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Unternehmens-Weblogs als Instrument zum Aufbau von Konsumentenloyalität
Eine empirische Untersuchung von nutzerorientierten Weblog-Qualitätsfaktoren
Autor:in:
Ingo Haupt (Author)
Category:
Diploma Thesis , 2006 , Grade: 1,3
Price:
US$ 36.99
Aufbau von Marken-Konsumenten-Beziehungen - Kritische Würdigung bestehender kommunikationsbezogener Ansätze der Praxis und Ableitung von Handlungsempfehlungen
Autor:in:
Patrik Weber (Author)
Category:
Master's Thesis , 2006 , Grade: 5,2
Price:
US$ 36.99
Strategische Herausforderungen für Passagierfluggesellschaften - Aufbau von Wettbewerbsvorteilen in einem veränderten Marktumfeld
Autor:in:
Steffen Pohlmann (Author)
Category:
Diploma Thesis , 2005 , Grade: 1,7
Price:
US$ 32.99
Strategien zum Aufbau von Kundenloyalität als Erfolgsfaktor unternehmerischen Handelns: Eine analytische Darstellung am Beispiel Apple
Autor:in:
Nina Schwamborn (Author)
Category:
Master's Thesis , 2010 , Grade: 1,3
Price:
US$ 33.99
Implikationen aus der sozialwissenschaftlichen Forschung für den Aufbau von Online Kundenbeziehungen im Retail Banking
Autor:in:
Christian Schaab (Author)
Category:
Bachelor Thesis , 2009 , Grade: 1,0
Price:
US$ 36.99
Die Rolle von Emotionen
Wie funktionieren Emotionen und wo lassen sie sich nutzen?
Autor:in:
Nicole Heiter (B.A. Marketing) (Author)
Category:
Bachelor Thesis , 2008 , Grade: 2,0
Price:
US$ 31.99
Employer Branding. Personalmarketing mit Zukunft
Aufbau einer Arbeitgebermarke zur Kompensation des Fach- und Führungskräftemangels
Autor:in:
Nico Oertel (Author)
Category:
Bachelor Thesis , 2011
Price:
US$ 31.99
Der Einfluss von Retail Brands auf das Kaufverhalten
Autor:in:
Elena Boguslavski (Author)
Category:
Diploma Thesis , 2011 , Grade: 2
Price:
US$ 36.99
Sustainability as a new dimension of brand management - An investigation with regard to affective and cognitive dimensions of profiling
Autor:in:
Tobias Rappers (Author)
Category:
Master's Thesis , 2012 , Grade: 1.3
Price:
US$ 36.99
Eventmarketing. Ein effektiverer Weg der Konsumentenansprache?
Autor:in:
Timm Ahfeldt (Author)
Category:
Bachelor Thesis , 2005 , Grade: 2,0
Price:
US$ 32.99
Vom E-Commerce lernen. RFID und Smartphone als Konversionsoptimierer im stationären Modehandel
Autor:in:
M.A. Medienwirtschaft Niklas Dorn (Author)
Category:
Master's Thesis , 2013 , Grade: 1,3
Price:
US$ 36.99
„Social Media Communication“
Darstellung, kritische Würdigung und Bewertung von Möglichkeiten der Implementierung im Bereich des Auszubildenden-Recruitings bei der DACHSER GmbH & Co. KG
Autor:in:
Maxim Weinmann (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1,4
Price:
US$ 44.99
Pop-up-Stores als Instrument des Marketings
Eine kausalanalytische Untersuchung und Praxisanleitung zu den Erfolgsfaktoren
Autor:in:
Nina Rittinghaus (Author)
Category:
Diploma Thesis , 2012 , Grade: 1,3
Price:
US$ 39.99
Social Media im Wandel zu Commercial Media. Monetarisierungsstrategien von sozialen Netzwerken durch Nutzung neuer Absatzkanäle
Autor:in:
Sascha Dagustany (Author)
Category:
Master's Thesis , 2013 , Grade: 1,6
Price:
US$ 36.99
Sponsoring im internationalen Profi-Fußball
Mannschafts- oder Veranstaltungssponsoring am Beispiel der Automobilwirtschaft
Autor:in:
Michael Bachner (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,5
Price:
US$ 36.99
Zielgruppenmarketing als Erfolgsfaktor für die frühe Kundenbindung von Finanzdienstleistungen
Entwicklung von Marketingstrategien unter Berücksichtigung einer empirischen Marktanalyse der Zielgruppe “Student“
Autor:in:
M.Sc. Aleksandar Trifunovic (Author)
Category:
Bachelor Thesis , 2010 , Grade: 1,3
Price:
US$ 31.99
Integrierte Marketingkommunikation
Eine Überprüfung deren inhaltlicher und organisatorischer Umsetzung durch internationale Unternehmen
Autor:in:
Pascal Romann (Author)
Category:
Master's Thesis , 2007 , Grade: 1.9
Price:
US$ 36.99
Marketingkommunikation im Web 2.0 - Mit viralen Kampagnen junge Gruppen erreichen
Autor:in:
Sascha Ernst (Author)
Category:
Diploma Thesis , 2010 , Grade: 1,3
Price:
US$ 31.99
Marktfeldstrategie für das Dienstleistungsunternehmen LAFOS Land und Forst Service GmbH
Autor:in:
Diplom-Kauffrau Annett Schöneich (Author)
Category:
Diploma Thesis , 2008 , Grade: 2,8
Price:
US$ 36.99
Erklärungsmuster zur Beurteilung von Markenallianzen
Ein Überblick über verwendete Theorien
Autor:in:
Julia Elbrecht (Author)
Category:
Diploma Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Neuromarketing. Modernes Markenmanagement für Luxusgüter
Autor:in:
Diplom Kaufmann Univ. Patrick Metz (Author)
Category:
Diploma Thesis , 2008 , Grade: 1,3
Price:
US$ 36.99
Der Einsatz des Online-Marketings zur Optimierung des Vertriebs im Finanzdienstleistungssektor
Autor:in:
Daniel Fernges (Author)
Category:
Diploma Thesis , 2006 , Grade: 2,0
Price:
US$ 36.99
Markenführung im B2B-Bereich: "Ingredient Branding"
Systematisierung der B2B-Strategie. Aktuelle Entwicklungen und Best Practices für eine erfolgreiche Umsetzung
Autor:in:
Michael Biss (Author)
Category:
Diploma Thesis , 2005 , Grade: 1,7
Price:
US$ 29.99
Stadtmarketingkonzept für die Stadt Glinde
Autor:in:
Ronny Wappler (Author)
Category:
Diploma Thesis , 2003 , Grade: 2,0
Price:
US$ 33.99
Entwicklung einer Marketing-Konzeption für Independent-Labels im deutschen Tonträgermarkt
Besonderheiten für kleine und mittelständische Unternehmen
Autor:in:
Frank Lefering (Author)
Category:
Diploma Thesis , 2004 , Grade: 1,3
Price:
US$ 36.99
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