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Familiengeführte Unternehmen der Lebensmittelindustrie zwischen handwerklicher und industrieller Produktion
Analyse, Strategien und Differenzierungsmöglichkeiten
Autor:in:
Johanna Klinger (Author)
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Master's Thesis , 2011 , Grade: 2,0
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US$ 42.99
Product Placement in der Modebranche
Analyse der Zielgruppen- und Imageaffinität auserwählter Kinofilme am Beispiel der Modemarken Asics & Converse
Autor:in:
Diplom-Volkswirt (FH) Norbert Knapp (Author)
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Diploma Thesis , 2007 , Grade: 2,0
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Intendiertes vs. realisiertes sozial verantwortliches Kaufverhalten
Eine Analyse zur Ableitung von Marketingimplikationen
Autor:in:
Henning Sieloff (Author)
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Bachelor Thesis , 2013 , Grade: 1,3
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Einsatzpotenziale des Guerilla Marketing in KMU. Eine Marketing-Kampagne für einen Optiker
Autor:in:
Tobias Pieper (Author)
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Bachelor Thesis , 2011 , Grade: 1,7
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Intrinsisch motiviertes Streben nach sozialer Anerkennung
Eine Analyse der Ursachen und Wirkung
Autor:in:
Christoph Geyer (Author)
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Diploma Thesis , 2008 , Grade: 2,0
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Nostalgie in der Werbung. Eine empirische Studie
Autor:in:
Dipl.-Kffr. Désirée Pieschl (Author)
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Jan Zilske (Author)
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Diploma Thesis , 2008 , Grade: 1,3
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Integrierte Kommunikation vor neuen medialen Herausforderungen
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Diplom Wirtschaftsingenieur (FH) Pascal Lunz (Author)
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Diploma Thesis , 2007 , Grade: 1,3
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Integriertes Marketingkonzept für das Stadtarchiv Augsburg
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Felix Hessmann (Author)
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Diploma Thesis , 2007 , Grade: 1,30
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Werbung, Kinder und Jugendliche. Eine Analyse der wechselseitigen Wirkungszusammenhänge
Autor:in:
Bayraktar Gülcin (Author)
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Diploma Thesis , 2004 , Grade: 2,0
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Crossmedia-Kampagnen. Gestaltungsvarianten und Wirkungsmechanismen
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Marco Netz (Author)
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Diploma Thesis , 2004 , Grade: 1,7
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Vergleichende Werbung. Rahmenbedingungen, historische Entwicklung und kritische Analyse
Ausgewählte Beispiele
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Kilian Alberti (Author)
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Diploma Thesis , 2004 , Grade: 1,3
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Integriertes Kommunikationskonzept für eine Produktneueinführung
Autor:in:
Florian Marte (Author)
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Diploma Thesis , 2003 , Grade: 2,0
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US$ 36.99
Das Internet als Instrument im Rahmen des Sponsoring von Sportlerpersönlichkeiten - eine betriebswirtschaftliche Analyse aus Sicht des Sponsors
Autor:in:
Michael Heinen (Author)
Category:
Diploma Thesis , 2000 , Grade: 2,3
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US$ 36.99
Storytelling in Onlinewerbefilmen
Branchenübergreifende Analyse von Erfolgsfaktoren für den Einsatz von Storytelling in Onlinewerbefilmen unter dramaturgischen Aspekten
Autor:in:
Andreas Friedrich (Author)
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Bachelor Thesis , 2013 , Grade: 1,3
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Eine Übertragung der Erkenntnisse des Neuromarketing auf die Business-to-Business- Werbung
Autor:in:
Felix Müller (Author)
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Research Paper (undergraduate) , 2012 , Grade: 3,0
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US$ 31.99
Entwicklung eines Marketingkonzeptes für das touristische Sportangebot E-Biking am Beispiel der Kur- und Bäderstadt Bad Wildbad
Autor:in:
Doris Herget (Author)
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Bachelor Thesis , 2011 , Grade: 2,0
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US$ 31.99
Professionelles Direktmarketing in der täglichen Praxis
Autor:in:
Wolfgang Zollner (Author)
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Textbook , 2011
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Apparative Verfahren der Werbewirkungsmessung am Beispiel des Eyetracking
Eine theoretische un empirische Analyse
Autor:in:
Alexander Zocher (Author)
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Sebastian Dülks (Author)
Category:
Term Paper (Advanced seminar) , 2009 , Grade: 1,3
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US$ 31.99
Analyse der Vergütungsstruktur im Affiliate-Marketing
Ziele, Erscheinungsformen, Problembereiche und korrespondierende Lösungsansätze
Autor:in:
Dipl.Kfm. Tobias Schneider (Author)
Category:
Diploma Thesis , 2010 , Grade: 2,3
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Ethnographie als Untersuchungsmethode im Marketing
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D. Dahlmann (Author)
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L. Weishaupt (Author)
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K. Gierok (Author)
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Term Paper , 2004 , Grade: 1,3
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US$ 32.99
Die psychologische Wirkung von Werbung am Beispiel von Imagespots aus dem Bankensektor
Autor:in:
Tobias Essig (Author)
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Diploma Thesis , 2003 , Grade: 1.4
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US$ 33.99
Augmented Reality im Marketing. Eine empirische Analyse des Konsumentenverhaltens am Beispiel der virtuellen Erweiterung klassischer Printwerbung
Autor:in:
Johannes Fries (Author)
Category:
Term Paper , 2014 , Grade: 1,00
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US$ 18.99
Erfolgsfaktor Guerilla Marketing
Analyse und Strategien für die Start-up Branche
Autor:in:
Julia Anders (Author)
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Bachelor Thesis , 2013 , Grade: 1,7
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US$ 20.99
Keepin' it real - Auf der Suche nach Authentizität
Autor:in:
B.Sc. Annika Weckner (Author)
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Bachelor Thesis , 2010 , Grade: 1,3
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Analyse der werbepsychologischen Auswirkungen bei Werbung mit Testimonials
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Bachelor of Business Administration Leonie Matzick (Author)
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Diploma Thesis , 2006 , Grade: 1,3
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US$ 19.99
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