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Markenartikel beeinflussen das Konsumverhalten. Inwiefern nimmt die Markenpolitik Einfluss auf das Konsumverhalten der Verbraucher?
Eine empirische Erhebung zur Bedeutung der Marke
Autor:in:
Ercüment Gök (Author)
Category:
Term Paper , 2015 , Grade: 1,0
Price:
US$ 18.99
Markenfetisch. Studie zur Bedeutung und Wirksamkeit starker Marken unter Anbetracht der Risiken der Markenpiraterie
Autor:in:
Master of Arts M.A. International Management Paul Kammerer (Author)
Category:
Master's Thesis , 2013 , Grade: 1,0
Price:
US$ 22.99
Social Media im Wandel zu Commercial Media. Monetarisierungsstrategien von sozialen Netzwerken durch Nutzung neuer Absatzkanäle
Autor:in:
Sascha Dagustany (Author)
Category:
Master's Thesis , 2013 , Grade: 1,6
Price:
US$ 36.99
Zielgruppenmarketing als Erfolgsfaktor für die frühe Kundenbindung von Finanzdienstleistungen
Entwicklung von Marketingstrategien unter Berücksichtigung einer empirischen Marktanalyse der Zielgruppe “Student“
Autor:in:
M.Sc. Aleksandar Trifunovic (Author)
Category:
Bachelor Thesis , 2010 , Grade: 1,3
Price:
US$ 31.99
Kundenwirkungen von Mass Customization
Welche Wirkung hat Mass Customization auf Kundenzufriedenheit, Zahlungsbereitschaft, Kaufabsicht und Kundenbindung unter Berücksichtigung des Moderators Kundenkompetenz
Autor:in:
Jens Klaerner (Author)
Category:
Diploma Thesis , 2010 , Grade: 2,3
Price:
US$ 20.99
Wissenschaftler-Motivation zur Partizipation in regionalen Cluster-Initiativen
Eine Conjoint-analytische empirische Untersuchung
Autor:in:
John Beckmann (Author)
Category:
Diploma Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Messen als Plattform mit "Entertainment-Charakter" - Analyse und kritische Würdigung der CeBIT 2008
Autor:in:
Dipl.Oek. Alexander Depping (Author)
Category:
Seminar Paper , 2008 , Grade: 1,3
Price:
US$ 17.99
Unternehmerische Motive sozialer Verantwortungsübernahme im Spiegel empirischer Befunde
Autor:in:
Jan Herrmann (Author)
Category:
Seminar Paper , 2007 , Grade: 1,3
Price:
US$ 18.99
Software-Analyse im Jugendhilfebereich
Autor:in:
Linn Karstadt (Author)
Category:
Bachelor Thesis , 2002 , Grade: 2,0
Price:
US$ 18.99
Analyse des Einflusses der Vertrauenswürdigkeit eines YouTube-Stars auf die Emotionalität einer Werbebotschaft
Autor:in:
Robin Anderer (Author)
Category:
Seminar Paper , 2017 , Grade: 2,0
Price:
US$ 17.99
Strategische Allianz als Markteintrittsform von Großunternehmen
Inwiefern beeinflusst die Vertrauenswürdigkeit der Partner den Erfolg der Unternehmung? Eine Analyse
Autor:in:
Robin Anderer (Author)
Category:
Seminar Paper , 2017 , Grade: 1,7
Price:
US$ 18.99
Entwicklung eines Bewertungsmodells für das Beschwerdemanagement auf Basis der EFQM
Autor:in:
Diplomkauffrau (FH) Sandra Peters (Author)
Category:
Diploma Thesis , 2011 , Grade: 1,7
Price:
US$ 36.99
Marktpsychologische Effekte im Bereich Functional Food durch die Verwendung von Health Claims in der Lebensmittelwerbung
Autor:in:
Bachelor of Arts Isabell Rostohar (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,0
Price:
US$ 31.99
Kernziele der Prozessorganisation
Autor:in:
Bachelor Johannes Gulde (Author)
Category:
Research Paper (undergraduate) , 2010 , Grade: 1,0
Price:
US$ 0.99
Fundierung von fairem Verhalten in Unternehmen-Kunde-Beziehungen
Autor:in:
Eva Hahne (Author)
Category:
Diploma Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Untersuchung wesentlicher Einflussfaktoren des Entstehens von Beratungsdiebstahl im Bereich Consumer Electronics
Autor:in:
Mag. (FH) Alexander Müller (Author)
Category:
Diploma Thesis , 2009 , Grade: 1
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US$ 42.99
Das wahrgenommene Umweltbewusstsein einer Automarke und dessen Effekt auf die Beziehung zum Verbraucher
Autor:in:
Diplom-Kaufmann Markus Heibel (Author)
Category:
Diploma Thesis , 2008 , Grade: 1,3
Price:
US$ 36.99
Organisation und Management von Kommunikation in Konzernen
Autor:in:
Mag.iur. MSc Heinrich Sigmund (Author)
Category:
Master's Thesis , 2007 , Grade: Sehr Gut
Price:
US$ 36.99