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unternehmensentwicklung
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Customer Lifetime Value als Konzept zur Ermittlung des Kundenwertes von Ausstellern für Messegesellschaften
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Lorenz Alexander Rau (Author)
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Diploma Thesis , 2009 , Grade: 2,3
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Ethno-Marketing. Wettbewerbsvorteile durch kulturelle Vielfalt im Zielgruppenverständnis der in Deutschland lebenden Türken und Russen
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Timo Lindt (Author)
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Diploma Thesis , 2008 , Grade: 2,3
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