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Philosophy - Practical (Ethics, Aesthetics, Culture, Nature, Right,...
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Art - Arts Management
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Art - Painting
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Business economics - Revision, Auditing
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Design (Industry, Graphics, Fashion)
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Philosophy - Philosophy of the Ancient World
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Cultural Studies - East European Studies
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South Asian Studies, South-Eastern Asian Studies
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Politics - Region: Eastern Europe
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Theology - Religion (For Pre-University Students)
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Communications - Interpersonal Communication
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Politics - Region: Africa
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Book Science
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Psychology - Industrial and organizational psychology
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Communications - Research, Studies, Enquiries
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World History - Modern History
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Egyptology
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Politics - Topic: German Foreign Policy
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Politics - Topic: International Organisations
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Psychology - Clinical Psychology, Psychopathology, Prevention
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Politics - Topic: Development Politics
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Sociology - War and Peace, Military
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Sport - Miscellaneous
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African Studies - Miscellaneous
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Geography / Earth Science - Tourism Geography
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Business economics - Economic Policy
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Politics - History of Political Systems
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Politics - Region: Southeastern Europe
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Didactics for the subject German - History of Literature, Eras
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World History - General and Comparison
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History of Europe - European Postwar Period
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Interkulturelle Werbung - Gegenüberstellung der Kulturen und der Werbestile Japans und der skandinavischen Länder unter der Verwendung der Kulturdimensionen nach Hofstede
Autor:in:
Nadine Sulzberger (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 1,0
Price:
US$ 17.99
Einfluss der Kultur auf die Gestaltungsaspekte der Werbung und der Produktgestaltung mit Fokus auf den Farbeinsatz. Ein interkultureller Vergleich.
Autor:in: Anonymous
Category:
Bachelor Thesis , 2006 , Grade: 1,7
Price:
US$ 17.99
Einfluss der Kultur auf die Wahrnehmung internationaler Fernsehwerbespots
Autor:in:
M.A. Sandra Ponschab (Author)
Category:
Thesis (M.A.) , 1998 , Grade: 1,3
Price:
US$ 44.99
Werbung in Deutschland und Japan. Kulturelle Spezifika und Differenzen
Autor:in:
Susanne Schumacher (Author)
Category:
Thesis (M.A.) , 2004 , Grade: 1,65
Price:
US$ 44.99
Dingbiografie als Konzept für ein Modelabel. Wie Schmidttakahashi die Dingbiografie als Wertsteigerung ihrer Produkte nutzt
Autor:in:
Annemarie Kögl (Author)
Category:
Term Paper (Advanced seminar) , 2015 , Grade: 1,3
Price:
US$ 17.99
Analyse ausgewählter Bonusprogramme
Das Naumburger Theater - zukünftige Besucherbindung, am Beispiel des Lebensstil-Typs: Inbetween.
Autor:in:
Kultur- und Medienpädagoge, B.A. Jana Immisch (Author)
Category:
Term Paper , 2014 , Grade: 1,0
Price:
US$ 15.99
Standardisierung vs. Differenzierung als zentrales Entscheidungsproblem bei interkultureller Werbung, dargestellt am Beispiel von Deutschland und Mexiko
Autor:in:
Bettina Rossmeisl (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 41.99
Der Einsatz von Social Media im Kulturunternehmen
Mit Focus auf die Schaubühne am Lehniner Platz / Berlin und die Staatsoper Berlin
Autor:in:
B.A. of Media Management Kim Kapischke (Author)
Category:
Term Paper , 2010 , Grade: 2,0
Price:
US$ 16.99
Über die interkulturelle Inkompetenz global aktiver Unternehmen im Bereich Marketing
„Nothing Sucks Like An Electrolux“
Autor:in:
Bernhard Schöps (Author)
Category:
Bachelor Thesis , 2007 , Grade: 2
Price:
US$ 15.99
Unternehmenskultur - Wirkung auf Mitarbeiter und Kommunikation als Ausdruck der Unternehmenskultur
Autor:in:
Heike Ulbrich (Author)
Category:
Term Paper , 2004 , Grade: 1,0
Price:
US$ 14.99
Social Media im Museum. Interaktion und Kommunikation mit einer digitalen Community
Autor:in:
Annkatrin Neumann (Author)
Category:
Term Paper (Advanced seminar) , 2021 , Grade: 1,0
Price:
US$ 15.99
Die Kreativwirtschaft in Thüringen
Analyse des Werbe- und PR-Markts in Weimar
Autor:in:
Jenny Nußbaum (Author)
Category:
Term Paper , 2014 , Grade: 1,3
Price:
US$ 17.99
Tourismusmarketing einer Weltstadt am Beispiel von London
Autor:in:
Anja Kloss (Author)
Category:
Seminar Paper , 2008 , Grade: 2,0
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US$ 20.99
Verbindung von Tradition und Moderne in der japanischen TV-Werbung am Produktbeispiel Sapporo Legendary Biru
Autor:in:
Bachelor of Arts Niklas Weith (Author)
Category:
Term Paper (Advanced seminar) , 2011 , Grade: 1,7
Price:
US$ 16.99
Der Beitrag des Kultursponsorings zur Markenkommunikation
Möglichkeiten und Grenzen
Autor:in:
Silke Bettray (Author)
Category:
Term Paper (Advanced seminar) , 2001 , Grade: 1,3
Price:
US$ 17.99
Sport- und Kultursponsoring als Instrumente der Kommunikationspolitik für Unternehmen
Autor:in: Anonymous
Category:
Essay , 2021 , Grade: 2,0
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US$ 15.99
Influencer-Marketing. Die Revolution der Markenkommunikation?
