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Digitales Fernsehen in Deutschland - eine ökonomisch orientierte Betrachtung der Möglichkeiten und Marktchancen des Fernsehens im digitalen Zeitalter
Autor:in:
Susanne Klasen (Author)
Category:
Diploma Thesis , 2004 , Grade: 1,75
Price:
US$ 18.99
Interaktives Fernsehen für die Tourismusbranche in Deutschland - eine kritische Bewertung
Autor:in:
Anja Breustedt (Author)
Category:
Diploma Thesis , 2001 , Grade: sehr gut
Price:
US$ 36.99
Möglichkeiten und Grenzen des Product Placements in Film und Fernsehen
Autor:in:
Ella-Maria Gernandt (Author)
Category:
Seminar Paper , 2019 , Grade: 1,3
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US$ 18.99
Von der Premiere bis ins Free-TV. Die Vermarktungskette der Filmindustrie
Autor:in:
Henning Sieloff (Author)
Category:
Seminar Paper , 2012 , Grade: 2,3
Price:
US$ 17.99
Kreativitätstechniken in Medienunternehmen: Die besten intuitiven Methoden zur Ideengenerierung
Autor:in:
Stilianos Efthimiadis (Author)
Category:
Diploma Thesis , 2011 , Grade: 1,8
Price:
US$ 39.99
Einführung einer neuen Corporate Identity am Beispiel des Fernsehsenders RTL II
Eine kritische Betrachtung der Auswirkungen auf das Unternehmen
Autor:in:
Silvia Höld (Author)
Category:
Elaboration , 2004 , Grade: 1 (92 Punkte)
Price:
US$ 32.99
Akzeptanz und Nutzung des T-Commerce im internationalen Vergleich - Stand und Entwicklungsperspektiven
Autor:in:
Dipl.-Kffr. Miroslawa Mazur (Author)
Category:
Seminar Paper , 2009 , Grade: 2,0
Price:
US$ 17.99
Chancen und Entwicklungen von Product Placement in Computerspielen
Autor:in:
Andreas von Grabowiecki (Author)
Category:
Diploma Thesis , 2006 , Grade: 1,3
Price:
US$ 33.99
Wie effektiv ist virales Marketing? Eine Untersuchung verschiedener Kampagnen
Mit Mundpropaganda statt Budget zum Erfolg?
Autor:in:
Anna Rüttger (Author)
Category:
Term Paper , 2017 , Grade: 1,3
Price:
US$ 18.99
Ein Star als Marke
Die Marke Stefan Raab als Erfolgsfaktor für den Sender ProSieben
Autor:in:
Juliane Kranz (Author)
Category:
Seminar Paper , 2014 , Grade: 1,0
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US$ 18.99
Virales eMarketing
Chancen und Risiken
Autor:in:
Lisa Pitz (Author)
Category:
Seminar Paper , 2008 , Grade: 1,0
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US$ 19.99
Kundenbindung und Kundengewinnung bei Banken: "Erlebnisbanking" als Strategie?
Autor:in:
Martina Darda (Author)
Category:
Diploma Thesis , 2007 , Grade: 2,3
Price:
US$ 32.99
Product Placement
Autor:in:
Volker Simon (Author)
Category:
Seminar Paper , 2005 , Grade: 2,7
Price:
US$ 18.99
Wirkungsanalyse von Bannerwerbung im Internet
Autor:in:
Philipp Meyer-Galow (Author)
Category:
Seminar Paper , 2005 , Grade: 2,0
Price:
US$ 18.99
Product Placement, Möglichkeiten und Grenzen eines innovativen Kommunikationsinstrumentes
Autor:in:
Yvonne Siebold (Author)
Category:
Seminar Paper , 2002 , Grade: 2,0
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US$ 18.99
Formen und Trends des Below-the-line Marketings
Autor:in:
Boris Hartmann (Author)
Category:
Term Paper (Advanced seminar) , 2003 , Grade: 1,7
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US$ 18.99
Onlinemarketing und Onlineauftritt am Beispiel von Revolution Race
Autor:in:
Anne Müller (Author)
Category:
Term Paper , 2023 , Grade: 1,0
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US$ 17.99
Influencer Marketing als strategisches Instrument im Social Media Marketing. Chancen, Risiken und Erfolgskriterien
Autor:in: Anonymous
Category:
Term Paper , 2021 , Grade: 1,3
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US$ 16.99
Welche Befunde sprechen für Guerilla-Marketing?
