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Porters "Five Forces" in Zeiten der Globalisierung und Digitalisierung. Definition und Herausforderungen
Autor:in:
Franziska Spöckner (Author)
Category:
Term Paper , 2022 , Grade: 2,3
Price:
US$ 15.99
Bedeutung von Social Media Marketing für B-to-B Unternehmen. Perspektiven und Herausforderungen
Autor:in:
Lukas Nolte (Author)
Category:
Seminar Paper , 2021 , Grade: 1,3
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Marketing. Kommunikationspolitik. Herausforderungen einer erfolgreichen Kommunikation
Autor:in: Anonymous
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Term Paper , 2020
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Der Marketing-Mix in Krisen. Herausforderungen und Restrukturierungsansätze
Autor:in: Anonymous
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Seminar Paper , 2015 , Grade: 2,7
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Internationale Markennamen. Herausforderungen und Spezifika der interkulturellen Namensgebung durch kulturelle und sprachliche Differenzen
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Sarah Krka (Author)
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Seminar Paper , 2016 , Grade: 1,3
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Weblogs als neue Herausforderung für das Corporate Issues Management: Eine Fallstudie zum Sony BMG XCP-Kopierschutz Skandal
Autor:in:
Matthias Gerber (Author)
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Urs Langenegger (Author)
Category:
Term Paper (Advanced seminar) , 2006 , Grade: 1,5
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Wie kann eine PR-Kampagne zum Thema Darmkrebs für den Weltkrebstag 2019 geplant und umgesetzt werden? Strategien und Herausforderungen
Autor:in:
Katharina Schneider (Author)
Category:
Term Paper , 2018 , Grade: 1,0
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Native Advertising. Chancen und Herausforderungen im Online-Marketing
Autor:in:
Lukas Lohmann (Author)
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Seminar Paper , 2015 , Grade: 1,3
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US$ 31.99
Social Media Marketing: Chancen und Herausforderungen für Banken
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Olesya Kazantseva (Author)
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Term Paper , 2013 , Grade: 1,0
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Herausforderungen im Markenmanagement. Typische Markenarchitekturen, Entscheidungskriterien im Portfolio-Management und Use-Cases
Autor:in: Anonymous
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Term Paper , 2023 , Grade: 1,0
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Kommunikationsmaßnahmen für die Einführung der elektronischen Patientenakte (eEPA) in Deutschland. Herausforderungen, Methoden und Vergleich mit anderen Ländern
Autor:in:
Jenifer Hoffmann (Author)
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Seminar Paper , 2017 , Grade: 1,3
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Gerücht und Social Media. Zur Aktualität einer uralten kollektiven Kommunikationsform. Herausforderung für die Risiko- und Krisenkommunikation
Autor:in: Anonymous
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Term Paper , 2015 , Grade: 1
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Fake News. Besonderheiten und Herausforderungen für die PR
Autor:in:
Sebastian Kattler (Author)
Category:
Term Paper , 2017 , Grade: 1,3
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Modernes Theatermarketing. Herausforderungen und Ideen am Beispiel des Badischen Staatstheaters Karlsruhe
Autor:in:
Juliane Baier (Author)
Category:
Term Paper , 2015 , Grade: 1,0
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Strategien und Herausforderungen des Online-Marketing
Analyse der Webpräsenz von Tommy Hilfiger
Autor:in: Anonymous
Category:
Term Paper , 2021 , Grade: 2,0
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Brauchen Bibliotheken eine Facebook-Seite? Chancen, Herausforderungen und Probleme
Autor:in:
Isabelle Sawatzki (Author)
Category:
Term Paper , 2016 , Grade: 1
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US$ 15.99
Social Media für das Employer Branding im "War for Talents"
Chancen und Herausforderungen der Nutzung
Autor:in:
Lena Hildebrand (Author)
Category:
Term Paper , 2020 , Grade: 1,7
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Social-Media-Marketing für kleine und mittlere Unternehmen
Eine qualitative Analyse der Potenziale, Strategien und Herausforderungen
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New
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Eloy Veit (Author)
Category:
Term Paper , 2023 , Grade: 1,3
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Digitale Spiele als Werbeträger
Potentiale und Herausforderungen
Autor:in:
Jan Horak (Author)
Category:
Seminar Paper , 2011 , Grade: 1,7
