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Emotionale
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Results for »
Emotionale
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Strategie und Umsetzung der modernen Markenführung. Emotionales Branding mit Storytelling
Theorie und Anwendung
Autor:in:
Laxmi Angel (Author)
Category:
Seminar Paper , 2021 , Grade: 1.7
Price:
US$ 17.99
E-Commerce. Emotional positionierte Segmentierung im elektronischen Handel
Autor:in:
Giulio Incoronato (Author)
Category:
Term Paper (Advanced seminar) , 2014 , Grade: 1,0
Price:
US$ 20.99
Emotionale Reaktion gegenüber Werbung in Abhängigkeit von positiven und negativen Wohltätigkeitsappellen
Autor:in: Anonymous
Category:
Seminar Paper , 2021 , Grade: 1.7
Price:
US$ 32.99
Eine exemplarische Change-Story mit Augenmerk auf die emotionalen Veränderungsreaktionen der Belegschaft? Das Unternehmen "Cityracer"
Autor:in:
Tashina Celine Nemec (Author)
Category:
Term Paper , 2019 , Grade: 1,0
Price:
US$ 17.99
Der Einfluss emotionaler Werbung auf den Kaufentscheidungsprozess
Eine empirische Untersuchung der Kaufbereitschaft auf Grundlage der Analyse affektiv-kognitiver Informationsverarbeitung
Autor:in:
Linda Ellersiek (Author)
Category:
Bachelor Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Der Einfluss emotionaler Werbung auf den Kaufentscheidungsprozess
Eine empirische Untersuchung
Autor:in:
Gaetano Maffucci (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,7
Price:
US$ 39.99
Die Marke als Inszenierung emotionaler Erlebniswelten
Die Bedeutung des Eventmarketings für die strategische Markenführung unter Berücksichtigung verhaltenswissenschaftlicher Erkenntnisse
Autor:in:
Dipl. Wirt. Ing. (FH) Ina Lorenz (Author)
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Verborgene Botschaften. Die Rolle der Manipulation in moderner Werbung
Autor:in: Anonymous
Category:
Academic Paper , 2023 , Grade: 1,6
Price:
US$ 15.99
Liebeserklärungen in der Werbung
Versuche emotionaler Ansprache in neuerer Werbung und ihre Funktion für die Konzeption und Positionierung von Marken
Autor:in:
Julia Liedtke (Author)
Category:
Thesis (M.A.) , 2005 , Grade: 1,0
Price:
US$ 36.99
Politische Polarisierung und soziale Medien. Auswirkungen und Lösungsansätze
Autor:in: Anonymous
Category:
Seminar Paper , 2023 , Grade: 2,0
Price:
US$ 14.99
Die negativen Auswirkungen frustrierender Spielerfahrungen auf den Werbe- und Sympathieeffekt von Brand-Placement in Videospielen
Autor:in:
Christian Meradji (Author)
Category:
Term Paper , 2015 , Grade: 1,3
Price:
US$ 15.99
Branded Experiences. Erlebnisse im Markenkontext
Emotionalisierung von Marken in den Köpfen von Konsumenten und deren Erlebbarmachung im Kontext nicht-klassischer Medien
Autor:in:
Florian Langhammer (Author)
Category:
Diploma Thesis , 2005 , Grade: 1,0
Price:
US$ 36.99
Storytelling im Marketing
Die Kampagne "Say it with your project" von Hornbach
Autor:in:
Talena Burger (Author)
Category:
Term Paper , 2018
Price:
US$ 14.99
"Coca-Cola sucht den Super-Mann"
Mediale Castings als Kommunikationsmittel für Unternehmen am Fallbeispiel der "Coke light Mann"-Wahl 2003
Autor:in:
Kerstin Radke (Author)
Category:
Thesis (M.A.) , 2004 , Grade: 2,0
Price:
US$ 36.99
Die Heldenreise in der Werbekommunikation
Eine Analyse des Werbespots "Eatkarus"
Autor:in:
Daniel Flamme (Author)
Category:
Term Paper , 2018 , Grade: 1,0
Price:
US$ 16.99
Audiovisuelle Emotionslenkung immersiver Werbekommunikation
Eine Analyse der Werbeexperience "Jigsaw"
Autor:in:
Daniel Flamme (Author)
Category:
Research Paper (postgraduate) , 2019 , Grade: 1,3
Price:
US$ 17.99
Die Bedeutung des Eventmarketings als Live-Kommunikationsinstrument der Zukunft
Autor:in:
Andra Kaiser (Author)
Category:
Term Paper , 2019 , Grade: 2,3
Price:
US$ 17.99
Emotionen im Marketingkontext. Werbepsychologie
Autor:in:
Else Kunze (Author)
Category:
Term Paper , 2016 , Grade: 1,7
Price:
US$ 14.99
Erlebnisorientierung als Erfolgsfaktor zur Differenzierung
Autor:in: Anonymous
Category:
Seminar Paper , 2014 , Grade: 1,3
Price:
US$ 15.99
Customer Experienced Management & Unternehmenskommunikation auf Musikfestivals
Eine quantitative Online-Befragung der AusstellerbesucherInnen am "Woodstock der Blasmusik"-Festival 2013
Autor:in:
Tanja Anzengruber (Author)
Category:
Master's Thesis , 2013 , Grade: 1,7
Price:
US$ 44.99
Die Erlebnisgesellschaft und Ihr Erlebniskonsum - ein langfristiger Trend?