Autor:in:
Dirk Seelig (Author)
Category:
Term Paper , 2023 , Grade: 1,0
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US$ 14.99
Digital-Media-Marketing-Plan für die “Best of Streaming”-App
Autor:in:
Mario Ziemkendorf (Author)
Category:
Term Paper , 2021 , Grade: 1,0
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US$ 18.99
Vergleichende Werbung in Deutschland. Möglichkeiten, Grenzen und Ziele
Autor:in:
John Menzel (Author)
Category:
Term Paper , 2021 , Grade: 1,3
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US$ 18.99
Werbung im Alltag. Erstellung eines Markentagebuchs
Autor:in:
Corinne Reiser (Author)
Category:
Submitted Assignment , 2014 , Grade: 1,7
Price:
US$ 7.99
Influencer-Kampagnen als Teil der Social Media-Strategie
Autor:in:
Thu Thao Duong (Author)
Category:
Academic Paper , 2020 , Grade: 2,3
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US$ 18.99
Auswirkung von Social Media auf die Entwicklung der Marketingstrategien der Automobilindustrie
Autor:in:
Leonard Oehme (Author)
Category:
Term Paper , 2018 , Grade: 1,5
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US$ 18.99
Wie kann E-Marketing zur Kundenbindung genutzt werden?
Autor:in: Anonymous
Category:
Seminar Paper , 2016 , Grade: 1,3
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US$ 18.99
Image-Unterschiede zwischen ARD und ProSieben
Autor:in:
Florian Schulte (Author)
Category:
Term Paper , 2019 , Grade: 1,7
Price:
US$ 18.99
Marketingstrategien in der Modebranche
Das Unternehmen "Abercrombie & Fitch" und seine Markenwerbung
Autor:in:
Marie-Victoria Frisch (Author)
Category:
Term Paper , 2015 , Grade: 1,0
Price:
US$ 17.99
B2C-Kommunikation über Social-Media-Kanäle in Frankreich
Autor:in:
Ariana Reinecke (Author)
Category:
Term Paper (Advanced seminar) , 2015 , Grade: 1,3
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US$ 18.99
Fernsehwerbungen der Deutschen Telekom AG und ihre Wirkung auf Zuschauer
Eine Analyse zweier ausgewählter Fernsehwerbespots aus den Jahren 2012 und 2017
Autor:in:
Josianne Jonelat (Author)
Category:
Research Paper (undergraduate) , 2018 , Grade: 2,7
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US$ 16.99
Beiersdorf und seine Marke Nivea. Einführung eines innovativen Hautpflegeproduktes mit verjüngender Wirkung
Eine fiktive Marketingkampagne
Autor:in:
Daniel Forche (Author)
Category:
Elaboration , 2018 , Grade: 2,0
Price:
US$ 18.99
An Kinder und Jugendliche gerichtete Marketingmaßnahmen und deren Zielsetzungen
Autor:in:
M.Sc. Sabrina Sawatzki (Author)
Category:
Term Paper , 2013 , Grade: 1,3
Price:
US$ 18.99
Quantitative Studie zur Untersuchung des Rezeptions- und Nutzungsverhaltens von 3D-Kinobesuchern
Anhand einer Online-Befragung
Autor:in:
Laura Köhninger (Author)
Category:
Seminar Paper , 2013 , Grade: 1,3
Price:
US$ 20.99
Methoden zur Messung der Werbewirksamkeit
Autor:in:
Shpejtim Islamaj (Author)
Category:
Research Paper (undergraduate) , 2018 , Grade: 1,3
Price:
US$ 20.99
Sponsoring im Bankenbereich
Schwerpunkt "Sparkassen" in Augsburg
Autor:in:
Daniela Winkler (Author)
Category:
Seminar Paper , 2017 , Grade: 1,0
Price:
US$ 17.99
Die Nachhaltigkeit des Möbelherstellers IKEA
Wie umweltfreundlich ist das Unternehmen wirklich
Autor:in:
Christian Pütz (Author)
Category:
Term Paper , 2015 , Grade: 1,0
Price:
US$ 18.99
In-Game Advertising. Funktion und Einsatz als Marketinginstrument
Autor:in:
Dennis Schindeldecker (Author)
Category:
Seminar Paper , 2014 , Grade: 1,3
Price:
US$ 17.99
Strategisches Online-Marketing
Entwicklung eines Marketing-Konzepts für The Duke Gin
Autor:in:
Alexander Bodev (Author)
Category:
Research Paper (undergraduate) , 2016 , Grade: 1,7
Price:
US$ 18.99
Der Marketing Management Prozess. Analyse der Netflix, Inc.
