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Unternehmensexterne PR - Eine quantitative Befragung
Stand 2004
Autor:in:
Kerstin Radke (Author)
Category:
Term Paper , 2004 , Grade: 1,7
Price:
US$ 0.99
Influencer-Endorsements. Auswirkungen von Produktplatzierungen durch Influencer auf Instagram auf die Akzeptanz und Kaufintention bei Konsumenten
Autor:in:
Alexander Scharff (Author)
Category:
Seminar Paper , 2023 , Grade: 1,3
Price:
US$ 26.99
Die Bedeutung des Eventmarketings als Live-Kommunikationsinstrument der Zukunft
Autor:in:
Andra Kaiser (Author)
Category:
Term Paper , 2019 , Grade: 2,3
Price:
US$ 15.99
Customer Experienced Management & Unternehmenskommunikation auf Musikfestivals
Eine quantitative Online-Befragung der AusstellerbesucherInnen am "Woodstock der Blasmusik"-Festival 2013
Autor:in:
Tanja Anzengruber (Author)
Category:
Master's Thesis , 2013 , Grade: 1,7
Price:
US$ 44.99
Guerilla Marketing. Alternative zu klassischen Kommunikationsinstrumenten
Inklusive aktueller Expertenbefragung (2008)
Autor:in:
Cynthia Schühler (Author)
,
Nicole Bucher (Author)
Category:
Research Paper (undergraduate) , 2009 , Grade: 1
Price:
US$ 16.99
Apparative Messungen in der Werbewirkungsforschung. Markt- und Werbepsychologie
Autor:in: Anonymous
Category:
Term Paper , 2020 , Grade: 1,3
Price:
US$ 16.99
Facebook-Commerce
Erwartungshaltung von Nutzern sowie Evaluierung existenter Facebook-Shop Lösungen
Autor:in:
Thomas Lipfert (Author)
Category:
Bachelor Thesis , 2012 , Grade: 1,3
Price:
US$ 20.99
Möglichkeiten und Grenzen der Bewertung von Internetauftritten - Meta-Evaluation am Beispiel der Studie "Internetanwendungen im Natur- und Umweltschutz"
Autor:in:
Jürgen Schaper (Author)
Category:
Diploma Thesis , 2005 , Grade: 1,0
Price:
US$ 147.99
Emotionale Reaktion gegenüber Werbung in Abhängigkeit von positiven und negativen Wohltätigkeitsappellen
Autor:in: Anonymous
Category:
Seminar Paper , 2021 , Grade: 1.7
Price:
US$ 32.99
Vor- und Nachteile einer Normierung der Usability von ÖPNV-Apps deutscher Verkehrsunternehmen
Autor:in: Anonymous
Category:
Term Paper (Advanced seminar) , 2022 , Grade: 1,0
Price:
US$ 31.99
Klein gegen Groß. Glaubwürdigkeit von Micro- vs. Macro-Influencern
Autor:in:
Gina-Marie Müller (Author)
Category:
Research Paper (undergraduate) , 2021 , Grade: 2,0
Price:
US$ 20.99
Kennzeichnung von Wurstwaren hinsichtlich der Lebensmittelunverträglichkeiten
Autor:in:
Julia Jessing (Author)
Category:
Seminar Paper , 2016 , Grade: 1,00
Price:
US$ 14.99
Glaubwürdigkeit von Influencern. Der Einfluss der Merkmale von Influencern und Followern
Eine quantitative Studie
Autor:in:
Max Girgnhuber (Author)
Category:
Research Paper (postgraduate) , 2020 , Grade: 1,0
Price:
US$ 17.99
Neuromarketing. Erkenntnisse und Implikationen für das Online-Marketing
Autor:in: Anonymous
Category:
Bachelor Thesis , 2014 , Grade: 2,3
Price:
US$ 31.99
Arbeitgeberreputation durch Word of mouth-Kommunikation in Online Social Networks.
Eine empirische Analyse motivationaler Einflussfaktoren.
Autor:in:
Julia Klapczynski (Author)
Category:
Thesis (M.A.) , 2011 , Grade: 1,1
Price:
US$ 41.99
Eine empirische Untersuchung der Wirkung von Crowdsourcing als kommunikative Marketing-Maßnahme
Autor:in:
Michèle Engel (Author)
Category:
Master's Thesis , 2012 , Grade: 1,3
Price:
US$ 41.99
Werbung "just-in-time" - Strategische Markenkommunikation durch Retail Medien
Verhinderung schleichender Markenerosion durch Schaffung von Präferenzen über strategische Markenkommunikation am Point Of Purchase
Autor:in:
Diplom-Volkswirt Jörg F. Zinke (Author)
Category:
Scientific Study , 2012
Price:
US$ 15.99
Corporate Social Responsibility
Der Öffentlichkeitsauftritt von Unternehmen im Kontext von CSR
Autor:in:
Jürgen Mayer (Author)
Category:
Thesis (M.A.) , 2011 , Grade: 1,0
Price:
US$ 21.99
Werden Journalisten als Meinungsführer durch PR-Agenturen beeinflusst?
Eine praxisnahe Bestandsaufnahme
Autor:in:
M.Sc. Florian Schuster (Author)
Category:
Master's Thesis , 2012 , Grade: 2,0
Price:
US$ 22.99
"Sex Sells" - Gilt das Sex Sells-Prinzip heute noch?
Autor:in:
Mag. phil. Nadine Scharlach (Author)
Category:
Research Paper (postgraduate) , 2007 , Grade: 2,0
Price:
US$ 19.99
Online Relations im Social Commerce
Theoretische und explorative Analyse von Erfolgsfaktoren zur Auswertung und Steuerung von Kunden-Kunden-Kommunikation im Internet
Autor:in:
Sarah Stevens (Author)
Category:
Master's Thesis , 2010 , Grade: 1,3
Price:
US$ 36.99
PR und KMU - Social Media als Public Relations-Instrument für Kleine und Mittelständische Unternehmen in Österreich unter besonderer Berücksichtigung der Kleinstunternehmen
Autor:in:
Bernhard Schöps (Author)
Category:
Diploma Thesis , 2011 , Grade: 2
Price:
US$ 33.99
Untersuchungs-Methoden zur Erfassung der Aufmerksamkeitsverteilung am Bildschirm
Recherche-Dokumentation zur Erstellung eines wissenschaftlichen Posters
Autor:in:
Dipl.-Wirtsch.-Ing. (FH), M.Sc. Kati Schulz (Author)
,
Dipl.-Ing. Cristina Nicoara (Author)
,
M.Sc. Martin Latsch (Author)
,
Dipl.-Wirtsch.-Ing. Christian Lehsing (Author)
Category:
Research Paper (undergraduate) , 2010 , Grade: 1,3
Price:
US$ 16.99
Die Gütekriterien
Autor:in:
Bachelor of Arts Marcel Viola (Author)
Category:
Term Paper , 2010 , Grade: 1,0
Price:
US$ 14.99
Untersuchung der Wahrnehmung und Erinnerung von In-Game Advertising in Abhängigkeit von der Positionierung und Spielspannung
Eine Untersuchung des impliziten Spielerverhaltens mittels Eye Tracking und Messung des Hautleitwerts
Autor:in:
Matthias Meyfarth (Author)
Category:
Diploma Thesis , 2009 , Grade: 1,7
Price:
US$ 36.99
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