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Der Wert der Werbung in der digitalen Welt
Wie verändert die Digitalisierung den Wert der Werbung?
Autor:in:
Tugba Ceren Topcu (Author)
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Term Paper , 2012 , Grade: 1,3
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Facebook is watching you. Wie Facebook den Wert des Privaten ändert
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Isabelle Kern (Author)
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Term Paper , 2017
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Werte durch Worte. Eine vergleichende Analyse der Corporate Language in den Kundenzeitschriften von Alnatura und tegut…
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Bachelor of Arts Ann-Christin Helmke (Author)
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Term Paper , 2019 , Grade: 1,0
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Ethik in der Werbung
Die Grenzen manipulativer und verunglimpfender Werbung durch ethische Normen und Werte
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Vanessa Lindlinger (Author)
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Term Paper , 2013 , Grade: 1,7
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Erarbeitung eines Imagefilmes für ein fiktives Unternehmen. Fallstudie
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Antonia Esst (Author)
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Term Paper , 2021 , Grade: 1,3
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Unternehmensleitbilder
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Julia Völker (Author)
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Seminar Paper , 2003 , Grade: 1,3
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Silver Market und die Auswirkungen auf das Marketing unter besonderer Beachtung gesundheitsrelevanter Produkte
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Bachelor Thesis , 2013 , Grade: 1,7
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Erfolgsfaktoren von Retro-Marken und Markenwiederbelebung
Eine Literaturanalyse
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Bachelor Thesis , 2013 , Grade: 95/100
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Public Relation - Evaluation, Erfolgskontrolle und Wirkungsforschung
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Term Paper , 2007 , Grade: 1,7
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Verkaufs-, akquisitions-, erlebnisoptimale Gestaltung von Eingangsbereichen eines Handelsunternehmens
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Project Report , 2008 , Grade: 2,2
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Das Bierglas als Erlebnisobjekt von Menschen (Männern) um die Mitte 30
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Term Paper , 1998 , Grade: Sehr Gut
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Werbepsychologie, Brand Management, Neuromarketing und Trojanisches Marketing
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Term Paper , 2022 , Grade: 1
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Tobias Dicke (Author)
Category:
Project Report , 2019 , Grade: 1.0
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Joachim Krautter (Author)
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Seminar Paper , 2012 , Grade: 1,0
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Martin Seidensticker (Author)
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Master's Thesis , 2013 , Grade: 2,3
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Diploma Thesis , 2013 , Grade: 1,0
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B.A. Isabel Speranza (Author)
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Bachelor Thesis , 2013
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Seminar Paper , 2010 , Grade: 1,7
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Melanie Rottmüller (Author)
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Term Paper (Advanced seminar) , 2007 , Grade: 2,7
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Nina Kolmorgen (Author)
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Term Paper (Advanced seminar) , 2008 , Grade: 1,0
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Diploma Thesis , 2006 , Grade: 1,0
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Term Paper , 2005 , Grade: 1,0
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Martin Taller (Author)
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Diploma Thesis , 2002 , Grade: 1,7
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Seminar Paper , 2019 , Grade: 1
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Category:
Research Paper (undergraduate) , 2023 , Grade: 1,0
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Category:
Term Paper , 2019 , Grade: 2,7
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Term Paper , 2019 , Grade: 1,3
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Lea Göppert (Author)
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Term Paper , 2018 , Grade: 2,0
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Autor:in: Anonymous
Category:
Term Paper , 2019 , Grade: 2,8
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Jenny Fischer (Author)