Autor:in:
Nadja Zeidler (Author)
Category:
Research Paper (undergraduate) , 2016
Price:
US$ 20.99
Social-Media-Marketing im Bereich Business-to-Business (B2B). Zielsetzungen und Handlungsempfehlungen
Autor:in:
Felix Ohnesorg (Author)
Category:
Term Paper , 2016 , Grade: 1,3
Price:
US$ 20.99
Besonderheiten des Dienstleistungsmarketings. Charakteristika und Systematisierung
Autor:in:
Andy Hartrumpf (Author)
,
Lisa Staudigel (Author)
Category:
Seminar Paper , 2015 , Grade: 2,0
Price:
US$ 17.99
Testimonialwerbung. Sinn oder Unsinn des Einsatzes von Leitbildern in der Werbung
Autor:in:
Florian Fähland (Author)
Category:
Term Paper , 2015 , Grade: 1,0
Price:
US$ 18.99
Die Wirkung von Product Placement am Beispiel der James Bond Filmreihe
Autor:in:
Jennifer Meyer (Author)
Category:
Bachelor Thesis , 2014 , Grade: 1,6
Price:
US$ 36.99
Virales Marketing bei Red Bull
Autor:in:
Philip Haller (Author)
,
Niklas Elvermann (Author)
,
Tim Schulze (Author)
Category:
Academic Paper , 2010 , Grade: 1,0
Price:
US$ 17.99
Der Unterschied von europäischer und amerikanischer Werbung in Zeiten der Globalisierung
Autor:in:
Nimmy Markes (Author)
Category:
Term Paper , 2009 , Grade: 2,0
Price:
US$ 18.99
Social Web Monitoring
Eine Einführung in die Beobachtung und Untersuchung unternehmensrelevanter Informationen im Social Web
Autor:in: Anonymous
Category:
Term Paper (Advanced seminar) , 2012 , Grade: 1,7
Price:
US$ 18.99
Corporate Speaking als Instrument des Kommunikationsmanagements
Zur Bedeutung öffentlicher Auftritte von Führungskräften am Beispiel einer rhetorischen Analyse des ehemaligen Apple-CEO Steve Jobs
Autor:in:
Katharina Wuttke (Author)
Category:
Bachelor Thesis , 2013 , Grade: 1,7
Price:
US$ 44.99
Social Media Marketing. Twitter und Ansatzpunkte des Marketing
Autor:in:
Aysun Karge (Author)
Category:
Project Report , 2012 , Grade: 1,3
Price:
US$ 31.99
Social Media-Marketing - Wirkungsweise und Erfolgskontrolle
Autor:in:
Dipl. Gerontologe (Uni), Dipl. Sozialarbeiter (FH), Dipl. Sozialpädagoge (FH) Thomas Löhr (Author)
Category:
Master's Thesis , 2012 , Grade: 1,9
Price:
US$ 39.99
Sponsoring im internationalen Profi-Fußball
Mannschafts- oder Veranstaltungssponsoring am Beispiel der Automobilwirtschaft
Autor:in:
Michael Bachner (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,5
Price:
US$ 36.99
Markenerfolg durch Live Communication
Autor:in:
BBA Thomas Heinrich Musiolik (Author)
Category:
Seminar Paper , 2012 , Grade: 1,3
Price:
US$ 16.99
Product Placement - Möglichkeiten und Grenzen
Autor:in:
Fabian Hartmann (Author)
Category:
Term Paper , 2012 , Grade: 1,3
Price:
US$ 17.99
Online Marketing 2020
Autor:in:
Danny Nauth (Author)
Category:
Seminar Paper , 2011 , Grade: 1,3
Price:
US$ 6.99
Social Web im Konsumgüterbereich am Beispiel der Unternehmung Dell
Autor:in:
David Klee (Author)
,
Charlotte Kierdorf (Author)
Category:
Research Paper (undergraduate) , 2011 , Grade: 1.7
Price:
US$ 17.99
Die Macht der Marke: Warum sind manche Marken erfolgreich - und manche nicht?
