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World History - Antiquity
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Didactics - Spanish
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Business economics - Business Ethics, Corporate Ethics
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French Studies - Culture
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German Studies - Semiotics, Pragmatics, Semantics
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Pedagogy - Reform Pedagogics
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Psychology - General
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Didactics for the subject German - Genres
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History - Asia
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Ethics
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Education - Reading Instruction
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Rhetoric / Elocution / Oratory
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Latin philology - Medivial and Modern Latin
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Social Media Strategien bei Dienstleistungsunternehmen. Zweidimensionale Schlüsselindikatoren der Literatur
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Octavian Popescu (Author)
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Term Paper , 2020 , Grade: 2
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Erfolgsfaktoren des Celebrity Endorsements
Ein Literatur-Review
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Jessica Loos (Author)
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Seminar Paper , 2018 , Grade: 1,0
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Der kommunikative Austausch zwischen Postern und Usern auf Instagram
Eine digitale Konversationsanalyse von Fitness-Bloggern
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Philipp Durillo Quiros (Author)
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Term Paper , 2017 , Grade: 2,3
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Zwitschernde Chefs. Darstellung der CEO-Kommunikation auf Twitter
Autor:in:
Kassandra Ochs (Author)
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Research Paper (undergraduate) , 2018 , Grade: 1,3
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US$ 17.99
Facebook als PR-Plattform. Neue Kommunikationswege für Unternehmen im Web 2.0-Zeitalter?
Autor:in:
Timo Hofmann (Author)
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Bachelor Thesis , 2011 , Grade: 1,3
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US$ 20.99
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Julius Hass (Author)
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Term Paper , 2017 , Grade: 1,7
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US$ 20.99
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Autor:in:
Holger Hansen (Author)
Category:
Seminar Paper , 2005 , Grade: 1,0
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Kerstin Dahnert (Author)
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Term Paper (Advanced seminar) , 2003 , Grade: 1,7
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US$ 15.99
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Matthias Giger (Author)
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Term Paper (Advanced seminar) , 2002 , Grade: 1
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Autor:in:
Ines K. (Author)
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Diploma Thesis , 2013 , Grade: 2,3
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US$ 33.99
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Philipp Masekowitz (Author)
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Bachelor Thesis , 2012 , Grade: 1,3
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Bernd Hildebrandt (Author)
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Term Paper , 2011 , Grade: 1,0
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Mag. Vera Rainer (Author)
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Diploma Thesis , 2009 , Grade: 1
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Autor:in:
Dipl.-Kfm. (FH) Christoph Busch (Author)
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Category:
Scientific Essay , 2008
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US$ 16.99
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Autor:in:
Martin Strang (Author)
Category:
Diploma Thesis , 2004 , Grade: sehr gut
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Internationale Public Relations, Marketing und Werbung - Die Grundlagen
Autor:in:
Justine Otto (Author)
Category:
Seminar Paper , 2000 , Grade: 1,0
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Antonia Esst (Author)
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Bachelor Thesis , 2023 , Grade: 2
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Autor:in: Anonymous
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Project Report , 2023 , Grade: 1,0
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Simon Röhricht (Author)
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Seminar Paper , 2021 , Grade: 1,0
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US$ 14.99
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Janine Kuhlmann (Author)
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Seminar Paper , 2020 , Grade: 3,3
