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Brands and Branding. What makes a brand valuable, using Apple's innovation strategy as example
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Vanessa Lang (Author)
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Seminar Paper , 2020 , Grade: 2,0
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Advantages and Disadvantages of Using Social Networks in Business
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Caroline Mutuku (Author)
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Essay , 2017 , Grade: 1.8
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How Are Chatbots Used in Digital Marketing? An Introduction
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Essay , 2019 , Grade: 89%
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Evaluation of the extent of usefulness of marketing mix as a basis to developing marketing strategies for service industry
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International Business Management David Onditi (Author)
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Essay , 2017 , Grade: A+
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State intervention in the pricing of the market using the example of milk quota in Germany
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Christin Wessels (Author)
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Term Paper , 2016 , Grade: 1,3
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Brand Extension. How Sub-Branding can be used to stretch a Brand effectively
An analysis of the German Sportswear Retailer Adidas
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Lina Seil (Author)
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Term Paper , 2016 , Grade: 2,0
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Virtual Teams - useful or not? A discussion of the benefits and problems with virtual teams
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Essay , 2014
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The Prediction of Yelp Star Ratings Using Yelp Reviews
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Kartik Lunkad (Author)
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Essay , 2015 , Grade: 4.00/4.00
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The use of scent and music in the consumer goods marketing
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Bachelor Nina Obbelode (Author)
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Term Paper , 2008 , Grade: gut
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Using means-end chains and hierarchical value-maps
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Jan-Christoph Kischkewitz (Author)
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Essay , 2006 , Grade: 9/10
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Marketing concept using the example of Nutella
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Julia Hülsebeck (Author)
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Katrin Becker (Author)
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Term Paper , 2008 , Grade: 1.3
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Global vs. Local Marketing. An Analysis of the Usefulness for Global Companies
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Valea Adams (Author)
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Seminar Paper , 2016 , Grade: 1,0
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Should Brand Design using Brand Personality be adapted to the cultural differences of international markets?
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Fe Feltes (Author)
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Term Paper , 2015 , Grade: 1,3
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How Starbucks uses the marketing mix to achieve competitive advantages in the UK
Autor:in: Anonymous
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Term Paper , 2012 , Grade: 1,0
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Analysis of marketing strategies used by PepsiCo based on Ansoff's theory
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Kristina Bachmeier (Author)
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Term Paper (Advanced seminar) , 2008 , Grade: 2
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Symbolic use of brands
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Mag.Bakk Florian Meisel (Author)
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Term Paper (Advanced seminar) , 2007 , Grade: 2
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Country-of-origin: A useful marketing tool?
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Stefan Kraft (Author)
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Term Paper , 2001
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Bricks and Clicks.The right balance between virtual and physical stores
Using the Examples of Zara and Dell
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Eva Müller (Author)
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Term Paper , 2012 , Grade: 1,3
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Branding in Politics
The Use of Branding Techniques in Barack Obama’s Presidential Campaign
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Lucie Scholz (Author)
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Term Paper (Advanced seminar) , 2011 , Grade: 1,0
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Feedback Effects of Brand Extensions
An Analytic Approach Using the Example of Hipp GmbH & Co Vertriebs KG
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Tanja Winterberg (Author)
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Seminar Paper , 2007 , Grade: 1,0
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How Amazon applies the technology of neuromarketing in their daily business
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Autor:in: Anonymous
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Seminar Paper , 2006 , Grade: 1,0
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Term Paper , 2005 , Grade: A (80 percent)
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