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Marketinginstrumente und ihre Relevanz für die öffentliche Verwaltung
Die vier absatzpolitischen Marketinginstrumente Produktpolitik, Preispolitik, Distributionspolitik und Kommunikationspolitik
Autor:in:
Jeanette Dahlmann (Author)
Category:
Seminar Paper , 2013 , Grade: 1,0
Price:
US$ 18.99
Chancen und Gefahren des Einsatzes von Social Media im Veranstaltungsmarketing öffentlicher Events
Autor:in:
Marie-Claire Royda (Author)
Category:
Term Paper , 2020 , Grade: 1,7
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Kommunikationskriterien bei der Gestaltung einer Website von öffentlichen Verwaltungen
Autor:in:
Balazs Kiss (Author)
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Phillip Höhfurtner (Author)
Category:
Term Paper , 2014 , Grade: 1
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Kulturmarketing im öffentlich getragenen oder geförderten Kulturbetrieb
Autor:in:
Julia Kappes (Author)
Category:
Term Paper , 2006 , Grade: 1,0
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Image des Direktvertriebes in der Öffentlichkeit - Pilotstudie
Autor:in:
Nicole Jösch (Author)
,
Dilyana Mutrova (Author)
Category:
Seminar Paper , 2006 , Grade: 1,0
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Stakeholder- vs. kundenorientiertes Marketing
Über das Marketing im öffentlichen Sektor und seine Vor-und Nachteile
Autor:in:
Anna-Lena Schad (Author)
Category:
Term Paper , 2018 , Grade: 1,0
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Metaverse und Corporate Diplomacy
Autor:in: Anonymous
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Term Paper , 2024 , Grade: 2
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Stakeholderorientiertes vs. kundenorientiertes Marketing. Vor- und Nachteile
Autor:in:
Vanessa Kramer (Author)
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Term Paper , 2018 , Grade: 1,3
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PR-Agenturen in Deutschland: Angebote und Erfolgsermittlung
Autor:in:
Susanne Friedel (Author)
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Seminar Paper , 2002 , Grade: 1,0
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Öffentlichkeitsarbeit bei Banken. Möglichkeiten und Grenzen
Autor:in:
André Lewrentz (Author)
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Term Paper , 2013 , Grade: 2,3
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Krisenkommunikation und Krisenmanagement bei der PepsiCo
Autor:in:
Hanna Treyer (Author)
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Term Paper , 2019 , Grade: 1,3
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Schätzung von Responsefunktionen auf Ärzteebene
Autor:in:
Martin Mittelstädt (Author)
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Seminar Paper , 2007 , Grade: 2,0
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Kundenorientierung: Der Zusammenhang von Bürgerkommune und Verwaltungsmodernisierung
Autor:in:
MPA Cornelia Duda (Author)
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Term Paper , 2004 , Grade: 90 Pkte. = 1,4
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Kultursponsoring - ein kurzer Überblick
Autor:in:
Friedrich Bielfeldt (Author)
Category:
Term Paper , 2004 , Grade: 1,3
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Sponsoring unter besonderer Berücksichtigung des Kultursponsoring
Autor:in:
Gerald Böke (Author)
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Term Paper , 1997 , Grade: 2+
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Corporate Identity als Strategie der Unternehmensführung. Eine Analyse der Volkswagen AG nach dem Abgasskandal 2015
Autor:in:
Mathias Heins (Author)
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Seminar Paper , 2020 , Grade: 1,7
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Chancen durch Employer Branding am Beispiel der Bundeswehr
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Tobias Sogorski (Author)
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Research Paper (undergraduate) , 2017 , Grade: 2,0
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Gewinnung von Pflegefachkräften in Altenpflegeeinrichtungen durch gezielte Mediennutzung und Öffentlichkeitsarbeit
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Jennifer Bill (Author)
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Research Paper (undergraduate) , 2012
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Ziele und Instrumente des Marketings von Non-Profit-Organisationen
Autor:in:
Andrea Wachter (Author)
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Term Paper , 2014 , Grade: 2,0
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Social Media als kommunikationspolitisches Instrument von Handelsunternehmen
Eine kritische Analyse zur Bestimmung von Vor- und Nachteilen
Autor:in:
Dipl.Kfm, Christopher Schroeder (Author)
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Seminar Paper , 2011 , Grade: 1,7
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US$ 16.99
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Autor:in:
Andreas Janson (Author)
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Term Paper , 2011 , Grade: 1,3
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US$ 17.99
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Autor:in:
Markus Schief (Author)
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Seminar Paper , 2005 , Grade: 1,0
