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Success Factors of Brand Extension in International Marketing
Autor:in:
Master of International Business Administration Carolin Wobben (Author)
Category:
Master's Thesis , 2006 , Grade: 1,7
Price:
US$ 36.99
Die Bedeutung von Kulturen im Rahmen des Internationalen Marketing
Autor:in:
Tuncay Durmus (Author)
Category:
Diploma Thesis , 2004 , Grade: 1,8
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US$ 44.99
Applications of Artificial Intelligence in International Marketing
Autor:in:
Neophytos Kathitziotis (Author)
Category:
Master's Thesis , 2009 , Grade: 1.0
Price:
US$ 0.99
Intercultural Communication and International Marketing: Corporate Advertising on the Internet
Autor:in:
Natalia Magiati (Author)
Category:
Diploma Thesis , 2005 , Grade: 2,0
Price:
US$ 36.99
International Market Entry Strategies of Multinational Enterprises (MNEs) in Emerging Markets
The Case of Procter & Gamble in China and India
Autor:in:
Nikolina Saric (Author)
Category:
Master's Thesis , 2014 , Grade: 1
Price:
US$ 36.99
Gaining Competitive Advantage – Strategies for an Internet Company to succeed in an International Market
Autor:in:
Verena Naunheim (Author)
Category:
Bachelor Thesis , 2005 , Grade: A-
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US$ 36.99
International Marketing Report: Fritz Kola
Autor:in:
Tim Buse (Author)
Category:
Master's Thesis , 2011 , Grade: A
Price:
US$ 20.99
An investigaton into the relevance of Guerrilla Marketing to small and medium-sized enterprises
Autor:in:
MSc International Marketing Strategy Benjamin Bach (Author)
Category:
Bachelor Thesis , 2006 , Grade: 1.9
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US$ 18.99
Aufgaben und Instrumente des internationalen Marketing – Unter besonderer Berücksichtigung des Exports als strategischer Option für die Distribution
Autor:in:
Eva Maria Fuchs (Author)
Category:
Diploma Thesis , 2005 , Grade: 1,3
Price:
US$ 36.99
Die Auswirkungen von Wechselkursschwankungen auf gewinnoptimale Preispolitik im internationalen Marketing
Eine empirische Untersuchung
Autor:in:
Wolfgang Stockmeyer (Author)
Category:
Diploma Thesis , 2006 , Grade: 1,3
Price:
US$ 31.99
Virtual online worlds - Enabling technologies to establish interwoven relationships to network constituents in an emerging virtual marketspace
Autor:in:
MSc International Marketing Strategy Benjamin Bach (Author)
Category:
Master's Thesis , 2007 , Grade: 1st
Price:
US$ 42.99
Relationship Marketing in International Marketing/Sales Channels
Towards the conceptualization of relationship-based competitive advantages and a Relationship Management Balanced Scorecard
Autor:in:
Tim Hüfner (Author)
Category:
Master's Thesis , 2007 , Grade: A
Price:
US$ 36.99
Grundlagen des interkulturellen Marketings
Verdeutlicht am Praxisbeispiel der Marke Haribo
Autor:in:
Cheun-Yin Lam (Author)
Category:
Bachelor Thesis , 2011 , Grade: 2,3
Price:
US$ 19.99
Internationales Relationship Marketing: Der Einfluss der Kultur auf den Aufbau von Geschäftsbeziehungen
Autor:in:
Christian Schlosser (Author)
Category:
Bachelor Thesis , 2010 , Grade: 1,7
Price:
US$ 20.99
Internationale Preispolitik: Von der Strategie der Internationalisierung bis zum fundierten Konzept
Autor:in:
Tim Fehlberg (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1,3
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US$ 14.99
Über die interkulturelle Inkompetenz global aktiver Unternehmen im Bereich Marketing
„Nothing Sucks Like An Electrolux“
Autor:in:
Bernhard Schöps (Author)
Category:
Bachelor Thesis , 2007 , Grade: 2
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US$ 15.99
Implementation of a city marketing strategy
Autor:in:
Oliver Tross (Author)
Category:
Master's Thesis , 2006 , Grade: 1,3
Price:
US$ 32.99
Marketing Controlling in der alpinen Tourismuswirtschaft am Beispiel der Hotellerie
Marketing Controlling Konzept für die klein- und mittelständische Hotellerie
Autor:in:
Katharina Unterberger (Author)
Category:
Bachelor Thesis , 2010 , Grade: Sehr Gut
Price:
US$ 31.99
Affinity Group Marketing im Licht von Web 2.0
Potentiale von Social Software für den Einsatz im AFG-Marketing. Eine Bestandsaufnahme
Autor:in:
Mag. (FH) Markus Stockmaier (Author)
Category:
Thesis (M.A.) , 2007 , Grade: 2
Price:
US$ 36.99
Search Engine Marketing for the Chinese Market
Practical implications for the launch of an International Company Website in China
Autor:in:
Anita Gerstmayr (Author)
Category:
Bachelor Thesis , 2013 , Grade: 1
Price:
US$ 36.99
Marketing of Regions
An Analysis of the Rhine-Main Region in an International Context
Autor:in:
Christiane Mohr (Author)
Category:
Diploma Thesis , 2010 , Grade: 1,7
Price:
US$ 42.99
Which of the Europe's Beer Markets offers the highest unrealised Market Potential?