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Autor:in: Anonymous
Category:
Term Paper , 2022 , Grade: 1,0
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Lysann Prescher (Author)
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Term Paper , 2014 , Grade: 3,0
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Messung der Kundenzufriedenheit. Das Kano-Modell am Dienstleistungsbeispiel "Hotelaufenthalt"
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Jana-Katharina Plaug (Author)
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Seminar Paper , 2020 , Grade: 1,3
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Autor:in: Anonymous
Category:
Term Paper , 2019
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Vanessa Hindinger (Author)
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Term Paper , 2019 , Grade: 1,9
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Katharina Schneider (Author)
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Term Paper , 2018 , Grade: 1,0
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Autor:in:
Simone Embacher (Author)
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Term Paper , 2017 , Grade: Sehr gut
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Franziska Moser (Author)
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Research Paper (undergraduate) , 2016 , Grade: 1
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Autor:in:
Philip Hildebrandt (Author)
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Seminar Paper , 2018 , Grade: 1,3
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Markenbildung von Städten am Beispiel der Stadt Kassel
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Marcel Garbrecht (Author)
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Term Paper , 2018 , Grade: 2,0
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Samira Mosavi (Author)
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Term Paper , 2017 , Grade: 1,3
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Mobile Marketing Strategien zur Kundenbindung der Generation Y aus Unternehmenssicht
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David Richtinger (Author)
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Research Paper (undergraduate) , 2018 , Grade: 3
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US$ 6.99
Facebook Brand Lift-Studien. Funktionsweise und Sinnhaftigkeit im Feld des Social Media Marketings
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Tim-Maximilian H. M. Jedlitschka (Author)
Category:
Academic Paper , 2017
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Abgrenzungsproblematik zwischen Public Relations und Werbung
Unterschiede und Definitionen
Autor:in:
Benny Kuder (Author)
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Term Paper , 2017 , Grade: 2,0
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US$ 5.99
Erfolgsfaktoren für das „Mobile Marketing“. Grundlagen und Rahmenbedingungen
Autor:in: Anonymous
Category:
Seminar Paper , 2011
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Erstellung eines Online-Kommunikationskonzepts für den Energiekonzern E.ON
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Bijan Khosravani (Author)
Category:
Term Paper (Advanced seminar) , 2013 , Grade: 1,0
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Promis und Werbung. Wladimir Klitschko als Testimonial für H.I.S Jeans
Bewertung werblicher Kommunikationsaktivitäten
Autor:in:
Hannah Jentzsch (Author)
Category:
Term Paper , 2015 , Grade: 1,6
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Creativity Templates bei Werbeplakaten, Neuprodukten und innovativen Geschäftsmodellen
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Jakub Müller (Author)
Category:
Bachelor Thesis , 2014 , Grade: 1,0
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US$ 20.99
Satire im Social Web
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Autor:in:
Henoch Förster (Author)
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Category:
Seminar Paper , 2014
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Strategie in Kommunikationskonzepten
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Josef Ranftl (Author)
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Master's Thesis , 2007 , Grade: Sehr gut
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US$ 36.99
Echte und unechte Synästhesien. Erkenntnisse für die Produkt- und Kommunikationsgestaltung
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Juliane Lange (Author)
Category:
Master's Thesis , 2013 , Grade: 2,0
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US$ 36.99
Customer Experienced Management & Unternehmenskommunikation auf Musikfestivals
Eine quantitative Online-Befragung der AusstellerbesucherInnen am "Woodstock der Blasmusik"-Festival 2013
Autor:in:
Tanja Anzengruber (Author)
Category:
Master's Thesis , 2013 , Grade: 1,7
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US$ 44.99
Public Relations-Ansätze kleiner und mittlerer Unternehmen - qualitative Untersuchung, anhand leitfadengestüzter Experteninterviews
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Olaf Sadzio (Author)
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Research Paper (undergraduate) , 2012 , Grade: 1,7
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US$ 17.99
Attack Ads. Ein erfolgreiches Framing-Instrument im politischen Wahlkampf?
