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Brands – and in particular service brands – from a legal perspective
Autor:in:
Christian Kollorz (Author)
Category:
Essay , 2010
Price:
US$ 6.99
An Analytical Study on Perspectives of Brand Awareness and Its Impact upon Consumer Buying Behavior with a View to Facilitate Managerial Decision Making in Organizations
Autor:in:
Pradeep Kautish (Author)
Category:
Doctoral Thesis / Dissertation , 2010
Price:
US$ 41.99
Opportunities within the traditional toy sector of the UK Toys and Games Industry - A German Perspective
Autor:in:
Johannes Weber (Author)
Category:
Bachelor Thesis , 2005 , Grade: 1,0
Price:
US$ 18.99
Consumer behaviour and a European perspective
Autor:in:
Dipl.-Kaufmann techn. Oliver Florian Friede (Author)
Category:
Term Paper , 2002 , Grade: 1,3 (A)
Price:
US$ 18.99
Mass customization and consumer behavior - A case study from a german consumer perspective
Autor:in:
Master of Science Joscha Köllner (Author)
Category:
Master's Thesis , 2007 , Grade: 1,3
Price:
US$ 32.99
Adoption of Alternative Fuel Vehicles - A Consumer Perspective
Autor:in:
Florentin Rack (Author)
Category:
Seminar Paper , 2012 , Grade: 1,6
Price:
US$ 18.99
The differences between domestic and international marketing
About Anne C. Perry’s article "International versus Domestic Marketing. Four Conceptual Perspectives"
Autor:in:
Fotini Mastroianni (Author)
Category:
Essay , 2013
Price:
US$ 6.99
Porters Five Forces. Innovation through Business, Engineering and Design
How does rivalry in a market as well as customer expectations influence the process of a design concept from a business perspective?
Autor:in:
Anna Lena Bischoff (Author)
Category:
Term Paper (Advanced seminar) , 2016 , Grade: 1,0
Price:
US$ 18.99
Brand personification through music as brand knowledge
Learning from the perspective of consumers of hip-hop music in Sweden on the associations of music in sneaker brands
Autor:in:
José Leyva (Author)
Category:
Master's Thesis , 2011 , Grade: A (Pass with distinction)
Price:
US$ 36.99
The experiential approach of consumption of products and services
A marketing perspective
Autor:in:
Christoph Schmidt (Author)
Category:
Essay , 2016 , Grade: 9,8
Price:
US$ 0.99
IT Offshoring in India
An Investor's Perspective
Autor:in:
Daniel Müller (Author)
Category:
Term Paper (Advanced seminar) , 2011 , Grade: 1,0
Price:
US$ 18.99
The effectiveness of product placement for the automobile industry and its impact on consumer behavior
A cross-cultural perspective
Autor:in:
Frank Günnemann (Author)
Category:
Master's Thesis , 2005 , Grade: A (1,0)
Price:
US$ 31.99
Interkulturelle Unterschiede in der wahrgenommenen Zukunftsperspektive westlicher Konsumenten und ihr Einfluss auf Marketingentscheidungen
Autor:in:
Julian Boguschewski (Author)
Category:
Bachelor Thesis , 2013 , Grade: 1,3
Price:
US$ 20.99
Wie sieht sich der Konsument 2014?