Auswirkungen des Influencer-Marketings auf Kinder und Jugendliche
Autor:in:
Alina Ohrem (Author)
Category:
Term Paper (Advanced seminar) , 2019 , Grade: 1,7
Price:
US$ 15.99
Methoden der Biographieforschung. Persönliche Reflektion des Interviews mit Özlem Sarikaya
Autor:in:
Vera Schwaiger (Author)
Category:
Project Report , 2016 , Grade: 1,3
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US$ 14.99
Kommunikationsstrategien zur Optimierung der Produktkommunikation einer Veranstaltung im Kulturbereich
am Beispiel des Sommerblutfestivals
Autor:in:
Tobias Weiler (Author)
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Term Paper , 2013 , Grade: 1,0
Price:
US$ 31.99
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Zu geschlechtsspezifischen Altersinszenierungen in der aktuellen Werbelandschaft
Autor:in:
Eliza Grabarek (Author)
Category:
Seminar Paper , 2009 , Grade: 2,0
Price:
US$ 17.99
Solidarität im Social Web? Eine Untersuchung zu der Bedeutung jüngster cybersozialer Bewegungen in Bangladesch
Autor:in:
Christina Büns (Author)
Category:
Master's Thesis , 2013 , Grade: 1,0
Price:
US$ 41.99
Social Media Marketing in Kulturunternehmen
Autor:in:
Anja Thonig (Author)
Category:
Term Paper , 2012 , Grade: 2,3
Price:
US$ 7.99
Social Campaigning with Social Media
PR und Fundraising Tool für NGOs und NPOs
Autor:in:
Henning Zippel (Author)
Category:
Master's Thesis , 2012 , Grade: 1,3
Price:
US$ 16.99
Public Relations im Kulturbereich unter besonderer Berücksichtigung der Social Media
Autor:in:
Sandra Wackenhut (Author)
Category:
Term Paper , 2013 , Grade: 1,7
Price:
US$ 15.99
Interkulturelle Werbung
Autor:in:
Kathleen Polten (Author)
Category:
Term Paper , 2007 , Grade: 1,7
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US$ 15.99
"Wann ist ein Mann ein Mann?" Analyse der Darstellung von Männerrollen in der Werbung für Herrenkosmetikprodukte
Autor:in:
Ingrid Forster (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 36.99
Internationale Kommunikationspolitik
Corporate Blogs, Community Marketing, Guerilla Marketing und Virales Marketing
Autor:in:
Katrin Sturm (Author)
Category:
Research Paper (undergraduate) , 2010 , Grade: 1
Price:
US$ 17.99
Werbung: Märchen & Mythos des modernen Alltags
Semiotische Werbebildanalyse nach Roland Barthes
Autor:in:
Catrin Neumayer (Author)
Category:
Seminar Paper , 2009 , Grade: 1
Price:
US$ 14.99
"Die richtige Mischung aus Standardisierung und Differenzierung"
Erfolgreiche interkulturelle Werbung in der Praxis
Autor:in:
Friedemann Karig (Author)
Category:
Term Paper , 2008 , Grade: 1,0
Price:
US$ 14.99
MuseumShop.de – der Onlineshop der Staatlichen Museen zu Berlin als Marketinginstrument
Autor:in:
Julika Zimmermann (Author)
Category:
Master's Thesis , 2006 , Grade: 1,3
Price:
US$ 36.99
Religiöse Motive in der Werbung als Thema zum Umgang mit christlichen Symbolen im Religionsunterricht
Autor:in:
Theres Vorkäufer (Author)
Category:
Seminar Paper , 2005 , Grade: 1,3
Price:
US$ 17.99
Sponsoring. Ursprung, Formen und Planung einer Kultursponsoringmaßnahme
Autor:in:
Stefanie Kahlert (Author)
Category:
Term Paper , 2002 , Grade: 2,0
Price:
US$ 15.99
Interkulturelle Werbung
Autor:in:
Aurélie Cahen (Author)
Category:
Seminar Paper , 2003 , Grade: 1,3
Price:
US$ 17.99
Schokoladenverlangen und Markenidentität. Eine Brand Key Analyse anhand des Schweizer Schokoladenherstellers Läderach
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Autor:in:
Tom Eglin (Author)
Category:
Seminar Paper , 2019 , Grade: 1
Price:
US$ 17.99
Der Einfluss von Social-Media-Plattformen wie TikTok und Instagram auf den Bucheinzelhandel und das Kaufverhalten
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Autor:in: Anonymous
Category:
Term Paper , 2023 , Grade: 1,7
Price:
US$ 17.99
Die Auswirkungen von sozialen Medien auf das individuelle Verhalten und die Gesellschaft. Die Macht der Likes
Autor:in: Anonymous
Category:
Research Paper (undergraduate) , 2023 , Grade: 1,0
Price:
US$ 17.99
Inwiefern folgt das Facebook-Targeting den Prinzipien von Edward Bernays’ Propaganda-Theorie?
