3
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US$ 14.99
Direct Mailings - Marketingstrategie im Marketing-Mix oder Werbemaßnahme?
Autor:in:
Ingrid Forster (Author)
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Term Paper , 2007 , Grade: 1,7
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US$ 14.99
Verbindung von Tradition und Moderne in der japanischen TV-Werbung am Produktbeispiel Sapporo Legendary Biru
Autor:in:
Bachelor of Arts Niklas Weith (Author)
Category:
Term Paper (Advanced seminar) , 2011 , Grade: 1,7
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US$ 16.99
Werbespot-Analyse der Produktklasse Tiefkühlpizza
Autor:in:
Annabelle Seibt (Author)
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Term Paper , 2011 , Grade: 1,7
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US$ 16.99
Unlautere Werbung (§§ 3,4 UWG) Fallgruppe „Kundenfang und Behinderung“
Autor:in:
Jacqueline Stoj (Author)
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Seminar Paper , 2011 , Grade: 1,7
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US$ 17.99
Werbung: Märchen & Mythos des modernen Alltags
Semiotische Werbebildanalyse nach Roland Barthes
Autor:in:
Catrin Neumayer (Author)
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Seminar Paper , 2009 , Grade: 1
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US$ 14.99
Real Life Content in Internetmarketingkampagnen
Autor:in:
Jan Horak (Author)
Category:
Seminar Paper , 2009 , Grade: 1,0
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US$ 10.99
Die Beziehung zwischen Öffentlichkeitsarbeit und Journalismus
Eine Fallstudie (Input-Output-Analyse) am Beispiel amnesty international
Autor:in:
MA Julia Marg (Author)
Category:
Thesis (M.A.) , 2007 , Grade: 2,0
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US$ 42.99
Marketing 2.0? - Das Internet als Medium der Digitalisierung und Vernetzung und daraus abgeleitete Regeln für ein medienspezifisches Marketing
Autor:in:
Abel Hoffmann (Author)
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Bachelor Thesis , 2010 , Grade: 1,0
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US$ 20.99
Entwicklung einer Konzeption für die Öffentlichkeitsarbeit: "Gesunde Einsatzkräfte im Rettungsdienst" - GERD
"Gesunde Retter: Keine Vision!"
Autor:in:
Heiko Schumann (Author)
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Seminar Paper , 2010 , Grade: 1,0
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US$ 14.99
Branded Experiences. Erlebnisse im Markenkontext
Emotionalisierung von Marken in den Köpfen von Konsumenten und deren Erlebbarmachung im Kontext nicht-klassischer Medien
Autor:in:
Florian Langhammer (Author)
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Diploma Thesis , 2005 , Grade: 1,0
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US$ 36.99
Product Placement. Grenzen und Möglichkeiten eines innovativen Kommunikationsinstruments aus betriebswirtschaftlicher und rundfunkrechtlicher Sicht
Autor:in:
Dipl.-Wirtschaftsjur.(Fh) Fabian Seitz (Author)
Category:
Diploma Thesis , 2009 , Grade: 1,3
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US$ 31.99
Markenwelten empirisch: Markenbewertung
Autor:in:
Melanie Rottmüller (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 2,7
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US$ 16.99
Gemeinsam zu kreativen Lösungen - Ideen systematisch suchen und finden
Teil 2: Methoden, die für die Gruppenarbeit geeignet sind
Autor:in:
Hans-Jürgen Borchardt (Author)
Category:
Script , 2008
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US$ 6.99
Die aktivierende Wirkung der Musik in der Werbung
Autor:in:
Nicole Böhmer (Author)
Category:
Seminar Paper , 2006 , Grade: 2,3
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US$ 17.99
Sterbende Aidskranke und blutverschmierte T-Shirts - Eine Erläuterung der Provokation in der Werbung am Beispiel der Benetton-Kampagnen
Autor:in:
Camelia Ratiu (Author)
Category:
Seminar Paper , 2005 , Grade: 1.7
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US$ 15.99
Geschlechtsspezifische Darstellung von Männern und Frauen in der Anzeigenwerbung
Autor:in:
Master Julia Kaule (Author)
Category:
Bachelor Thesis , 2004 , Grade: 1,7
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US$ 33.99
Ausbildung im Berufsfeld PR - Vergangenheit, Gegenwart, Zukunft - ein Abriss mit besonderem Blick auf Verbandsinitiativen
Autor:in:
Christian Laukat (Author)
Category:
Seminar Paper , 2006 , Grade: 1,7
Price:
US$ 17.99
Werbewirkungsforschung
Autor:in:
Stefanie Huland (Author)
Category:
Seminar Paper , 2001 , Grade: 1,0
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US$ 15.99
Virtuelle Communities als PR-Instrument?
