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Markenpolitik im Handel - Positionierungsalternativen und empirische Befunde
Autor:in:
Martin Becker (Author)
Category:
Term Paper , 2000
Price:
US$ 18.99
Überblick über den E-Commerce (Stand 2001)
Autor:in:
Mark-Oliver Würtz (Author)
Category:
Term Paper , 2001 , Grade: 1,7
Price:
US$ 19.99
Die Einsatzmöglichkeiten des Fachartikels als Direktmarketing-Instrument
Autor:in:
Thomas Jüttner (Author)
Category:
Term Paper , 2002 , Grade: 1,3
Price:
US$ 18.99
Wahl der Absatzmethode im Immobilienvertrieb
Autor:in:
Jens Crome (Author)
Category:
Term Paper , 2002 , Grade: 1,3
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US$ 18.99
Kundenbeziehungslebenszyklus - Konzeptionalisierung und Nutzung für das Beziehungsmanagement
Autor:in:
Fabian Schneider (Author)
Category:
Seminar Paper , 2002 , Grade: 5 (entspr. gut in Deutschland)
Price:
US$ 18.99
Möglichkeiten und Grenzen effektiver internationaler Markteintrittsstrategien
Autor:in:
Master of International Business Administration Carolin Wobben (Author)
Category:
Term Paper , 2001 , Grade: 1,25
Price:
US$ 16.99
Der Zusammenhang zwischen Corporate Design und Werbung
Autor:in:
Isabell Weig (Author)
Category:
Seminar Paper , 2002 , Grade: 2,0
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US$ 18.99
Markentransfers unter Nutzung neuer Sub-Brands
Autor:in:
Moritz Kothe (Author)
Category:
Term Paper (Advanced seminar) , 2002 , Grade: 2,3
Price:
US$ 17.99
Analyse von Möglichkeiten des Sport-Sponsoring
Autor:in:
Marcus Kliefoth (Author)
,
Klaus Noll (Author)
,
Claudius Fröhlich (Author)
Category:
Seminar Paper , 2003 , Grade: 2 (gut)
Price:
US$ 19.99
Beschwerdecontrolling
Autor:in:
Christian J. Mueller (Author)
Category:
Seminar Paper , 2001 , Grade: 2,0
Price:
US$ 17.99
Zur Bedeutung von Kategorien und Schemata beim Aufbau und Steuerung von Marken
Autor:in:
Sebastian Huber (Author)
Category:
Term Paper , 2004 , Grade: 2,0
Price:
US$ 18.99
Corporate Identity Management. Aufbau einer ganzheitlichen Unternehmensidentität
Autor:in:
Christian Holfelder (Author)
Category:
Research Paper (undergraduate) , 2004 , Grade: 1,3
Price:
US$ 18.99
Change Management - Formen der Vernetzung
Autor:in:
Doris Nechutny (Author)
Category:
Term Paper , 2004 , Grade: Sehr gut
Price:
US$ 17.99
Bedeutung des Sponsoring für den Aufbau und die Pflege von Marken - dargestellt anhand konkreter Beispiele
Autor:in:
Miriam Nuschke (Author)
Category:
Term Paper (Advanced seminar) , 2004 , Grade: 2,0
Price:
US$ 17.99
Customer Integration: Meinungs-Communities als Instrument zur Gestaltung von Produkten
Autor:in:
Rochus Landgraf (Author)
Category:
Seminar Paper , 2003 , Grade: 1,7
Price:
US$ 18.99
Besonderheiten und Strategien der Internationalisierung von Dienstleistungen
Autor:in:
Sebastian Poncé (Author)
Category:
Term Paper (Advanced seminar) , 2004 , Grade: 2,0
Price:
US$ 18.99
Die Auswahl der zu bearbeitenden Auslandsmärkte
Autor:in:
Melanie Berneburg (Author)
Category:
Term Paper , 2005 , Grade: 1,7
Price:
US$ 17.99
Empfehlungsmarketing: Den Kunden als Vertriebspartner nutzen
Autor:in:
