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Auswahlmethoden für Testimonials in der Werbung
Bestimmung eines geeigneten Prominenten in der Werbung
Autor:in:
Daniela Scheele (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,7
Price:
US$ 36.99
Qualität von Werbung
Eine Experteneinschätzung zur Qualität klassischer Werbung
Autor:in:
M.A. Robert Pauly (Author)
Category:
Thesis (M.A.) , 2006 , Grade: 2,3
Price:
US$ 36.99
Liebeserklärungen in der Werbung
Versuche emotionaler Ansprache in neuerer Werbung und ihre Funktion für die Konzeption und Positionierung von Marken
Autor:in:
Julia Liedtke (Author)
Category:
Thesis (M.A.) , 2005 , Grade: 1,0
Price:
US$ 36.99
Benetton-Werbung in der öffentlichen Diskussion und als Thema im Kunstunterricht
Autor:in:
Tatjana Katharina Schikorski (Author)
Category:
Examination Thesis , 2000 , Grade: 1,0
Price:
US$ 41.99
Rechtliche und ökonomische Aspekte vergleichender Werbung
Autor:in:
Marcel Oben-Stintenberg (Author)
Category:
Diploma Thesis , 2011 , Grade: 1,0
Price:
US$ 36.99
Humor in der Werbung im interkulturellen Vergleich
Autor:in:
Julia Arnhold (Author)
Category:
Bachelor Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Globalisierungstendenzen in der Werbung. Die Fiat 500-Kampagne
Autor:in:
Carlotta Amerio (Author)
Category:
Master's Thesis , 2010 , Grade: 1,3
Price:
US$ 36.99
"Wann ist ein Mann ein Mann?" Analyse der Darstellung von Männerrollen in der Werbung für Herrenkosmetikprodukte
Autor:in:
Ingrid Forster (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 36.99
Der Trend zum Ich - Die Individualisierungsdynamik in der Gesellschaft als Mittel der Einflussnahme im Wertebild der Werbung
Autor:in:
Mag. Christine Willerstorfer (Author)
Category:
Diploma Thesis , 2005 , Grade: 1
Price:
US$ 44.99
Vergleichende Werbung - Zulässige rechtliche Grenzen und Ausmaß der Werbewirkung
Autor:in:
Maik Dickhäuser (Author)
Category:
Diploma Thesis , 2009 , Grade: 2,0
Price:
US$ 36.99
Werbung, Kinder und Jugendliche. Eine Analyse der wechselseitigen Wirkungszusammenhänge
Autor:in:
Bayraktar Gülcin (Author)
Category:
Diploma Thesis , 2004 , Grade: 2,0
Price:
US$ 36.99
Ideal oder real? Die Darstellung weiblicher Schönheit in der Werbung der Dove-Kampagne "Initiative für wahre Schönheit"
Autor:in:
Anna-Maria Lehre (Author)
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 36.99
Vergleichende Werbung in Deutschland
Theoretische Grundlagen und empirische Bestandsaufnahme
Autor:in:
Lisa Geißler (Author)
Category:
Master's Thesis , 2012 , Grade: 1,0
Price:
US$ 36.99
Literaturanalyse: Effektivität von Online Werbung
Autor:in:
Philipp Masekowitz (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1,3
Price:
US$ 31.99
Standardisierung vs. Differenzierung als zentrales Entscheidungsproblem bei interkultureller Werbung, dargestellt am Beispiel von Deutschland und Mexiko
Autor:in:
Bettina Rossmeisl (Author)
Category:
Bachelor Thesis , 2011 , Grade: 1,3
Price:
US$ 41.99
Die ethische und rechtliche Bewertung von Werbung im Hinblick auf den Wandel der Gesellschaft
Autor:in:
Kim Wiesmann (Author)
Category:
Bachelor Thesis , 2010 , Grade: 1,3
Price:
US$ 31.99
Der Einfluss emotionaler Werbung auf den Kaufentscheidungsprozess
Eine empirische Untersuchung der Kaufbereitschaft auf Grundlage der Analyse affektiv-kognitiver Informationsverarbeitung
Autor:in:
Linda Ellersiek (Author)
Category:
Bachelor Thesis , 2009 , Grade: 1,3
Price:
US$ 36.99
Behavioral Targeting. Identifizierung verhaltensorientierter Zielgruppen im Rahmen der Online-Werbung
Autor:in:
Gisela Kopp (Author)
Category:
Diploma Thesis , 2008 , Grade: 1,0
Price:
US$ 41.99
Online-Werbung. Konzeptionelle Grundlagen für Praxis und Theorie
Autor:in:
Dr. Guido Leidig (Author)
,
Ruth Hirschhäuser (Author)
Category:
Textbook , 2008
Price:
US$ 36.99
Einfluss der EU Regulierungen auf die Kommunikationspolitik am Beispiel der vergleichenden Werbung
Autor:in:
Christine Münzer (Author)
Category:
Diploma Thesis , 2007 , Grade: 1,3
Price:
US$ 36.99
Interkulturelle Werbung
Strategien und Vorgehensweisen am Beispiel von IKEA
Autor:in:
Master of Arts (Kulturwissenschaften) Sascha Miller (Author)
Category:
Master's Thesis , 2004 , Grade: 1,3
Price:
US$ 36.99
Vergleich der Werbung in England und Deutschland
Autor:in:
Cheryl Wells (Author)
Category:
Diploma Thesis , 2006 , Grade: 2,0
Price:
US$ 44.99
Sportliche Motive und Slogans in der Werbung - Eine exemplarische Studie ausgewählter Zeitschriften
Autor:in:
Julia Krajewski (Author)
Category:
Bachelor Thesis , 2005 , Grade: 2,1
Price:
US$ 32.99
Wirkungen der Werbung im Internet: Zur Ergänzungsbedürftigkeit der klassischen Werbewirkungstheorie
Autor:in:
Tim Großmann (Author)
Category:
Diploma Thesis , 2003 , Grade: 1,0
Price:
US$ 36.99
Online Direct-to-Consumer Werbung - Besonderheiten und Möglichkeiten der Interaktion
Autor:in:
Romeo Ruh (Author)
Category:
Research Paper (undergraduate) , 2002 , Grade: keine Benotung, nur angenommen
Price:
US$ 36.99
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