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Wahrnehmung und Relevanz von Diversity im Hinblick auf ökonomischen Mehrwert, Markt- und Innovationserfolg
Fokus: Gender/Geschlecht
Autor:in:
Dr. Jana Neuß (Author)
Category:
Doctoral Thesis / Dissertation , 2008
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US$ 44.99
Geschlechtsspezifische Warenpräsentation im Männerkosmetikbereich
Anhand des Beispiels "Nivea for Men"
Autor:in:
Eva Mairhuber (Author)
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Diploma Thesis , 2010 , Grade: befriedigend
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US$ 41.99
Bedeutung von Verkäuferstereotypen für das Konsumentenverhalten im persönlichen Verkauf
Autor:in:
Stefan Goletzke (Author)
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Bachelor Thesis , 2011 , Grade: 2,3
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Warum gehen Frauen shoppen?
Motive, Vorlieben, Abneigungen und Idealbilder
Autor:in:
Mag. Susanne Bortolotti (Author)
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Diploma Thesis , 2007 , Grade: 1
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Marketing für Männer. Geschichte, Entwicklung, internationaler Vergleich
Autor:in:
Markus Kutscha (Author)
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Diploma Thesis , 2007 , Grade: 1,7
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US$ 36.99
Rising Star Ambush Marketing
Wege zur erfolgreichen Kommunikationsstrategie
Autor:in:
Sören Johannsen (Author)
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Bachelor Thesis , 2014 , Grade: 1,3
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US$ 15.99
Der Einsatz multisensualer Elemente im Marketing und die Wirkung auf Frauen und Männer
Mit dem Fokus auf olfaktorische Elemente und deren Einsatz im Einzelhandel
Autor:in:
Manuel Feier (Author)
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Bachelor Thesis , 2009 , Grade: 1
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Gendermarketing. Zielgruppe Frauen: Potenziale und Chancen im Private Banking.
Autor:in:
Achim Gaab (Author)
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Bachelor Thesis , 2009 , Grade: 1,3
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Gender Marketing. Geschlechtspezifische Unterschiede und Implikationen für die zielgruppenadäquate Marktbearbeitung
Autor:in:
Ulrike Borkowski (Author)
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Diploma Thesis , 2007 , Grade: 1,0
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US$ 36.99
Die Positionierung der Marke Bellheimer Lord im relevanten Markenumfeld
Positionierungsanalyse auf Basis multivariater Methoden und mögliche Konsequenzen für den Marketing Mix
Autor:in:
Marc Rottmayer (Author)
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Diploma Thesis , 2005 , Grade: 1,0
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Die Einflüsse der Lebensabschnitte auf die Kundenbindung
Autor:in:
Marcel Stöckli (Author)
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Diploma Thesis , 2002 , Grade: mit Lob angenommen
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US$ 36.99