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The Service Dominant Logic of Marketing
Literature Review and Similarities with Business-to-Business Marketing
Autor:in:
Christina Anhäuser (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 43.99
Analysis and Evaluation of Market Entry Modes into the Asia-Pacific Region
Based on the Example of a German SME in the Industrial Goods Business
Autor:in:
Dipl.Ing.(FH) MSc. Thomas Andexer (Author)
Category:
Diploma Thesis , 2006 , Grade: Sehr Gut
Price:
US$ 41.99
Which of the Europe's Beer Markets offers the highest unrealised Market Potential?
Market potential analysis of the European Beer Market in order to recommend a foreign market entry strategy for the fictive company OBUL
Autor:in:
Endrik Hasemann (Author)
,
Andreas Spors (Author)
Category:
Master's Thesis , 2004 , Grade: Distinction (75 - 85%)
Price:
US$ 36.99
Social Business Start-Ups und Venture Philanthropy
Praxisrelevanz der philanthropischen Förderung für Social Business Start-Ups
Autor:in:
Jenny Stiebitz (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1,3
Price:
US$ 15.99
Success Factors of Brand Extension in International Marketing
Autor:in:
Master of International Business Administration Carolin Wobben (Author)
Category:
Master's Thesis , 2006 , Grade: 1,7
Price:
US$ 36.99
The Specific Underpricing of IPOs in U.S. Stock Markets
Market Reputation as a Determinant
Autor:in:
Claus Birkenbeul (Author)
Category:
Master's Thesis , 2010 , Grade: 1,3
Price:
US$ 36.99
Strategic planning and marketing in museums with special regard to the situation in the United States and Austria
Strategische Planung und strategisches Marketing in Museen unter besonderer Berücksichtigung der Situation in den Vereinigten Staaten und Österreich
Autor:in:
Mag. Sandra Kreuzer (Author)
Category:
Diploma Thesis , 2005 , Grade: 2
Price:
US$ 36.99
Outer Space - The Emerging Market
Prospects and implications on the world economy - Analysis of the market potential
Autor:in:
Mag.(FH) Florian Albin Gerl (Author)
Category:
Diploma Thesis , 2008 , Grade: 2
Price:
US$ 44.99
The Marketing Plan of Solar Frame in Germany
Marketing Plan - Mix of Photovoltaik
Autor:in:
Shanshan Ren (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,7
Price:
US$ 20.99
Marketing Higher Education in Russia
Market potential of Russia for German Institutions of Higher Education
Autor:in:
MBA Stefan Schwan (Author)
Category:
Master's Thesis , 2005 , Grade: 2,0
Price:
US$ 32.99
Effects of Power Resources on Producer Marketing Behaviour
An Institutional Perspective on the Cocoa Market in Sierra Leone
Autor:in:
Margitta Minah (Author)
Category:
Master's Thesis , 2012 , Grade: 1.0
Price:
US$ 42.99
An investigaton into the relevance of Guerrilla Marketing to small and medium-sized enterprises
Autor:in:
MSc International Marketing Strategy Benjamin Bach (Author)
Category:
Bachelor Thesis , 2006 , Grade: 1.9
Price:
US$ 18.99
Consultants for CC Industries. Business Planning
Autor:in:
Doctor in Business Administration Franklin Atadja (Author)
,
Doris Altana (Author)
,
Taribba Hinkson (Author)
,
Justin Phills (Author)
Category:
Master's Thesis , 2011 , Grade: A
Price:
US$ 18.99
Corporate governance based on business reporting in accordance with IAS/IFRS accounting
A critical analysis of what information IAS/IFRS accounting provides for a holistic business reporting and its usefulness for value based management
