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Die Macht der Marke
Warum sind manche Marken erfolgreich und manche nicht?
Autor:in:
Matthias Winter (Author)
Category:
Term Paper , 2010 , Grade: 1,3
Price:
US$ 17.99
Bedeutung der Marke für die Generation 50+
Gibt es noch Chancen, Markenimages zu verändern oder erfolgreich neue Marken einzuführen?
Autor:in:
Christian Steinmetz (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 1,7
Price:
US$ 36.99
Warum Menschen Marken brauchen
Überlegungen zur Übertragbarkeit beziehungsspezifischen, zwischenmenschlichen Verhaltens auf die Beziehung zwischen Marke und Konsument
Autor:in:
Janine Katzberg (Author)
Category:
Term Paper (Advanced seminar) , 2006 , Grade: 1,0
Price:
US$ 17.99
Ein Star als Marke
Die Marke Stefan Raab als Erfolgsfaktor für den Sender ProSieben
Autor:in:
Juliane Kranz (Author)
Category:
Seminar Paper , 2014 , Grade: 1,0
Price:
US$ 18.99
Einsatz und Wirkung von Country Origin (Marken-Heritage) im Kommunikations-Mix
dargestellt am Beispiel französischer Marken in Deutschland
Autor:in:
Martin Sass (Author)
Category:
Term Paper , 2010 , Grade: 1,30
Price:
US$ 16.99
Der Einfluss der Muttermarkenqualität auf die Zahlungsbereitschaft von Markenerweiterungen generischer Marken
-
New
Autor:in:
Jana Gath (Author)
Category:
Term Paper , 2017 , Grade: 1,33
Price:
US$ 17.99
Wie lässt sich die Vormachtstellung von Tesla bei der Elektromobilität nutzen um eine langfristige Markenpositionierung in Richtung einer Lifestyle-Marke zu prägen?
Autor:in: Anonymous
Category:
Term Paper , 2023 , Grade: 1,3
Price:
US$ 16.99
“The power of a trade mark monopoly should not be granted where it would require honest men to look for a defence to an infringement action.” - A Critical Discussion
Autor:in:
Veronika Minkova (Author)
Category:
Essay , 2011 , Grade: 1,3
Price:
US$ 6.99
Mark Twain & The Gilded Age. His Political Attitude and Battle against Social and Political Injustices
Autor:in:
Rafael Bokun (Author)
Category:
Term Paper , 2013 , Grade: 3,0
Price:
US$ 15.99
Wie sich Marken im Wettbewerb positionieren und differenzieren können. Eine Analyse am Beispiel von "Apple"
Autor:in:
Paul Pavlitzek (Author)
Category:
Term Paper , 2024 , Grade: 1,7
Price:
US$ 18.99
Was sind Marken und wie können sie die Wahrnehmung beeinflussen?
Autor:in:
Tina Liu (Author)
Category:
Term Paper , 2017 , Grade: 2.0
Price:
US$ 18.99
Definition und Historie der Marke
Autor:in:
Arne Hellwig (Author)
Category:
Term Paper , 2008 , Grade: 1,9
Price:
US$ 16.99
Wie gelingt ein Zusammenspiel zwischen Corporate Design und Marke? Einführung und Beispiele
Autor:in: Anonymous
Category:
Essay , 2017 , Grade: 1,7
Price:
US$ 18.99
Die Funktionen der Marke. Eine Diskussion der historischen Verschiebungen ihrer Relevanz
Autor:in: Anonymous
Category:
Term Paper , 2016 , Grade: 1,7
Price:
US$ 18.99
Untersuchung der Marken-Kunden-Beziehung am Beispiel der Marke Jil Sander
Autor:in:
Thomas Markert (Author)
,
Yulia Sidelnikova (Author)
Category:
Seminar Paper , 2007 , Grade: 1,3
Price:
US$ 18.99
Nationale und lokale Marken - Geographische Marktanteilsmuster von Marken
Autor:in:
Philipp Appelt (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 1,7
Price:
US$ 17.99
Bilanzielle Behandlung von Marken nach handelsrechtlichen (HGB) und internationalen (IFRS/IAS) Vorschriften
Autor:in:
Olga Afanaseva (Author)
Category:
Term Paper , 2006 , Grade: 1,3
Price:
US$ 18.99
Funktion einer Marke - Penaten
Autor:in:
Heiko Sieben (Author)
Category:
Term Paper , 2003 , Grade: 1,7
Price:
US$ 6.99
Identitätsbasiertes Markenmanagement. Die Bedeutung und Besonderheiten grüner Marken
Autor:in:
Daniel Wichert (Author)
Category:
Essay , 2020 , Grade: 1,7
Price:
US$ 16.99
Das Markenkonzept der Marke Twitter. Stärken und Schwächen der Marketingstrategie
Autor:in:
Özge Sertgider (Author)
Category:
Term Paper , 2020 , Grade: 2,0
Price:
US$ 14.99
Darstellung der Marke BECK'S. Was macht eine Marke erfolgreich?
Autor:in:
Hanna Treyer (Author)
Category:
Term Paper , 2017 , Grade: 1,7
Price:
US$ 14.99
Die Marke in der Werbepsychologie. Markenname, Markentreue und Lernprozesse bezüglich Marken
Autor:in:
Linda Mitterweger (Author)
Category:
Term Paper , 2013 , Grade: 2,00
Price:
US$ 15.99
Marken-Analyse der Marke Maybelline New York
Autor:in:
Julia Thoma (Author)
,
Carla Wilke (Author)
,
Natalie Müller (Author)
Category:
Term Paper , 2017 , Grade: 2,0
Price:
US$ 17.99
Umparken im Kopf. Die (Re)Positionierung einer Marke am Beispiel von Opels Imagekampagne
Autor:in:
Laura Peters (Author)
Category:
Term Paper (Advanced seminar) , 2016 , Grade: 1,7
Price:
US$ 17.99
Marken-Expansion. Ein Überblick
Autor:in:
Dipl.-Oec. Andreas Janson (Author)
Category:
Research Paper (undergraduate) , 2012 , Grade: 1,7
Price:
US$ 6.99
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