Market potential analysis of the European Beer Market in order to recommend a foreign market entry strategy for the fictive company OBUL
Autor:in:
Endrik Hasemann (Author)
,
Andreas Spors (Author)
Category:
Master's Thesis , 2004 , Grade: Distinction (75 - 85%)
Price:
US$ 36.99
The Marketing Plan of Solar Frame in Germany
Marketing Plan - Mix of Photovoltaik
Autor:in:
Shanshan Ren (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,7
Price:
US$ 20.99
The Future of the International Group Agreement and International Pooling Agreement of the International Group of P&I Clubs
A Contribution to the Debate on the Agreements of the International Group of P&I Clubs Currently Under EU Investigation
Autor:in:
Ulrike Niemann (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,0
Price:
US$ 36.99
Marketing Higher Education in Russia
Market potential of Russia for German Institutions of Higher Education
Autor:in:
MBA Stefan Schwan (Author)
Category:
Master's Thesis , 2005 , Grade: 2,0
Price:
US$ 32.99
Internationale Markterschließungsstrategien eines deutschen mittelständischen Unternehmens
Am Beispiel des japanischen Marktes
Autor:in:
Lars Blumrodt (Author)
Category:
Master's Thesis , 2009 , Grade: 2,15
Price:
US$ 36.99
Marketing im liberalisierten Strommarkt. Regionale Versorgung in Deutschland
Autor:in:
Christian Bürger (Author)
Category:
Diploma Thesis , 2005 , Grade: 2,25
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US$ 19.99
Marketing für Rechtsanwälte. Kundenansprache und Kommunikationsstrategien bei kleinen bis mittelständischen Unternehmen.
Autor:in:
Alexander Deicke (Author)
Category:
Master's Thesis , 2008 , Grade: 1,2
Price:
US$ 19.99
Developing The British Extraction Technology Market - Strategic Analysis and Concept for ESTA
Autor:in:
Thomas Drabner (Author)
Category:
Diploma Thesis , 2003 , Grade: 1,5
Price:
US$ 33.99
Analysis of Cultural Differences and their Effects on Marketing Products in the United States of America and Germany with a Focus on Cultural Theories of Hall and Hofstede
Autor:in:
Matthias Boeing (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1.7
Price:
US$ 39.99
Analysis and Evaluation of Market Entry Modes into the Asia-Pacific Region
Based on the Example of a German SME in the Industrial Goods Business
Autor:in:
Dipl.Ing.(FH) MSc. Thomas Andexer (Author)
Category:
Diploma Thesis , 2006 , Grade: Sehr Gut
Price:
US$ 41.99
Interkulturelle Faktoren des Marketing in Australien
Autor:in:
Anke Dorow (Author)
Category:
Bachelor Thesis , 2007 , Grade: 1,3
Price:
US$ 32.99
Marketing Plan for Ryanair
Autor:in:
Kathrin C. Hägele (Author)
Category:
Diploma Thesis , 2006 , Grade: 1
Price:
US$ 67.99
Analysis and Evaluation of the Eurex Repo Market Model
Autor:in:
Monika Gruber (Author)
Category:
Diploma Thesis , 2004 , Grade: 1,3 (A)
Price:
US$ 36.99
Marketing Culturel. Comment peut-on développer la stratégie de présence de la culture française en Egypte?
