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Brands and Branding. What makes a brand valuable, using Apple's innovation strategy as example
Autor:in:
Vanessa Lang (Author)
Category:
Seminar Paper , 2020 , Grade: 2,0
Price:
US$ 18.99
Advantages and Disadvantages of Using Social Networks in Business
Autor:in:
Caroline Mutuku (Author)
Category:
Essay , 2017 , Grade: 1.8
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US$ 6.99
How Are Chatbots Used in Digital Marketing? An Introduction
Autor:in: Anonymous
Category:
Essay , 2019 , Grade: 89%
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US$ 16.99
Evaluation of the extent of usefulness of marketing mix as a basis to developing marketing strategies for service industry
Autor:in:
International Business Management David Onditi (Author)
Category:
Essay , 2017 , Grade: A+
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US$ 6.99
State intervention in the pricing of the market using the example of milk quota in Germany
Autor:in:
Christin Wessels (Author)
Category:
Term Paper , 2016 , Grade: 1,3
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US$ 18.99
Brand Extension. How Sub-Branding can be used to stretch a Brand effectively
An analysis of the German Sportswear Retailer Adidas
Autor:in:
Lina Seil (Author)
Category:
Term Paper , 2016 , Grade: 2,0
Price:
US$ 18.99
Virtual Teams - useful or not? A discussion of the benefits and problems with virtual teams
Autor:in:
Meike Gutknecht (Author)
Category:
Essay , 2014
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US$ 0.99
The Prediction of Yelp Star Ratings Using Yelp Reviews
Autor:in:
Kartik Lunkad (Author)
Category:
Essay , 2015 , Grade: 4.00/4.00
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US$ 6.99
Using Ambidexterity to Achieve Service Excellence
A Practical Example of Vodafone in the German Telecommunication Market
Autor:in:
Alexander Ditzel (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 20.99
Integrating the Means-End Approach into the Product Positioning Process Using the Example of the HEAD Snowboarding Travel Boardbag in Germany
Autor:in:
Dipl.-Kffr. Sabine von Possel (Author)
Category:
Diploma Thesis , 2010 , Grade: 1,0
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US$ 41.99
The use of scent and music in the consumer goods marketing
Autor:in:
Bachelor Nina Obbelode (Author)
Category:
Term Paper , 2008 , Grade: gut
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US$ 16.99
Using means-end chains and hierarchical value-maps
Autor:in:
Jan-Christoph Kischkewitz (Author)
Category:
Essay , 2006 , Grade: 9/10
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US$ 17.99
Celebrity-Marketing: Market penetration by image transfer from stars using the example of the brand Coca-Cola light of the beverage producer Coca Cola.
Autor:in:
Katharina Krützkamp (Author)
Category:
Bachelor Thesis , 2013 , Grade: 2,1
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US$ 33.99
Psychographic target group analysis on the basis of an empirical research for the brands Adidas, NIKE and Puma using the innovative approach of the Semiometrie
Autor:in:
Robert Tönnis (Author)
Category:
Master's Thesis , 2007 , Grade: 1,0
Price:
US$ 43.99
Marketing concept using the example of Nutella
Autor:in:
Julia Hülsebeck (Author)
,
Katrin Becker (Author)
Category:
Term Paper , 2008 , Grade: 1.3
Price:
US$ 18.99
Application of the SOSTAC model to the marketing strategy used by NEXT PLC in Romania
Autor:in:
Kostadin Ruychev (Author)
Category:
Project Report , 2018 , Grade: 5.50
Price:
US$ 17.99
Global vs. Local Marketing. An Analysis of the Usefulness for Global Companies
Autor:in:
Valea Adams (Author)
Category:
Seminar Paper , 2016 , Grade: 1,0
Price:
US$ 17.99
Should Brand Design using Brand Personality be adapted to the cultural differences of international markets?
Autor:in:
Fe Feltes (Author)
Category:
Term Paper , 2015 , Grade: 1,3
Price:
US$ 18.99
How Starbucks uses the marketing mix to achieve competitive advantages in the UK
Autor:in: Anonymous
Category:
Term Paper , 2012 , Grade: 1,0
Price:
US$ 20.99
Analysis of marketing strategies used by PepsiCo based on Ansoff's theory
Autor:in:
Kristina Bachmeier (Author)
Category:
Term Paper (Advanced seminar) , 2008 , Grade: 2
Price:
US$ 17.99
Symbolic use of brands
Autor:in:
Mag.Bakk Florian Meisel (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 2
Price:
US$ 16.99
Country-of-origin: A useful marketing tool?
Autor:in:
Stefan Kraft (Author)
Category:
Term Paper , 2001
Price:
US$ 0.99
The Dark Side of Personalization
How Personal Data Collection and Data Use influence Privacy Concerns, Personalization and Willingness to Transact
Autor:in:
Jörg Ziesak (Author)
Category:
Master's Thesis , 2012 , Grade: 1,2
Price:
US$ 27.99
Bricks and Clicks.The right balance between virtual and physical stores
Using the Examples of Zara and Dell
Autor:in:
Eva Müller (Author)
Category:
Term Paper , 2012 , Grade: 1,3
Price:
US$ 17.99
Selection of CRM software for the event sector
Using the example of the German event management company XYZ
Autor:in:
Thomas Punzel (Author)
Category:
Master's Thesis , 2009 , Grade: A- (1,5)
Price:
US$ 36.99
User Perception of Targeted Ads in Online Social Networks
A Theoretical and Empirical Investigation Using the Example of Facebook
Autor:in:
Timo Beck (Author)
Category:
Doctoral Thesis / Dissertation , 2010 , Grade: 1,0
Price:
US$ 36.99
Analyzing Word of Mouth in the Web 2.0 for Product Related Marketing Research
Useful Implementation or Unnecessary Practice?
Autor:in:
MBA Nina Obbelode (Author)
Category:
Master's Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Integration of location based services into the social CRM strategy
How can Foursquare be used as a CRM tool throughout the customer relationship life-cycle?
Autor:in:
Annelie Roggenkamp (Author)
Category:
Master's Thesis , 2012 , Grade: 1,0
Price:
US$ 41.99
Branding in Politics
The Use of Branding Techniques in Barack Obama’s Presidential Campaign
Autor:in:
Lucie Scholz (Author)
Category:
Term Paper (Advanced seminar) , 2011 , Grade: 1,0
Price:
US$ 18.99
Feedback Effects of Brand Extensions
An Analytic Approach Using the Example of Hipp GmbH & Co Vertriebs KG
Autor:in:
Tanja Winterberg (Author)
Category:
Seminar Paper , 2007 , Grade: 1,0
Price:
US$ 18.99
Corporate Social Responsibility in Spain
Concept and Consumer Perception in the Textil Industry. Using the example of the Inditex Group
Autor:in:
Hanna Grabenhofer (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,0
Price:
US$ 20.99
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