Autor:in:
Dipl. Wirt.-Inf. (FH), Dipl. Kfm. (FH), BBA Andreas Schutt (Author)
Category:
Bachelor Thesis , 2006 , Grade: 1,7
Price:
US$ 36.99
Cloud Computing Business in Saudi Arabia
An Examination of the Feasibility of Public Cloud Computing by Enterprise Businesses
Autor:in:
Nicholas Guantai (Author)
Category:
Doctoral Thesis / Dissertation , 2014 , Grade: 4.5
Price:
US$ 20.99
Business to Business - Buying Behavior
Buying and Selling Centers
Autor:in:
Louise Voigt (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1,3
Price:
US$ 20.99
Marketing differences between traditional airlines and low-cost airlines in Europe
Autor:in:
Nils Kernchen (Author)
Category:
Master's Thesis , 2004 , Grade: A-
Price:
US$ 18.99
Unternehmensbewertung in Emerging Markets
Ermittlung der Eigenkapitalkosten
Autor:in:
Dipl-Betriebswirt (FH) Matthias Motz (Author)
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Strategisches Management in Emerging Markets des Tourismussektors
Autor:in:
Constanze Russ-Mohl (Author)
Category:
Diploma Thesis , 2007 , Grade: gut
Price:
US$ 36.99
Von der klassischen Strategieentwicklung zur Emerging Market Strategie
Autor:in:
Bastian Bauer (Author)
Category:
Bachelor Thesis , 2014 , Grade: 1,0
Price:
US$ 14.99
Stakeholdermanagement im Rahmen des Market Access pharmazeutischer Unternehmen in Deutschland
Autor:in:
M.Sc. Health Care Economics Beatrice Behnke (Author)
Category:
Master's Thesis , 2014
Price:
US$ 36.99
Private Equity - Secondary Market
Autor:in:
Dominik Damaschke (Author)
Category:
Diploma Thesis , 2005 , Grade: 1,7
Price:
US$ 36.99
Hedge-Fonds - Ihr spekulativer Einfluss auf die Wertentwicklung der Commodity Markets
Autor:in:
Harry August (Author)
Category:
Diploma Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
The evolution process of the Cloud Computing Business Model
Autor:in:
Jan Morgenthal (Author)
Category:
Master's Thesis , 2012
Price:
US$ 33.99
Die Rolle der Market Due Diligence im Rahmen von Venture Capital Investments bei Internetunternehmen
Autor:in:
Felix Frauendorf (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1,3
Price:
US$ 31.99
Emerging Markets als Wachstumsfelder für den Automobilzulieferer BERU AG
Eine strategische Analyse unter besonderer Berücksichtigung der BRIC-Länder
Autor:in:
Nicola Eisenschmid (Author)
Category:
Diploma Thesis , 2007 , Grade: 1,7
Price:
US$ 44.99
Die Neustrukturierung der Frankfurter Wertpapierbörse. Börsensegmente für Wachstumsunternehmen in Deutschland im Vergleich zum Schweizer SWX New Market
Die Erfolgsaussichten für die Wachstumsunternehmen an der Börse
Autor:in:
Andriy Rozhyk (Author)
Category:
Diploma Thesis , 2004 , Grade: 2,8
Price:
US$ 32.99
Potential of Geo-Marketing-Tools for the development of advanced Online-Marketing business models
Autor:in:
Peter Menne (Author)
Category:
Master's Thesis , 2008 , Grade: 1,3
Price:
US$ 36.99
Customer Centric Business Models - Two Steps Beyond Customer Relation Management
Autor:in:
Thomas Rolf (Author)
Category:
Master's Thesis , 2003
Price:
US$ 36.99
Marketing and Distribution of New Food Supplement Products in the East European Market. A Business Plan
How Food Supplements are Part of Our Daily Life and May Harm Us
Autor:in:
Oliver Dinstl (Author)
Category:
Master's Thesis , 2012 , Grade: 2
Price:
US$ 67.99
Network Marketing - Enrichment or deception?
