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Zwischen Ethik und Verantwortung. Die Ausrichtung der Marketingkommunikation auf Kinder
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Cancel Culture und ihre Auswirkungen auf die Meinungsfreiheit. Die Verantwortung von Prominenten in den sozialen Medien
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Erfolgsrezept Influencer, Mehrwert durch authentischen Content,Verantwortung der Influencer
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Kommunikation und Verantwortung
Anforderungen an die Unternehmenskommunikation vor dem Hintergrund von Corporate Social Responsibility
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Corporate Social Responsibility
Der Öffentlichkeitsauftritt von Unternehmen im Kontext von CSR
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Social-Mediabasierte Kommunikation über technische Innovationen bei Fußballübertragungen
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Das Erfolgsrezept von Influencern
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Corporate Social Responsibility. Der Markt mit der Moral
„Greifen Sie zu! Das Produkt mit 100% reinem Gewissen.“
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Eventmanagement und Corporate Social Responsibility
Eine empirische Untersuchung zum Stellenwert der Nachhaltigkeit in der Eventkommunikation
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Krisenkommunikation und Reputationsmanagement. "Das verlorene Brautkleid"
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Psychoakustik und Sound-Engineering
Der neue Stellenwert des Hörens in der Corporate Identity
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Social Media und Video Marketing. Umsatzsteigerung, Markenbildung und Kundenbindung in der digitalen Welt
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Politische Polarisierung und soziale Medien. Auswirkungen und Lösungsansätze
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Kosmetikwerbung auf Instagram. Diskurslinguistische Betrachtung der Nachhaltigkeitskommunikation
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Framing in der CSR-Kommunikation. Bedeutung und Potenzial aus kommunikationswissenschaftlicher Sicht
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Grundlagen der Standortpolitik im Einzelhandel
Das Beispiel von Sonnentor Kräuterhandel GesmbH
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Das Schauspiel der öffentlichen Meinung auf der Bühne des SPIEGEL ONLINE
Eine Inhaltsanalyse zur Theorie der "Schreispirale" im Kontext zur Diffamierung von Flüchtlingen
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Term Paper , 2018 , Grade: 1,0
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Einsatz neuer Medien in der Markt- und Werbepsychologie
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Optimierung des Webdesigns durch Neuromarketing. Empfehlungen für Unternehmen
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Analyse der Dove-Kampagne „Initiative für wahre Schönheit“
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Berufsfeld Public Relations. Kompetenzen, Rollenverständnis und Arbeitsbereiche
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Term Paper , 2014 , Grade: 1.0
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Eine Means-End-Chain Analyse der DB AG, Kik und E.ON
Autor:in:
Martin Seidensticker (Author)
Category:
Master's Thesis , 2013 , Grade: 2,3
Price:
US$ 41.99
Veränderung des Corporate Images in Folge einer internationalen Unternehmenskrise
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Autor:in:
B.A. Jennifer Kint (Author)
Category:
Term Paper (Advanced seminar) , 2014 , Grade: 1,0
Price:
US$ 17.99
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Autor:in:
Ines K. (Author)
Category:
Diploma Thesis , 2013 , Grade: 2,3
Price:
US$ 33.99
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Eine inhaltsanalytische Untersuchung von Werbeanzeigen in zielgruppenspezifischen Zeitschriften
Autor:in:
Mag. phil. Nadine Scharlach (Author)
Category:
Bachelor Thesis , 2008 , Grade: 1
Price:
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Autor:in:
Andrea Sommerfeld (Author)
Category:
Term Paper , 2011 , Grade: 1,3
Price:
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Alexej Antropov (Author)
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Category:
Seminar Paper , 2010 , Grade: 1,3
Price:
US$ 16.99
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Autor:in:
MA Julia Marg (Author)
Category:
Thesis (M.A.) , 2007 , Grade: 2,0
Price:
US$ 42.99
Customer Targeting - Überblick über die empirischen Erkenntnisse
Autor:in:
Dipl.-Kfm. André Wycisk (Author)
Category:
Diploma Thesis , 2010 , Grade: 2,0
Price:
US$ 31.99
Das Spiel hinter dem Spiel - Eine qualitative Analyse der Beziehungs- und Entscheidungsstrukturen im Sportsponsoring am Beispiel Fußball
Autor:in:
Martin Fett (Author)
Category:
Bachelor Thesis , 2009 , Grade: 1,6
Price:
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Autor:in:
Holger Haseney (Author)
Category:
Textbook , 2010
Price:
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Autor:in:
Dirk Otto (Author)
Category:
Seminar Paper , 2010 , Grade: 1,3
Price:
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Unternehmenskultur und Integrierte Kommunikation
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Autor:in:
lic. phil. Viviane Gutzwiller (Author)
Category:
Term Paper , 2007 , Grade: 1,5
Price:
US$ 14.99
Ansprache von Emotionen und Gefühlen im Neuromarketing
Autor:in:
Christoph Elsser (Author)
Category:
Bachelor Thesis , 2009 , Grade: 1,7
Price:
US$ 33.99
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Eine zeitreihenanalytische Untersuchung der Jahre 1995 bis 2000
Autor:in:
Andree Blumhoff (Author)
Category:
Thesis (M.A.) , 2002 , Grade: 1,1
Price:
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Autor:in:
Tanja Oexler (Author)
Category:
Term Paper , 2008 , Grade: 1,3
Price:
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Autor:in:
Diplom Medienwirt (FH) Andreas Söntgerath (Author)
Category:
Diploma Thesis , 2008 , Grade: 1,3
Price:
US$ 36.99
Nation Branding. Ein kommunikatives Phänomen und seine Bedeutung
Autor:in:
M.A. Gesa Lüß (Author)
Category:
Thesis (M.A.) , 2007 , Grade: 1,5
Price:
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Bildkommunikation in der Werbung: Lebensstilkonzepte und Imagerystrategien für das Marketing
Autor:in:
Nicole Erksmeier (Author)
Category:
Seminar Paper , 2007 , Grade: 1,3
Price:
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Autor:in:
Sven Hartmann (Author)
Category:
Term Paper , 2006 , Grade: 1,7
Price:
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Autor:in:
Kirsten Borgelt (Author)
Category:
Diploma Thesis , 2004 , Grade: 1,0
Price:
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Autor:in:
Isabella Holz (Author)
Category:
Term Paper (Advanced seminar) , 2005 , Grade: 2,0
Price:
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Autor:in:
Isabelle Wiedemann (Author)
Category:
Term Paper , 2002 , Grade: 2,0
Price:
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Autor:in:
Martin Taller (Author)
Category:
Diploma Thesis , 2002 , Grade: 1,7
Price:
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Autor:in:
Stefanie Ibinger (Author)
Category:
Term Paper , 2001 , Grade: sehr gut
Price:
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Optimierungsmaßnahmen für Promotionaktivitäten. Am Fallbeispiel 104.6 RTL Berlins Hit-Radio Nr. 1
Autor:in:
Anja Nemitz (Author)
Category:
Elaboration , 2002 , Grade: 1,3
Price:
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Autor:in:
Michael Tamayo (Author)
Category:
Term Paper (Advanced seminar) , 2001 , Grade: 2
Price:
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