Autor:in:
Stefanie Huland (Author)
Category:
Term Paper (Advanced seminar) , 2002 , Grade: 1,3
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US$ 15.99
Effizienz-Optimierung in Marketing und Kommunikation - Mir ist, als wohnten ach! VIER Seelen in meiner Brust
Autor:in:
Dr. Volker Halstenberg (Author)
Category:
Scientific Essay , 2005 , Grade: sehr gut
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US$ 6.99
Die vier Politiken des Marketing und Einordnung der Werbung
Autor:in:
Holger Quadfasel (Author)
Category:
Term Paper , 2002 , Grade: 1,3
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US$ 17.99
Religiöse Motive in der Werbung als Thema zum Umgang mit christlichen Symbolen im Religionsunterricht
Autor:in:
Theres Vorkäufer (Author)
Category:
Seminar Paper , 2005 , Grade: 1,3
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US$ 17.99
Politische Öffentlichkeitsarbeit von Protestgruppen / Neuen Sozialen Bewegungen
Autor:in:
Susanne Richter (Author)
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Category:
Term Paper , 2002 , Grade: 1,7
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US$ 18.99
Sozio-Sponsoring
Autor:in:
Christa Gasser (Author)
Category:
Seminar Paper , 2002 , Grade: sehr gut
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US$ 18.99
Die Führungskraft als Kommunikator. Erfolgsfaktor Interne Kommunikation in Klein- und Mittelbetrieben Kärntens
Autor:in:
Astrid Fallosch (Author)
Category:
Diploma Thesis , 2004 , Grade: Sehr gut
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US$ 44.99
Überzeugende PR-Konzepte und Strategien im Zusammenhang mit Rhetorik
Autor:in:
Dipl.-Betriebswirtin Julia Kovar (Author)
Category:
Term Paper (Advanced seminar) , 2003 , Grade: 1,3
Price:
US$ 15.99
Events als Werbemaßnahme
Autor:in:
Anne Wolkodaw (Author)
Category:
Research Paper (undergraduate) , 2004 , Grade: 1,0
Price:
US$ 17.99
Firmenwerbung anhand des Corporate Design
Autor:in:
Dagmar Roscher (Author)
Category:
Seminar Paper , 2003 , Grade: 1,7
Price:
US$ 15.99
Gemeinsamkeiten und Unterschiede von Public Relations, Werbung und Journalismus als Typen öffentlicher Kommunikation.
Autor:in:
Karin Aldinger (Author)
Category:
Term Paper , 2002 , Grade: 1,7
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US$ 15.99
Krisen-PR im umweltsensiblen Bereich - Greenpeace versus Shell im Fall Brent Spar
Autor:in:
Melanie Weber (Author)
Category:
Term Paper , 2003 , Grade: 1,7
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US$ 17.99
Interkulturelle Werbung
Autor:in:
Aurélie Cahen (Author)
Category:
Seminar Paper , 2003 , Grade: 1,3
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US$ 17.99
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Autor:in:
Peter Jacobshagen (Author)
Category:
Term Paper , 2001 , Grade: 1,3
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US$ 15.99
Sonnenschutzmittelwerbung in den Jahren 1920 - 1939
Autor:in:
Dario Bernardi (Author)
Category:
Seminar Paper , 2001 , Grade: Gut
Price:
US$ 0.99
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