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Analysis of the article "Word of Mouth versus Word of Mouse. Speaking about a Brand Connects You to It More Than Writing Does"
Autor:in:
Sebastian Köhler (Author)
Category:
Term Paper (Advanced seminar) , 2020 , Grade: 1,3
Price:
US$ 18.99
Virtuelle Communities der 2. Generation
Untersuchung von Geschäftspotenzialen und kritischen Erfolgsfaktoren von virtuellen Communities mit hybridem Zugang (mobil/stationär) aus der Sicht von Mobilfunkbetreibern
Autor:in:
Dipl. Kaufmann Thomas Jäckel (Author)
Category:
Diploma Thesis , 2007 , Grade: 1,3
Price:
US$ 36.99
Business plan for a fictional energy drink without chemical additives
Autor:in:
Johannes-Maximilian Brede (Author)
,
Sahand Wahid Far (Author)
Category:
Project Report , 2009 , Grade: 1,0
Price:
US$ 18.99
Ethnic Marketing for Turks in Germany - Influences on the attitude towards Ethnic Marketing
Autor:in:
Kutay Erdem (Author)
Category:
Master's Thesis , 2006 , Grade: 1,0
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US$ 112.99
Mobile services in retail and their influence on customer satisfaction
Autor:in:
Joern Toellner (Author)
Category:
Master's Thesis , 2014 , Grade: 2,3
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US$ 36.99
Selection of CRM software for the event sector
Using the example of the German event management company XYZ
Autor:in:
Thomas Punzel (Author)
Category:
Master's Thesis , 2009 , Grade: A- (1,5)
Price:
US$ 36.99
Strategic planning and marketing in museums with special regard to the situation in the United States and Austria
Strategische Planung und strategisches Marketing in Museen unter besonderer Berücksichtigung der Situation in den Vereinigten Staaten und Österreich
Autor:in:
Mag. Sandra Kreuzer (Author)
Category:
Diploma Thesis , 2005 , Grade: 2
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US$ 36.99
The potential threat of corporate growth
Autor:in:
Simon Hoese (Author)
Category:
Seminar Paper , 2007 , Grade: 2,0
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US$ 18.99
Sustainability in the Field of Retailing
Autor:in:
Lars Bucher (Author)
Category:
Essay , 2021 , Grade: 1.0
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US$ 6.99
Customer loyalty and customer loyalty programmes. Goals and methods
Autor:in:
Stefan Meier (Author)
Category:
Research Paper (undergraduate) , 2005 , Grade: 1,3
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US$ 19.99
The Business Model Canvas as a Tool of Marketing Mix
Autor:in:
Anastazia Spajic (Author)
Category:
Essay , 2020 , Grade: 1,7
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US$ 16.99
How Far Does Advertising Influence Human Consumption?
Autor:in:
Lea Tappert (Author)
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Term Paper , 2018 , Grade: 1,3
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The British Hospitality and Tourism Sector. An Exemplary Integrated Marketing Communication Plan
Autor:in:
Bethany Hopens (Author)
Category:
Elaboration , 2019
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Critical Analysis of McDonald’s Internationalisation Process. Competitors, Challenges, International Markets
Autor:in:
Daniel Germar (Author)
Category:
Term Paper , 2018 , Grade: 1,3
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US$ 17.99
The influence of high- and low-context cultures on positioning of cosmetic brands
Autor:in: Anonymous
Category:
Term Paper , 2017 , Grade: 2,0
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Marketing Case Study Tesla
Autor:in:
Ricardo Escoda (Author)
Category:
Case Study , 2018 , Grade: 1,3
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Co-Branding. Strategy to strengthen brands
Autor:in:
Ann-Sophie Theuring (Author)
Category:
Seminar Paper , 2017 , Grade: 1,7
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US$ 16.99
Content Marketing in the 21st century
Is Coca Cola pioneering modern marketing with its new "no labels" campaign?