Fatima Bazi (Author)
Category:
Term Paper , 2005 , Grade: gut
Price:
US$ 17.99
Kommunikationspolitik in einem multikulturellen Umfeld: Implikationen internationaler Unternehmenstätigkeit für das Sponsoring am Beispiel der Sportartikelindustrie
Autor:in:
Thomas Duda (Author)
Category:
Seminar Paper , 2003 , Grade: 2,3
Price:
US$ 17.99
Der Einsatz von E-Mailing in der Automobilindustrie als kommunikationspolitisches Instrument des E-Marketings am Beispiel eines E-Mailings für den Ford C-MAX
Autor:in:
Carmelo Zambito Orazio (Author)
Category:
Intermediate Diploma Thesis , 2003 , Grade: 2,3
Price:
US$ 19.99
Die Zeit als Gestaltungsparameter bei der Preissetzung aus theoretischer Perspektive
Autor:in:
Cosima Lütge (Author)
Category:
Seminar Paper , 2005 , Grade: 1,7
Price:
US$ 18.99
Modellierung und Schätzung von Responsefunktionen
Autor:in:
Alexander Bierbach (Author)
Category:
Seminar Paper , 2006 , Grade: 2,0
Price:
US$ 17.99
Bedeutung und Aufgabenstellung von Corporate Citizenship als Kommunikationsinstrument
Autor:in:
Patrick Bloch (Author)
Category:
Seminar Paper , 2006 , Grade: 1,3
Price:
US$ 17.99
Die Rolle des Marketing in der modernen Organisation - Aufgaben und Konzeptionen des Marketing
Autor:in:
Dipl. Betriebswirt (FH) Klaus Mühlbäck (Author)
Category:
Seminar Paper , 2006 , Grade: 1,0
Price:
US$ 18.99
Die 'driving forces' im globalen Wettbewerb
Autor:in:
Dipl. Betriebswirt (FH) Klaus Mühlbäck (Author)
Category:
Seminar Paper , 2006 , Grade: 1,0
Price:
US$ 16.99
Internationale Kommunikationspolitik - Fallstudie Benetton: "Raising consciousnes and controversy with global advertising"
Autor:in:
Dipl. Kauffrau Anke Marion Kondermann (Author)
,
Isabel Eitelmann (Author)
Category:
Seminar Paper , 2005 , Grade: 1,7
Price:
US$ 18.99
Neue Trends im internationalen Marketing
Autor:in:
Dipl. Betriebswirt (FH) Klaus Mühlbäck (Author)
Category:
Seminar Paper , 2006 , Grade: 1,0
Price:
US$ 16.99
Strukturwandel in der Musikindustrie
Autor:in:
Tim Rickers (Author)
Category:
Seminar Paper , 2004 , Grade: 1.0
Price:
US$ 18.99
Viral Marketing im internationalen Kontext
Autor:in:
Judith Kant (Author)
Category:
Term Paper , 2007 , Grade: 1,3
Price:
US$ 18.99
Interne Kommunikation als Marketinginstrument
Am Beispiel der Commerzbank AG
Autor:in:
Diplom-Betriebswirt Andy Schünemann (Author)
Category:
Intermediate Diploma Thesis , 2006 , Grade: 2,0
Price:
US$ 18.99
Red Bulls globale Marketingstrategie ist auch auf den japanischen Markt übertragbar
Diskussion dieser Hypothese
Autor:in:
Manuel Baumgartner (Author)
Category:
Scientific Essay , 2006 , Grade: 2
Price:
US$ 17.99
Marketing-Controlling für kleine und mittelständische Unternehmen
Autor:in:
Johannes Köbler (Author)
Category:
Research Paper (undergraduate) , 2008 , Grade: 1,8
Price:
US$ 18.99
Verhaltenszielgruppen
Ein aktueller Überblick über Methoden und Werkzeuge zur unmittelbaren Beschreibung verhaltensorientierter Zielgruppen im Internet
Autor:in:
Gisela Kopp (Author)
Category:
Term Paper , 2007 , Grade: 1,3
Price:
US$ 18.99
Competitive Intelligence
Chancen für das strategische Marketing
Autor:in:
Johannes Geiger (Author)
Category:
Research Paper (undergraduate) , 2008 , Grade: 2,3
Price:
US$ 17.99
Die Anforderungen an den Discounthandel resultierend aus der demografischen Entwicklung in der Bundesrepublik Deutschland. Die Firma Lidl
Autor:in:
Julian Maier (Author)
Category:
Diploma Thesis , 2008 , Grade: 2,0
Price:
US$ 19.99
Steuerung von internationaler Diffusion: Lokalisierung vs. Standardisierung der Preis- und Produktpolitik
Autor:in:
Svenja Feld (Author)
Category:
Research Paper (undergraduate) , 2008 , Grade: 2,0
Price:
US$ 17.99
Die Wiederaneignung der Wirtschaft
Mit Zweien beginnt die Wahrheit: Von der rationalen zur relationalen Weltsicht
Autor:in:
Albert Holstein (Author)
Category:
Seminar Paper , 2008 , Grade: 1,3
Price:
US$ 16.99
Instrumente der strategischen Situationsanalyse zur Bestimmung der unternehmensbezogenen Ausgangssituation
Autor:in:
Markus Kühn (Author)
,
Helge Todt (Author)
Category:
Seminar Paper , 2010 , Grade: 1,3
Price:
US$ 17.99
Marktumfeld im Key Account Management
Beispielmarkt für ERP-Systeme
Autor:in:
Diplom-Kaufmann Stefan Klein (Author)
Category:
Seminar Paper , 2010
Price:
US$ 17.99
Eine Branchenstrukturanalyse des deutschen Biermarktes
Autor:in:
David Busse (Author)
Category:
Bachelor Thesis , 2009 , Grade: 1,7
Price:
US$ 17.99
Besonderheiten des Marketings für Investitionsgüter
Autor:in:
Michael Henghuber (Author)
Category:
Research Paper (undergraduate) , 2009 , Grade: 1,3
Price:
US$ 16.99
Break-even-Analyse und ihr Anwendungsbereich im Vertrieb
Autor:in:
Michael Henghuber (Author)
Category:
Term Paper , 2009 , Grade: 1,7
Price:
US$ 17.99
Branchenstrukturanalyse nach Porter mit Bezug auf den deutschen Automobilmarkt
Autor:in:
Christoph Koch (Author)
Category:
Term Paper , 2011 , Grade: 1,7
Price:
US$ 17.99
Auswirkungen von Trends auf die strategische Ausgangslage von Mobilitätsanbietern. Wie können sich Anbieter von Car-Sharing positionieren?
Autor:in:
Caesar Dreyer (Author)
,
et al. (Author)
Category:
Project Report , 2010 , Grade: 2
Price:
US$ 18.99
Innovationsmarketing in mittelständischen Unternehmen
Autor:in:
Astrid Werner (Author)
Category:
Term Paper , 2011 , Grade: 1,3
Price:
US$ 16.99
Der Einfluss von Social Media Präsenzen auf Unsicherheit und Risiko in Changeprozessen
Autor:in:
Jannes Kraft (Author)
Category:
Term Paper (Advanced seminar) , 2011 , Grade: 1,3
Price:
US$ 16.99
Marketing: Wie fällen Konsumenten Kaufentscheidungen?
Autor:in:
Fabian Stern (Author)
Category:
Diploma Thesis , 2010 , Grade: 2,3
Price:
US$ 20.99
Untersuchung der Rolle von „Corporate Social Responsibility“ in ausgewählten Unternehmen des deutschen Einzelhandels
Autor:in:
Sigrun Gindorff (Author)
Category:
Project Report , 2012
Price:
US$ 20.99
Ambient Media. Vergleich zur Außenwerbung und Praxisbeispiele
Autor:in:
Anna Grasmik (Author)
Category:
Term Paper , 2012 , Grade: 1,0
Price:
US$ 17.99
Social Media Relations - Herausforderungen und Erfolgsfaktoren für NPOs im Social Web
Autor:in:
Grit Steckmann (Author)
Category:
Bachelor Thesis , 2013 , Grade: 1,0
Price:
US$ 15.99
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