This study examined the impact of strategic management on SMEs performance in South-east Nigeria. A survey of 398 respondents were randomly selected from Small and Medium Enterprises (SMEs) that registered with the Ministry of Commerce and Industry in Abia, Anambra, Ebonyi, Enugu and Imo States were used for the study. Well-structured questionnaire was use for collection of data from respondents. Hypotheses were formulated and data analysis was performed with the using Frequencies, Percentages, and Regression Analysis.
Result reveals that majority of respondents are male (57%), married (69%), with Secondary education (45%), with household size of 6-10 Persons (45%), with SME experience between 6 – 10 years (35.68%). Majority of enterprises in the study area were small –sized businesses (51.5%), providing services (65%), with fixed assets in buildings/factories including machinery/equipment worth N2 – 5 million (26%), current asset base of cash/draft at Banks and inventory/raw materials worth N2 – 5 million (31%), with human capital asset (number of employees) of 1 – 5 workers (51.5%) and number of branches (88%). About 96.5% did not apply any of the management strategy practices in their operations. Details of the results on the effects of strategic management practices on SMEs’ Performance further showed an average mean of 4.19. The R2 of 74% of the variation in the dependent variable “employee training and job satisfaction is caused by the explanatory variable “Planning and Organizational Structure, with a probability value (t-cal = 34.014); environmental analysis strategy and resource allocation on market share (92%) with t-cal (66.76), implementation strategy and Customer Satisfaction (99%) t-cal = (165.015). The R2 of .860, about 84% of the variation in the dependent variable, Sales Revenue/Profitability by evaluation strategy with regression result, (t-cal = 49.496) indicate a positive effect. Based on the findings, the study concluded that the strategic planning process has not been fully implemented by SMEs operators in the South-east Region of Nigeria.
The study therefore recommends that SMEs operators/managers should be motivated to align their performance to the planned goals in their strategic plan. If these elements are consciously integrated into SME business plans and judiciously implemented, there would be a stimulating effect on the overall performance of these enterprises; thus triggering growth, profit and sustainability.
Inhaltsverzeichnis (Table of Contents)
- Abstract
- Introduction
- Statement of the Problem
- Objectives of the Study
- Research Questions
- Hypotheses
- Literature Review
- Conceptual Framework
- Research Methodology
- Population and Sample
- Data Collection Instrument
- Data Analysis Techniques
- Results and Discussions
- Summary of Findings
- Recommendations
- Conclusion
Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)
This research aims to investigate the impact of strategic management practices on the performance of Small and Medium-scale Enterprises (SMEs) in the South-east region of Nigeria. The study specifically explores the relationship between strategic management and SME performance in the context of the dynamic business environment. It seeks to identify key factors within strategic management that significantly influence the success of SMEs.
- The influence of strategic management practices on SME performance.
- Identification of key strategic management practices employed by SMEs.
- Constraints to the implementation of strategic management practices.
- The relationship between strategic management practices and key performance indicators.
- Recommendations for improving the strategic management capabilities of SMEs.
Zusammenfassung der Kapitel (Chapter Summaries)
- Abstract: This chapter provides a brief overview of the research study, outlining the objectives, methodology, and key findings.
- Introduction: This chapter introduces the topic of SMEs and strategic management, highlighting the importance of SMEs in economic development and the challenges they face in a dynamic business environment.
- Statement of the Problem: This chapter defines the research problem by examining the gaps in existing knowledge about the impact of strategic management on SMEs in the South-east region of Nigeria.
- Objectives of the Study: This chapter outlines the specific goals and research questions that guide the study.
- Research Questions: This chapter provides a detailed list of the key questions that the research seeks to answer.
- Hypotheses: This chapter presents the testable propositions that will be used to investigate the relationships between variables.
- Literature Review: This chapter provides a comprehensive review of relevant literature, exploring existing theories and empirical evidence on the relationship between strategic management and SME performance.
- Conceptual Framework: This chapter presents a conceptual framework that outlines the theoretical underpinnings of the study and how the research variables are related.
- Research Methodology: This chapter describes the research design, data collection methods, and data analysis techniques employed in the study.
- Population and Sample: This chapter provides details about the population of SMEs and the sampling method used to select the sample for the study.
- Data Collection Instrument: This chapter describes the questionnaire used to collect data from the SMEs.
- Data Analysis Techniques: This chapter explains the statistical methods used to analyze the collected data.
- Results and Discussions: This chapter presents the findings of the study, analyzing the data collected and drawing conclusions about the relationship between strategic management practices and SME performance.
- Summary of Findings: This chapter provides a concise summary of the key findings of the study.
- Recommendations: This chapter outlines practical recommendations for improving the strategic management capabilities of SMEs in the South-east region of Nigeria.
Schlüsselwörter (Keywords)
The study focuses on strategic management, SMEs, performance, South-east Nigeria, and explores the influence of various strategic management practices on the financial and operational performance of SMEs in the region. Key themes include the challenges faced by SMEs, the importance of aligning strategic management with business objectives, and the role of planning, implementation, and evaluation in achieving sustainable growth. The research utilizes quantitative data analysis techniques, including regression analysis, to assess the relationship between strategic management variables and performance outcomes. The study aims to contribute to a better understanding of the role of strategic management in the success of SMEs in developing economies.
- Arbeit zitieren
- Udeme Usanga (Autor:in), 2021, Effect of Strategic Management on the Performance of Small and Medium Scale Enterprises (SMEs) in South-east Region of Nigeria, München, GRIN Verlag, https://www.hausarbeiten.de/document/1387608