Autor:in:
Gunnar Schuster (Author)
Category:
Master's Thesis , 2010 , Grade: 1,7
Price:
US$ 36.99
Strategic Internet Business Management - An Assessment of Internet Business Growth Strategies
Empirical Evidence from listed SMEs in Denmark
Autor:in:
Steven Sam (Author)
,
Jared Makor (Author)
Category:
Master's Thesis , 2011 , Grade: 12 (Distinction)
Price:
US$ 36.99
Internet Protocol Television in Germany – Analysing Business Models for Market Success
The Case of T-Home
Autor:in:
Nikolas Fritz (Author)
Category:
Bachelor Thesis , 2008 , Grade: 86 %
Price:
US$ 36.99
China’s Water Service Market
Opportunities and Pitfalls for German Companies
Autor:in:
Jan Hutterer (Author)
Category:
Master's Thesis , 2007 , Grade: 1,0 A
Price:
US$ 36.99
Developing The British Extraction Technology Market - Strategic Analysis and Concept for ESTA
Autor:in:
Thomas Drabner (Author)
Category:
Diploma Thesis , 2003 , Grade: 1,5
Price:
US$ 33.99
Data mining and data based direct marketing activities
Autor:in:
T. Brüggemann (Author)
,
P. Hedström (Author)
,
M. Josefsson (Author)
Category:
Master's Thesis , 2004 , Grade: 1,7 (A-)
Price:
US$ 32.99
Marketing, future scenario planning Karlsberg brewery
Autor:in:
Florian Mayer (Author)
Category:
Examination Thesis , 2003 , Grade: 78
Price:
US$ 19.99
Marketing of Regions
An Analysis of the Rhine-Main Region in an International Context
Autor:in:
Christiane Mohr (Author)
Category:
Diploma Thesis , 2010 , Grade: 1,7
Price:
US$ 42.99
Applicability of Mobile Marketing in the Marketing Mix of Trade Fair Organizers
Autor:in:
Immo Prenzel (Author)
Category:
Master's Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Relationship Marketing in International Marketing/Sales Channels
Towards the conceptualization of relationship-based competitive advantages and a Relationship Management Balanced Scorecard
Autor:in:
Tim Hüfner (Author)
Category:
Master's Thesis , 2007 , Grade: A
Price:
US$ 36.99
Online Food Shopping: Consumer perception and retailers market approach, contrasting the markets UK and Germany
Autor:in:
Marie von Breitenbuch (Author)
Category:
Master's Thesis , 2004 , Grade: 61 points (B)
Price:
US$ 36.99
International Market Entry Strategies of Multinational Enterprises (MNEs) in Emerging Markets
The Case of Procter & Gamble in China and India
Autor:in:
Nikolina Saric (Author)
Category:
Master's Thesis , 2014 , Grade: 1
Price:
US$ 36.99
Strategic Marketing Concepts of Airlines in the German Passenger Market. Present Challenges
Autor:in:
Susanne Bölke (Author)
Category:
Master's Thesis , 2013 , Grade: 1,0
Price:
US$ 50.99
Low Cost Carriers - Business Model, Impacts of its Expansion and Challenges
Analysis of the European Low Cost Carriers
Autor:in:
Veronika Minkova (Author)
Category:
Bachelor Thesis , 2009 , Grade: 1,3
Price:
US$ 31.99
Gaining Competitive Advantage – Strategies for an Internet Company to succeed in an International Market
Autor:in:
Verena Naunheim (Author)
Category:
Bachelor Thesis , 2005 , Grade: A-
Price:
US$ 36.99
Event-Marketing in B2B settings - An Experiential Marketing Approach to involve Business Decision Makers
Autor:in:
Christine Dunai (Author)
Category:
Diploma Thesis , 2007 , Grade: 1
Price:
US$ 0.99
Ethnic Marketing for Turks in Germany - Influences on the attitude towards Ethnic Marketing
Autor:in:
Kutay Erdem (Author)
Category:
Master's Thesis , 2006 , Grade: 1,0
Price:
US$ 112.99
Implementation of a city marketing strategy
Autor:in:
Oliver Tross (Author)
Category:
Master's Thesis , 2006 , Grade: 1,3
Price:
US$ 32.99
Cause Related Marketing. A substitute for direct donations?