Price:
US$ 16.99
Contentmarketing und Storytelling im Rahmen der (digitalen) Markenführung
Autor:in: Anonymous
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Term Paper , 2022 , Grade: 3,0
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Einsatzmöglichkeiten für den Einsatz von Künstlicher Intelligenz (KI) im Bereich von Social Media
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Domenik Nosal (Author)
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Term Paper , 2023 , Grade: 1,7
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Veränderungen im Markenmanagement im Laufe der Entwicklungsphasen von Louis Vuitton
Autor:in: Anonymous
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Term Paper , 2023 , Grade: 1,3
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Social Media Plattformen als integrierter Bestandteil der Unternehmenskommunikation am Beispiel von Starbucks
Autor:in:
Alexej Antropov (Author)
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Seminar Paper , 2010 , Grade: 1,3
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US$ 16.99
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Sandra Markert (Author)
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Term Paper , 2006 , Grade: 1,3
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Benjamin Grebing (Author)
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Term Paper , 2023 , Grade: 1,7
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Aktuelle Entwicklungen im Marketing der Volkswagen AG
Autor:in:
J. Lückert (Author)
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Term Paper , 2021 , Grade: 1,3
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Autor:in: Anonymous
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Term Paper , 2023 , Grade: 1,0
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Autor:in:
Jonas Klumski (Author)
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Term Paper , 2021 , Grade: 1,3
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Wirkungsmechanismen von Emotionen in der Werbung
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Autor:in:
M. F. (Author)
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Research Paper (undergraduate) , 2018 , Grade: 1,3
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US$ 20.99
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Autor:in:
Serafin Sivcak (Author)
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Term Paper , 2016 , Grade: 1,3
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US$ 17.99
Markenerweiterung. Chancen, Risiken und Erfolgsfaktoren
Autor:in:
Laura Klein (Author)
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Term Paper , 2011 , Grade: 2,0
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US$ 14.99
Das professionelle Briefing
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Autor:in:
Dirk Otto (Author)
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Seminar Paper , 2010 , Grade: 1,3
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US$ 19.99
Audio-Branding. Die Wirkung von Musik in der Werbung
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Dipl.-Kfm. (FH) Fabian Litzendorf (Author)
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Research Paper (undergraduate) , 2010 , Grade: 1,0
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US$ 15.99
Interkulturelles Marketing: Werbestile im Kulturvergleich - Werbung in Frankreich
Autor:in:
Sabine Schrenk (Author)
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Seminar Paper , 2004 , Grade: 1,3
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US$ 15.99
Kritische Betrachtung von Product Placement im Film und TV
Autor:in: Anonymous
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Term Paper , 2023 , Grade: 2,7
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Glaubwürdigkeit und Auswirkungen auf die Markenwahrnehmung. Analyse und Bewertung der Telekom Kampagne „Gegen Hass im Netz“
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Term Paper , 2023 , Grade: 1,3
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Influencer Marketing als strategisches Instrument im Social Media Marketing
Autor:in: Anonymous
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Term Paper , 2023 , Grade: 1,3
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Influencer Marketing. Welche Erfolgsfaktoren versprechen sich Unternehmen?
Autor:in:
Antonia Müller (Author)
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Term Paper , 2023 , Grade: 1,7
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Politische Polarisierung und soziale Medien. Auswirkungen und Lösungsansätze
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Seminar Paper , 2023 , Grade: 2,0
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Technisierung und Digitalisierung in der Eventbranche. Verlagert sich die Live-Kommunikation in virtuelle Erlebnisräume?
