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Efficient Consumer Response (ECR) im Fokus. Geschichte, Strategien und Herausforderungen im Einzelhandel seit den 90er Jahren
Autor:in: Anonymous
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Term Paper , 2011 , Grade: 1,7
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Schockwerbung im Marketing. Auswirkungen auf das Verbraucherverhalten und potenzielle Risiken für das Markenimage
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Term Paper , 2021 , Grade: 1,3
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Die Rolle der Raumwahrnehmung in Supermärkten. Die Auswirkungen von innenarchitektonischen Stimuli auf das Konsumverhalten der Kunden
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Term Paper , 2021 , Grade: 1,5
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Analyse der Entwicklung der Gebrauchtwagenpreise in Deutschland bis 2030
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Gerrit Berning (Author)
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Term Paper , 2021 , Grade: 1,0
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Multi-Channel-Vertrieb. Chancen und Risiken des Vertriebs über das Internet
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Anna Sudermann (Author)
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Term Paper (Advanced seminar) , 2020 , Grade: 1,7
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Der Net Promoter Score als alleiniger Indikator für Kundenzufriedenheit und Kundenloyalität. Analyse der Aussagekraft
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Julia Scheuerer (Author)
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Term Paper , 2021 , Grade: 1,2
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Konsumentenverhalten bei Discounter-Kunden und bei Supermarkt-Kunden sowie ableitende Management-Implikationen
Autor:in:
Manuel Schmitt (Author)
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Term Paper , 2020 , Grade: 2,3
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Wissenschaftliche Mess- und Vergleichbarkeit von Markenidentität und Markenimage
Autor:in: Anonymous
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Term Paper , 2020 , Grade: 1.3
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Mobilität als Dienstleistung. Das Potenzial des Carsharings in der Automobilindustrie
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Manuel Schmitt (Author)
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Term Paper (Advanced seminar) , 2020 , Grade: 2,5
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Die digitale Einkaufsstraße. Digitale Transformation der Produktion und des Handels
Autor:in:
Jennifer Sommer (Author)
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Term Paper , 2020 , Grade: 1,0
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Entwurf eines Fragebogens für eine Zufriedenheitsbefragung der Studierenden der FOM
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Nico Humel (Author)
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Term Paper , 2019 , Grade: 1,3
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Abschätzung des Marktpotenzials eines Fitnessstudios
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Lukas Saradeth (Author)
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Term Paper , 2018 , Grade: 0,5
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Interkulturalität als Herausforderung der Marktforschung
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Matthias Ackermann (Author)
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Term Paper , 2014
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