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Term Paper , 2017 , Grade: 1,7
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Daniel Flamme (Author)
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Term Paper , 2018 , Grade: 1,0
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Hannah Lauffs (Author)
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Term Paper , 2019 , Grade: 2,0
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Isabelle Lemberger (Author)
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Term Paper , 2018 , Grade: 2,3
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Fabienne Ricciardi (Author)
Category:
Term Paper , 2011
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Mona Thorschmidt (Author)
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Seminar Paper , 2016 , Grade: 1,3
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Serafin Sivcak (Author)
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Term Paper , 2016 , Grade: 1,3
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Marleen Heuser (Author)
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Bachelor Thesis , 2016 , Grade: 2,1
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Oxana Lauer (Author)
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Term Paper , 2015 , Grade: 1,7
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Henoch Förster (Author)
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Seminar Paper , 2014
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Nadja Ott (Author)
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Seminar Paper , 2012 , Grade: 5,5
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Markus Gorecki (Author)
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Pre-University Paper , 2012 , Grade: 3
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Katharina Rempel (Author)
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Diploma Thesis , 2010 , Grade: 1,0
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Bachelor of Arts Christin Rehbein (Author)
Category:
Term Paper , 2013
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Sarah Maulhardt (Author)
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Bachelor Thesis , 2013 , Grade: 1,5
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Modellentwicklung und empirische Überprüfung anhand von Erfolgsfaktoren
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Francesca Gursch (Author)
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Bachelor Thesis , 2013 , Grade: 1,0
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Stefanie Zöchmann (Author)
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Bachelor Thesis , 2013 , Grade: 2
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Ricarda De Bellis (Author)
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Term Paper , 2013 , Grade: 1,3
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Liudmila Flad (Author)
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Term Paper , 2010 , Grade: 2,1
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Waldemar Kessel (Author)
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Seminar Paper , 2013 , Grade: 1,7
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Entwicklung eines semiotischen Analysemodells für Markenmythen am Beispiel des Marlboro-Cowboys
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Isabel Krause (Author)
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Master's Thesis , 2012 , Grade: 1,3
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US$ 33.99
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Verhinderung schleichender Markenerosion durch Schaffung von Präferenzen über strategische Markenkommunikation am Point Of Purchase
Autor:in:
Diplom-Volkswirt Jörg F. Zinke (Author)
Category:
Scientific Study , 2012
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Manuela Linn (Author)
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Term Paper , 2012 , Grade: 1,0
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Autor:in:
Mag. phil. Nadine Scharlach (Author)
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Research Paper (postgraduate) , 2007 , Grade: 2,0
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Autor:in:
Frauke Schoon (Author)
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Term Paper (Advanced seminar) , 2012
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US$ 14.99
Verführerische Werbespielchen? Eine Untersuchung von Text und Bild in Sex-sells-Anzeigen
Autor:in:
Elena Kaznina (Author)
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Thesis (M.A.) , 2008 , Grade: 2,1
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US$ 33.99
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Entwurf eines Messmodells zur Ermittlung des Markenwerts
Autor:in:
Christoph Stummvoll (Author)
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Master's Thesis , 2011 , Grade: 1,0
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Standardisierung vs. Differenzierung als zentrales Entscheidungsproblem bei interkultureller Werbung, dargestellt am Beispiel von Deutschland und Mexiko
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Bettina Rossmeisl (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,3
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US$ 41.99
