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Brand Portfolio Management. Basic principles and recent trends
Shown in context of a consumer goods company
Autor:in:
Diplom Kaufmann (FH), B.A. (hons) Frank Piotraschke (Author)
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 18.99
Portfolio Models
Autor:in:
Minea Linke (Author)
Category:
Research Paper (undergraduate) , 2003 , Grade: Degree: second upper (Germany =
Price:
US$ 18.99
Royal Caribbean Cruise Line (RCCL) - A Brand Portfolio Analysis
Autor:in:
BA Global Marketing Matteo Fabbi (Author)
Category:
Seminar Paper , 2010 , Grade: 70%
Price:
US$ 17.99
Research Methods and Data Analysis Portfolio
Autor:in:
Volker Schmid (Author)
Category:
Term Paper , 2005 , Grade: A (80 percent)
Price:
US$ 19.99
Trademark- und Marken-Portfolios. Bedeutung für den Unternehmenserfolg
Autor:in:
Lisa Zheng (Author)
Category:
Seminar Paper , 2012 , Grade: 1,3
Price:
US$ 17.99
Google's main brands in a GE Matrix
International Marketing Strategy: Google's major brands in a portfolio analysis
Autor:in:
Max Adler (Author)
Category:
Term Paper (Advanced seminar) , 2010 , Grade: 1,9
Price:
US$ 16.99
Evaluation of portfolio planning tools on the example of the Polish banking industry
Autor:in:
Florian Langhammer (Author)
Category:
Term Paper , 2002 , Grade: 2,0 (B)
Price:
US$ 6.99
Strategic Marketing. A Learner's Reflection Portfolio
Autor:in:
Dr. Sixbert Sangwa (Author)
Category:
Essay , 2017 , Grade: 74
Price:
US$ 6.99
Evaluation of the Marketing Strategy of Tesla Motors Inc
Autor:in:
Dominic Birk (Author)
Category:
Research Paper (undergraduate) , 2015 , Grade: 1,0
Price:
US$ 18.99
Operatives Marketing von Puma Fußball
Autor:in:
Diplom-Pädagoge Sean Miller (Author)
Category:
Term Paper , 2010 , Grade: 2,0
Price:
US$ 17.99
Hedgefonds zur Portfoliooptimierung für Privatanleger
Eine empirische Untersuchung
Autor:in:
Erec Fetzer (Author)
Category:
Bachelor Thesis , 2010 , Grade: 1,2
Price:
US$ 36.99
Marketing Plan Example: Virgin Atlantic Little Red
Autor:in:
Student James Carter (Author)
Category:
Essay , 2013 , Grade: 1st
Price:
US$ 14.99
Applicability of Mobile Marketing in the Marketing Mix of Trade Fair Organizers
Autor:in:
Immo Prenzel (Author)
Category:
Master's Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Co-Branding as a brand strategy. An analysis from the resource-based view
Autor:in:
Frédéric Begemann (Author)
Category:
Diploma Thesis , 2006 , Grade: 1,3
Price:
US$ 90.99
Restrukturierung von Markenportfolios
Am Beispiel großer Konsumgüterhersteller
Autor:in:
Diplom-Kauffrau Karin Andrea Madrid (Author)
Category:
Diploma Thesis , 2005 , Grade: 2,0
Price:
US$ 36.99
Polestar as a Rising Star in the EV Market. Case Study in the Field of Brand Management and Integrated Marketing Communications
Autor:in:
Jakob Maas (Author)
,
David Heidler (Author)
,
Tim Betz (Author)
,
Pim Groot Koerkamp (Author)
Category:
Case Study , 2021 , Grade: 1,3
Price:
US$ 18.99
Optimal Solution for the Creation of Brand Awareness for Greater Market Share Acquisition of Siemens Mobility B.V.
Autor:in: Anonymous
Category:
Term Paper , 2022
Price:
US$ 17.99
Digital Marketing. A Case Study of Adidas and Snapchat
Autor:in:
Ricardo Escoda (Author)
Category:
Case Study , 2018 , Grade: 1,3
Price:
US$ 18.99
Effect of Digital Technology on Business Activities
Autor:in:
Silvia Stamenova (Author)
Category:
Term Paper , 2018 , Grade: 5
Price:
US$ 2.99
Marketing Plan for Australian Catholic University (ACU) 2018. Improvement of ACU’s branding and enrollment
Autor:in:
BSc. IT David Williams (Author)
Category:
Elaboration , 2017 , Grade: 95.0
Price:
US$ 17.99
Brand Extension. How Sub-Branding can be used to stretch a Brand effectively
An analysis of the German Sportswear Retailer Adidas
Autor:in:
Lina Seil (Author)
Category:
Term Paper , 2016 , Grade: 2,0
Price:
US$ 17.99
Market definition and analysis of Pepsi-Cola
Autor:in:
M.A. Benjamin Pommer (Author)
Category:
Seminar Paper , 2014 , Grade: 1,3
Price:
US$ 17.99
Analysis of key marketing themes for Pepsi-Cola
Autor:in:
M.A. Benjamin Pommer (Author)
Category:
Seminar Paper , 2014 , Grade: 1,3
Price:
US$ 17.99
Market Analysis of Red Bull based on the countries Germany, Switzerland and Austria
Marketing
Autor:in:
Julia Teigeler (Author)
,
Ann-Katrin Hahne (Author)
Category:
Term Paper (Advanced seminar) , 2014 , Grade: 2,0
Price:
US$ 18.99
Strategic marketing analysis of Walt Disney’s Parks and Resorts
Autor:in:
Isabelle Köhler (Author)
Category:
Seminar Paper , 2013 , Grade: 1,0
Price:
US$ 18.99
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