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Marktorientiertes Innovationsmanagement. Mit welchen Methoden das Marketing das Innovationsmanagement im Unternehmen unterstützen kann
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Dipl.-Betriebswirt (FH) Timo Lettfuß (Author)
Category:
Diploma Thesis , 2008 , Grade: 1,7
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Sustainability as a new dimension of brand management - An investigation with regard to affective and cognitive dimensions of profiling
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Tobias Rappers (Author)
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Master's Thesis , 2012 , Grade: 1.3
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Kundenzufriedenheit messen und steuern. Notwendigkeit, Ziele, Methoden
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Tanja Gesierich (Author)
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Academic Paper , 2008
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Methoden und Grenzen aktueller Verbraucherpanel am Praxisbeispiel des GfK Behavior Scans in Haßloch
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Julia Göthe (Author)
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Bachelor Thesis , 2013 , Grade: 1,7
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Erfolgsfaktoren der Markendehnung
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Claudia Grodno (Author)
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Bachelor Thesis , 2010 , Grade: 1,7
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Value-Added-Services-Angebote eines Radiopharmakaanbieters auf dem deutschen Markt
Möglichkeiten der inhaltlichen Gestaltung
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Stefan Schrader (Author)
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Diploma Thesis , 2003 , Grade: 2,3
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Brainshopping. Entwicklung von Erfolgskriterien für die neuronale Gestaltung von Supermärkten
Implikationen des Neuromarketing für den Lebensmitteleinzelhandel
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Anna-Lena Schäfer (Author)
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Bachelor Thesis , 2013 , Grade: 1,0
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Unternehmensreaktionen auf negatives Word-of-Mouth (WOM)
Eine systematische Literaturanalyse
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Sven Theel (Author)
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Master's Thesis , 2012 , Grade: 1,7
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Vergleichende Werbung in Deutschland
Theoretische Grundlagen und empirische Bestandsaufnahme
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Lisa Geißler (Author)
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Master's Thesis , 2012 , Grade: 1,0
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Die Rolle von Social Media in der Krisenkommunikation. Der Fall BP und Deepwater Horizon im Golf von Mexico
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Florian Covi (Author)
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Diploma Thesis , 2012 , Grade: 2,0
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Hochzeitsmarketing - Hochzeitsmarktanalyse Deutschland
Strategieableitung für die Kommunikation von Hochzeitsagenturen
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Nina Bohlmann (Author)
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Master's Thesis , 2010 , Grade: 1,1
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Warteschlangen und ihre Behandlung als Phänomen des Marketings
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Manuel Maurer (Author)
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Diploma Thesis , 2009 , Grade: 3,0
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Markenpolitik im schienengebundenen Personenverkehr
Eine qualitative Untersuchung aus der Perspektive des Unternehmens Thalys International SCRL
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Tobias Klein (Author)
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Master's Thesis , 2010 , Grade: 1,0
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Die ethische und rechtliche Bewertung von Werbung im Hinblick auf den Wandel der Gesellschaft
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Kim Wiesmann (Author)
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Bachelor Thesis , 2010 , Grade: 1,3
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Chancen zum Ausbau der regionalen Marke Hochwald
Eine Imageanalyse am Beispiel der Hochwald Nahrungsmittelwerke GmbH
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Britta Reiter (Author)
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Diploma Thesis , 2004 , Grade: 1,7
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Humor in der Werbung im interkulturellen Vergleich
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Julia Arnhold (Author)
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Bachelor Thesis , 2009 , Grade: 1,3
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Word of Mouse - Ein neues Instrument zur Kundenbindung?
Dargestellt an Beispielen
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Amade Fries (Author)
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Project Report , 2009 , Grade: bestanden (keine Note)
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US$ 32.99
Yield Management im Tourismus
Ansätze für das Preismanagement von Skigebieten
Autor:in:
Mag. Bernd Kerbl (Author)
Category:
Diploma Thesis , 2005 , Grade: 2
Price:
US$ 30.99
Optimierungspotentiale von Stadtmarketingmaßnahmen
Effizienzsteigerung und Synergienutzung in der Vermarktung der Stadt Hamburg am Beispiel der Entwicklung einer Messekonzeption
Autor:in:
Sonja Steinbach (Author)
Category:
Diploma Thesis , 2008 , Grade: 1,7
Price:
US$ 36.99
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Explorative Analyse der Zusammenhänge einzelner Aspekte von firmeninitiierten Crowdsourcing-Geschäftsmodellen und dem Fairness- und Zufriedenheitsempfinden der User
Autor:in:
Stefan Hauer (Author)
Category:
Diploma Thesis , 2008 , Grade: Sehr gut
Price:
US$ 36.99
Product Line Development am Beispiel einer Software-Plattform für den Healthcare-Markt
Autor:in:
MBA, Dipl.-Ing. (FH) Mathis Zimmermann (Author)
Category:
Master's Thesis , 2008 , Grade: 1,0
Price:
US$ 33.99
Sozialtechnische Gestaltung von Internetauftritten für starke Marken
Wirkungen personalisierter Internetauftritte
Autor:in:
Christian Salzmann (Author)
Category:
Diploma Thesis , 2007 , Grade: 2,3
Price:
US$ 36.99
Integrierte Kommunikation vor neuen medialen Herausforderungen
Autor:in:
Diplom Wirtschaftsingenieur (FH) Pascal Lunz (Author)
Category:
Diploma Thesis , 2007 , Grade: 1,3
Price:
US$ 36.99
Emotionale Botschaftsgestaltung - Steuerung des Kaufverhaltens?
Autor:in:
Zoltan Ravasz (Author)
Category:
Diploma Thesis , 2007 , Grade: 2,7
Price:
US$ 36.99
Nachhaltige Kulturförderung jenseits des Staates: Unternehmensnahe Kulturstiftungen
Autor:in:
Annika Poloczek (Author)
Category:
Diploma Thesis , 2006 , Grade: 1,0
Price:
US$ 36.99
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