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Bachelor of Arts Marcel Viola (Author)
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Term Paper , 2010 , Grade: 1,0
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Besonderheiten seines Einsatzes als Managementinstrument für die Soziale Arbeit
Autor:in:
Daniel Bayerl (Author)
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Seminar Paper , 2011 , Grade: 1,0
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Unter besonderer Berücksichtigung des Unternehmens Red Bull
Autor:in:
Olivia Sarah Tänzer (Author)
Category:
Bachelor Thesis , 2010
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US$ 31.99
Werbung: Märchen & Mythos des modernen Alltags
Semiotische Werbebildanalyse nach Roland Barthes
Autor:in:
Catrin Neumayer (Author)
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Seminar Paper , 2009 , Grade: 1
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TV-Werbespots der Produktgruppe Sekt im Kontext ihrer markenspezifischen Kampagnenstrategien
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Stephanie Julia Winkler (Author)
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Term Paper (Advanced seminar) , 2010 , Grade: 2,7
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Autor:in:
Alex Zacharias (Author)
Category:
Term Paper , 2011 , Grade: 1,3
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Eine Fallstudie (Input-Output-Analyse) am Beispiel amnesty international
Autor:in:
MA Julia Marg (Author)
Category:
Thesis (M.A.) , 2007 , Grade: 2,0
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Autor:in:
Julia Walter (Author)
Category:
Term Paper , 2010 , Grade: 1,3
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Anforderungen der Konsumenten an die Multichanneldistribution von Reiseveranstaltern
Autor:in:
Alexander Petschmann (Author)
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Bachelor Thesis , 2010 , Grade: 2.0
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Identifikation relevanter Dimensionen und Konstrukte der Medienselektions-, Mediennutzungs- und Medienwirkungsforschung samt deren Wechselwirkungen und möglicher Erhebungsmethoden
Autor:in:
Alexander Hochmeier (Author)
Category:
Bachelor Thesis , 2009 , Grade: Sehr gut
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US$ 36.99
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Autor:in:
Philipp Sonntag (Author)
Category:
Scientific Essay , 2008 , Grade: 1
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US$ 14.99
Kundenwertorientiertes Customer Relationship Management als Determinante ökonomischer Kundenbindung
Eine empirische Analyse aus der Kundensicht zum Status Quo und künftigen Entwicklungen im stationären Einzelhandel
Autor:in:
Diplom Kaufmann Univ. / Diplom Wirtschaftsinformatiker Univ. Christian Werner (Author)
Category:
Diploma Thesis , 2009 , Grade: 1,0
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US$ 36.99
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Autor:in:
Nicholas Eckl (Author)
Category:
Diploma Thesis , 2007 , Grade: Befriedigend
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US$ 36.99
Konsumentenverhalten und Werbung. Motivationspsychologische und sozialpsychologische Theorien
Autor:in:
Jörg Haider (Author)
Category:
Bachelor Thesis , 2006 , Grade: 1,3
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US$ 18.99
Qualität von Werbung
Eine Experteneinschätzung zur Qualität klassischer Werbung
Autor:in:
M.A. Robert Pauly (Author)
Category:
Thesis (M.A.) , 2006 , Grade: 2,3
Price:
US$ 36.99
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Autor:in:
Matthias Groß (Author)
Category:
Seminar Paper , 2005 , Grade: gut
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US$ 17.99
Der Herr der Ringe - Vom Kult-Buch zum Merchandising-Erfolg - Eine Betrachtung der wirtschaftlichen Verwertung eines Bestsellers und erfolgreichen Films
Autor:in:
Maren Herbst (Author)
Category:
Term Paper (Advanced seminar) , 2005 , Grade: 1,0
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US$ 17.99
Modelle des Glücks: Eine vergleichende Analyse bestimmender Diskurse in Werbung und Fernsehserien
Autor:in:
Doris Ruckenstuhl (Author)
Category:
Thesis (M.A.) , 2004 , Grade: Sehr gut
Price:
US$ 44.99
Gesellschaftsorientierte Marktkommunikation - Gesellschaftspolitische Notwendigkeit oder Widerspruch in sich
Unter besonderer Berücksichtigung konsumorientierter und konsumkritischer Ansätze
Autor:in:
Mag. Andrea Zehetbauer (Author)
Category:
Diploma Thesis , 2003 , Grade: 1
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US$ 44.99
Werbung in Deutschland und Japan. Kulturelle Spezifika und Differenzen
Autor:in:
Susanne Schumacher (Author)
Category:
Thesis (M.A.) , 2004 , Grade: 1,65
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US$ 44.99
Kommunikationskonzept für die Destination Fuerteventura mit dem Schwerpunkt des "gesunden Urlaubs" für die Zielgruppe der jungen Doubles
Autor:in:
Julia Künnemann (Author)
Category:
Elaboration , 2003 , Grade: 1,7
Price:
US$ 33.99
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Autor:in:
Denny Reising (Author)
Category:
Term Paper , 2001 , Grade: 1,3
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US$ 15.99
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