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Particularities in the Marketing Mix for Service Operations
Autor:in:
Dipl.-Kfm. (FH), MBA Martin Wenderoth (Author)
Category:
Essay , 2007 , Grade: 5 (excellent)
Price:
US$ 16.99
Brands – and in particular service brands – from a legal perspective
Autor:in:
Christian Kollorz (Author)
Category:
Essay , 2010
Price:
US$ 6.99
Factors affecting customer satisfaction in fast food sector
Autor:in:
Abdullah Afzal (Author)
Category:
Master's Thesis , 2013
Price:
US$ 0.99
China’s Wine Industry. A Brief History, Facts And Figures
Autor:in:
Melanie Bobik (Author)
Category:
Academic Paper , 2010 , Grade: 1,3
Price:
US$ 18.99
Social Business Start-Ups und Venture Philanthropy
Praxisrelevanz der philanthropischen Förderung für Social Business Start-Ups
Autor:in:
Jenny Stiebitz (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1,3
Price:
US$ 15.99
Google Inc. - An Industry Power House
Autor:in:
Adam Tar (Author)
Category:
Essay , 2011 , Grade: .95%
Price:
US$ 6.99
Customer satisfaction and reduction of investment risk – Is there a link?
Autor:in:
Thomas Bister-Füsser (Author)
Category:
Scientific Essay , 2011
Price:
US$ 17.99
Marktpotential von Verkehrsinformation
Autor:in:
Dipl.-Ing. Dr. MSc Martin Linauer (Author)
Category:
Master's Thesis , 2005 , Grade: Gut (2)
Price:
US$ 98.99
Factors impacting on customers’ loyalty in retail sector. Case study of Waitrose
Autor:in:
Kat Szydlowska (Author)
Category:
Case Study , 2017 , Grade: 2.1
Price:
US$ 17.99
The Success of the Occupy Wall Street Movement due to Twitter
Autor:in:
Finbar O' Grady (Author)
Category:
Master's Thesis , 2012 , Grade: B2
Price:
US$ 18.99
Brand personification through music as brand knowledge
Learning from the perspective of consumers of hip-hop music in Sweden on the associations of music in sneaker brands
Autor:in:
José Leyva (Author)
Category:
Master's Thesis , 2011 , Grade: A (Pass with distinction)
Price:
US$ 36.99
Implications of the ageing population on the pharmaceutical and the tourism industry from a marketing point of view
Examples of Germany, the UK, the US and Japan
Autor:in:
Miriam Mennen (Author)
Category:
Essay , 2007 , Grade: 84% - A
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US$ 18.99
The SWOT Analysis
Autor:in:
Anja Böhm (Author)
Category:
Seminar Paper , 2008 , Grade: 1,0
Price:
US$ 16.99
Corporate Social Responsibility. CSR Communication as an Instrument to Consumer-Relationship Marketing
Autor:in:
Elena Bueble (Author)
Category:
Diploma Thesis , 2008 , Grade: 1,0
Price:
US$ 36.99
Intercultural Business Presentations
The adaption of buisness presentation to the cultural values of international audiences
Autor:in:
Dorothee Müller (Author)
Category:
Essay , 2009 , Grade: 1
Price:
US$ 6.99
Multi Channel Retailing in the Automotive Industry
Determinants of Consumer Channel Choice
Autor:in:
Lena Fitzen (Author)
Category:
Master's Thesis , 2007 , Grade: A (Distinction 1)
Price:
US$ 36.99
Investor Relationship Marketing for Start-ups
Autor:in:
André Presse (Author)
Category:
Diploma Thesis , 2001 , Grade: 2,1 (B)
Price:
US$ 36.99
How different channels engage consumers from various psychological perspectives. A case study of Starbucks, Coca-Cola, and Nestle
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New
Autor:in:
Armstrong Odiwuor (Author)
Category:
Case Study , 2024 , Grade: A
Price:
US$ 17.99
Harley-Davidson Marketing Strategy in the US and China
Marketing in an International Environment
Autor:in: Anonymous
Category:
Term Paper , 2021 , Grade: 1.3
Price:
US$ 16.99
Sustainability in the Field of Retailing
Autor:in:
Lars Bucher (Author)
Category:
Essay , 2021 , Grade: 1.0
Price:
US$ 6.99
Analysis of the article "Word of Mouth versus Word of Mouse. Speaking about a Brand Connects You to It More Than Writing Does"
Autor:in:
Sebastian Köhler (Author)
Category:
Term Paper (Advanced seminar) , 2020 , Grade: 1,3
Price:
US$ 18.99
