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Das klassische 4P-Modell im digitalen Wandel
Reflexion des traditionellen 4P-Modells und Case Study zur Distributionspolitik der Walt Disney Company
Autor:in:
Mary Lamb (Author)
Category:
Case Study , 2023 , Grade: 2
Price:
US$ 17.99
The use of air-brushed models in advertisements
Autor:in:
Nick Birch (Author)
Category:
Essay , 2011 , Grade: 1.1
Price:
US$ 14.99
Wissenschaftliche Modelle und Untersuchungen zum Verhältnis von Public Relations und Lokaljournalismus
Autor:in:
Anne Lehwald (Author)
,
Ellen Dietzsch (Author)
,
Lars Oertel (Author)
Category:
Research Paper (postgraduate) , 2005 , Grade: 1,3
Price:
US$ 36.99
A Business Model of the Food-Retailer "FreshCo"
Autor:in:
Sina Bayer (Author)
Category:
Term Paper , 2021 , Grade: 1,5
Price:
US$ 14.99
Das Alternative-Wege-Modell und die Wirkung audiovisueller Werbung anhand ausgewählter deutscher Premium-Pils-Marken
Autor:in:
Hannes Knüpling (Author)
Category:
Project Report , 2019 , Grade: 1,7
Price:
US$ 17.99
Eine Untersuchung der akademischen Werbewirkungsforschung hinsichtlich ihrer Fachbereiche, Theorien und Modelle
Autor:in:
Markus Stegmann (Author)
Category:
Seminar Paper , 2008 , Grade: 2,0
Price:
US$ 14.99
Modelle und Methoden der Werbewirkung. Kommunikation und Werbung, Werbewirkungsmessung, Werbewirkungsforschung, Eye-Tracking
Autor:in: Anonymous
Category:
Submitted Assignment , 2022 , Grade: 2,3
Price:
US$ 16.99
Messung der Kundenzufriedenheit. Das Kano-Modell am Dienstleistungsbeispiel "Hotelaufenthalt"
Autor:in:
Jana-Katharina Plaug (Author)
Category:
Seminar Paper , 2020 , Grade: 1,3
Price:
US$ 14.99
Kommunikationsstrategien gegen Motivationskonflikte in den Pfaden des Elaborations-Likelihood-Modells
Autor:in:
M.A. Katharina Lahner (Author)
,
Corinna Trimmel (Author)
Category:
Seminar Paper , 2009 , Grade: 1,00
Price:
US$ 17.99
Kommunikationstheoretische Modelle als Basis massenkommunikativer Marketingkommunikation
Autor:in:
Christine Hierl (Author)
Category:
Term Paper , 2004 , Grade: 1,3
Price:
US$ 15.99
Das Modell von Carl Hundhausen
Autor:in:
Boyana Marinova (Author)
Category:
Term Paper , 2009 , Grade: 1,3
Price:
US$ 14.99
Modelle des Glücks: Eine vergleichende Analyse bestimmender Diskurse in Werbung und Fernsehserien
Autor:in:
Doris Ruckenstuhl (Author)
Category:
Thesis (M.A.) , 2004 , Grade: Sehr gut
Price:
US$ 44.99
Strategie in Kommunikationskonzepten
Eine Analyse von Modellen der Theorie und Praxis
Autor:in:
Josef Ranftl (Author)
Category:
Master's Thesis , 2007 , Grade: Sehr gut
Price:
US$ 36.99
Popularisierung von jungen Künstlern. Ein Kommunikationskonzept
Agenda Surfing, Vier-Seiten Modell und Two-Step-Flow
Autor:in:
Nicole Schweinberg (Author)
Category:
Submitted Assignment , 2020 , Grade: 2
Price:
US$ 7.99
Geplante und ungeplante Reputationsbeeinflussung durch Kommunikation
Begrifflichkeiten, Modelle und Managementchancen und -risiken
Autor:in:
Jenny Fischer (Author)
Category:
Term Paper , 2017 , Grade: 1,7
Price:
US$ 15.99
Aufbau einer Marke für musikalische Nachwuchstalente
Entwicklung eines Modells
Autor:in:
Marc-Oliver Walz (Author)
Category:
Diploma Thesis , 2012 , Grade: 2,0
Price:
US$ 44.99
Coca Cola - "Destapa la felicidad"
Analyse zweier Werbespots nach dem Modell von Nina Janich