Autor:in:
Michael Schmiing (Author)
Category:
Term Paper , 2010 , Grade: 1,0
Price:
US$ 16.99
Die Macht der Marke
Warum sind manche Marken erfolgreich und manche nicht?
Autor:in:
Matthias Winter (Author)
Category:
Term Paper , 2010 , Grade: 1,3
Price:
US$ 17.99
Social Media Marketing als strategisches Kommunikationskonzept und Instrument zur Kundenbindung bei der Marke "Starbucks"
Autor:in:
Nicole Basse (Author)
Category:
Diploma Thesis , 2011 , Grade: 1,7
Price:
US$ 33.99
Entwicklung einer Marketingkonzeption am Beispiel eines gastronomischen Investorenprojektes in einem Kurort
Autor:in:
Sebastian Weißschnur (Author)
Category:
Project Report , 2011 , Grade: 1,3
Price:
US$ 18.99
Branded Entertainment: Die Bedeutung von Product Placement in der Modebranche aus Sicht von Bekleidungsindustrie und -handel
Autor:in:
Laura Vellage (Author)
Category:
Term Paper , 2010 , Grade: 1,0
Price:
US$ 17.99
E-Games Marketing und Digital Marketing Entertainment
Potentiale und Probleme
Autor:in:
Marcus Volkmar (Author)
Category:
Diploma Thesis , 2010
Price:
US$ 31.99
Zielgruppenanalyse - Nvidia GeForce-Grafikkarten
Nvidia GeForce Grafikkarten im Performance- und High-End-Segment (200er und 400er Serie)
Autor:in:
Simon Krause (Author)
Category:
Research Paper (undergraduate) , 2010 , Grade: 2,2
Price:
US$ 16.99
Virales Marketing / virale PR
Autor:in:
Sabrina Stiller (Author)
Category:
Term Paper , 2010 , Grade: 1,3
Price:
US$ 16.99
Der Einsatz von Suchmaschinenmarketing als Instrument zur Neukundengewinnung bei internetbasierten Serviceleistungen am Beispiel FRESH Professional Services V.O.F.