Autor:in:
Sebastian Siebert (Author)
Category:
Master's Thesis , 2012 , Grade: 1,4
Price:
US$ 50.99
WOW and SkyTeam Cargo: Strategic Alliances and Their Impact on Air Cargo Operations from 1998 to 2010 (based on Airline Business Cargo Surveys)
Autor:in:
Florian Smeritschnig (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1,0
Price:
US$ 36.99
Cause Related Marketing
Fit as success factor in CRM
Autor:in:
Anna Lena Bischoff (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,0
Price:
US$ 43.99
Wii Innovate. How Nintendo created a New Market through the Strategic Innovation Wii
Autor:in:
Jörg Ziesak (Author)
Category:
Bachelor Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Strategic Sports Marketing – The impact of sport advertising upon consumers
Adidas - A Case Study
Autor:in:
Christian Berger (Author)
Category:
Doctoral Thesis / Dissertation , 2008 , Grade: 2,0
Price:
US$ 19.99
Virtual online worlds - Enabling technologies to establish interwoven relationships to network constituents in an emerging virtual marketspace
Autor:in:
MSc International Marketing Strategy Benjamin Bach (Author)
Category:
Master's Thesis , 2007 , Grade: 1st
Price:
US$ 42.99
Development of a Validated Scoring Instrument for Businesses to Help Measure Negotiation Styles in Business Partnerships
Autor:in:
Christian Wurm (Author)
Category:
Diploma Thesis , 2003 , Grade: 1,3 (A)
Price:
US$ 36.99
Cause-related Marketing - Relevance and Application in British Cancer Charities
Autor:in:
Jenny Walther (Author)
Category:
Diploma Thesis , 2002 , Grade: 1,0 (A)
Price:
US$ 18.99
The impact of Wal-Mart on the British retail market
Autor:in:
Dipl Betriebswirt (FH), BA (hons) European Business, ACMA Axel Antoni (Author)
Category:
Diploma Thesis , 2002 , Grade: 2,7 (B-)
Price:
US$ 36.99
Search Engine Marketing for the Chinese Market
Practical implications for the launch of an International Company Website in China
Autor:in:
Anita Gerstmayr (Author)
Category:
Bachelor Thesis , 2013 , Grade: 1
Price:
US$ 36.99
Marketing Outside the Box
Autor:in:
K. Hristomirova (Author)
Category:
Bachelor Thesis , 2013 , Grade: 1,7
Price:
US$ 20.99
The Success of Tesco’s International Expansion in South Korean Market. Examination and Analysis of Key Factors
Autor:in:
Mayer Taylor (Author)
Category:
Bachelor Thesis , 2011 , Grade: A
Price:
US$ 18.99
Pricing and Regulation in Multi-sided Markets
Implications for Payment Card Networks and Smart Metering
Autor:in:
Jens Uhlenbrock (Author)
Category:
Doctoral Thesis / Dissertation , 2011
Price:
US$ 0.99
Business Process on‐Demand; Studying the Enterprise Cloud Computing and its Role in Green IT
Autor:in:
Dipl.-Ing. Seyed Amir Beheshti (Author)
Category:
Master's Thesis , 2011 , Grade: 1
Price:
US$ 42.99
An investigation into the role of emotional branding in the cola market with particular reference to Coca-Cola
Autor:in:
Miriam Mennen (Author)
Category:
Bachelor Thesis , 2005 , Grade: 70 % - A
Price:
US$ 19.99
Communication strategies for product recalls in the healthcare business
Autor:in:
Thomas Osche (Author)
Category:
Master's Thesis , 2007 , Grade: 1.3
Price:
US$ 31.99
The Strategy Process in Dynamic Markets
An Analysis from the Perspective of the Complexity Theory of Strategy
Autor:in:
Katja Kanngiesser (Author)
Category:
Diploma Thesis , 2006 , Grade: 1,7
Price:
US$ 33.99
Investor Relationship Marketing for Start-ups
Autor:in:
André Presse (Author)
Category:
Diploma Thesis , 2001 , Grade: 2,1 (B)
Price:
US$ 36.99
Permission Marketing of Infomediaries in M-Commerce Advertising
Autor:in:
Dipl. Kfm. Ali-Reza Moschtaghi (Author)
Category:
Diploma Thesis , 2002
Price:
US$ 36.99
Contract Manufacturing - Foreign Market Entry via Contract Manufacturing - Conceptualization and Implementation in Industrial Goods Markets
Autor:in:
Reinhard Nickel (Author)
Category:
Diploma Thesis , 2000 , Grade: good (2,0)
Price:
US$ 18.99
How will Generation Y’s Skill in Network Marketing impact ‘Purchase Social Responsibility’ in the Automobile Sector in India?