Autor:in:
Christin Lübke (Author)
Category:
Term Paper , 2011 , Grade: 1,3
Price:
US$ 14.99
Reflexion des 4P-Modells und Case Study zur Distributionspolitik der Walt Disney Company
Autor:in:
Stephanie Henke-von der Malsburg (Author)
Category:
Case Study , 2021 , Grade: 1
Price:
US$ 17.99
Die Bedeutung der PR-Evaluation. Das 6-Stufen-Controlling-Modell und die PR-Kennzahlen-Methode
Autor:in:
Tobias Krug (Author)
Category:
Term Paper , 2004 , Grade: 2,0
Price:
US$ 14.99
Marketing als betriebliche Funktion. MBA Digital Marketing und Data Management
Autor:in:
Manuela Jandl (Author)
Category:
Term Paper , 2022 , Grade: 1
Price:
US$ 14.99
Heilsbringer "Mobile Couponing"? Chancen und Risiken, Kundenbindung und Geschäftsmodelle von digitalen Coupons in Deutschland
Autor:in:
Julius Hass (Author)
Category:
Term Paper , 2017 , Grade: 1,7
Price:
US$ 20.99
The Media Landscape and the Influence of Cultures on Advertising in the United Kingdom
Autor:in: Anonymous
Category:
Academic Paper , 2019 , Grade: 1,3
Price:
US$ 20.99
Trends in creative concepts of advertising
Autor:in:
Ekaterina Valeeva (Author)
Category:
Seminar Paper , 2016 , Grade: 1.7
Price:
US$ 14.99
Ambush-Marketing im Sport
Eine theoretische Analyse der Wirkungsweise anhand des Elaboration-Likelihood-Modell (ELM)
Autor:in:
Marian Kern (Author)
Category:
Seminar Paper , 2017 , Grade: 1,3
Price:
US$ 3.99
Das Spiel hinter dem Spiel - Eine qualitative Analyse der Beziehungs- und Entscheidungsstrukturen im Sportsponsoring am Beispiel Fußball
Autor:in:
Martin Fett (Author)
Category:
Bachelor Thesis , 2009 , Grade: 1,6
Price:
US$ 36.99
Anreizsysteme zur Motivation der Mitarbeiter
Anforderungen, Arten und kritische Würdigung am Beispiel eines kundenorientierten Unternehmens.
Autor:in:
Ingrid Forster (Author)
Category:
Term Paper , 2010 , Grade: 1,7
Price:
US$ 14.99
Kooperationsmarketing: Theorien, Erscheinungsformen, Erfolgsfaktoren, Chancen und Risiken
Autor:in:
Katharina Maute (Author)
Category:
Project Report , 2011 , Grade: 2,0
Price:
US$ 16.99
Humor in der Werbung - Neue Erkenntnisse der Forschung
Autor:in:
Marcus Pfeiffer (Author)
Category:
Bachelor Thesis , 2008 , Grade: 1,3
Price:
US$ 20.99
Jack Daniel's Brand Activity Analysis
Autor:in:
BA Global Marketing Matteo Fabbi (Author)
Category:
Seminar Paper , 2010 , Grade: 70%
Price:
US$ 15.99
Mergers and Acquisitions in the Global Pharmaceutical Industry
Autor:in:
Mennen (Author)
,
Abayomi (Author)
,
Jian (Author)
,
Mead (Author)
,
Zhou (Author)
Category:
Project Report , 2006 , Grade: 65 % - B
Price:
US$ 16.99
Nachhaltige Transformation einer fiktiven Luxusmarke mit Bezug auf soziale Medien
Autor:in: Anonymous
Category:
Term Paper , 2022 , Grade: 1,0
Price:
US$ 20.99
Einsatzmöglichkeiten von Social Media als Vermarktungsinstrument in der Hotellerie
Anwendungskonzept für das 4* Hotel Schillerkopf
Autor:in:
Jasmin Litera (Author)
Category:
Master's Thesis , 2011 , Grade: 2
Price:
US$ 36.99
Die Bedeutung von Prominenz für Events
Am Beispiel der Münchner Medien Regatta 2010
Autor:in:
Katharina Maute (Author)
Category:
Project Report , 2010 , Grade: 1,0
Price:
US$ 14.99
Influencer-Marketing-Kampagnen auf Instagram. Möglichkeiten für kleine und mittlere Unternehmen
Autor:in: Anonymous
Category:
Term Paper , 2023
Price:
US$ 14.99
Organisation der PR im Unternehmen und als Unternehmen
Empirie, Modelle und Fallbeispiele
Autor:in:
Lysann Prescher (Author)
Category:
Term Paper , 2014 , Grade: 3,0
Price:
US$ 17.99
Marktbeschreibung, Marktanalyse und Marketingplanung eines Gesundheitsstudios
Autor:in: Anonymous
Category:
Term Paper , 2019 , Grade: 0,5
Price:
US$ 14.99
Framing in der CSR-Kommunikation. Bedeutung und Potenzial aus kommunikationswissenschaftlicher Sicht
Autor:in:
Sophie Laser (Author)
Category:
Academic Paper , 2020 , Grade: 1,3
Price:
US$ 18.99
Dossier relevanter Marketingeckdaten aus Sicht der Marketingleitung am Beispiel einer nachhaltigen Anlage
Am Beispiel des fiktiven "VR-Konto Nachhaltigkeit"
Autor:in:
Anke Jung (Author)
Category:
Research Paper (undergraduate) , 2015 , Grade: 1,3
Price:
US$ 17.99
Die negativen Auswirkungen frustrierender Spielerfahrungen auf den Werbe- und Sympathieeffekt von Brand-Placement in Videospielen
Autor:in:
Christian Meradji (Author)
Category:
Term Paper , 2015 , Grade: 1,3
Price:
US$ 15.99
Marketingkonzept für eine Selbstverteidigungsschule
Autor:in:
Francesco Vazzano (Author)
Category:
Pre-University Paper , 2007 , Grade: 5.3 (Che-System, 6=Bestnote)
Price:
US$ 14.99
Die Werbung und ihre manipulativen Methoden
Was ist Werbung und durch welche Techniken nimmt sie Einfluss auf das Kaufverhalten des Konsumenten?
Autor:in:
Marie Leukel (Author)
,
Isabel Schönmann (Author)
Category:
Term Paper (Advanced seminar) , 2015 , Grade: 1,0
Price:
US$ 17.99
Der Einfluss von Online- und mobiler Werbung auf den Markenwert eines Produkts/Unternehmens
Entwurf eines Messmodells zur Ermittlung des Markenwerts
Autor:in:
Christoph Stummvoll (Author)
Category:
Master's Thesis , 2011 , Grade: 1,0
Price:
US$ 31.99
Auswahlmethoden für Testimonials in der Werbung
Bestimmung eines geeigneten Prominenten in der Werbung
Autor:in:
Daniela Scheele (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,7
Price:
US$ 36.99
Krisen-PR und Issues Management
Professional Corporate Crisis Communication
Autor:in:
Christoph Beaufils (Author)
Category:
Term Paper , 2010 , Grade: 1,0
Price:
US$ 14.99
Werbetexte - Übung und Analyse
Autor:in:
Manuel Däbritz (Author)
Category:
Term Paper , 2009 , Grade: 2,0
Price:
US$ 6.99
Aspekte der Werbesprache
Aktuelle Anzeigen von Automobilherstellern
Autor:in:
Manuel Däbritz (Author)
Category:
Term Paper , 2008 , Grade: 1,0
Price:
US$ 17.99
Über die interkulturelle Inkompetenz global aktiver Unternehmen im Bereich Marketing
„Nothing Sucks Like An Electrolux“
Autor:in:
Bernhard Schöps (Author)
Category:
Bachelor Thesis , 2007 , Grade: 2
Price:
US$ 15.99
Semiotics: A critical analysis of three advertisements
Autor:in:
Minea Linke (Author)
Category:
Seminar Paper , 2004 , Grade: second upper degree
Price:
US$ 15.99
Die Wirkungsebenen von Product Placement
Eine empirische Untersuchung des Kinofilms „Sex and the City 2“
Autor:in:
Carolin Vix (Author)
Category:
Thesis (M.A.) , 2011 , Grade: 2,3
Price:
US$ 42.99
Public Relations: Ein Konzept zur Planung, Realisierung und Erfolgskontrolle am Beispiel von McDonald‘s
Autor:in:
Marcel Martin (Author)
Category:
Research Paper (postgraduate) , 2011 , Grade: 1,2
Price:
US$ 20.99
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