Autor:in:
Tilman Schulz (Author)
Category:
Master's Thesis , 2010 , Grade: 2,1
Price:
US$ 36.99
Branding - Markennamen und Markenlogos als Erfolgsfaktoren von Marken
Autor:in:
Edgar Bialas (Author)
Category:
Seminar Paper , 2009 , Grade: 1,3
Price:
US$ 17.99
Apparative Verfahren der Werbewirkungsmessung am Beispiel des Eyetracking
Eine theoretische un empirische Analyse
Autor:in:
Alexander Zocher (Author)
,
Sebastian Dülks (Author)
Category:
Term Paper (Advanced seminar) , 2009 , Grade: 1,3
Price:
US$ 31.99
Chancen und Grenzen des Einsatz von Video-Supers in Fernsehsendungen und TV-Spots
Autor:in:
Kathrin Hornung (Author)
Category:
Seminar Paper , 2010 , Grade: 2,7
Price:
US$ 18.99
Guerilla-Marketing. Grundlagen, Instrumente und Beispiele
Autor:in:
Christian Wollscheid (Author)
Category:
Bachelor Thesis , 2010 , Grade: 1,0
Price:
US$ 20.99
Guerilla Marketing
Autor:in:
Dipl.-Kfm. Sebastian Keup (Author)
Category:
Seminar Paper , 2009 , Grade: 2.0
Price:
US$ 16.99
Suchmaschinenmarketing mit Google Adwords. Vertriebskanal Internet
Autor:in:
Marko Chalupa (Author)
Category:
Bachelor Thesis , 2009 , Grade: 2,3
Price:
US$ 18.99
Add-on-Bündelung bei Triple Play
Autor:in:
Moritz Gause (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 2,3
Price:
US$ 16.99
Integriertes Marketing
Autor:in:
Stefanie Eckardt (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 2,0
Price:
US$ 16.99
Eventmarketing als Erfolgsfaktor in der deutschen Automobilindustrie
Autor:in:
Stefanie Kaiser (Author)
Category:
Diploma Thesis , 2008 , Grade: 1,3
Price:
US$ 19.99
Unterschiede und Gemeinsamkeiten von Konsumgütermarketing und Dienstleistungsmarketing - dargestellt an konkreten Praxisbeispielen
Autor:in: Anonymous
Category:
Seminar Paper , 2006 , Grade: 1,0
Price:
US$ 18.99
Beschwerdemanagement in Finanzdienstleistungsunternehmen
Autor:in:
Michael Korfkamp (Author)
Category:
Diploma Thesis , 2008 , Grade: 1,70
Price:
US$ 36.99
Die Bedeutung des Images für den Erfolg von Handelsmarken im Vergleich zu Marken im Gebrauchsgüterbereich
Dargestellt an ausgewählten Märkten
Autor:in:
Dipl.-Kfm. Marco Fricke (Author)
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 42.99
Darf es etwas Werbung sein? Permission Marketing - Werbung mit Erlaubnis
Grundlagen, Anwendung sowie Vor- und Nachteile des Permission Marketing
Autor:in:
Carsten Becker (Author)
Category:
Seminar Paper , 2005 , Grade: 1,7
Price:
US$ 17.99
Möglichkeit des Co-Branding zur Etablierung türkischer Marken in Deutschland
Autor:in:
Serdar Böge (Author)
Category:
Bachelor Thesis , 2007 , Grade: 87%
Price:
US$ 36.99
Der Einsatz von Bandenwerbung im Rahmen der Sport-Werbung
Autor:in:
Maria-Carina Holz (Author)
Category:
Seminar Paper , 2007 , Grade: 1,3
Price:
US$ 18.99
Die Verpackung als Marketinginstrument
Autor:in:
Dipl. Vw. Melanie Roos (Author)
Category:
Diploma Thesis , 2006 , Grade: 1,7
Price:
US$ 36.99
Online-Advertising: Werbung im Internet
Autor:in:
Ingo Wild (Author)
Category:
Seminar Paper , 2007 , Grade: 2
Price:
US$ 17.99
Patient Relationship Management
Autor:in:
Betül Celem (Author)
Category:
Seminar Paper , 2007 , Grade: 1,3
Price:
US$ 17.99
Event Marketing - Möglichkeiten, Chancen, Risiken
Autor:in:
Julia Hansmeier (Author)
Category:
Term Paper , 2007
Price:
US$ 18.99
Konsum aus Langeweile
Autor:in:
Bettina Gasser (Author)
Category:
