This paper will have a closer look into social media and its opportunities and challenges for the role of the CIO. In order to do so, the model of Ross and Feeny (1999) is going to be applied on the “social media era”.
No other C-level position had so many changes in the last years and decades as the CIO. New technologies are arising and it is more important than ever before for the CIO to realize opportunities in time and communicate these to other respective executives.
Inhaltsverzeichnis (Table of Contents)
- Introduction
- About "The Evolving Role of the CIO" by Ross & Feeny and the social media era
- Forces influencing the role of the CIO - the social media era
- Social media era - executive attitudes
- Social media era - supplier
- Social media era - applications
- Social media era - the impact on the CIO
- CIO job descriptions
Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)
This paper aims to examine the influence of social media on the role of the CIO, applying the model of Ross and Feeny (1999) to the "social media era." It delves into the three forces that shape the CIO's responsibilities in this new era: executive attitudes toward technology, the characteristics of dominant vendors, and the applications of social media.
- The evolving role of the CIO in the social media era
- Executive attitudes toward social media as a strategic tool
- The impact of social media applications on the CIO's responsibilities
- The role of dominant social media vendors in shaping the CIO's landscape
- The implications of social media for communication and collaboration within organizations
Zusammenfassung der Kapitel (Chapter Summaries)
- Introduction: The paper introduces the evolving role of the CIO and highlights the significance of social media in the current technological landscape. It outlines the application of Ross and Feeny's model (1999) to analyze the impact of social media on the CIO role.
- About "The Evolving Role of the CIO" by Ross & Feeny and the social media era: This section provides an overview of Ross and Feeny's model, which identifies three key forces influencing the CIO role: executive attitudes toward technology, characteristics of dominant vendors, and the applications of technology. It positions the "social media era" as a new technological era within this framework.
- Forces influencing the role of the CIO - the social media era: This section examines the three forces within the context of the social media era. It analyzes executive attitudes toward social media, discusses the role of social media vendors, and explores the various applications of social media within organizations.
Schlüsselwörter (Keywords)
The key terms and concepts discussed in this paper revolve around the evolving role of the CIO, the influence of social media on business strategy, and the impact of social media applications on organizational processes and communication. Key themes include social media as a marketing channel, the integration of social media into corporate strategy, and the collaboration between CIOs and CMOs in managing social media initiatives.
- Arbeit zitieren
- Johannes Köck (Autor:in), 2014, What Are the CIO’s Challenges in the Social Media and Mobile Era?, München, GRIN Verlag, https://www.hausarbeiten.de/document/378124