Autor:in:
Dina Saba (Author)
Category:
Master's Thesis , 2010 , Grade: Mention Assez Bien
Price:
US$ 31.99
Vertrieb im B2B-Bereich für KMU. Herausforderungen im internationalen Vertrieb
Autor:in:
Ing. B.A. Armin Schnürer (Author)
Category:
Bachelor Thesis , 2013 , Grade: 3
Price:
US$ 36.99
Internationalisierung als Herausforderung an das Interne Marketing von Dienstleistungsunternehmungen
Autor:in:
Juan Miguel Corona García (Author)
Category:
Diploma Thesis , 2005 , Grade: 2,0
Price:
US$ 36.99
Markteintritts- und Marktbearbeitungsstrategien deutscher Automobilhersteller auf dem chinesischen Automobilmarkt
Autor:in:
Kim Niedner (Author)
Category:
Diploma Thesis , 2004 , Grade: 1,0
Price:
US$ 41.99
Internationale strategische Markenführung spanischer Unternehmen in Deutschland
Autor:in:
Kathrin Kaluza (Author)
Category:
Diploma Thesis , 2005 , Grade: 1,3
Price:
US$ 36.99
Passagierzufriedenheit am Beijing Capital International Airport
Eine kausale Analyse
Autor:in:
Dipl. Kauffrau Yanhui Zhang (Author)
Category:
Diploma Thesis , 2006 , Grade: 1,2
Price:
US$ 36.99
Faktoren des interkulturellen Marketings in Indonesien
Autor:in:
Nadine Reisch (Author)
Category:
Bachelor Thesis , 2008 , Grade: 1,0
Price:
US$ 33.99
Ethno-Marketing. Wettbewerbsvorteile durch kulturelle Vielfalt im Zielgruppenverständnis der in Deutschland lebenden Türken und Russen
Autor:in:
Timo Lindt (Author)
Category:
Diploma Thesis , 2008 , Grade: 2,3
Price:
US$ 36.99
Strategie und Marketing-Mix internationaler Unternehmen im Hinblick auf den 'Bottom of the Pyramid'-Ansatz
Autor:in:
Ingo Klein (Author)
Category:
Diploma Thesis , 2004 , Grade: 2,3
Price:
US$ 56.99
Sponsoring im internationalen Profi-Fußball
Mannschafts- oder Veranstaltungssponsoring am Beispiel der Automobilwirtschaft
Autor:in:
Michael Bachner (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,5
Price:
US$ 36.99
Einfluss der Kultur auf die Wahrnehmung internationaler Fernsehwerbespots
Autor:in:
M.A. Sandra Ponschab (Author)
Category:
Thesis (M.A.) , 1998 , Grade: 1,3
Price:
US$ 44.99
Interkulturelles Marketing - Werbesprache in Deutschland und Frankreich
Autor:in:
Steffen Plutz (Author)
Category:
Bachelor Thesis , 2010 , Grade: 2,5
Price:
US$ 36.99
Interne Markenführung in Dienstleistungsunternehmen
Autor:in:
Jessyka Polensky (Author)
Category:
Master's Thesis , 2006 , Grade: 1,7
Price:
US$ 32.99
Chancen und Grenzen eines marktorientierten Managements deutscher klein- und mittelständischer Unternehmen in China
Autor:in:
Jan Hutterer (Author)
Category:
Diploma Thesis , 2005 , Grade: 1,3
Price:
US$ 19.99
Social-Media-Marketing. Problemzentrierte Perspektiven
Best- und Worst-Practice-Beispiele
Autor:in:
Domagoj Kapulica (Author)
Category:
Bachelor Thesis , 2013 , Grade: 1,3
Price:
US$ 33.99
Zur Relevanz von Ethik in einem kontemporären Verständnis von Marketing
Eine Betrachtung aus sozialwissenschaftlicher und philosophischer Perspektive
Autor:in:
Lutz Becker (Author)
Category:
Diploma Thesis , 2005 , Grade: 1,7
Price:
US$ 32.99
Ansätze zur Entwicklung einer internationalen Beschaffungsmarketingstrategie
Autor:in:
Thorsten Krämer (Author)
Category:
Diploma Thesis , 2005 , Grade: 2,0
Price:
US$ 36.99
Cause-Related Marketing
Autor:in:
Anne Huppertz (Author)
Category:
Diploma Thesis , 2006 , Grade: 1,7
Price:
US$ 56.99
Successful Branding - A critical examination of Customer Experience Management for Persona International
Autor:in:
Antje Walliser (Author)
Category:
Diploma Thesis , 2005 , Grade: 1,5
Price:
US$ 111.99
E-Commerce/ E-Business für deutsche Unternehmen im internationalen Handel
Autor:in:
Bachelor of Business Administration Kristian Peters (Author)
Category:
Bachelor Thesis , 2004 , Grade: 2,0
Price:
US$ 18.99
The Success of Tesco’s International Expansion in South Korean Market. Examination and Analysis of Key Factors
Autor:in:
Mayer Taylor (Author)
Category:
Bachelor Thesis , 2011 , Grade: A
Price:
US$ 18.99
Neuromarketing. Erkenntnisse und Auswirkungen auf das Marketing
Autor:in:
Christina Hundschell (Author)
Category:
Diploma Thesis , 2011 , Grade: 1,0
Price:
US$ 42.99
Retargeting als Tool im Online Marketing
Autor:in:
Markus Kaspers (Author)
Category:
Diploma Thesis , 2011 , Grade: 1,7
Price:
US$ 36.99
Social Media im Marketing
Für touristische Unternehmen
Autor:in:
Stephanie Schaub (Author)
Category:
Bachelor Thesis , 2010 , Grade: 2,0
Price:
US$ 36.99
Internationalisierung von KMU - Ein Leitfaden für Indonesien
Autor:in:
Julia Hansmeier (Author)
Category:
Diploma Thesis , 2008 , Grade: 1,3
Price:
US$ 36.99
Erfolgsfaktoren im Relationship Marketing bei mittelständischen Unternehmen im Produktgeschäft
Autor:in:
Mag. (FH) Markus Scheffknecht (Author)
Category:
Diploma Thesis , 2006 , Grade: Sehr Gut (A)
Price:
US$ 36.99
Entry and exit in the post-liberalized German airline market
Autor:in:
Nicole Petrick (Author)
Category:
Master's Thesis , 2007 , Grade: 1,3
Price:
US$ 50.99
Online Food Shopping: Consumer perception and retailers market approach, contrasting the markets UK and Germany
Autor:in:
Marie von Breitenbuch (Author)
Category:
Master's Thesis , 2004 , Grade: 61 points (B)
Price:
US$ 36.99
Data mining and data based direct marketing activities
Autor:in:
T. Brüggemann (Author)
,
P. Hedström (Author)
,
M. Josefsson (Author)
Category:
Master's Thesis , 2004 , Grade: 1,7 (A-)
Price:
US$ 32.99
Qualität als Variabel des strategischen Marketing: Eine kritische Analyse der PIMS-Ergebnisse
Autor:in:
Klaus-Martin Meyer (Author)
Category:
Diploma Thesis , 1995 , Grade: 3
Price:
US$ 33.99
Die kommunikative Umsetzung von Ethno-Marketing
Autor:in:
Bettina Schulte (Author)
Category:
Diploma Thesis , 2003 , Grade: 1,3
Price:
US$ 33.99
Investor Relations - analysiert an einem Börsengang unter besonderer Berücksichtigung der Anforderungen an das Marketing als Werttreiber
Autor:in:
Andrea Lang (Author)
Category:
Diploma Thesis , 2001 , Grade: 2,7
Price:
US$ 36.99
Konzept eines Betrieblichen Gesundheitsmanagements bei der Osborn International GmbH
Autor:in:
Benjamin Vaupel (Author)
Category:
Diploma Thesis , 2010 , Grade: 1,7
Price:
US$ 36.99
Website-Marketing in der Hotellerie ausgerichtet auf die Zielgruppe der LoHaS
Autor:in:
Ariane Gollia (Author)
Category:
Bachelor Thesis , 2010 , Grade: 2,0
Price:
US$ 31.99
Möglichkeiten des Ambush-Marketings bei einer Sportgroßveranstaltung am Beispiel der UEFA EURO 08
Autor:in:
Mag. (FH) Michael Engl (Author)
Category:
Thesis (M.A.) , 2008 , Grade: 1,5
Price:
US$ 40.99
International Transfer of Knowledge in Multinational Enterprises. The Role of International Human Resource Management in Transferring Tacit Knowledge Across Borders
Autor:in:
Agnieszka Osiecka (Author)
Category:
Diploma Thesis , 2001 , Grade: 1.0 (A)
Price:
US$ 36.99
The Impact of PR as a Communication Tool of U.K. Budget Airlines
Autor:in:
Matthias Schimmel (Author)
Category:
Master's Thesis , 2011 , Grade: 1,0
Price:
US$ 50.99
The development of the Mexican low- and middle-income housing market since the economic crisis of 1994
Autor:in:
Michael A. Braun (Author)
Category:
Master's Thesis , 2007 , Grade: 2,6
Price:
US$ 16.99
Strategic Sports Marketing – The impact of sport advertising upon consumers
Adidas - A Case Study
Autor:in:
Christian Berger (Author)
Category:
Doctoral Thesis / Dissertation , 2008 , Grade: 2,0
Price:
US$ 19.99
Key Account Management und Customer Value im internationalen Umfeld. Schwerpunkt Osteuropa
Autor:in:
Claudiu Fischer (Author)
Category:
Diploma Thesis , 2008 , Grade: 1,3
Price:
US$ 42.99
Management of price risks. Value at risk for evaluating trading positions in the coal market
Autor:in:
Patrick Meinhard (Author)
Category:
Diploma Thesis , 2005 , Grade: 2.0
Price:
US$ 36.99
Kundenbeziehungsmanagement/CRM: Determinanten der Kundenbindung, verhaltenswissenschaftliche Konzepte, Werkzeuge, Wechselwirkungen unter Einbezug von Social Media Marketing
Autor:in:
Daniel Schürle (Author)
Category:
Diploma Thesis , 2013 , Grade: 1,7
Price:
US$ 36.99
Pharmaceutical Intellectual Property Rights and the Single Market
A Survey of the Jurisprudence of the European Court of Justice
Autor:in:
Rechtsanwalt Stefan Kirchner (Author)
Category:
Thesis (M.A.) , 2006 , Grade: 13,53 (gut)
Price:
US$ 36.99
Destination Branding: An Analysis of the Swedish Destination Image Representation and the Perception on the German Market
Autor:in:
M.A. International Tourism Management Doreen Kupke (Author)
Category:
Master's Thesis , 2013 , Grade: 1,0
Price:
US$ 41.99
International Trade - Multinational corporations and technology transfer
Autor:in:
Janine Körner (Author)
Category:
Diploma Thesis , 2007 , Grade: 2,3
Price:
US$ 36.99
Celebrity-Marketing: Market penetration by image transfer from stars using the example of the brand Coca-Cola light of the beverage producer Coca Cola.