Autor:in:
Lisa Wiechert (Author)
Category:
Seminar Paper , 2016 , Grade: 1,0
Price:
US$ 16.99
Approach to Employability Skills in Technical Education & its impact on satisfaction of selecting an Institute
Autor:in:
Prashant Mahajan et al. (Author)
Category:
Scientific Essay , 2017 , Grade: A
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US$ 0.99
Ethics and Trust. A Literature Review on Cloud Computing Services
Autor:in:
Anna Lena Bischoff (Author)
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Term Paper (Advanced seminar) , 2017 , Grade: 1,7
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US$ 18.99
Brand Tribalism. Theoretical Foundation and Practical Application
Autor:in:
Alisa Zayasenko (Author)
Category:
Essay , 2012 , Grade: 1
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US$ 16.99
The experiential approach of consumption of products and services
A marketing perspective
Autor:in:
Christoph Schmidt (Author)
Category:
Essay , 2016 , Grade: 9,8
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US$ 0.99
Innovation Practices of REWE Markt in Germany. Digital Innovation and Business Strategy
Autor:in:
Karolin Hommel (Author)
Category:
Term Paper , 2015 , Grade: 1,7
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US$ 6.99
Tesla Motors, Inc. Market Analysis and Definition
Autor:in:
Dominic Birk (Author)
Category:
Research Paper (undergraduate) , 2015 , Grade: 1,3
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US$ 17.99
Human Resource Marketing. From Job Advertising to Employer Branding
Autor:in:
Thomas Mayer (Author)
Category:
Term Paper , 2011
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US$ 16.99
Celebrity-Marketing: Market penetration by image transfer from stars using the example of the brand Coca-Cola light of the beverage producer Coca Cola.
Autor:in:
Katharina Krützkamp (Author)
Category:
Bachelor Thesis , 2013 , Grade: 2,1
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US$ 33.99
Analysis of Etisalat
Autor:in:
Dr Alex Cole (Author)
Category:
Term Paper (Advanced seminar) , 2011 , Grade: A
Price:
US$ 6.99
The meaning of arts for brands
The example of the Austrian chocolatier Zotter
Autor:in:
B.A. Katharina Maute (Author)
Category:
Term Paper , 2012 , Grade: 1
Price:
US$ 18.99
Online Dating – A cross-cultural comparison of matchmaking websites in the United States of America, Germany, India, and Japan
Autor:in:
Dana Lützow (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 79.99
Market entry strategy for the Chinese market on the example of Volkswagen
Autor:in:
Laura Parlabene (Author)
Category:
Term Paper , 2012 , Grade: 1,0
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US$ 17.99
Analysis of Cultural Differences and their Effects on Marketing Products in the United States of America and Germany with a Focus on Cultural Theories of Hall and Hofstede
Autor:in:
Matthias Boeing (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1.7
Price:
US$ 39.99
Neuromarketing in Sports
How Emotions strengthen the Consumers’ Perception of a Brand
Autor:in:
Martin Fett (Author)
Category:
Master's Thesis , 2011 , Grade: 1,0
Price:
US$ 36.99
Evaluating BP´s Renewable Energy Strategy
Autor:in:
André Schröder (Author)
Category:
Seminar Paper , 2011 , Grade: 1,7
Price:
US$ 17.99
Non-Ownership Services for the Base of the Pyramid
An Analysis of the Applicability of Innovative Business Concepts
Autor:in:
Achim Schade (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1,4
Price:
US$ 36.99
Anakku: Revitalising the Next to Nature Feeding Range
Autor:in:
Weng Marc Lim (Author)
,
Seing Wan Seeto (Author)
,
Pik Han Lim (Author)
,
Mei Ling Lim (Author)
Category:
Research Paper (undergraduate) , 2009 , Grade: High Distinction
Price:
US$ 36.99
The perception of e-commerce in China
Autor:in:
Holger Bracker (Author)
Category:
Essay , 2010 , Grade: HD
Price:
US$ 6.99
Businessplan Online Optiker
Businessplan mit Schwerpunkt Marketing
Autor:in:
Dipl. Kaufmann, MBA Tobias Bandt (Author)
Category:
Term Paper , 2010 , Grade: 1,0
Price:
US$ 16.99
How to get noticed in Google
Introduction to Search Engine Optimisation in the Era of e-Retailing
Autor:in:
Angela Keil (Author)
Category:
Diploma Thesis , 2009 , Grade: 1,0
Price:
US$ 20.99
Global Brands & Culture
Transformations towards a globally unified culture of consumption
Autor:in:
Stefan Geissel (Author)
Category:
Seminar Paper , 2006 , Grade: 1,3
Price:
US$ 16.99
Analyzing Word of Mouth in the Web 2.0 for Product Related Marketing Research
Useful Implementation or Unnecessary Practice?
