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Der Einfluss von Humor auf die Wirkung von Werbung
Autor:in:
Peter Jacobshagen (Author)
Category:
Term Paper , 2001 , Grade: 1,3
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US$ 15.99
"Bin ich schon drin?" - Werbung, Medien und ihre Meinungsführer
Der Multi-Step Flow of Communications als "Non-Plus-Ultra"
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Nicola Mager (Author)
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Term Paper , 2000 , Grade: 1,3
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Manipulative Möglichkeiten elektronischer Medien: 'Wie wirkt Werbung im Internet?'
Autor:in:
Bita Mohammadi (Author)
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Term Paper (Advanced seminar) , 2002 , Grade: 1
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Frauen- und Männerbilder in der Werbung der Printmedien am Beispiel zweier geschlechtertypischer Zeitschriften "Brigitte" und "Men's Health"
Autor:in:
M.A. Sina Neumann (Author)
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Seminar Paper , 2003 , Grade: 2
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Erfolgskontrolle im Prozess der Unternehmenskommunikation
Autor:in:
Julia Barth (Author)
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Term Paper , 2001 , Grade: 2,0
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Special Ad 'Split Kick' - mehr Schein als sein? Untersuchung der Werbewirkung der neuen Splitscreen Variante 'Split Kick' im experimentellen Design
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Livia Krentel (Author)
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Term Paper (Advanced seminar) , 2002 , Grade: 1,7
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Medienresonanzanalyse - Ansatzpunkte der Erfolgsmessung und Wirkungsebenen
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Lennart Frickenschmidt (Author)
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Seminar Paper , 2004 , Grade: 1,7
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Product Placement - die Integration der Produkte im medialen Kontext von TV und Kino
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Patrick Zeuner (Author)
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Term Paper , 2005 , Grade: 1,0
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Public Relations goes Internet - Dabei sein ist nicht alles. Websites missachten Bedürfnisse von Journalisten
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Beate Wiese (Author)
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Term Paper , 2003 , Grade: 1,7
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Kommunikationstheoretische Modelle als Basis massenkommunikativer Marketingkommunikation
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Christine Hierl (Author)
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Term Paper , 2004 , Grade: 1,3
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Modelle des Glücks: Eine vergleichende Analyse bestimmender Diskurse in Werbung und Fernsehserien
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Doris Ruckenstuhl (Author)
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Thesis (M.A.) , 2004 , Grade: Sehr gut
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Zwischen Pietät und Profit - Ein Experiment zur Wirkung von Angstappellen in der Marktkommunikation von Bestattungsinstituten
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Aisha Nadine Seitz (Author)
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Thesis (M.A.) , 2004 , Grade: 2,1
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Werbung in unterschiedlichen Medien
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Corinna Thömen (Author)
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Term Paper (Advanced seminar) , 2003 , Grade: 1,3
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Der Einsatz von Instore Medien am Point of Sale
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Christian Möller (Author)
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Intermediate Diploma Thesis , 2005 , Grade: 1,3
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Lobbyismus in der BRD
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Konrad Dobschütz (Author)
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Term Paper , 2004 , Grade: 2,1
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US$ 15.99
Werbewirkungsforschung
Autor:in:
Stefanie Huland (Author)
Category:
Seminar Paper , 2001 , Grade: 1,0
Price:
US$ 15.99
Schleichwerbung im Fernsehen - Wirkungen und Grenzen der Manipulation
Autor:in:
Ksenia Polikhovskaia (Author)
Category:
Seminar Paper , 2005 , Grade: 1,3
Price:
US$ 17.99
Potentiale von Sponsoren und Nicht-Sponsoren der FIFA Fußball Weltmeisterschaft 2006TM
Autor:in:
Elena Jasper (Author)
Category:
Research Paper (undergraduate) , 2006 , Grade: 1,2
Price:
US$ 17.99
Die Wirkung von Symbolen beim Schaffen von Awareness am Beispiel des Börsengangs der Deutschen Postbank AG
Autor:in:
M. A. Anja Gruber-Wiedemann (Author)
Category:
Thesis (M.A.) , 2005 , Grade: 2,0
Price:
US$ 43.99
Wer spricht, wenn das Gerücht redet? Gerüchte, Flurfunk und ihre Bedeutung für Führungskräfte in Unternehmen
Autor:in:
Sandra Markert (Author)
Category:
Term Paper , 2006 , Grade: 1,3
Price:
US$ 17.99
Sterbende Aidskranke und blutverschmierte T-Shirts - Eine Erläuterung der Provokation in der Werbung am Beispiel der Benetton-Kampagnen
Autor:in:
Camelia Ratiu (Author)
Category:
Seminar Paper , 2005 , Grade: 1.7
Price:
US$ 15.99
Die aktivierende Wirkung der Musik in der Werbung
Autor:in:
Nicole Böhmer (Author)
Category:
Seminar Paper , 2006 , Grade: 2,3
Price:
US$ 17.99
Erlebniswelten für Kunden am Beispiel der VW-Autostadt
Autor:in:
Julia Völker (Author)
Category:
Seminar Paper , 2003 , Grade: 2,0
Price:
US$ 14.99
Werbung aus soziologischer Sicht - Vorstellung eines Objektbereiches
Autor:in:
Fabian Kockartz (Author)
Category:
Term Paper , 2003 , Grade: 2,3
Price:
US$ 17.99
Unternehmenskultur - Wirkung auf Mitarbeiter und Kommunikation als Ausdruck der Unternehmenskultur
Autor:in:
Heike Ulbrich (Author)
Category:
Term Paper , 2004 , Grade: 1,0
Price:
US$ 14.99
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