Autor:in:
Nicole Münch (Author)
Category:
Diploma Thesis , 2004 , Grade: 1,3
Price:
US$ 45.99
Optimierungsmaßnahmen für Promotionaktivitäten. Am Fallbeispiel 104.6 RTL Berlins Hit-Radio Nr. 1
Autor:in:
Anja Nemitz (Author)
Category:
Elaboration , 2002 , Grade: 1,3
Price:
US$ 19.99
Das Markenmanagement und seine Instrumente. Am Beispiel der elektrischen Energie
-
New
Autor:in:
Sandra Bohnaker (Author)
Category:
Project Report , 2008 , Grade: 1,3
Price:
US$ 17.99
Cancel Culture und ihre Auswirkungen auf die Meinungsfreiheit. Die Verantwortung von Prominenten in den sozialen Medien
Autor:in: Anonymous
Category:
Term Paper , 2023 , Grade: 1,0
Price:
US$ 15.99
Brand Storytelling, das begeistert. Leitfaden zur Entwicklung einer einzigartigen Markenerzählung
Autor:in: Anonymous
Category:
Project Report , 2023 , Grade: 1,0
Price:
US$ 14.99
Technisierung und Digitalisierung in der Eventbranche. Verlagert sich die Live-Kommunikation in virtuelle Erlebnisräume?
Autor:in: Anonymous
Category:
Seminar Paper , 2020 , Grade: 1,0
Price:
US$ 14.99
Erfolgreiche Nutzung von Social Media Marketing am Beispiel des Unternehmens "True Fruits"
Autor:in:
Kristin Kampmann (Author)
Category:
Scientific Essay
Price:
US$ 17.99
Kampagnenkonzept von Dove. Zielgruppen, Strategie und Kommunikationsmaßnahmen
"Meine Schönheit ist meine Entscheidung"
Autor:in:
Laura Buonocore (Author)
Category:
Term Paper , 2020 , Grade: 1,7
Price:
US$ 15.99
Markenmanagement bei der Volkswagen AG
Autor:in:
Sophie Bergmann (Author)
Category:
Term Paper , 2018 , Grade: 1,0
Price:
US$ 16.99
Image-Events für umweltaktivistische Organisationen
Die optimale Strategie, um die intendierte Message an das Publikum zu übertragen?
Autor:in:
Philipp Durillo Quiros (Author)
Category:
Term Paper , 2017 , Grade: 3,0
Price:
US$ 14.99
Wirkungsmechanismen von Emotionen in der Werbung
Wie wirken sich Emotionen in der Werbung auf das Kaufverhalten der Konsumenten aus?