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Seminar Paper , 2020 , Grade: 1,0
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Die Auswirkungen von sozialen Medien auf das individuelle Verhalten und die Gesellschaft. Die Macht der Likes
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Research Paper (undergraduate) , 2023 , Grade: 1,0
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Das Zwischenmenschliche im Social Web
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Term Paper , 2021 , Grade: 2,3
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Die Rolle von Social Media in der Öffentlichkeitsarbeit von Heilpädagogischen Einrichtungen
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Term Paper , 2023 , Grade: 2,3
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US$ 14.99
Aktuelle Trends und Entwicklungen in der PR
Autor:in:
Antonia Esst (Author)
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Seminar Paper , 2021 , Grade: 1,7
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US$ 15.99
Marketing als betriebliche Funktion. Die Vermarktung der Autobiografie des Rappers Jay-Z und die Distributionswege von Disney
Autor:in:
Ablachat Boltabaev (Author)
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Term Paper , 2023 , Grade: 1
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Social Media im Museum. Interaktion und Kommunikation mit einer digitalen Community
Autor:in:
Annkatrin Neumann (Author)
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Term Paper (Advanced seminar) , 2021 , Grade: 1,0
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US$ 15.99
Inwiefern kann sich Social Media auf die Identitätsentwicklung Jugendlicher auswirken?
Autor:in: Anonymous
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Term Paper , 2020 , Grade: 2,0
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Entwicklungs- und Handlungsempfehlungen für eine erfolgreiche Marktpositionierung der Adidas AG
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Nicole Kammerl (Author)
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Term Paper , 2022 , Grade: 1,7
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Veränderung des Marketings durch Digitalisierung
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Burak Kutlu (Author)
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Term Paper , 2022
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Effektive Kommunikation zur Bewältigung von Krisen. Das Beispiel Volkswagen AG (VW)
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Seminar Paper , 2022 , Grade: 2,0
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Der Einsatz von Neuromarketing am Beispiel IKEA
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Thorsten Bauer (Author)
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Seminar Paper , 2022 , Grade: 1.0
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US$ 14.99
Social Media Marketing als Ausweg aus der Krise der Tageszeitungen?
Autor:in:
Julia Meier (Author)
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Term Paper , 2018 , Grade: 2,0
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US$ 19.99
TikTok für Einzelhandelsunternehmen. Entwicklung eines Methodenbaukastens
Autor:in:
Alina Bär (Author)
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Term Paper , 2020 , Grade: 1,0
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US$ 20.99
Digitale Technologien am Point of Sales und die Gewinnung von Kundendaten. Auswirkungen für den stationären Lebensmitteleinzelhandel
Autor:in: Anonymous
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Term Paper , 2020 , Grade: 2,3
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Kommunikation und Verhalten der Lufthansa in Zeiten der Corona-Rezession
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Matthias Wittenberg (Author)
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Term Paper , 2020 , Grade: 75
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Autor:in:
Marie Klasen (Author)
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Seminar Paper , 2019 , Grade: 1,4
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Erstellung einer Marktanalyse und eines Marketingplans für ein Premium-Fitnessstudio
Autor:in:
Romina Kraus (Author)
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Term Paper , 2019 , Grade: 0,8
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Markenmanagement bei der Volkswagen AG
Autor:in:
Sophie Bergmann (Author)
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Term Paper , 2018 , Grade: 1,0
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US$ 16.99
Einsatzmöglichkeiten von sozialen Netzwerken im Marketing von Unternehmen
Autor:in:
Marc Hoffmann (Author)
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Term Paper , 2018 , Grade: 1,4
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Eine bewertende Betrachtung der Chancen und Risiken des Social Media Recruitings im Vergleich zur traditionellen Stellenanzeigenschaltung in Online-Jobbörsen
Autor:in: Anonymous
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Term Paper , 2018 , Grade: 2,0
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Erfolgreiches Social Media Marketing. Viral Marketing am Beispiel viraler Videos
Autor:in:
Silvio Falk (Author)
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Term Paper , 2018 , Grade: 1,0
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US$ 17.99
Eventmarketing. Erstellung eines Events für die Pharmaindustrie
Autor:in:
Corinne Nathalie (Author)
