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Methoden der Medienauswertung und -analyse zu PR-Zwecken
Autor:in:
Marie-Theres Gut (Author)
Category:
Diploma Thesis , 2004 , Grade: 2,0
Price:
US$ 36.99
"Wann ist ein Mann ein Mann?" Analyse der Darstellung von Männerrollen in der Werbung für Herrenkosmetikprodukte
Autor:in:
Ingrid Forster (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 36.99
Imagery-Werbung. Semiotische Analyse von Werbeprints
Autor:in:
Charlotte Hager (Author)
Category:
Diploma Thesis , 1999 , Grade: 1,0
Price:
US$ 44.99
Vergleichende Analyse von informativen und unterhaltenden TV-Formaten
Autor:in:
Julia C. Becker (Author)
Category:
Master's Thesis , 2013 , Grade: 1,3
Price:
US$ 36.99
Mythen in der Markenwelt. Eine Analyse der Marke Marlboro
Entwicklung eines semiotischen Analysemodells für Markenmythen am Beispiel des Marlboro-Cowboys
Autor:in:
Isabel Krause (Author)
Category:
Master's Thesis , 2012 , Grade: 1,3
Price:
US$ 33.99
SWOT, Portfolio-Analyse und Lebenszykluskonzept. Darstellung und Analyse der strategischen Analyseinstrumente
Autor:in:
Dipl. Kfm. (FH) Gunnar Levknecht (Author)
Category:
Diploma Thesis , 2010 , Grade: 2,7
Price:
US$ 36.99
Sponsoring an Schulen: Analyse des deutschen Status Quo mit transatlantischem Ausblick auf die Verhältnisse in den Vereinigten Staaten
Autor:in: Anonymous
Category:
Diploma Thesis , 2008 , Grade: 1,5
Price:
US$ 36.99
Modelle des Glücks: Eine vergleichende Analyse bestimmender Diskurse in Werbung und Fernsehserien
Autor:in:
Doris Ruckenstuhl (Author)
Category:
Thesis (M.A.) , 2004 , Grade: Sehr gut
Price:
US$ 44.99
Die Verknüpfung von Trendforschung und Kulturmarketing. Analyse und Ansatzmöglichkeiten
Autor:in:
Carolin Gennburg (Author)
Category:
Diploma Thesis , 2003 , Grade: 1,5
Price:
US$ 36.99
Analyse der geschlechtsspezifischen Divergenzen im Nutzungsverhalten und der Erwartungshaltung der Generation Y an Dating-Apps
Autor:in: Anonymous
Category:
Master's Thesis , 2021 , Grade: 1,0
Price:
US$ 39.99
Vergleichende Analyse der Kommunikationswirkung des Instruments Product Placement in den Medien Kino und TV
Am Beispiel des Kinofilms „Schlussmacher“ und der Casting-Show „Germany‘s next Topmodel“
Autor:in:
Maike Marie Loch (Author)
Category:
Bachelor Thesis , 2013
Price:
US$ 36.99
Das Spiel hinter dem Spiel - Eine qualitative Analyse der Beziehungs- und Entscheidungsstrukturen im Sportsponsoring am Beispiel Fußball
Autor:in:
Martin Fett (Author)
Category:
Bachelor Thesis , 2009 , Grade: 1,6
Price:
US$ 36.99
Strategie in Kommunikationskonzepten
Eine Analyse von Modellen der Theorie und Praxis
Autor:in:
Josef Ranftl (Author)
Category:
Master's Thesis , 2007 , Grade: Sehr gut
Price:
US$ 36.99
Die Beziehung zwischen Öffentlichkeitsarbeit und Journalismus
Eine Fallstudie (Input-Output-Analyse) am Beispiel amnesty international
Autor:in:
MA Julia Marg (Author)
Category:
Thesis (M.A.) , 2007 , Grade: 2,0
Price:
US$ 42.99
Der Einfluss emotionaler Werbung auf den Kaufentscheidungsprozess
Eine empirische Untersuchung der Kaufbereitschaft auf Grundlage der Analyse affektiv-kognitiver Informationsverarbeitung
Autor:in:
Linda Ellersiek (Author)
Category:
Bachelor Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Markendisidentifikation. Warum Menschen bestimmte Marken ablehnen
Eine Means-End-Chain Analyse der DB AG, Kik und E.ON
Autor:in:
Martin Seidensticker (Author)
Category:
Master's Thesis , 2013 , Grade: 2,3
Price:
US$ 41.99
Online Relations im Social Commerce
Theoretische und explorative Analyse von Erfolgsfaktoren zur Auswertung und Steuerung von Kunden-Kunden-Kommunikation im Internet
Autor:in:
Sarah Stevens (Author)
Category:
Master's Thesis , 2010 , Grade: 1,3
Price:
US$ 36.99
Arbeitgeberreputation durch Word of mouth-Kommunikation in Online Social Networks.
Eine empirische Analyse motivationaler Einflussfaktoren.
Autor:in:
Julia Klapczynski (Author)
Category:
Thesis (M.A.) , 2011 , Grade: 1,1
Price:
US$ 41.99
Konsumentenschutz im Zeitalter von Neuromarketing
Eine kritische Analyse und ethische Betrachtung
Autor:in:
Jana Zabel (Author)
Category:
Master's Thesis , 2011 , Grade: 1,4
Price:
US$ 43.99
Erlebnis- und Eventmarketing am Beispiel ausgewählter Messeauftritte
Eine empirische Analyse der Chancen, Grenzen und Risiken im Einsatz von Live Communication Instrumenten
Autor:in:
Anja Liermann (Author)
Category:
Diploma Thesis , 2007 , Grade: sehr gut
Price:
US$ 36.99
Digital TV - Die Markteintrittschance für neue Sender?