Autor:in:
M. F. (Author)
Category:
Research Paper (undergraduate) , 2018 , Grade: 1,3
Price:
US$ 20.99
Wie kann eine PR-Kampagne zum Thema Darmkrebs für den Weltkrebstag 2019 geplant und umgesetzt werden? Strategien und Herausforderungen
Autor:in:
Katharina Schneider (Author)
Category:
Term Paper , 2018 , Grade: 1,0
Price:
US$ 14.99
Die Emotionalisierung des Handwerks als Marketingstrategie
"BAUHAUS" Commercial Herbst 2017
Autor:in:
Isabelle Lemberger (Author)
Category:
Term Paper , 2018 , Grade: 2,3
Price:
US$ 14.99
Der Fußballschuh ins Bild gerückt. Eine Analyse von Werbebildern
Autor:in:
Patricia Lackner (Author)
Category:
Seminar Paper , 2014 , Grade: 1
Price:
US$ 17.99
Ein bärenstarker Sommer. Kommunikationskonzept für den Anholter Bärenwald
Spielen, Lernen und Erleben
Autor:in:
Caroline Harsch (Author)
Category:
Project Report , 2016 , Grade: 1,0
Price:
US$ 30.99
Wie ein "Klick" uns zum Kauf verleitet. Produktgeräusche als audiovisuelles Marketinginstrument
Autor:in:
Tobias Klöckner (Author)
Category:
Term Paper , 2016 , Grade: 1,3
Price:
US$ 12.99
Digital Branding. Entwicklung einer Online-Kommunikations-Strategie für die Marke Spotify
Autor:in:
Serafin Sivcak (Author)
Category:
Term Paper , 2016 , Grade: 1,0
Price:
US$ 17.99
Live Communication am Beispiel der Marke Adidas. Produkteinführung des neuen Fußballschuhs
Autor:in:
Serafin Sivcak (Author)
Category:
Term Paper (Advanced seminar) , 2017 , Grade: 1,3
Price:
US$ 17.99
Emotionen und Storytelling. Der Einfluss von Emotionen auf das Produktmarketing
Erfolgreich werben mittels Emotionen
Autor:in:
Ingo Adlhardt (Author)
Category:
Seminar Paper , 2016 , Grade: 1,3
Price:
US$ 17.99
Innovative Formen der Automobilkommunikation
Autor:in:
Marleen Heuser (Author)
Category:
Bachelor Thesis , 2016 , Grade: 2,1
Price:
US$ 20.99
Storytelling als Instrument in der Markenkommunikation
Am Beispiel "Müller Milchreis"
Autor:in:
B.A. Stephanie Julia Winkler (Author)
,
Anna Bergmann (Author)
Category:
Term Paper , 2013 , Grade: 1,3
Price:
US$ 13.99
Corporate Identity und Coporate Image von Starbucks
Theoriebasierte Analyse des Identitätsmanagement des international agierenden Unternehmens Starbucks. Die Anforderungen von interkulturellen Kommunikation
Autor:in:
Anna Holterhus (Author)
Category:
Term Paper (Advanced seminar) , 2013 , Grade: 1,3
Price:
US$ 17.99
Lifestyle & Trends als Erfolgsfaktoren des Event-Marketings
Autor:in:
Jan Bast (Author)
Category:
Bachelor Thesis , 2013 , Grade: 1,7
Price:
US$ 22.99
Entwicklung eines Eventmarketingkonzepts für die Spieltage des FC Unterföhring
Autor:in:
Christian Hirschberger (Author)
Category:
Research Paper (undergraduate) , 2012 , Grade: 1,7
Price:
US$ 17.99
Markenpersönlichkeit und Erfolg einer Marke
Bestandsaufnahme, Relevanz und kritische Diskussion des Konzepts
Autor:in:
B.A. Isabel Speranza (Author)
Category:
Term Paper , 2011
Price:
US$ 14.99
Eine empirische Untersuchung der Wirkung von Crowdsourcing als kommunikative Marketing-Maßnahme
Autor:in:
Michèle Engel (Author)
Category:
Master's Thesis , 2012 , Grade: 1,3
Price:
US$ 41.99
Die erfolgreiche Implementierung von Produktinszenierungen durch die Adaption neurowissenschaftlicher Erkenntnisse auf das Event-Marketing
Neuro-Marketing in der Live-Kommunikation
Autor:in:
Deniz Anic (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1,1
Price:
US$ 31.99
Markenkommunikation mit Prominenten
Eine Untersuchung der Eignung und des Werbewirkungserfolgs von Testimonials zur Bildung von Markenpersönlichkeit bei Rezipienten
Autor:in:
Jennifer Hilker (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 44.99
Mitgliedergewinnung für einen Personalverband
Autor:in:
Hanns Ruchti (Author)
Category:
Diploma Thesis , 2011
Price:
US$ 20.99
Der Imagefilm als Kommunikationsinstrument und als Indikator für Corporate Identity
Autor:in:
Elisabeth Jacobs (Author)
Category:
Term Paper , 2010 , Grade: 2,0
Price:
US$ 14.99
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