Influencer Marketing in Social Networks as a Strategic Tool in Social Media Marketing
Autor:in: Anonymous
Category:
Term Paper , 2017 , Grade: 1,7
Price:
US$ 16.99
Social Media Marketing Plan. Shown on the Example of Azio Corporation
Autor:in:
Peter Mutombo (Author)
Category:
Term Paper , 2020 , Grade: 2.1
Price:
US$ 17.99
E-Marketing Trends. A Visualisation of the Advertising Landscape based on Social Media Networks and their Influence
Autor:in:
Kilian Jaehne (Author)
Category:
Term Paper , 2021 , Grade: 1,0
Price:
US$ 18.99
The Business Model Canvas as a Tool of Marketing Mix
Autor:in:
Anastazia Spajic (Author)
Category:
Essay , 2020 , Grade: 1,7
Price:
US$ 17.99
The Social Selling in the B2B Service Industry. Opportunities and Risks
Autor:in:
Jasmin Armbruster (Author)
Category:
Term Paper (Advanced seminar) , 2021 , Grade: 1,3
Price:
US$ 17.99
Failure Management. Marketing the Future in Our Industry
Autor:in:
Iris Bösser (Author)
Category:
Research Paper (undergraduate) , 2018 , Grade: 1,7
Price:
US$ 17.99
The constantly changing environment of marketing
The role of consumers in marketing activities
Autor:in: Anonymous
Category:
Elaboration , 2018 , Grade: 60 %
Price:
US$ 6.99
Starbucks International Strategy
Autor:in:
Christine Nyandat (Author)
Category:
Academic Paper , 2019
Price:
US$ 6.99
The contribution of segmentation, profiling and targeting to the successful marketing of a product
Autor:in: Anonymous
Category:
Term Paper , 2017 , Grade: 1,4
Price:
US$ 17.99
Factors that influence Consumer Behaviour towards buying Sustainable Products
Autor:in:
Yusuf Balarabe Abdullahi (Author)
Category:
Research Paper (undergraduate) , 2018 , Grade: 3.8
Price:
US$ 36.99
Chinese and British consumer behavior differences with reference to Hofstede’s cultural dimensions
Marketing mix of project "Eden" in Qingdao
Autor:in:
Silviya Stamenova (Author)
Category:
Academic Paper , 2018 , Grade: 5.50
Price:
US$ 6.99
Study of the relationship between employees’ commitment, job satisfaction, job safety, job autonomy and employees’ turnover intention in a Construction Industry
Quantitative Research Study Report
Autor:in:
Muhammad Yasir Arslan (Author)
Category:
Research Paper (postgraduate) , 2017 , Grade: 85
Price:
US$ 0.99
Engineering a Woman: Marketing Opportunities and Challenges in India
Autor:in:
Prashant Mahajan et al. (Author)
Category:
Scientific Essay , 2017 , Grade: A
Price:
US$ 0.99
Brand Extension. How Sub-Branding can be used to stretch a Brand effectively
An analysis of the German Sportswear Retailer Adidas
Autor:in:
Lina Seil (Author)
Category:
Term Paper , 2016 , Grade: 2,0
Price:
US$ 18.99
The Growth of E-Commerce in Saudi Arabia and Its Influence on Saudi Women
Autor:in:
Manahil AlQulaity (Author)
,
Wejdan Bajaber (Author)
Category:
Research Paper (undergraduate) , 2015
Price:
US$ 17.99
Marketing Across Different Cultures. Whirlpool Washing Machines in the UK, USA and India
A Case Study
Autor:in:
Ali Hammad (Author)
Category:
Research Paper (undergraduate) , 2012 , Grade: Distinction
Price:
US$ 0.99
Marketing Strategies for Indian Software Development Companies in Entering Western European Markets
Autor:in:
Junaid Javaid (Author)
Category:
Project Report , 2015 , Grade: B
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US$ 18.99
Word of Mouth. Critical Analysis of Impact and Accessability
Autor:in:
Julia Zöllner (Author)
Category:
Essay , 2015 , Grade: 70
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US$ 6.99
Consumer Behaviour. Online video services and perceived risk
Autor:in:
Diplom-Kauffrau / MSc Christina Liessem (Author)
Category:
Essay , 2011 , Grade: 70%
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US$ 17.99
Crowdsourcing. Essential Factors for successful Crowdsourcing in Product Innovation in Web 2.0
Autor:in:
Sultan Özge Yaldiz (Author)
Category:
Bachelor Thesis , 2014 , Grade: 1,3
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US$ 31.99
How does culture matter when different companies merge together?