Category:
Term Paper , 2018 , Grade: 1,7
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Psychologische Wirkung von Schockwerbung auf Konsumenten und Werbetreibende
Autor:in:
Tatjana Sindt (Author)
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Seminar Paper , 2018 , Grade: 1,3
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US$ 14.99
Relevanz für das Marketing. Erkenntnisse über LOHAS
Autor:in:
Anna-Lena Pockrandt (Author)
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Seminar Paper , 2009 , Grade: 2,0
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US$ 16.99
Social Media für Unternehmen. Strategische Perspektiven der Marke Ritter Sport
Autor:in:
Christina Röckelein (Author)
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Term Paper , 2016 , Grade: 1,7
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US$ 17.99
Heilsbringer "Mobile Couponing"? Chancen und Risiken, Kundenbindung und Geschäftsmodelle von digitalen Coupons in Deutschland
Autor:in:
Julius Hass (Author)
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Term Paper , 2017 , Grade: 1,7
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US$ 20.99
Imageanalyse der Diakonie Katastrophenhilfe
Autor:in:
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Category:
Seminar Paper , 2012 , Grade: 1,0
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Autor:in:
Oxana Lauer (Author)
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Term Paper , 2015 , Grade: 1,7
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US$ 14.99
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Autor:in:
Sophie Z. (Author)
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Term Paper , 2015 , Grade: 2,0
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US$ 15.99
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Autor:in:
Markus Flagner (Author)
Category:
Term Paper , 2015 , Grade: 1,3
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Autor:in:
Daniel Heißenstein (Author)
Category:
Term Paper , 2015 , Grade: 1,3
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Marketing Case Study: Canadian Jet
Lösungsansatz zur Harvard Business Review Case Study "When the Twitterverse Turns on You"
Autor:in:
MBA Nicolai Krüger (Author)
Category:
Research Paper (undergraduate) , 2014
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US$ 6.99
Erlebnisorientierung als Erfolgsfaktor zur Differenzierung
Autor:in: Anonymous
Category:
Seminar Paper , 2014 , Grade: 1,3
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US$ 15.99
Der Einfluss von Social Media auf das Image eines Unternehmens
Autor:in:
Tobias Rager (Author)
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Term Paper , 2013 , Grade: 1,0
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US$ 14.99
Krisenkommunikation in Zeiten von Social Media
Autor:in:
B.A. Stephanie Julia Winkler (Author)
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Category:
Term Paper , 2012 , Grade: 1,7
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Autor:in:
Kerstin Schaaf (Author)
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Category:
Seminar Paper , 2011 , Grade: 1,3
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US$ 17.99
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Autor:in:
Katharina Koß (Author)
Category:
Seminar Paper , 2012
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US$ 14.99
Das Phänomen des Variety Seeking Behavior und seine Bedeutung im Konsumentenverhalten
Autor:in:
Linda Schiller (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 1,0
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US$ 14.99
BCG- und McKinsey Portfolio Analyse - Automobil BMW AG / Mercedes
Autor:in:
Volker Geith (Author)
Category:
Term Paper , 2011 , Grade: 1,0
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US$ 14.99
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Autor:in:
Franziska Baumheier (Author)
Category:
Term Paper , 2010 , Grade: 1,0
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US$ 16.99
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Autor:in:
Fabian Schmied (Author)
Category:
Seminar Paper , 2011 , Grade: 1,3
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Interkulturelle Werbung - Gegenüberstellung der Kulturen und der Werbestile Japans und der skandinavischen Länder unter der Verwendung der Kulturdimensionen nach Hofstede
Autor:in:
Nadine Sulzberger (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 1,0
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US$ 17.99
Möglichkeiten und Grenzen der vergleichenden Werbung
Autor:in:
Claudia Haberlandt (Author)
Category:
Research Paper (undergraduate) , 2006 , Grade: 1,3
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US$ 17.99
Internationales Marketing für Kinder am Beispiel des Spielzeugkonzern LEGO
Autor:in:
Stephanie Müller (Author)
Category:
Term Paper (Advanced seminar) , 2004 , Grade: 1,0
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US$ 19.99
Das Event in der Marktkommunikation von Unternehmen - Ein Überblick
Autor:in:
Florian Schaffelhofer (Author)
Category:
Research Paper (undergraduate) , 2003 , Grade: 2,0
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US$ 33.99
Die Auswirkungen des Internets auf PR
Autor:in:
Carolin Spangenberg (Author)
Category:
Seminar Paper , 2002 , Grade: 2,2
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US$ 17.99
Corporate Identity am Beispiel Yello Strom
Autor:in:
Denny Reising (Author)
Category:
Term Paper , 2001 , Grade: 1,3
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