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Results for »
Interkulturelles
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Über die interkulturelle Inkompetenz global aktiver Unternehmen im Bereich Marketing
„Nothing Sucks Like An Electrolux“
Autor:in:
Bernhard Schöps (Author)
Category:
Bachelor Thesis , 2007 , Grade: 2
Price:
US$ 15.99
Interkulturelle Werbung
Strategien und Vorgehensweisen am Beispiel von IKEA
Autor:in:
Master of Arts (Kulturwissenschaften) Sascha Miller (Author)
Category:
Master's Thesis , 2004 , Grade: 1,3
Price:
US$ 36.99
Interkulturelles Marketing: Werbestile im Kulturvergleich - Werbung in Frankreich
Autor:in:
Sabine Schrenk (Author)
Category:
Seminar Paper , 2004 , Grade: 1,3
Price:
US$ 15.99
Standardisierung vs. Differenzierung als zentrales Entscheidungsproblem bei interkultureller Werbung, dargestellt am Beispiel von Deutschland und Mexiko
Autor:in:
Bettina Rossmeisl (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 41.99
Interkulturelle Werbung - Gegenüberstellung der Kulturen und der Werbestile Japans und der skandinavischen Länder unter der Verwendung der Kulturdimensionen nach Hofstede
Autor:in:
Nadine Sulzberger (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 1,0
Price:
US$ 17.99
Interkulturelle Werbung
Autor:in:
Aurélie Cahen (Author)
Category:
Seminar Paper , 2003 , Grade: 1,3
Price:
US$ 17.99
Geschlecht in der interkulturellen Fernsehwerbung
Ein kontrastiver Vergleich stereotyper Männer- und Frauenbilder in der Coca Cola Light- und Coca Cola Zero-Werbung in Deutschland, England, USA, Türkei, Ägypten und China
Autor:in:
Sofia Gruca (Author)
Category:
Term Paper , 2012 , Grade: 1,0
Price:
US$ 17.99
Chancen und Risiken des interkulturellen (Ethno)-Marketings
Autor:in:
Markus Freudenthaler (Author)
Category:
Seminar Paper , 2012 , Grade: 1
Price:
US$ 14.99
Einfluss der Kultur auf die Gestaltungsaspekte der Werbung und der Produktgestaltung mit Fokus auf den Farbeinsatz. Ein interkultureller Vergleich.
Autor:in: Anonymous
Category:
Bachelor Thesis , 2006 , Grade: 1,7
Price:
US$ 17.99
Internationale Markennamen. Herausforderungen und Spezifika der interkulturellen Namensgebung durch kulturelle und sprachliche Differenzen
Autor:in:
Sarah Krka (Author)
Category:
Seminar Paper , 2016 , Grade: 1,3
Price:
US$ 17.99
Offene Kanäle: Ein idealer Ort der Partizipation und aktiven interkulturellen Medienarbeit?
Autor:in:
Theresa Riemer (Author)
Category:
Term Paper , 2012 , Grade: 1,0
Price:
US$ 14.99
Interkulturelle Werbung
Autor:in:
Kathleen Polten (Author)
Category:
Term Paper , 2007 , Grade: 1,7
Price:
US$ 15.99
Faszination Kunst - Kunst als Möglichkeit, interkulturell zu werben
Autor:in:
Jens Hagendorf (Author)
Category:
Seminar Paper , 1997 , Grade: 1,0
Price:
US$ 0.99
"Die richtige Mischung aus Standardisierung und Differenzierung"
Erfolgreiche interkulturelle Werbung in der Praxis
Autor:in:
Friedemann Karig (Author)
Category:
Term Paper , 2008 , Grade: 1,0
Price:
US$ 14.99
Corporate Identity und Coporate Image von Starbucks
Theoriebasierte Analyse des Identitätsmanagement des international agierenden Unternehmens Starbucks. Die Anforderungen von interkulturellen Kommunikation
Autor:in:
Anna Holterhus (Author)
Category:
Term Paper (Advanced seminar) , 2013 , Grade: 1,3
Price:
US$ 17.99
Konsumentenbeziehungen zu Marken - Der Einfluss des Lebensstils auf die Markenbeziehung und die Markenpersönlichkeit
Eine explorative und interkulturelle Studie
Autor:in:
Josephine Starke (Author)
Category:
Master's Thesis , 2010 , Grade: 1,3
Price:
US$ 36.99