Autor:in:
Junaid Javaid (Author)
Category:
Term Paper , 2013 , Grade: B-
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US$ 18.99
External Reference Pricing in Pharmaceutical Industry
Autor:in:
Francis Marete (Author)
Category:
Term Paper , 2012 , Grade: B
Price:
US$ 6.99
The Marketing Concept of FC Bayern Munich. Emotionality as Driver of Success
Autor:in:
Matthias Ackermann (Author)
Category:
Term Paper , 2014
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US$ 18.99
An Investigation of Customers’ Behavior and Subtle Luxury Market Evolution in China
Proposal for CSR in China
Autor:in:
Kelvin Molly (Author)
Category:
Elaboration , 2014
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US$ 17.99
Is marketing the source of "Blue Ocean" strategies?
The limited value of "Blue Ocean" strategies in strategic debates of companies
Autor:in:
Barrack Kennedy (Author)
Category:
Term Paper , 2010 , Grade: A
Price:
US$ 16.99
Online Shopping Habits and Consumer Behavior
A Study on Consumer Behavior and E-tailing
Autor:in:
Murali Guruswamy (Author)
Category:
Master's Thesis , 2013 , Grade: 64.6
Price:
US$ 31.99
What makes a brand authentic? The example of "The Body Shop"
Autor:in:
B.A. Katharina Maute (Author)
,
Jennifer Borchers (Author)
Category:
Term Paper , 2013 , Grade: 1
Price:
US$ 18.99
The Body Washer: A Marketing Plan for the United Arabic Emirates
Autor:in:
Dipl. Ing. MBA Matthias Beer (Author)
Category:
Seminar Paper , 2010 , Grade: 1.7
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US$ 18.99
The Impact of PR as a Communication Tool of U.K. Budget Airlines
Autor:in:
Matthias Schimmel (Author)
Category:
Master's Thesis , 2011 , Grade: 1,0
Price:
US$ 50.99
Corporate Culture & Change Management
Autor:in:
Richards Macdonald (Author)
Category:
Term Paper , 2012 , Grade: A
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US$ 4.99
German Market Launch / Product Launch Plan: Neuro Drinks
Autor:in:
Silvio Wilde (Author)
,
Daniel Franzen (Author)
,
Maxim Stührenberg (Author)
Category:
Research Paper (undergraduate) , 2013
Price:
US$ 33.99
Services Management: Conceptualizing and Measuring Customer Perceived Service Quality
Autor:in:
Tim Ebner (Author)
Category:
Seminar Paper , 2011 , Grade: 2,3
Price:
US$ 18.99
Marketing of Regions
An Analysis of the Rhine-Main Region in an International Context
Autor:in:
Christiane Mohr (Author)
Category:
Diploma Thesis , 2010 , Grade: 1,7
Price:
US$ 42.99
Entrepreneurship Higher Education in Europe
State of the Art and Marketing Insights to Enhance the Attraction of Foreign Students
Autor:in:
Angelo Riviezzo (Author)
,
Alessandro De Nisco (Author)
,
Maria Rosaria Napolitano (Author)
Category:
Textbook , 2012
Price:
US$ 28.99
The Rise of Collaborative Consumption on the Example of Couchsurfing
Autor:in:
Markus Karmann (Author)
Category:
Research Paper (undergraduate) , 2011 , Grade: 1,0
Price:
US$ 16.99
Crowdinvesting
The Further Development of Crowdfunding as a Modern and Unconventional Kind of Financing for Small and Medium Sized Companies
Autor:in:
Rainer Schenk (Author)
,
Prof. Dr. Ing. Elena Horska (Author)
Category:
Scientific Essay , 2012
Price:
US$ 16.99
CRM – optimize your company: Benefits and downsides of implementing CRM systems
Autor:in:
MSc./ Dipl. Jan Heyn (Author)
Category:
Master's Thesis , 2010 , Grade: 1,7
Price:
US$ 30.99
Brand Comparison Audi, Volkswagen, Volvo
Brand Management and Research
Autor:in:
MSc./ Dipl. Jan Heyn (Author)
,
Patrick Blank (Author)
,
Maximilian Hohmann (Author)
,
Stefan Wozniak (Author)
Category:
Essay , 2010 , Grade: 1,7
Price:
US$ 17.99
Entering the Wine Industry in China
Possible Marketing Strategies
Autor:in:
M.A. Melanie Bobik (Author)
Category:
Master's Thesis , 2010 , Grade: 1,3
Price:
US$ 39.99
Analysis and Application of Dynamic Patterns within the Context of Complaint Management
Autor:in:
Martina Müller (Author)
Category:
Diploma Thesis , 2010 , Grade: 1,7
Price:
US$ 31.99
Strategic Internet Business Management - An Assessment of Internet Business Growth Strategies
Empirical Evidence from listed SMEs in Denmark
Autor:in:
Steven Sam (Author)
,
Jared Makor (Author)
Category:
Master's Thesis , 2011 , Grade: 12 (Distinction)
Price:
US$ 36.99
IT Offshoring in India
An Investor's Perspective
Autor:in:
Daniel Müller (Author)
Category:
Term Paper (Advanced seminar) , 2011 , Grade: 1,0
Price:
US$ 18.99
Integrating the Means-End Approach into the Product Positioning Process Using the Example of the HEAD Snowboarding Travel Boardbag in Germany
Autor:in:
Dipl.-Kffr. Sabine von Possel (Author)
Category:
Diploma Thesis , 2010 , Grade: 1,0
Price:
US$ 41.99
Influences and Attitudes within Consumer Behaviour Process
Autor:in:
Olga Sokolowski (Author)
Category:
Essay , 2011 , Grade: 1,0
Price:
US$ 16.99
Interactive Value Creation - Mass Customization
About “Testing the Value of Customization: When Do Customers Really Prefer Products Tailored to Their Preferences?”