Autor:in:
MBA Nina Obbelode (Author)
Category:
Master's Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Analysis of Nokia‘s Corporate, business, and marketing strategies
Autor:in:
Arend Grünewälder (Author)
Category:
Seminar Paper , 2008 , Grade: 1,7
Price:
US$ 28.99
Psychographic target group analysis on the basis of an empirical research for the brands Adidas, NIKE and Puma using the innovative approach of the Semiometrie
Autor:in:
Robert Tönnis (Author)
Category:
Master's Thesis , 2007 , Grade: 1,0
Price:
US$ 43.99
Effects of gender marketing on consumer behaviour
Autor:in:
Tobias Wolf (Author)
Category:
Seminar Paper , 2007 , Grade: B+
Price:
US$ 18.99
Network and relationship allocation and identification for the Red Bull Company in Thailand
Autor:in:
MSc International Marketing Strategy Benjamin Bach (Author)
Category:
Essay , 2007 , Grade: 1st
Price:
US$ 18.99
Type and timing of rewards as influencing factors on the value perception of a customer loyalty program
Autor:in:
Master of Science Ulrich Pohl (Author)
Category:
Master's Thesis , 2006 , Grade: 1,5
Price:
US$ 79.99
International Branding - An Internationalization Approach on the Marketing Level
Autor:in:
Robert Tönnis (Author)
Category:
Term Paper (Advanced seminar) , 2005 , Grade: 1,3
Price:
US$ 18.99
Cultural Differences in Business Life. Understanding German and American Business Culture
Autor:in:
Ulrike Ditzel (Author)
Category:
Seminar Paper , 2006 , Grade: 1,3
Price:
US$ 17.99
The Art of Gaining and Retaining Customers - Is Sales Promotion the Key to Succesful Marketing?
Autor:in:
Vannessa Uhlein (Author)
,
Neele Claussen (Author)
Category:
Bachelor Thesis , 2005 , Grade: 1,7 (85%)
Price:
US$ 33.99
Drivers and Inhibitors for Diffusion of Electronic Commerce with Reference to Germany
Autor:in:
Yanhui Zhang (Author)
Category:
Diploma Thesis , 2004 , Grade: 1,3
Price:
US$ 36.99
Market Study about Coffee
Autor:in:
Daniel Hess (Author)
,
Magdolna Tokai (Author)
,
Clément Guenebeaud (Author)
,
Sven Halfar (Author)
,
Xavier Micheletti (Author)
Category:
Term Paper (Advanced seminar) , 2003 , Grade: A plus; 0,7
Price:
US$ 18.99
Customer Centric Business Models - Two Steps Beyond Customer Relation Management
Autor:in:
Thomas Rolf (Author)
Category:
Master's Thesis , 2003
Price:
US$ 36.99
Market entry strategies and their applicability to SMEs - The winding road to foreign business
Autor:in:
Thomas Drabner (Author)
Category:
Research Paper (undergraduate) , 2003 , Grade: 1,9 (B+)
Price:
US$ 18.99
Beyond the Choice of Entry Mode - A case study of Micropower
Autor:in:
Judith Plante (Author)
,
Karl Nordhill (Author)
Category:
Term Paper , 2002 , Grade: Passed with Distinction (1,0)
Price:
US$ 18.99
Internationalising a national image - The case of Made in Germany in Western Australia
Autor:in:
Peter Schulz (Author)
Category:
Diploma Thesis , 2002 , Grade: 1,0 (A)
Price:
US$ 36.99
Elements of the Trade Panel and Special Analyses with Trade Panel Data
Autor:in:
David Nowak (Author)
Category:
Seminar Paper , 2001 , Grade: 1,2 (A+)
Price:
US$ 19.99
eCommerce for Financial Institutions in Germany and the USA
Autor:in:
Klaus Schmidt (Author)
Category:
Master's Thesis , 2001 , Grade: 1,3 (A)
Price:
US$ 36.99
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