Autor:in:
Katharina Krützkamp (Author)
Category:
Bachelor Thesis , 2013 , Grade: 2,1
Price:
US$ 33.99
International synergy management: A strategic approach for raising efficiencies in the cross-border interaction process
Autor:in:
Patrick Daum (Author)
Category:
Master's Thesis , 2011 , Grade: 1,3
Price:
US$ 42.99
Market potential of the Ruma© Marker-System in the Canadian market for illicit drug testing
Autor:in:
Caroline Bussenius (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 20.99
Der Einfluss kultureller Distanz auf den Projekterfolg internationaler Teams
Eine Untersuchung in der Wirtschaftsprüfungs- und Steuerberatungsbranche
Autor:in:
Magister Sebastian Schneider (Author)
Category:
Diploma Thesis , 2009 , Grade: 1
Price:
US$ 44.99
Investing in emerging markets
Finding out how political risk influences FDI in Russia
Autor:in:
MSc in International Business Administration Andrey Popovich (Author)
Category:
Master's Thesis , 2007 , Grade: 1,6
Price:
US$ 0.99
Marketing the destination Kühlungsborn in Switzerland: A marketing concept
Autor:in:
Simone Weinert (Author)
Category:
Diploma Thesis , 2004 , Grade: 1,7 (A-)
Price:
US$ 36.99
Investor Relationship Marketing for Start-ups
Autor:in:
André Presse (Author)
Category:
Diploma Thesis , 2001 , Grade: 2,1 (B)
Price:
US$ 36.99
Marketing, future scenario planning Karlsberg brewery
Autor:in:
Florian Mayer (Author)
Category:
Examination Thesis , 2003 , Grade: 78
Price:
US$ 19.99
Cause-related Marketing - Relevance and Application in British Cancer Charities
Autor:in:
Jenny Walther (Author)
Category:
Diploma Thesis , 2002 , Grade: 1,0 (A)
Price:
US$ 18.99
Contract Manufacturing - Foreign Market Entry via Contract Manufacturing - Conceptualization and Implementation in Industrial Goods Markets
Autor:in:
Reinhard Nickel (Author)
Category:
Diploma Thesis , 2000 , Grade: good (2,0)
Price:
US$ 18.99
Analysis of a strategic market expansion of a globally operating service provider using the example of DB Schenker Rail’s acquisition of PCC Rail in Poland
Autor:in:
Hendrik Lemke (Author)
Category:
Bachelor Thesis , 2013 , Grade: 1,3
Price:
US$ 39.99
Performativity and Politics: The Making of Commodity Futures Markets
Autor:in:
M.A. Matthias Baumgarten (Author)
Category:
Master's Thesis , 2011 , Grade: 1,0 / 85%
Price:
US$ 20.99
Pricing and Regulation in Multi-sided Markets
Implications for Payment Card Networks and Smart Metering
Autor:in:
Jens Uhlenbrock (Author)
Category:
Doctoral Thesis / Dissertation , 2011
Price:
US$ 0.99
The Efficient Market Hypothesis and its Validity in Today's Markets
Autor:in:
Stefan Palan (Author)
Category:
Thesis (M.A.) , 2004 , Grade: 1 (A)
Price:
US$ 32.99
Marketing Concept for the Friedrich Naumann Foundation on the Example of the Regional Office in Johannesburg, RSA
Autor:in:
Michael Henschke (Author)
Category:
Diploma Thesis , 2003 , Grade: 2,3 (B)
Price:
US$ 36.99
Avoiding strategic drifts in a hypercompetitive market
Analysis of Nokia’s position in the mobile phone industry and suggestions
Autor:in:
Ramzi Dziri (Author)
Category:
Master's Thesis , 2011 , Grade: 1.3
Price:
US$ 36.99
The Role of the 1929 Stock Market Crash and other Factors that caused the Great Depression
Autor:in:
Dennis Sauert (Author)
Category:
Bachelor Thesis , 2009 , Grade: 1.3
Price:
US$ 31.99
The Ryan Air Model - Success and Impact on the European Aviation Market
Autor:in:
Frederik Boesch (Author)
Category:
Bachelor Thesis , 2005 , Grade: 1,3
Price:
US$ 18.99
Selected Essays on Market Microstructure
Autor:in:
Dr. Christian Voigt (Author)
Category:
Doctoral Thesis / Dissertation , 2008 , Grade: summa cum laude
Price:
US$ 41.99
Overview of Translation Tools - Benefits of Translation Memory Management Software for an International Company
Autor:in:
Marina Carrillo (Author)
Category:
Diploma Thesis , 2007 , Grade: 2,3
Price:
US$ 36.99
ASEAN: AFTA and other Free Trade Agreements - Development and Impact on the International Automotive Industry
Autor:in:
FH Diplom Wirtschaftssinologin Meriem Cheritel (Author)
Category:
Diploma Thesis , 2005 , Grade: 2,0
Price:
US$ 56.99
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