Autor:in:
Rashesh Dave (Author)
Category:
Master's Thesis , 2014 , Grade: 1,3 German Grade (A+)
Price:
US$ 36.99
Financial Services Marketing Of Credit Card Receptive To University Students In UK
Autor:in:
Alex Johnson (Author)
Category:
Bachelor Thesis , 2010 , Grade: A
Price:
US$ 31.99
Analysis of a strategic market expansion of a globally operating service provider using the example of DB Schenker Rail’s acquisition of PCC Rail in Poland
Autor:in:
Hendrik Lemke (Author)
Category:
Bachelor Thesis , 2013 , Grade: 1,3
Price:
US$ 39.99
Clearing Price Economics: Trading Strategies, Self-fulfilling Prophecies and Financial Markets
Autor:in:
Ahmad El Refaei (Author)
Category:
Master's Thesis , 2013 , Grade: 55.0%
Price:
US$ 16.99
Climb Beyond. Market Research for the Introduction of a New Product into the Indoor Climbing Sport
Autor:in:
Dipl.-Inf. Matthias Heise (Author)
Category:
Master's Thesis , 2012 , Grade: 2
Price:
US$ 27.99
Digital Distribution of Independent Music Artists: An Economic Analysis of Rights, Costs, and Market Potential
Autor:in:
Christoph Bruns (Author)
Category:
Diploma Thesis , 2012 , Grade: 1,3
Price:
US$ 31.99
Fair Trade Initiatives in the Ethiopean Coffee Market
An economic ethics perspective
Autor:in:
Maria Göhring (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,0
Price:
US$ 20.99
Strategic Changes for Business Models in the German Retail Banking Industry in the Post Financial Crisis Era
Using the Example of the Postbank AG
Autor:in:
Tobias Pommerening (Author)
Category:
Bachelor Thesis , 2010 , Grade: 2.0
Price:
US$ 36.99
Do German Capital Markets React When Corporate Insiders Exercise Stock Options?
Autor:in:
Simon Oertel (Author)
Category:
Diploma Thesis , 2007 , Grade: 1,7
Price:
US$ 18.99
Selected Essays on Market Microstructure
Autor:in:
Dr. Christian Voigt (Author)
Category:
Doctoral Thesis / Dissertation , 2008 , Grade: summa cum laude
Price:
US$ 41.99
The Ryan Air Model - Success and Impact on the European Aviation Market
Autor:in:
Frederik Boesch (Author)
Category:
Bachelor Thesis , 2005 , Grade: 1,3
Price:
US$ 18.99
An Analysis of the M&A Market in Mainland China
Autor:in:
Tim Brückner (Author)
Category:
Master's Thesis , 2005 , Grade: 1,7
Price:
US$ 36.99
Web Fetcher: A SMS Marketing Solution
Autor:in:
Maria Khalid (Author)
,
Huma Siddiquie (Author)
Category:
Bachelor Thesis , 2013 , Grade: A
Price:
US$ 31.99
Celebrity-Marketing: Market penetration by image transfer from stars using the example of the brand Coca-Cola light of the beverage producer Coca Cola.