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Jens Kürschner (Author)
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Research Paper (undergraduate) , 2012 , Grade: 1,0
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US$ 0.99
Onlinekommunikation in Krisen
Medienarbeit und Dark Sites
Autor:in:
M. A. cand. Janine Pentzold (Author)
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Term Paper , 2009 , Grade: 1,0
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US$ 20.99
Werbung als Dissonanzauslöser - Die Wirkung von Social Advertising und der Umgang des Rezipienten mit Einstellungsirritationen
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Sabrina Schöberl (Author)
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Thesis (M.A.) , 2008 , Grade: 2
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US$ 42.99
Krisenmanagement und Krisenkommunikation von Sportsponsoren – am Beispiel Team Telekom
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Thomas Kerkhoff (Author)
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Bachelor Thesis , 2011 , Grade: 1,3
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US$ 31.99
Leitfaden zur Implementierung eines Kommunikationskonzeptes innerhalb von Change-Management-Projekten
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Maximilian Kraft (Author)
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Bachelor Thesis , 2011
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US$ 20.99
Entwicklung eines Empfehlungsmodells zur Optimierung von Markenarchitekturen bei Markierungsentscheidungen
Autor:in:
Andreas Gassmann (Author)
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Master's Thesis , 2010 , Grade: 1,2
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US$ 41.99
Über die Existenz von Gratispublikumszeitschriften
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Franziska Baumheier (Author)
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Term Paper , 2010 , Grade: 1,0
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US$ 16.99
Die Bedeutung von Prominenz für Events
Am Beispiel der Münchner Medien Regatta 2010
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Katharina Maute (Author)
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Project Report , 2010 , Grade: 1,0
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US$ 14.99
SWOT, Portfolio-Analyse und Lebenszykluskonzept. Darstellung und Analyse der strategischen Analyseinstrumente
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Dipl. Kfm. (FH) Gunnar Levknecht (Author)
Category:
Diploma Thesis , 2010 , Grade: 2,7
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US$ 36.99
Social Media Plattformen als integrierter Bestandteil der Unternehmenskommunikation am Beispiel von Starbucks
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Alexej Antropov (Author)
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René Biniossek (Author)
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Seminar Paper , 2010 , Grade: 1,3
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US$ 16.99
Werbung: Märchen & Mythos des modernen Alltags
Semiotische Werbebildanalyse nach Roland Barthes
Autor:in:
Catrin Neumayer (Author)
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Seminar Paper , 2009 , Grade: 1
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US$ 14.99
Konsumentenbeziehungen zu Marken - Der Einfluss des Lebensstils auf die Markenbeziehung und die Markenpersönlichkeit
Eine explorative und interkulturelle Studie
Autor:in:
Josephine Starke (Author)
Category:
Master's Thesis , 2010 , Grade: 1,3
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US$ 36.99
Onlinemarketing Heute: Social Media Marketing
Autor:in:
Florian Uhlitz (Author)
,
Theresa Kauder (Author)
Category:
Term Paper , 2010
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US$ 17.99
Strategische Nutzung von Markengemeinschaften
Autor:in:
Steven Schepurek (Author)
Category:
Term Paper , 2008 , Grade: 1,0
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US$ 14.99
Der Einfluss neuer Medien und Technologien auf die Entwicklung Jugendlicher
Identifikation relevanter Dimensionen und Konstrukte der Medienselektions-, Mediennutzungs- und Medienwirkungsforschung samt deren Wechselwirkungen und möglicher Erhebungsmethoden
Autor:in:
Alexander Hochmeier (Author)
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Bachelor Thesis , 2009 , Grade: Sehr gut
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US$ 36.99
Inovationen im Produktlebenszyklus
Autor:in:
Tino Kühn (Author)
Category:
Essay , 2008 , Grade: 1,8
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US$ 19.99
Über die interkulturelle Inkompetenz global aktiver Unternehmen im Bereich Marketing
„Nothing Sucks Like An Electrolux“
Autor:in:
Bernhard Schöps (Author)
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Bachelor Thesis , 2007 , Grade: 2
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US$ 15.99
Humor in der Radiowerbung
Autor:in:
Jonas Lobgesang (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 1.3
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US$ 16.99
Analyse des Werbespots "How to... be first on the draw" (Diesel 1997)
Unterstützung der Ironie durch filmpsrachliche Mittel
Autor:in:
Elisabeth Felice Nehls (Author)
Category:
Term Paper , 2007 , Grade: 1,0
Price:
US$ 17.99
Fundraising von Nonprofit-Organisationen
Marketinginstrument oder Aufgabe der Public Relations?
Autor:in:
Julius Stucke (Author)
Category:
Bachelor Thesis , 2007 , Grade: 1,3
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US$ 17.99
Interkulturelle Werbung - Gegenüberstellung der Kulturen und der Werbestile Japans und der skandinavischen Länder unter der Verwendung der Kulturdimensionen nach Hofstede
Autor:in:
Nadine Sulzberger (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 1,0
Price:
US$ 17.99
"Hol dir den Kick!" - Kulturelles Event-Marketing am Beispiel der FIFA WM 2006 in Deutschland
Autor:in:
Lisa Bitzer (Author)
Category:
Term Paper , 2006 , Grade: 1,0
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US$ 17.99
Unternehmensexterne PR - Eine quantitative Befragung
Stand 2004
Autor:in:
Kerstin Radke (Author)
Category:
Term Paper , 2004 , Grade: 1,7
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US$ 0.99
Gerüchte in der Unternehmenskommunikation - Gefahr oder Nutzen?
