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The impact of multi-vendor loyalty programs on the consumers' online purchase process
An investigation based on Payback
Autor:in:
M.Sc. Vanessa Ostertag (Author)
Category:
Term Paper (Advanced seminar) , 2014 , Grade: 1.3
Price:
US$ 17.99
Evaluating measurement properties of collage research
Development of brand representations
Autor:in:
Daniel Lehmann (Author)
Category:
Term Paper (Advanced seminar) , 2006 , Grade: 1,7
Price:
US$ 16.99
User generated content - complement or threat to the print media industry?
Autor:in:
Ina Fuchshuber (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 1,7
Price:
US$ 18.99
Die Messe in ihrer Funktion als Marketinginstrument
Autor:in:
Diplom-Betriebswirt (FH) Alexander Hörr (Author)
Category:
Seminar Paper , 2003 , Grade: 1,3
Price:
US$ 18.99
Der Zusammenhang von Kundenbewertungen und Empfehlungssystemen im Hinblick auf Zufriedenheit und Glaubwürdigkeit
Autor:in:
Magister Artium Irina Petrova (Author)
Category:
Term Paper (Advanced seminar) , 2013 , Grade: 2,0
Price:
US$ 19.99
Instrumente der Marketingplanung – Anwendungspotentiale und Grenzen
Autor:in:
Jan Paul Schmitz (Author)
Category:
Seminar Paper , 2010 , Grade: 1,0
Price:
US$ 17.99
Werbewirksamkeit des Mobile Marketing
Autor:in:
Sonja Hammel (Author)
Category:
Seminar Paper , 2011 , Grade: 1,7
Price:
US$ 18.99
Pay what you want? Forschungsstand zu dem Pricing – Instrument und Implikationen für die Praxis
Autor:in:
Silke Jeanette Schwendemann (Author)
Category:
Seminar Paper , 2010
Price:
US$ 18.99
Chancen und Grenzen des Einsatz von Video-Supers in Fernsehsendungen und TV-Spots
Autor:in:
Kathrin Hornung (Author)
Category:
Seminar Paper , 2010 , Grade: 2,7
Price:
US$ 18.99
Die Bedeutung von Marken im "Internen Marketing"
Autor:in:
Karolin Wiedl (Author)
Category:
Seminar Paper , 2000 , Grade: 2,0
Price:
US$ 16.99
Behavioral Branding. Stand der Forschung und Managementimplikationen
Autor:in:
Diplom-Kauffrau Alexandra-Gwyn Paetz (Author)
Category:
Seminar Paper , 2007 , Grade: 1,7
Price:
US$ 18.99
Das Konstrukt "Consumer Confusion" in der Marketingwissenschaft: eine Bestandsaufnahme
Autor:in:
Theresa Bauer (Author)
Category:
Seminar Paper , 2006 , Grade: 1,0
Price:
US$ 18.99
Wettbewerbsstrategien im Facility Management
Autor:in:
cand. rer. oec. Manuel Rimkus (Author)
Category:
Seminar Paper , 2005 , Grade: 1,3
Price:
US$ 18.99
Rabattmarken und Sonderverkäufe versus kartenbasierte Verbraucherrabattsysteme: Eine ökonomische Betrachtung aus Unternehmersicht
Autor:in:
Nina Halaczinsky (Author)
Category:
Seminar Paper , 2005 , Grade: 1,3
Price:
US$ 18.99
Profil- und Verhaltensabhängigkeit von Inhalten
Autor:in:
Andrea Töllich (Author)
Category:
Term Paper , 2004 , Grade: 2,0
Price:
US$ 17.99
Die Rolle der Corporate Identity für das Dienstleistungs-Design
Autor:in:
Clemens Rademacher (Author)
Category:
Seminar Paper , 2002 , Grade: 1,0
Price:
US$ 18.99
Zur Bedeutung von Kategorien und Schemata beim Aufbau und Steuerung von Marken
Autor:in:
Sebastian Huber (Author)
Category:
Term Paper , 2004 , Grade: 2,0
Price:
US$ 18.99
Typologie der Kaufentscheidungen
Autor:in:
Sebastian Huber (Author)
Category:
Term Paper , 2004 , Grade: 2,7
Price:
US$ 18.99
Analyse des deutschen Marktes für Handarbeitsgarne
Autor:in:
Christian Faupel (Author)
Category:
Seminar Paper , 2002 , Grade: 1,0
Price:
US$ 19.99
Zur Bedeutung des Organisationalen Lernens für eine erfolgreiche Umsetzung des CRM
Autor:in:
Christian Faupel (Author)
Category:
Term Paper (Advanced seminar) , 2002 , Grade: 2,0
Price:
US$ 18.99
Organisation von Crossmedia Werbekampagnen
Autor:in:
Martin Krieger (Author)
Category:
Seminar Paper , 2003 , Grade: 1,7
Price:
US$ 17.99
Erfolgsfaktoren von Konsumgütermarken
Autor:in:
Reiner Mattmann (Author)
Category:
Seminar Paper , 2002
Price:
US$ 18.99
Möglichkeiten der Preispolitik im Rahmen des Kundenbindungsmanagements
Autor:in:
Hans Bergmann (Author)
Category:
Seminar Paper , 2001 , Grade: 1,7
Price:
US$ 0.99
Analyse eines Business-to-Business-Mailings mit Verbesserungsvorschlägen
Autor:in: Anonymous
Category:
Term Paper (Advanced seminar) , 1999 , Grade: Bestanden
Price:
US$ 0.-
Farben & Symbole, Markennamen: Made in Stereotype
Autor:in:
Jana Novackova (Author)
Category:
Seminar Paper , 2000
Price:
US$ 0.99