Autor:in:
Judith Böttger (Author)
Category:
Term Paper , 2017 , Grade: 1,0
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Kommunikation zum Schutz der Umwelt. Wie der WWF als internationale Organisation seine Themen in der Öffentlichkeit platziert
Autor:in:
Lena Schneider (Author)
Category:
Term Paper , 2018 , Grade: 1,0
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US$ 17.99
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Autor:in:
Suriya Abbassi (Author)
Category:
Term Paper , 2019 , Grade: 1,0
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US$ 14.99
Wirkungsmechanismen von Emotionen in der Werbung
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Autor:in:
M. F. (Author)
Category:
Research Paper (undergraduate) , 2018 , Grade: 1,3
Price:
US$ 20.99
Ethno-Marketing in der deutschen Automobilindustrie. Die türkische Zielgruppe in Deutschland
Autor:in:
Jacqueline Klüting (Author)
Category:
Term Paper , 2013 , Grade: 1,3
Price:
US$ 10.99
Arbeitsweise von Werbeagenturen. Ablaufprozesse, Arbeitsbereiche und Positionen
Autor:in:
Oskar Holly (Author)
Category:
Seminar Paper , 2016
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US$ 15.99
Erstellung eines Projekthandbuchs für die strategische Planung und Qualitätssicherung studentischer Projektarbeit
Der Kleinverlegertag an der HTWK zu Leipzig
Autor:in:
Mike Demmig (Author)
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Category:
Seminar Paper , 2015 , Grade: 1,3
Price:
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Eventmarketing. Besucherstrukturen und Besucherverhalten beim Mittelalterfest Ottenstein
Autor:in:
Klaus-Peter Arnold (Author)
Category:
Research Paper (postgraduate) , 2009
Price:
US$ 20.99
Corporate Weblog. Ein Instrument der Unternehmenskommunikation
Autor:in:
Lisett Enge (Author)
Category:
Master's Thesis , 2014 , Grade: 1,3
Price:
US$ 41.99
Technischer Fortschritt oder menschlicher Rückschritt?
Der Umgang mit privaten Informationen im digitalen Zeitalter und seine ambivalenten Wirkungspotenziale
Autor:in:
Claudius Reinicke (Author)
Category:
Bachelor Thesis , 2014 , Grade: 1,0
Price:
US$ 36.99
Geschlecht in der interkulturellen Fernsehwerbung
Ein kontrastiver Vergleich stereotyper Männer- und Frauenbilder in der Coca Cola Light- und Coca Cola Zero-Werbung in Deutschland, England, USA, Türkei, Ägypten und China
Autor:in:
Sofia Gruca (Author)
Category:
Term Paper , 2012 , Grade: 1,0
Price:
US$ 17.99
Best Ager als wichtiger wirtschaftlicher Treiber in der Tourismusbranche
Konzeption einer Produktlinie für Best Ager bei der REWE Touristik GmbH
Autor:in:
Michael Stift (Author)
Category:
Bachelor Thesis , 2012 , Grade: 2
Price:
US$ 20.99
Markenpersönlichkeit und Erfolg einer Marke
Bestandsaufnahme, Relevanz und kritische Diskussion des Konzepts
Autor:in:
B.A. Isabel Speranza (Author)
Category:
Term Paper , 2011
Price:
US$ 14.99
Storytelling als Marketinginstrument in Sozialen Netzwerken
Autor:in:
Manuela Linn (Author)
Category:
Term Paper , 2012 , Grade: 1,0
Price:
US$ 15.99
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