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US$ 17.99
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Autor:in:
Sarah Schiesser (Author)
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Term Paper , 2008 , Grade: 1,3
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US$ 16.99
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Autor:in:
Alf D. Schwaten (Author)
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Research Paper (undergraduate) , 2008 , Grade: 1,0
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US$ 18.99
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Seminar Paper , 2003 , Grade: 1,3
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Seminar Paper , 2001 , Grade: gut
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US$ 18.99
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Autor:in:
Thomas Jüttner (Author)
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Term Paper , 2002 , Grade: 1,3
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US$ 18.99
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Autor:in:
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Seminar Paper , 2000 , Grade: 1,0
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Ruth Pommerenk (Author)
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Seminar Paper , 2002 , Grade: 2,0
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US$ 18.99
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Essay , 2021 , Grade: 2,0
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US$ 17.99
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Research Paper (undergraduate) , 2020 , Grade: 1,7
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Autor:in:
Hanna Treyer (Author)
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Term Paper , 2019 , Grade: 1,2
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Autor:in:
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Term Paper , 2019 , Grade: 1,3
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Autor:in:
Oliver Tissen (Author)
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Term Paper (Advanced seminar) , 2019 , Grade: 2
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US$ 18.99
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Autor:in: Anonymous
Category:
Term Paper , 2017 , Grade: 1,0
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US$ 6.99
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Autor:in:
Anne Catherine Becker (Author)
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Seminar Paper , 2018 , Grade: 1,7
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Autor:in:
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Term Paper , 2019 , Grade: 1,7
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US$ 18.99
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Autor:in:
Sebastian Girstenbreu (Author)
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Term Paper , 2019 , Grade: 1,0
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Autor:in:
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Term Paper , 2019 , Grade: 1,0
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Term Paper , 2019 , Grade: 1,3
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Term Paper , 2018 , Grade: 1,3
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Seminar Paper , 2019 , Grade: 1,3
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Autor:in:
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Research Paper (undergraduate) , 2018 , Grade: 1,0
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US$ 18.99
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Autor:in:
Nuh Düger (Author)
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Seminar Paper , 2018 , Grade: 1,0
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Autor:in:
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Category:
Seminar Paper , 2017 , Grade: 1,3
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US$ 17.99
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Autor:in: Anonymous
Category:
Seminar Paper , 2014 , Grade: 1,7
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US$ 18.99
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Autor:in:
Stephan Röß (Author)
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Term Paper , 2017 , Grade: 1,7
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US$ 18.99
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Autor:in:
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Term Paper , 2016 , Grade: 2,0
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Autor:in:
Charlotte Kierdorf (Author)
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Term Paper (Advanced seminar) , 2014 , Grade: 1,0
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US$ 18.99
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Autor:in:
Thomas Eulenpesch (Author)
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Term Paper (Advanced seminar) , 2015
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US$ 20.99
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Autor:in:
Robert Zeus (Author)
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Franz Gieseler (Author)
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Term Paper , 2015 , Grade: 1,1
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US$ 18.99
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Autor:in:
Leonie Fahjen (Author)
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Term Paper , 2013 , Grade: 1,3
