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Corporate Social Responsibility. Der Markt mit der Moral
„Greifen Sie zu! Das Produkt mit 100% reinem Gewissen.“
Autor:in:
Magistra Artium Marianne Korff (Author)
Category:
Thesis (M.A.) , 2008 , Grade: 1,0
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US$ 36.99
Der Einfluss emotionaler Werbung auf den Kaufentscheidungsprozess
Eine empirische Untersuchung der Kaufbereitschaft auf Grundlage der Analyse affektiv-kognitiver Informationsverarbeitung
Autor:in:
Linda Ellersiek (Author)
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Bachelor Thesis , 2009 , Grade: 1,3
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Die Verwendung olfaktorischer Reize in der Werbung
Autor:in:
Katharina Rempel (Author)
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Diploma Thesis , 2010 , Grade: 1,0
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US$ 36.99
Native Advertising Mobil
Native Advertising als Erlösquelle für Medienunternehmen mit Fokus auf Inhalte für mobile Endgeräte
Autor:in:
Lukas Ritzel (Author)
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Cem Van der Schaar (Author)
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Steven Goodman (Author)
Category:
Master's Thesis , 2013
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US$ 38.99
Herausforderungen der crossmedialen Markenführung, dargestellt am Beispiel von "Welt der Wunder" - TV, Print, Online
Autor:in:
Julius Markertz (Author)
Category:
Bachelor Thesis , 2010 , Grade: 1,7
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US$ 36.99
Werden Journalisten als Meinungsführer durch PR-Agenturen beeinflusst?
Eine praxisnahe Bestandsaufnahme
Autor:in:
M.Sc. Florian Schuster (Author)
Category:
Master's Thesis , 2012 , Grade: 2,0
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US$ 22.99
Eventmarketing für den Mittelstand - kleines Budget, großer Erfolg
Autor:in:
Stephanie Schmidt (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1,0
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US$ 34.99
Der Einfluss emotionaler Werbung auf den Kaufentscheidungsprozess
Eine empirische Untersuchung
Autor:in:
Gaetano Maffucci (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,7
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US$ 39.99
Die Rolle der Geschichte in der Markenbildung
Autor:in:
Markus Feiks (Author)
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Bachelor Thesis , 2010 , Grade: 1,6
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US$ 20.99
Standardisierung vs. Differenzierung als zentrales Entscheidungsproblem bei interkultureller Werbung, dargestellt am Beispiel von Deutschland und Mexiko
Autor:in:
Bettina Rossmeisl (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,3
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US$ 41.99
Vom Konsumenten zum Markenfan. Moderne Markenkommunikation im Wandel
Unter besonderer Berücksichtigung des Unternehmens Red Bull
Autor:in:
Olivia Sarah Tänzer (Author)
Category:
Bachelor Thesis , 2010
Price:
US$ 31.99
Living the Brand
Wie Behavioral Branding mit Hilfe Interner Unternehmenskommunikation die Marke stärkt und nachhaltig zum Unternehmenserfolg beiträgt
Autor:in:
Sandra Konersmann (Author)
Category:
Bachelor Thesis , 2009 , Grade: 1,3
Price:
US$ 17.99
Celebrity Werbung: Prominente als Markenbotschafter eines Unternehmens
Autor:in:
Lisa Eiersebner (Author)
Category:
Bachelor Thesis , 2010 , Grade: 1
Price:
US$ 31.99
Das Fitting von Marke und Testimonial in der Fernsehwerbung
Autor:in:
Johannes Allgayer (Author)
Category:
Diploma Thesis , 2010 , Grade: 1,3
Price:
US$ 36.99
Web 2.0 in der Unternehmenskommunikation. Grundlagen, Anwendungen, Fallbeispiele
Autor:in:
Martin Keßler (Author)
Category:
Diploma Thesis , 2008 , Grade: 1,7
Price:
US$ 36.99
Klassische und direkte Kommunikation mit jungen Zielgruppen im Vergleich
Autor:in:
Kirsten Borgelt (Author)
Category:
Diploma Thesis , 2004 , Grade: 1,0
Price:
US$ 33.99
Wie man Kunden bindet. Zusammenhänge von Kundenorientierung, Kundenzufriedenheit und Kundenbindung
Autor:in:
Doreen Grittner (Author)
Category:
Diploma Thesis , 2005 , Grade: 1,6
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US$ 18.99
Praktisches Kundenbindungsmanagement
Am Beispiel der Karlsruher Messe und Kongress GmbH
Autor:in:
Dipl.-Betriebswirtin Nadine Weber (Author)
,
Sandra Otto (Author)
Category:
Diploma Thesis , 2004 , Grade: 1,0
Price:
US$ 44.99
Public Relations bei Markteinführungen
Autor:in:
Robert Ingo Maurer (Author)
Category:
Diploma Thesis , 2003 , Grade: sehr gut
Price:
US$ 43.99
Einfluss der Kultur auf die Wahrnehmung internationaler Fernsehwerbespots
Autor:in:
M.A. Sandra Ponschab (Author)
Category:
Thesis (M.A.) , 1998 , Grade: 1,3
Price:
US$ 44.99