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grundlagen
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Mobile Tagging. Grundlagen, Einsatzmöglichkeiten und Akzeptanz
Autor:in:
Benjamin Wanninger (Author)
Category:
Bachelor Thesis , 2010 , Grade: 1,0
Price:
US$ 36.99
Viral Marketing. Grundlagen, theoretische Ansätze und empirische Studie zur Verdeutlichung des Wirkungsgrades.
Autor:in:
Sebastian Buhrmann (Author)
Category:
Diploma Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Produktinszenierung in Online-Shops
Entwicklung des Fit-Effect-Impact-Entscheidungstools zum Einsatz von Produktinszenierungen in Online-Shops auf Grundlage von explorativen Wirkungsforschungen
Autor:in:
Friedrun Grupp (Author)
,
Harald Eichsteller (Series editor)
Category:
Master's Thesis , 2010 , Grade: 1,0
Price:
US$ 41.99
Erfolgsfaktoren und neue Möglichkeiten der Fernsehwerbung
Theoretische Grundlagen und Evaluierung anhand von Beispielen aus dem deutschen Fernsehen
Autor:in:
Anina Goergens (Author)
Category:
Bachelor Thesis , 2009 , Grade: 2
Price:
US$ 31.99
"Produktvorschlag abgelehnt" - Eine empirische Studie zur Wirkung negativer Co-Kreationserlebnisse auf Konsumenten
Autor:in:
Thomas Kerkhoff (Author)
Category:
Master's Thesis , 2012 , Grade: 1,3
Price:
US$ 43.99
Kundenbindung im Verlagswesen
Entwicklung von innovativen Kundenbindungsinstrumenten für einen mittelständischen Fachverlag
Autor:in:
Maik Obermueller (Author)
Category:
Bachelor Thesis , 2009 , Grade: 1,5
Price:
US$ 36.99
Vor- und Nachteile einer Normierung der Usability von ÖPNV-Apps deutscher Verkehrsunternehmen
Autor:in: Anonymous
Category:
Term Paper (Advanced seminar) , 2022 , Grade: 1,0
Price:
US$ 31.99
Conversion Optimierung durch persuasive Designmethoden. Strategien für einen wirkungsvollen Webauftritt
Autor:in:
Master of Science Ellen Brick (Author)
Category:
Master's Thesis , 2013 , Grade: 1,3
Price:
US$ 31.99
Neue Medien und Social Networking im Stadtmarketing
Ein Orientierungsleitfaden
Autor:in:
Andrea Schneider (Author)
Category:
Master's Thesis , 2011 , Grade: gut
Price:
US$ 36.99
Erlebnis- und Eventmarketing am Beispiel ausgewählter Messeauftritte
Eine empirische Analyse der Chancen, Grenzen und Risiken im Einsatz von Live Communication Instrumenten
Autor:in:
Anja Liermann (Author)
Category:
Diploma Thesis , 2007 , Grade: sehr gut
Price:
US$ 36.99
Planung der Kommunikationspolitik für eine Tagung
Autor:in: Anonymous
Category:
Research Paper (undergraduate) , 2009 , Grade: 1,7
Price:
US$ 36.99
Ist Viral Marketing planbar? Eine praxisorientierte Untersuchung der Erfolgsfaktoren von Viral Marketing
Autor:in:
Matthias Vogt (Author)
Category:
Bachelor Thesis , 2014 , Grade: 1,7
Price:
US$ 36.99
Content Marketing Services als zukünftiges Geschäftsmodell mittelständischer Verlagshäuser
Autor:in:
Jan Clemens Röhrbein (Author)
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 31.99
Optimierung der Web Usability von Online-Spezialitätenshops
Testing von zwei Webshops mit der Thinking Aloud Methode
Autor:in:
Anita Gerstmayr (Author)
Category:
Bachelor Thesis , 2013 , Grade: 1
Price:
US$ 33.99
PR-Zielgruppe Grundschulkinder. Ein Kommunikationskonzept für die Deutsche Lufthansa AG
Autor:in:
Kathrin Winkel (Author)
Category:
Master's Thesis , 2009 , Grade: 1,7
Price:
US$ 36.99
Arbeitgeberreputation durch Word of mouth-Kommunikation in Online Social Networks.
Eine empirische Analyse motivationaler Einflussfaktoren.
Autor:in:
Julia Klapczynski (Author)
Category:
Thesis (M.A.) , 2011 , Grade: 1,1
Price:
US$ 41.99
Ambush Marketing am Beispiel der Fußball-Weltmeisterschaft 2010
Autor:in:
Christina Geiger (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1.0
Price:
US$ 36.99
Eine empirische Untersuchung der Wirkung von Crowdsourcing als kommunikative Marketing-Maßnahme
Autor:in:
Michèle Engel (Author)
Category:
Master's Thesis , 2012 , Grade: 1,3
Price:
US$ 41.99
Strategien für ein erfolgreiches Bewerben von Best Agern: Neue Medien für OTC-Arzneimittelmarketing
Autor:in:
Sören Funk (Author)
Category:
Diploma Thesis , 2011 , Grade: 1,3
Price:
US$ 31.99
Die Wirkungsebenen von Product Placement
Eine empirische Untersuchung des Kinofilms „Sex and the City 2“
Autor:in:
Carolin Vix (Author)
Category:
Thesis (M.A.) , 2011 , Grade: 2,3
Price:
US$ 42.99
24/7 – Die Welt auf Knopfdruck
Einfluss neuer Medien im gesellschaftlichen Alltag und Folgen für das Kaufverhalten der Generation Y
Autor:in:
Stanislav Bugaev (Author)
,
Olga Reimgen (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1.0
Price:
US$ 41.99
Standardisierung vs. Differenzierung als zentrales Entscheidungsproblem bei interkultureller Werbung, dargestellt am Beispiel von Deutschland und Mexiko
Autor:in:
Bettina Rossmeisl (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 41.99
Einsatzmöglichkeiten von Social Media als Vermarktungsinstrument in der Hotellerie
Anwendungskonzept für das 4* Hotel Schillerkopf
Autor:in:
Jasmin Litera (Author)
Category:
Master's Thesis , 2011 , Grade: 2
Price:
US$ 36.99
Instrumente neuronaler Kommunikation am POS und ihre Wirkung
Autor:in:
Lisa Albus (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,8
Price:
US$ 36.99
Auswahlmethoden für Testimonials in der Werbung
Bestimmung eines geeigneten Prominenten in der Werbung
Autor:in:
Daniela Scheele (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,7
Price:
US$ 36.99
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