Ergebnisse der europaweiten Konsumentenbefragung als Online-Panel mit 2.504 Teilnehmern
Autor:in:
Dipl.-Kfm., M.B.A. Jürgen Donhauser (Author)
Category:
Research Paper (postgraduate) , 2013
Price:
US$ 18.99
Viral Marketing
Chancen und Risiken der Produktplatzierung/Marktdurchdringung von No-Name-Produkten durch Viral Marketing
Autor:in:
Frederike Braitinger (Author)
Category:
Bachelor Thesis , 2008 , Grade: 2,3
Price:
US$ 20.99
Importance of Research in Marketing
Autor:in:
Masters of Arts (Marketing) Jules Miller (Author)
Category:
Essay , 2011
Price:
US$ 6.99
Best-Practices von Kommunikations- und Servicedienstleistungen: Customer Retention Programs
Autor:in:
Florian Jansen (Author)
Category:
Presentation (Elaboration) , 2004 , Grade: 1,3
Price:
US$ 16.99
Market entry strategy into Europe through Chinese multinational companies of online shopping platforms
Autor:in:
Jennifer Shojai (Author)
Category:
Term Paper , 2018 , Grade: 1,7
Price:
US$ 3.99
Report and Evaluation of the ASOS Website
Autor:in:
Luke Gipson (Author)
Category:
Project Report , 2014 , Grade: 1st Class
Price:
US$ 18.99
Ethics and Trust. A Literature Review on Cloud Computing Services
Autor:in:
Anna Lena Bischoff (Author)
Category:
Term Paper (Advanced seminar) , 2017 , Grade: 1,7
Price:
US$ 18.99
Investigating and identifying reasons for brand loyalty of the Apple-iPhone brand in Germany
Autor:in:
Bachelor of Arts Mona Carolina Frank (Author)
Category:
Bachelor Thesis , 2013 , Grade: 1,7
Price:
US$ 36.99
Google Marketing Analysis
Autor:in:
Dr Richardson Steve (Author)
Category:
Research Paper (postgraduate) , 2011 , Grade: A
Price:
US$ 17.99
An Analysis of Ryanair’s Corporate Strategy
Autor:in:
Miriam Mennen (Author)
Category:
Essay , 2005 , Grade: 72 % - A
Price:
US$ 16.99
Cadbury Schweppes - Time to refocus its Strategy?
Between Grow or Go
Autor:in:
Dipl.-Ing. Christoph Frhr. von Gamm (Author)
Category:
Seminar Paper , 2000
Price:
US$ 16.99
Marketing of Regions
An Analysis of the Rhine-Main Region in an International Context
Autor:in:
Christiane Mohr (Author)
Category:
Diploma Thesis , 2010 , Grade: 1,7
Price:
US$ 42.99
Brand Identity Factors: Developing a Successful Islamic Brand
Autor:in:
Vedad Alihodzic (Author)
Category:
Master's Thesis , 2012 , Grade: Distinction (D3)
Price:
US$ 36.99
Applications of Artificial Intelligence in International Marketing
Autor:in:
Neophytos Kathitziotis (Author)
Category:
Master's Thesis , 2009 , Grade: 1.0
Price:
US$ 0.99
Marketing Higher Education in Russia
Market potential of Russia for German Institutions of Higher Education
Autor:in:
MBA Stefan Schwan (Author)
Category:
Master's Thesis , 2005 , Grade: 2,0
Price:
US$ 32.99
Sustainable marketing management - Functional thinking, marketing vs. the environment & sustainable strategies
Autor:in:
Niklas Kürten (Author)
Category:
Seminar Paper , 2006 , Grade: 1,7
Price:
US$ 18.99
An analysis of the product policy on the example of the company Ferrero S.p.A
Autor:in: Anonymous
Category:
Term Paper , 2021 , Grade: 1,0
Price:
US$ 17.99
Impact of advertising on customers purchase interest in sustainable products
Autor:in:
Jonathan Scholz (Author)
Category:
Term Paper , 2021 , Grade: 1,3
Price:
US$ 18.99
Country of Origin Effects as Key Success Factor for Marketing Strategies
A Management Research Project
Autor:in:
Ulrike Imme (Author)
Category:
Research Paper (postgraduate) , 2006 , Grade: 1
Price:
US$ 19.99
Should Brand Design using Brand Personality be adapted to the cultural differences of international markets?