Autor:in:
B.Sc. Yasemin Sari (Author)
Category:
Essay , 2011 , Grade: 2,0
Price:
US$ 16.99
Case study and comparative strategic analysis of Toyota and Ryanair
The key differences in the operations strategy of manufacturers and service firms in terms of process design, supply chain, human resources, capacity, innovation and quality management.
Autor:in:
BA (Hons) Christoph Müller (Author)
Category:
Research Paper (undergraduate) , 2011 , Grade: A
Price:
US$ 31.99
Satisfied investors: Modelling customer satisfactions’ influence on re-investing
Autor:in:
Thomas Bister-Füsser (Author)
Category:
Scientific Essay , 2011
Price:
US$ 17.99
Factors Influencing Consumers' Intention to Purchase Clothing Online
Autor:in:
Natalie Bluschke (Author)
Category:
Master's Thesis , 2011 , Grade: 1.0
Price:
US$ 20.99
Factors Influencing Consumers' Intention to Purchase Clothing Online
Autor:in:
Natalie Bluschke (Author)
Category:
Master's Thesis , 2011 , Grade: 1.0
Price:
US$ 20.99
The theory and practice of international marketing – B2B
Autor:in:
Dr. Aleksander Szymanski (Author)
Category:
Seminar Paper , 2003
Price:
US$ 6.99
Communication Problems in the Family Business
Business Communication
Autor:in:
Stephanie Olbrich (Author)
Category:
Essay , 2010 , Grade: A (1,3)
Price:
US$ 17.99
Geographical Indications
Local products in a local market
Autor:in:
Stefanie Schumann (Author)
Category:
Term Paper (Advanced seminar) , 2010 , Grade: 1,0
Price:
US$ 17.99
Market Entry Strategies
International Marketing Management
Autor:in:
Viktor Tielmann (Author)
Category:
Research Paper (undergraduate) , 2010 , Grade: 1,0
Price:
US$ 17.99
Global overview and a closer look into Adobe´s international marketing activity
Autor:in:
Marc Schwarz (Author)
Category:
Term Paper , 2010 , Grade: A+
Price:
US$ 17.99
Strategic planning and marketing in museums with special regard to the situation in the United States and Austria
Strategische Planung und strategisches Marketing in Museen unter besonderer Berücksichtigung der Situation in den Vereinigten Staaten und Österreich
Autor:in:
Mag. Sandra Kreuzer (Author)
Category:
Diploma Thesis , 2005 , Grade: 2
Price:
US$ 36.99
Strategic branding - The difficulty of the term and trademark "Fußball WM 2006"
Autor:in:
Hannah Schatte (Author)
Category:
Scientific Essay , 2009 , Grade: 1,3
Price:
US$ 16.99
Paddy Power retail betting service report
Autor:in:
Laurynas Binderis (Author)
Category:
Research Paper (postgraduate) , 2009 , Grade: 66 out of 100
Price:
US$ 17.99
Marketing strategy of Sony for portable audio device business
Autor:in:
Dr. Khanh Pham-Gia (Author)
Category:
Research Paper (undergraduate) , 2007 , Grade: 1,0
Price:
US$ 17.99
Customer Equity Analyses
Applicabilities and Limitations in Value-Based Management
Autor:in:
Dipl.-Kfm. (FH), BBA Kay-Oliver Bunn (Author)
Category:
Diploma Thesis , 2008 , Grade: 1,7
Price:
US$ 36.99
The impact of consumer ethnocentrism and consumer cosmopolitanism on consumption behaviour
Autor:in:
Barbara Egger (Author)
Category:
Diploma Thesis , 2006 , Grade: 1
Price:
US$ 42.99
Fighting brand counterfeiting in E-commerce
Nike as an example
Autor:in:
Dipl.Kffr.(FH), BBA Annika Kristin Baiker (Author)
Category:
Diploma Thesis , 2006 , Grade: 1,3
Price:
US$ 36.99
Backward innovation - An opportunity to extend product life cycles on a global basis?