Eine strategische Analyse des Fernsehens am Beispiel des deutschen Musikfernsehens
Autor:in:
Gerhard Fischer (Author)
Category:
Diploma Thesis , 2008 , Grade: 1,1
Price:
US$ 41.99
Kundenwertorientiertes Customer Relationship Management als Determinante ökonomischer Kundenbindung
Eine empirische Analyse aus der Kundensicht zum Status Quo und künftigen Entwicklungen im stationären Einzelhandel
Autor:in:
Diplom Kaufmann Univ. / Diplom Wirtschaftsinformatiker Univ. Christian Werner (Author)
Category:
Diploma Thesis , 2009 , Grade: 1,0
Price:
US$ 36.99
Erstellung einer Kommunikations- bzw. Werbestrategie und deren marketingpolitischen Umsetzung zur Zielgruppenwerweiterung eines Modehauses
Inklusive Umfrage und Swot-Analyse mit dem Ziel der Erweiterung der Zielgruppe 20+
Autor:in:
Conny Wöhrlin (Author)
,
Christina Prieschl (Author)
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Suchmaschinenoptimierung (SEO) als Online-Marketing-Tool am Beispiel eines Internet-Portals
Autor:in:
Felix Baumann (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1,3
Price:
US$ 39.99
Auswahlmethoden für Testimonials in der Werbung
Bestimmung eines geeigneten Prominenten in der Werbung
Autor:in:
Daniela Scheele (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,7
Price:
US$ 36.99
Nutzungsmöglichkeiten des Social Webs für das Marketing von Banken
Autor:in:
Manuel Däbritz (Author)
Category:
Bachelor Thesis , 2010 , Grade: 1,0
Price:
US$ 31.99
Die Inszenierung von Berg und Gebirge in der audiovisuellen Werbung
Ein Extremraum der Natur und die polymorphen Strategien seiner medialen Inszenierung
Autor:in:
M.A. Nina Kolmorgen (Author)
Category:
Thesis (M.A.) , 2009 , Grade: 1,0
Price:
US$ 41.99
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Spielen, Lernen und Erleben
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Caroline Harsch (Author)
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Project Report , 2016 , Grade: 1,0
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Herausforderungen der crossmedialen Markenführung, dargestellt am Beispiel von "Welt der Wunder" - TV, Print, Online
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Julius Markertz (Author)
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Bachelor Thesis , 2010 , Grade: 1,7
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Philipp Masekowitz (Author)
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Bachelor Thesis , 2012 , Grade: 1,3
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Werbung als öffentliche Kommunikation - Veränderte Geschlechterrollen in der Werbewelt
Autor:in:
Kristina Schmidt (Author)
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Diploma Thesis , 2010 , Grade: 1,7
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PR und KMU - Social Media als Public Relations-Instrument für Kleine und Mittelständische Unternehmen in Österreich unter besonderer Berücksichtigung der Kleinstunternehmen
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Diploma Thesis , 2011 , Grade: 2
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Marketing im Fußball. Optimierung des Vereins-Marketings durch Social Media
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Daniel Haller (Author)
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Bachelor Thesis , 2011 , Grade: 2,0
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Der Beitrag lokaler Kinowerbung zur lokalen Werbekommunikation im Sinne des Media-Mix
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Tim Wohlleben (Author)
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Thesis (M.A.) , 2009 , Grade: 1,7
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Scientific Study , 2005
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Crossdressing in narrativen Werbespots
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Autor:in:
B.A. Arwen Haase (Author)
Category:
Bachelor Thesis , 2008 , Grade: 1,7
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Chancen des Einzelhandels in der Halberstädter Innenstadt - Die Halberstaedter Kaufmannsgilde zur Attraktivitätssteigerung des Einzelhandels in der Innenstadt
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Diploma Thesis , 2006 , Grade: 2,0
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Optimierung von Medienpromotion für Indie-Labels in der Popmusikindustrie durch Entwicklung einer europäischen Promotionagentur
Autor:in:
Denise Newsham (Author)
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Diploma Thesis , 2005 , Grade: 1,7
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Category:
Project Report , 2021 , Grade: 1,5
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Eventkonzeption und Programmplanung am Beispiel der Uni-Veranstaltung "Casino calls Cocktails"
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Project Report , 2012 , Grade: 1,0
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Autor:in:
Tobias Koch (Author)
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Bachelor Thesis , 2014 , Grade: 1,7
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Bakk. BA Daniel Lippitsch (Author)
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Bachelor Thesis , 2013 , Grade: 1,0
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Autor:in:
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Master's Thesis , 2013 , Grade: 2,0
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Native Advertising Mobil
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Autor:in:
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Master's Thesis , 2013
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Autor:in:
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Master's Thesis , 2011 , Grade: 1,6
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Autor:in:
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Textbook , 2013 , Grade: sehr gut
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Autor:in:
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Thesis (M.A.) , 2006 , Grade: 1,7
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Autor:in:
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Master's Thesis , 2012 , Grade: 1,3
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Autor:in:
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Category:
Bachelor Thesis , 2010
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Autor:in:
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