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US$ 17.99
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Autor:in:
Tobias Stindl (Author)
Category:
Term Paper (Advanced seminar) , 2014
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US$ 17.99
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Autor:in:
Verena Laqua (Author)
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Essay , 2013 , Grade: 1,3
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US$ 6.99
Cause related Marketing: Eine kritische Würdigung anhand der Acqua for Life Kampagne
Autor:in:
Teresa Höhn (Author)
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Term Paper , 2012 , Grade: 1,0
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Kundenorientierung durch Leitbilder
Autor:in:
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Term Paper , 2013 , Grade: 2,0
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US$ 6.99
Die Rolle von Markenbotschaftern im Rahmen der Marketing-Kommunikation von Automobilherstellern
Autor:in:
Jan Klonz (Author)
Category:
Term Paper (Advanced seminar) , 2012 , Grade: 1,0
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US$ 18.99
Vorstellung der Zielgruppe LOHAS sowie deren Kommunikationsverhalten im Social Media und dessen Bedeutung für nachhaltige Unternehmen
Autor:in:
Dipl.Kfm, Christopher Schroeder (Author)
Category:
Seminar Paper , 2012 , Grade: 1,0
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US$ 16.99
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Autor:in:
Cornelia Blanke (Author)
Category:
Term Paper (Advanced seminar) , 2012 , Grade: 2.0
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US$ 16.99
Corporate Identity - Ziele & Management von Identitätsprozessen einer Organisation
Autor:in:
Melanie Funk (Author)
Category:
Term Paper , 2012 , Grade: 1,3
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US$ 17.99
Corporate Blogs im Marketing - Ziele, Einsatz und Kommunikationsfunktion von Blogs in Unternehmen
Autor:in:
Marcus Meixner (Author)
Category:
Seminar Paper , 2012 , Grade: 1,6
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US$ 18.99
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Autor:in:
David Wieser (Author)
Category:
Seminar Paper , 2011 , Grade: 1,7
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US$ 18.99
Pilotstudie zur Abschätzung von Chancen und Risiken von Social Media Marketing für die Fa. E. Wertheimer GmbH
Autor:in:
Dimitri Bittner (Author)
Category:
Research Paper (undergraduate) , 2011 , Grade: 1,8
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US$ 17.99
Bandenwerbung als wichtiger Bestandteil des Sportsponsorings im deutschen Profifußball
Autor:in:
Eva-Maria Cordes (Author)
Category:
Research Paper (undergraduate) , 2010 , Grade: 1,3
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US$ 31.99
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Autor:in:
Lisa Morgenbrodt (Author)
Category:
Term Paper , 2009 , Grade: 1,3
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US$ 16.99
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Autor:in:
Dipl.-Kaufmann (FH) Matthias Schubert (Author)
Category:
Seminar Paper , 2011 , Grade: 1,3
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US$ 16.99
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Autor:in:
Danuta Gollek (Author)
Category:
Seminar Paper , 2010 , Grade: 1,0
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US$ 17.99
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Autor:in:
Kerstin Schaaf (Author)
Category:
Seminar Paper , 2011 , Grade: 1,0
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US$ 17.99
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Autor:in:
Hans-Jürgen Borchardt (Author)
Category:
Essay , 2010
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US$ 6.99
Arten und Einsatz von Planungstechniken in der Marketinglanung
Autor:in:
Bachelor of Arts (B.A.) Stefan Horak (Author)
Category:
Research Paper (undergraduate) , 2010 , Grade: 1,3
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US$ 17.99
Chancen und Grenzen des Einsatz von Video-Supers in Fernsehsendungen und TV-Spots
Autor:in:
Kathrin Hornung (Author)
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Seminar Paper , 2010 , Grade: 2,7
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US$ 18.99
Kritische Überprüfung ausgewählter Marketingkampagnen auf neuroökonomischer Basis am Beispiel McDonalds
Autor:in:
Juliane Meyer (Author)
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Term Paper , 2010 , Grade: 1,7
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US$ 16.99
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Autor:in:
Marcus Rüssel (Author)
Category:
Seminar Paper , 2008 , Grade: 2,0
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US$ 17.99
Mobile Marketing. Entwicklungsstand und Leistungsmerkmale
Die wesentlichen Interaktionsmöglichkeiten beim Einsatz mobiler Medien in Marketing, Vertrieb- und Kundenservice
Autor:in:
Dirk Otto (Author)
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Seminar Paper , 2009 , Grade: 1,3
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US$ 18.99
Rechtsfragen der Werbung für Gemeinnützige Unternehmen
Autor:in:
Marketing Betriebswirtin Stefanie Timm (Author)
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Term Paper , 2008 , Grade: 1,3
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US$ 17.99
Akzeptanz und Nutzung des T-Commerce im internationalen Vergleich - Stand und Entwicklungsperspektiven