Term Paper , 2005 , Grade: 1,8
Price:
US$ 18.99
Optimierung des Club aktiv 55 der Volksbank Hildesheimer Börde eG
Autor:in:
Silke Dettmer (Author)
Category:
Diploma Thesis , 2006 , Grade: 1,7
Price:
US$ 36.99
Internationale Kommunikationspolitik: Guerilla Marketing, Viral Marketing, Event Marketing
Autor:in:
Martina Roglmeier (Author)
Category:
Research Paper (undergraduate) , 2006 , Grade: 1
Price:
US$ 18.99
Entwicklung eines Kommunikationskonzeptes zur Markteinführung eines Passivhauses jenseits der Öko-Nische
Autor:in:
Diplomkauffrau Meike Hagemeier (Author)
Category:
Diploma Thesis , 2006 , Grade: 1,3
Price:
US$ 36.99
Chaos auf dem Mobilfunkmarkt - Discountangebote der Mobilfunkanbieter
Autor:in:
Pervin Turhan (Author)
Category:
Term Paper , 2006 , Grade: 1,7
Price:
US$ 18.99
Zur Bedeutung von Lebensstilen für das Kundenwertmanagement
Autor:in:
Dipl.-Kffr. Julia Sibbe (Author)
Category:
Diploma Thesis , 2005 , Grade: 1,7
Price:
US$ 36.99
Chancen und Risiken neuer Werbeformen vor dem Hintergrund der zunehmenden Digitalisierung
Autor:in:
Anne Mühl (Author)
Category:
Diploma Thesis , 2006 , Grade: 2,4
Price:
US$ 36.99
Product Placement von Automobilherstellern in internationalen Kinofilmen - Vergleich mit anderen Kommunikationsinstrumenten und Diskussion am Beispiel der Volksrepublik China
Autor:in:
Diplom-Kaufmann Helge Wittkugel (Author)
Category:
Diploma Thesis , 2006 , Grade: 1,0
Price:
US$ 36.99
Neupositionierung durch den Slogan - Am Beispiel des Fernsehsenders RTL
Autor:in:
Carolin Gromball (Author)
,
Nina Ziegler (Author)
Category:
Term Paper , 2006 , Grade: 1,0
Price:
US$ 33.99
Event-Marketing - theoretische Grundlagen und Praxisbeispiel
Autor:in:
Valeria Wunderlich (Author)
Category:
Term Paper , 2005 , Grade: 2,0
Price:
US$ 17.99
Werbung, Kinder und Jugendliche. Eine Analyse der wechselseitigen Wirkungszusammenhänge
Autor:in:
Bayraktar Gülcin (Author)
Category:
Diploma Thesis , 2004 , Grade: 2,0
Price:
US$ 36.99
Permission Marketing im E-Commerce
Autor:in:
Arthur Fischer (Author)
Category:
Term Paper , 2003 , Grade: 1,3
Price:
US$ 6.99
Vergleichende Werbung in Deutschland
Autor:in:
Nadin Wozny (Author)
Category:
Term Paper , 2005 , Grade: 1,0
Price:
US$ 18.99
Bedarf-, Nachfrage- und Kaufverbund. Die Systematisierung von Verbundbeziehungen und touristische Dienstleistungen
Autor:in:
Adam Lach (Author)
Category:
Term Paper (Advanced seminar) , 2003 , Grade: 2,0
Price:
US$ 18.99
Die e-Tourismus Portale www.Abritel.com und www.Allovac.com auf dem deutschen Markt - Analyse der Ausgangsbedingungen und Empfehlungen zur Vermarktung
Autor:in:
Frauke Strathkötter (Author)
Category:
Term Paper , 2004 , Grade: 1,3
Price:
US$ 18.99
Das Phänomen Werbung. Strategien und Modelle
Autor:in:
Oliver Burkert (Author)
Category:
Seminar Paper , 2004 , Grade: 2,0
Price:
US$ 17.99
Produkttests mit Conjoint Measurement
Autor:in:
Timo Podgorski (Author)
Category:
Seminar Paper , 2004 , Grade: 1,0
Price:
US$ 18.99
Product Placement. Grundlagen, Historie, aktuelle Trends und rechtliche Aspekte
Autor:in:
Uwe Eichenbrenner (Author)
Category:
Term Paper (Advanced seminar) , 2003 , Grade: 1,3
Price:
US$ 10.99
Wie verändert das Internet die Werbung?
Autor:in:
Oliver Knaute (Author)
Category:
Diploma Thesis , 2001 , Grade: sehr gut
Price:
US$ 19.99
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