Autor:in:
Julia Marg (Author)
Category:
Seminar Paper , 2006 , Grade: 1,8
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US$ 14.99
Werbung aus soziologischer Sicht - Vorstellung eines Objektbereiches
Autor:in:
Fabian Kockartz (Author)
Category:
Term Paper , 2003 , Grade: 2,3
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US$ 17.99
Erlebniswelten für Kunden am Beispiel der VW-Autostadt
Autor:in:
Julia Völker (Author)
Category:
Seminar Paper , 2003 , Grade: 2,0
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US$ 14.99
Determination, Interpenetration oder Intereffikation? Ein Analysedesign zur Untersuchung von PR und Öffentlichkeitsarbeit aus systemtheoretischer Perspektive
Die Non-Profit-Organisation "Amnesty International"
Autor:in:
Jörn-Jakob Surkemper (Author)
Category:
Term Paper (Advanced seminar) , 2005 , Grade: 1,3
Price:
US$ 17.99
Geschlechtsspezifische Darstellung von Männern und Frauen in der Anzeigenwerbung
Autor:in:
Master Julia Kaule (Author)
Category:
Bachelor Thesis , 2004 , Grade: 1,7
Price:
US$ 33.99
Klassische und direkte Kommunikation mit jungen Zielgruppen im Vergleich
Autor:in:
Kirsten Borgelt (Author)
Category:
Diploma Thesis , 2004 , Grade: 1,0
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US$ 33.99
Motivation in der Werbepsychologie
Autor:in:
Ulrich Schulte (Author)
Category:
Term Paper , 2003 , Grade: 1,0
Price:
US$ 15.99
Möglichkeiten und Grenzen der Bewertung von Internetauftritten - Meta-Evaluation am Beispiel der Studie "Internetanwendungen im Natur- und Umweltschutz"
Autor:in:
Jürgen Schaper (Author)
Category:
Diploma Thesis , 2005 , Grade: 1,0
Price:
US$ 147.99
Schockierende Werbung im Spannungsfeld zwischen Publicity und ökonomischem Erfolg
Autor:in:
Jonathan Locke (Author)
Category:
Term Paper , 2004 , Grade: 2,3
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US$ 17.99
Die Kleinen mit viel Geld - Das Werbeverbot in Kindersendungen
Die Problematik von Kindern als Zielgruppe der Werbung
Autor:in:
Benedikt Reichel (Author)
Category:
Seminar Paper , 2004 , Grade: 1,7
Price:
US$ 15.99
Public Relation von gemeinnützigen Organisationen
Autor:in:
Clara Schwarz (Author)
Category:
Seminar Paper , 2003 , Grade: 2,3
Price:
US$ 15.99
Die Bauer Verlagsgruppe - Unternehmens- und Marketingstrategie
Autor:in:
M.A. Katja Seidel (Author)
Category:
Term Paper (Advanced seminar) , 2004 , Grade: 1,7
Price:
US$ 19.99
Public Relations bei Markteinführungen
Autor:in:
Robert Ingo Maurer (Author)
Category:
Diploma Thesis , 2003 , Grade: sehr gut
Price:
US$ 43.99
Messe- und Ausstellungskonzeptionen
Ein kurzer Überblick
Autor:in:
Lars von Hugo (Author)
Category:
Script , 2003 , Grade: 1,3 (Prüfung)
Price:
US$ 15.99
Wissenschaft im Dialog - Vergleichende Analyse des Wissenschaftsteils der SZ und FAZ
Autor:in:
Livia Krentel (Author)
Category:
Term Paper , 2001 , Grade: 2,0
Price:
US$ 15.99
Entwicklung einer Marketingkonzeption für ein Internet Start-up
Autor:in:
Florian Klass (Author)
Category:
Diploma Thesis , 2000 , Grade: 2,0
Price:
US$ 36.99
Die Drag Queen als menschliche Marke
Autor:in:
Thorsten Kadel (Author)
Category:
Term Paper , 1999 , Grade: 1,3
Price:
US$ 17.99
Absatzfördernde Kommunikationsinstrumente bei Wohnimmobilien
Autor:in:
MMag. Philipp Kaufmann (Author)
Category:
Diploma Thesis , 2000 , Grade: Sehr Gut
Price:
US$ 43.99
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