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Results for »
marketing_theory
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Das Absicherungsverhalten in Geschäftsbeziehungen - Die Sicht der Prospect Theory
Autor:in:
Frank Rottländer (Author)
Category:
Diploma Thesis , 2003 , Grade: sehr gut (1,3)
Price:
US$ 32.99
Marketing: Wie fällen Konsumenten Kaufentscheidungen?
Autor:in:
Fabian Stern (Author)
Category:
Diploma Thesis , 2010 , Grade: 2,3
Price:
US$ 20.99
Analysis of Cultural Differences and their Effects on Marketing Products in the United States of America and Germany with a Focus on Cultural Theories of Hall and Hofstede
Autor:in:
Matthias Boeing (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1.7
Price:
US$ 39.99
Apple's Secret of Success
Traditionelles Marketing & Kult Marketing
Autor:in:
Sascha Schneiders (Author)
Category:
Bachelor Thesis , 2010 , Grade: 1,2
Price:
US$ 36.99
Potential Marketing Approaches for ISA (Intelligent Speed Adaptation)
Autor:in:
Ingeborg Knauseder (Author)
Category:
Diploma Thesis , 2001 , Grade: bestanden
Price:
US$ 36.99
Cause-related Marketing - Relevance and Application in British Cancer Charities
Autor:in:
Jenny Walther (Author)
Category:
Diploma Thesis , 2002 , Grade: 1,0 (A)
Price:
US$ 18.99
Private label brands are a threat for high value manufacturer’s brands such as “Charmin”!
An investigation of Procter & Gamble’s marketing strategy focusing on ‘pricing’, under critical consideration of consumer buying behaviour and brand loyalty
Autor:in:
Miriam Mennen (Author)
Category:
Master's Thesis , 2007 , Grade: 1.0
Price:
US$ 36.99
Definition of brand preferences by means of the Limbic® Tool
A neuromarketing-oriented approach for the demonstration of brand preferences within the color cosmetics market
Autor:in:
Irina Dering (Author)
Category:
Bachelor Thesis , 2010 , Grade: 1.7
Price:
US$ 31.99
Using Ambidexterity to Achieve Service Excellence
A Practical Example of Vodafone in the German Telecommunication Market
Autor:in:
Alexander Ditzel (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 20.99
Data mining and data based direct marketing activities
Autor:in:
T. Brüggemann (Author)
,
P. Hedström (Author)
,
M. Josefsson (Author)
Category:
Master's Thesis , 2004 , Grade: 1,7 (A-)
Price:
US$ 32.99
Intendiertes vs. realisiertes sozial verantwortliches Kaufverhalten
Eine Analyse zur Ableitung von Marketingimplikationen
Autor:in:
Henning Sieloff (Author)
Category:
Bachelor Thesis , 2013 , Grade: 1,3
Price:
US$ 36.99
Interkulturelle Unterschiede in der wahrgenommenen Zukunftsperspektive westlicher Konsumenten und ihr Einfluss auf Marketingentscheidungen
Autor:in:
Julian Boguschewski (Author)
Category:
Bachelor Thesis , 2013 , Grade: 1,3
Price:
US$ 20.99
Einführung, Positionierung und Performance von Handelsmarken: Spieltheoretische Ansätze und empirische Befunde
Autor:in:
Iven Jainta (Author)
Category:
Diploma Thesis , 2006 , Grade: 1,3
Price:
US$ 36.99
How collages reveal your deepest thoughts
A guide to consumers' minds
Autor:in:
Philipp Pachler (Author)
Category:
Thesis (M.A.) , 2010 , Grade: 1,0
Price:
US$ 50.99
The Impact of PR as a Communication Tool of U.K. Budget Airlines
Autor:in:
Matthias Schimmel (Author)
Category:
Master's Thesis , 2011 , Grade: 1,0
Price:
US$ 50.99
The effect of in-store TV in supermarkets on customer-based brand equity for consumer goods
Autor:in:
Christian Üffing (Author)
,
Verena Stasing (Author)
Category:
Master's Thesis , 2009 , Grade: B
Price:
US$ 31.99
Customer Equity Analyses
Applicabilities and Limitations in Value-Based Management
Autor:in:
Dipl.-Kfm. (FH), BBA Kay-Oliver Bunn (Author)
Category:
Diploma Thesis , 2008 , Grade: 1,7
Price:
US$ 36.99
Corporate Social Responsibility in Spain
Concept and Consumer Perception in the Textil Industry. Using the example of the Inditex Group
Autor:in:
Hanna Grabenhofer (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,0
Price:
US$ 20.99
Neuromarketing in Sports
How Emotions strengthen the Consumers’ Perception of a Brand
Autor:in:
Martin Fett (Author)
Category:
Master's Thesis , 2011 , Grade: 1,0
Price:
US$ 36.99
Resistenz gegenüber Self-Service Technologien
Warum Nützlichkeit und einfache Bedienung zur Adoption nicht ausreichen
Autor:in:
Julia Jakof (Author)
,
Andreas Wolf (Author)
Category:
Diploma Thesis , 2010 , Grade: 1,0
Price:
US$ 42.99
Erfolgsfaktoren von Unternehmensauftritten in Second Life
Autor:in:
Diplom Kauffrau Carola Leopoldt (Author)
Category:
Diploma Thesis , 2008 , Grade: 1,7
Price:
US$ 36.99
Struktur und Arbeitspraxis im Profifußball - Eine empirische Untersuchung
Autor:in:
Kai Eickhof (Author)
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 36.99
Investigating and identifying reasons for brand loyalty of the Apple-iPhone brand in Germany
Autor:in:
Bachelor of Arts Mona Carolina Frank (Author)
Category:
Bachelor Thesis , 2013 , Grade: 1,7
Price:
US$ 36.99
What Drives Motivation to Participate Financially in a Crowdfunding Community?
Autor:in:
Michel Harms (Author)
Category:
Master's Thesis , 2007 , Grade: 7 Punkte
Price:
US$ 0.99
Integrating the Means-End Approach into the Product Positioning Process Using the Example of the HEAD Snowboarding Travel Boardbag in Germany
Autor:in:
Dipl.-Kffr. Sabine von Possel (Author)
Category:
Diploma Thesis , 2010 , Grade: 1,0
Price:
US$ 41.99
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