Autor:in:
Fe Feltes (Author)
Category:
Term Paper , 2015 , Grade: 1,3
Price:
US$ 18.99
Definition and Analysis of the Market for the Porsche 911 in Germany
A Market Analysis
Autor:in:
Andreas Mehren (Author)
Category:
Term Paper , 2016 , Grade: 1,7
Price:
US$ 17.99
Fiber board coffins on the Swedish funeral market. Target Costing and Co-Creation
Autor:in:
Anna Lena Bischoff (Author)
Category:
Term Paper (Advanced seminar) , 2016 , Grade: 1,7
Price:
US$ 20.99
Marketing Plan Cinnabon Company
Autor:in:
Yasir Khan (Author)
Category:
Term Paper , 2014 , Grade: B+
Price:
US$ 18.99
The global-local paradox in international advertising. Can marketing really be international?
Autor:in:
Christina Liessem (Author)
Category:
Essay , 2011 , Grade: 74%
Price:
US$ 17.99
The future of inflight entertainment in Europe, according to passenger expectations
How the airline industry should embrace, and not fear, consumer technology.
Autor:in:
Jasmin Schawalder (Author)
Category:
Master's Thesis , 2013 , Grade: 19/20
Price:
US$ 51.99
The Body Washer: A Marketing Plan for the United Arabic Emirates
Autor:in:
Dipl. Ing. MBA Matthias Beer (Author)
Category:
Seminar Paper , 2010 , Grade: 1.7
Price:
US$ 18.99
Integration of location based services into the social CRM strategy
How can Foursquare be used as a CRM tool throughout the customer relationship life-cycle?
Autor:in:
Annelie Roggenkamp (Author)
Category:
Master's Thesis , 2012 , Grade: 1,0
Price:
US$ 41.99
The meaning of arts for brands
The example of the Austrian chocolatier Zotter
Autor:in:
B.A. Katharina Maute (Author)
Category:
Term Paper , 2012 , Grade: 1
Price:
US$ 18.99
Non-Ownership Services for the Base of the Pyramid
An Analysis of the Applicability of Innovative Business Concepts
Autor:in:
Achim Schade (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1,4
Price:
US$ 36.99
Brand Tracking Through Social Media
Autor:in:
Govindappa Raghu (Author)
,
Dr. Radha (Author)
Category:
Scientific Study , 2011
Price:
US$ 17.99
What Drives Motivation to Participate Financially in a Crowdfunding Community?
Autor:in:
Michel Harms (Author)
Category:
Master's Thesis , 2007 , Grade: 7 Punkte
Price:
US$ 0.99
Integrating the Means-End Approach into the Product Positioning Process Using the Example of the HEAD Snowboarding Travel Boardbag in Germany
Autor:in:
Dipl.-Kffr. Sabine von Possel (Author)
Category:
Diploma Thesis , 2010 , Grade: 1,0
Price:
US$ 41.99
Impacts of Interdependencies between Strategies on an Individual's Increase in Relative Status - An Exploratory Study
Autor:in:
Marcel Mazur (Author)
Category:
Master's Thesis , 2011 , Grade: 1,0
Price:
US$ 42.99
Case study and comparative strategic analysis of Toyota and Ryanair
The key differences in the operations strategy of manufacturers and service firms in terms of process design, supply chain, human resources, capacity, innovation and quality management.
Autor:in:
BA (Hons) Christoph Müller (Author)
Category:
Research Paper (undergraduate) , 2011 , Grade: A
Price:
US$ 31.99
Analysis of the website www.dell.com
Corporate Web Communication
Autor:in:
Christian Baumann (Author)
Category:
Term Paper , 2009 , Grade: 1,2
Price:
US$ 17.99
Analysis of the Chinese Markets according to market potential for a premium coffee brand
Autor:in:
Robert Nagel (Author)
Category:
Master's Thesis , 2006 , Grade: 1,3
Price:
US$ 44.99
The use of scent and music in the consumer goods marketing
Autor:in:
Bachelor Nina Obbelode (Author)
Category:
Term Paper , 2008 , Grade: gut
Price:
US$ 16.99
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