Autor:in:
Dipl.-Kffr. Miroslawa Mazur (Author)
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Seminar Paper , 2009 , Grade: 2,0
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US$ 17.99
Chancen einer neuen Marktsegmentierungsstrategie als Wachstumsquelle durch Implementierung einer alternativen Verbrennungstechnik für Kundenfahrzeuge in der Kfz-Technik GmbH
Autor:in:
Rouven Stapf (Author)
Category:
Term Paper , 2009 , Grade: 2,1
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US$ 16.99
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Autor:in:
Lisa Bannerman (Author)
Category:
Term Paper , 2007 , Grade: 2,0
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US$ 17.99
Kollektives Marketing im Handwerk – Kammergarantie für meisterliche Qualität
Autor:in:
Wolfram Dürr (Author)
Category:
Essay , 2008
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US$ 17.99
Event-Marketing am Beispiel eines imagefördernden Events der Leuphana Universität Lüneburg
Autor:in: Anonymous
Category:
Seminar Paper , 2007 , Grade: 1,7
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US$ 17.99
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Autor:in:
Jan Herrmann (Author)
Category:
Seminar Paper , 2007 , Grade: 1,3
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US$ 18.99
Wettbewerbsrechtliche Grenzen des Einsatzes von Direktmarketing
Autor:in:
René Schindler (Author)
Category:
Research Paper (undergraduate) , 2008 , Grade: 1,5
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US$ 19.99
Die Rolle von Innovationen am Forschungsstandort Deutschland in Bezug auf das Gesundheitswesen
Innovationen im Gesundheitswesen
Autor:in:
Antoniya Hauerwaas (Author)
Category:
Term Paper (Advanced seminar) , 2007 , Grade: 1,3
Price:
US$ 18.99
Rechtliche Fragen im Eventmarketing - Ein systematischer Überblick
Autor:in:
Dipl.-Kaufmann Holger Löbel (Author)
Category:
Seminar Paper , 2003 , Grade: 1,3
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US$ 18.99
Interne Kommunikation als strategisches Managementinstrument von Nonprofit-Organisationen
Autor:in:
Susanne Kroll (Author)
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Katharina Möbius (Author)
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Anika Richter (Author)
Category:
Term Paper , 2006 , Grade: 1,7
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US$ 18.99
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Autor:in:
Diplombetriebswirt International Business (FH) Christoph Wirth (Author)
Category:
Research Paper (undergraduate) , 2007 , Grade: 1,0
Price:
US$ 17.99
Sportsponsoring - Warum erfolgreiche Unternehmen Sportler sponsern? Am Beispiel 'adidas'
Autor:in:
Lars Zumpe (Author)
Category:
Term Paper , 2006 , Grade: 1,3
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US$ 18.99
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Autor:in:
Tobias Luhm (Author)
Category:
Seminar Paper , 2005
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US$ 6.99
Aktuelle Aspekte des Konsums in der kapitalistischen Gesellschaft
Einfluss der Werbung auf den Konsum und dessen Bedeutung für die Gesellschaft
Autor:in:
Tobias Berghahn (Author)
Category:
Term Paper , 2005 , Grade: 1,3
Price:
US$ 17.99
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Autor:in:
Patrick Bloch (Author)
Category:
Seminar Paper , 2006 , Grade: 1,3
Price:
US$ 17.99
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Autor:in:
Christina Dost (Author)
Category:
Research Paper (undergraduate) , 2006 , Grade: 2
Price:
US$ 18.99
Instrumente der neuen Medien im Bereich Kommunikationspolitik fuer Zoos
Autor:in:
Susanne Zschimmer (Author)
Category:
Seminar Paper , 2004 , Grade: 1,92
Price:
US$ 0.99
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Autor:in:
Daniel Hartling (Author)
Category:
Term Paper , 2004 , Grade: 2,0
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US$ 19.99
Kommunikationspolitik in einem multikulturellen Umfeld: Implikationen internationaler Unternehmenstätigkeit für das Sponsoring am Beispiel der Sportartikelindustrie
Autor:in:
Thomas Duda (Author)
Category:
Seminar Paper , 2003 , Grade: 2,3
Price:
US$ 17.99
Bedeutung des Sponsoring für den Aufbau und die Pflege von Marken - dargestellt anhand konkreter Beispiele
Autor:in:
Miriam Nuschke (Author)
Category:
Term Paper (Advanced seminar) , 2004 , Grade: 2,0
Price:
US$ 17.99
Externe Umweltberichterstattungsinstrumente aus Sicht der Stakeholder
Autor:in:
Dipl. Oec. Katrin Gerberich (Author)
,
Hartmut Schimming (Author)
Category:
Term Paper , 2003 , Grade: 1,0
Price:
US$ 18.99
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Autor:in:
Nils Löber (Author)
Category:
Term Paper , 2003 , Grade: 1,7
Price:
US$ 17.99
Corporate Citizenship - Die moderne Marketingstrategie am Beispiel des Krombacher Regenwald-Projekts
Autor:in:
Dipl.-Betriebswirt Nico Strenge (Author)
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Thomas Axmann (Author)
Category:
Term Paper , 2004 , Grade: 1,25
Price:
US$ 18.99
Product Placement, Möglichkeiten und Grenzen eines innovativen Kommunikationsinstrumentes
Autor:in:
Yvonne Siebold (Author)
Category:
Seminar Paper , 2002 , Grade: 2,0
Price:
US$ 18.99
Analyse von Möglichkeiten des Sport-Sponsoring
Autor:in:
Marcus Kliefoth (Author)
,
Klaus Noll (Author)
,
Claudius Fröhlich (Author)
Category:
Seminar Paper , 2003 , Grade: 2 (gut)
Price:
US$ 19.99
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