Autor:in:
Katharina Krützkamp (Author)
Category:
Bachelor Thesis , 2013 , Grade: 2,1
Price:
US$ 33.99
The Impact of Merger and Acquisition Activities on Corporate Performance Measured on an Accounting and Market Base
An empirical study of the German market
Autor:in:
Malwina Woznik (Author)
Category:
Master's Thesis , 2013 , Grade: 1,3
Price:
US$ 36.99
Turnaround Management. Adjusting the Marketing Mix to the Challenges of the Turnaround Process
Autor:in:
Sven Adrian (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,8
Price:
US$ 36.99
Critical Success Factors of Online Marketing Campaign
Autor:in:
Kelly Clarkson (Author)
Category:
Master's Thesis , 2011 , Grade: A
Price:
US$ 31.99
Analysis of Cultural Differences and their Effects on Marketing Products in the United States of America and Germany with a Focus on Cultural Theories of Hall and Hofstede
Autor:in:
Matthias Boeing (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1.7
Price:
US$ 39.99
Avoiding strategic drifts in a hypercompetitive market
Analysis of Nokia’s position in the mobile phone industry and suggestions
Autor:in:
Ramzi Dziri (Author)
Category:
Master's Thesis , 2011 , Grade: 1.3
Price:
US$ 36.99
Analysis of Current Mobile Marketing Applications, Selected Best Practices and Future Development
Autor:in:
M.A. Asligul Aktas (Author)
Category:
Master's Thesis , 2010 , Grade: 1.3
Price:
US$ 31.99
The Potential of Cross-Marketing for the Destination Management Organizations of New York City and New York State
Autor:in:
Yvonne Koppen (Author)
Category:
Diploma Thesis , 2009 , Grade: 1,5
Price:
US$ 18.99
Offshoring of Business Processes by Banks from Switzerland
Autor:in:
Alexander Beutler (Author)
Category:
Diploma Thesis , 2008 , Grade: 1.0
Price:
US$ 19.99
Development of an Assessment-Tool for Procurement Business Process Outsourcing
Autor:in:
Mathias Trojahn (Author)
Category:
Diploma Thesis , 2006 , Grade: 1,4
Price:
US$ 36.99
Geothermal Market: A renewable energy for the future
Autor:in:
Phillip Sack (Author)
Category:
Master's Thesis , 2005 , Grade: 8.8 of 10
Price:
US$ 73.99
Customer Relationship Management for Small- and Midsized Businesses in Austria. A focus on CRM On Premise vs. CRM On Demand with mobile extension
Autor:in:
Mag. Thomas Baldinger (Author)
Category:
Diploma Thesis , 2005 , Grade: 1
Price:
US$ 36.99
Marketing the destination Kühlungsborn in Switzerland: A marketing concept
Autor:in:
Simone Weinert (Author)
Category:
Diploma Thesis , 2004 , Grade: 1,7 (A-)
Price:
US$ 36.99
Potential Marketing Approaches for ISA (Intelligent Speed Adaptation)
Autor:in:
Ingeborg Knauseder (Author)
Category:
Diploma Thesis , 2001 , Grade: bestanden
Price:
US$ 36.99
Political Marketing
Autor:in:
Amand James (Author)
Category:
Bachelor Thesis , 2010 , Grade: B
Price:
US$ 6.99
German Knowledge Intensive Business Services (KIBS) in China
An empirical analysis of German KIBS in Beijing as knowledge intermediaries
Autor:in:
Julian Schwabe (Author)
Category:
Diploma Thesis , 2012 , Grade: 1,1
Price:
US$ 41.99
Performativity and Politics: The Making of Commodity Futures Markets
Autor:in:
M.A. Matthias Baumgarten (Author)
Category:
Master's Thesis , 2011 , Grade: 1,0 / 85%
Price:
US$ 20.99
Brand management and marketing of luxury goods
From the historical development of luxury to our present-day perception
Autor:in:
Lucie Scholz (Author)
Category:
Master's Thesis , 2011 , Grade: 1,3
Price:
US$ 50.99
Market potential of the Ruma© Marker-System in the Canadian market for illicit drug testing
Autor:in:
Caroline Bussenius (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 20.99
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