Autor:in: Anonymous
Category:
Seminar Paper , 2006 , Grade: 1,0
Price:
US$ 16.99
International marketing entry strategy for the Red//Green Company
Thai market attractiveness determination & strategic implications
Autor:in:
MSc International Marketing Strategy Benjamin Bach (Author)
Category:
Essay , 2006 , Grade: 1st
Price:
US$ 18.99
Major differences along the supply chain between B2B and B2C marketing with regard to "Fast-Moving-Consumer-Goods" (FMCG)
Autor:in:
B.A. Sebastian Meyer (Author)
Category:
Term Paper , 2004 , Grade: 2,0
Price:
US$ 17.99
The Adoption of Self-Service Technologies
The Role of Consumer Readiness, Trust, and Experiences
Autor:in:
Claudia Jasmand (Author)
Category:
Master's Thesis , 2006 , Grade: 9
Price:
US$ 36.99
Marketing for services - theoretical aspects and practical examples from European low fare airlines
Autor:in:
Andreas Klein (Author)
,
Kathrin Stiel (Author)
,
Julian Brands (Author)
Category:
Term Paper (Advanced seminar) , 2006 , Grade: 2
Price:
US$ 36.99
Black&Decker Business Case Study
Autor:in:
M.B.A. Nihat Canak (Author)
Category:
Research Paper (undergraduate) , 2006 , Grade: 1.0
Price:
US$ 6.99
Dell Business Case Study
Autor:in:
M.B.A. Nihat Canak (Author)
Category:
Research Paper (undergraduate) , 2006 , Grade: 1.0
Price:
US$ 17.99
The steps of Finnish medium sized SAP / EPR USERS towards an implementation of a CRM system
Autor:in:
Simon Rudolf (Author)
,
Stefan Bihler (Author)
Category:
Bachelor Thesis , 2006 , Grade: 1.0
Price:
US$ 36.99
Using means-end chains and hierarchical value-maps
Autor:in:
Jan-Christoph Kischkewitz (Author)
Category:
Essay , 2006 , Grade: 9/10
Price:
US$ 17.99
Get the Sony Style - a case study on Sony`s marketing, branding and advertising strategies
Autor:in: Anonymous
Category:
Term Paper , 2006 , Grade: excellent (A)
Price:
US$ 17.99
International Marketing Strategy
Autor:in:
Tobias Heinen (Author)
Category:
Term Paper , 2006 , Grade: 91%
Price:
US$ 17.99
Marketing of Services. Literature Review in relevancies of: Bestwash GmbH
Autor:in:
Valentin Pikler (Author)
Category:
Literature Review , 2006 , Grade: 80 %
Price:
US$ 0.99
Personal buying behavior and marketing decisions
Autor:in:
BBA Hons European Management Hakan Goektuerk (Author)
Category:
Essay , 2004 , Grade: 2,0
Price:
US$ 17.99
Internet marketing via search engines with an emphasis on platforms and pay-per-view portals
Autor:in:
Dominik Multhaupt (Author)
Category:
Diploma Thesis , 2005 , Grade: 1,3
Price:
US$ 32.99
Ryan Air. Environmental Analysis, Core Competencies and Strategy Proposal
Autor:in:
Judith Hoffmann (Author)
Category:
Seminar Paper , 2004 , Grade: 73% (very good)
Price:
US$ 17.99
Drivers and Inhibitors for Diffusion of Electronic Commerce with Reference to Germany
Autor:in:
Yanhui Zhang (Author)
Category:
Diploma Thesis , 2004 , Grade: 1,3
Price:
US$ 36.99
Research Methods and Data Analysis Portfolio
Autor:in:
Volker Schmid (Author)
Category:
Term Paper , 2005 , Grade: A (80 percent)
Price:
US$ 19.99
Cross-Cultural Consumer Behaviour. A comparison between Germany and the U.S.
Autor:in:
Eva Sutter (Author)
Category:
Term Paper (Advanced seminar) , 2004 , Grade: 1,0
Price:
US$ 18.99
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